The Best Idea for His Business Came From a Customer. And It Led to 300% Growth: 'We're Going All-In on This'

Fit:match founder Haniff Brown built tech to help shoppers find clothes that fit, until a soccer club asked him to try something new.

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https://www.entrepreneur.com/business-news/the-best-idea-for-his-business-came-from-a-customer-and-it-led-to-300-growth