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Everton's Trip To Hull: The Opposition View
Everton travel to Hull City in the Premier League on Sunday as David Moyes' side look to continue their unbeaten run.
Colts make roster moves ahead of Sunday’s game against Pittsburgh
The Colts have made some move ahead of their Sunday road matchup against the Steelers.
George Clooney not ready to talk about Presley Gerber's death
George Clooney has addressed the death of a close family friend, Presley Gerber.
Stomach-turning sexually transmitted infection is on the rise — and standard medicines are failing
Shigella bacteria are becoming harder to treat as drug-resistant strains rise, and doctors warn Americans should be concerned but not panicked.
New Google TV Streamer: Big Upgrades are Coming
The Google TV Streamer is now well over 2 years old, if you can believe that. The streaming media box with its sleek pill-shaped design, was once the easiest recommendation in the business for someone looking to upgrade their not-that-smart smart TV. But because we’ve reached the 2-year mark and Google handed the streamer a...
A clock change dilemma pits science vs. politics
Daylight is already fading, and soon Americans will set back the clocks too.
Novi Pet Expo brings animals, adoptions, entertainment to Vibe Credit Union Showplace
The Novi Pet Expo is running alongside the Novi Home Show at the Vibe Credit Union Showplace through Sunday.
Privacy and Pilates – Inside Duchess Meghan's reported UK hideaway
Duchess Meghan has reportedly found a new exclusive hangout.
Padres Catching Shift Could Clear A Path For A Trade
The San Diego Padres made some changes in their catching situation, and they now have an abundance of riches there.
Week 5 Preview: Los Angeles Rams vs Buffalo Bills
The Los Angeles Rams return home to face Josh Allen and the Buffalo Bills in another primetime game on Monday Night Football. The Rams will get a chance to prove themselves against a quality opponent.
The United Auto Workers tries to reassert political power in Michigan as it faces internal divisions
The United Auto Workers is working to regain political influence in closely contested Michigan. The UAW generally supports Democrats, but its members are divided over whether Democrats or Republicans better represent working-class interests. Internal divisions and past corruption scandals have er...
One 'Little Shop of Horrors' song still makes Ellen Greene cry
Ellen Greene can be reluctant to leave the house, so there needs to be a good reason. “Somewhere That’s Green” is an excellent one.
Kean ruled out of Como vs. Roma after Italy injury
Italy international Moise Kean will miss Como’s home game against Roma after sustaining an injury while on international duty with the Azzurri.Como striker Kean will miss Sunday’s Serie A game aga...
The winners under I-194? Wealthy donors, PACs and politicians
Imagine a world where Elon Musk can spend hundreds of millions of dollars influencing Montana candidates and elections, while local organizations are prohibited from spending a dime; where media giants
Week in Politics: Hegseth's livestream backlash; Greece ambassador Guilfoyle scandal
Bipartisan blowback on Defense Secretary Pete Hegseth's plans to livestream a military execution, plus a scandal involving Kimberly Guilfoyle, the US Ambassador to Greece.
Veteran Safety Is Unsung Hero In Broncos Secondary
Denver Broncos safety is a tackling machine in the back end of the team's stellar secondary.
"Winning away will give us continuity to keep improving"
Quique Álvarez appeared at a press conference to analyze the match that Girona will play this Monday at Tenerife's stadium. The red-and-white coach highlighted the positive evolution of the squad, th...
Ancient DNA Links Attila’s Huns to the Elite of a Lost Mongolian Empire
Ancient DNA traces the Huns' journey from Mongolia to Europe. But this wasn't straightforward.
Mike Ditka’s final chapter raises new questions after years of health battles
Mike Ditka, the legendary NFL coach and Hall of Famer, died at 86 from natural causes after decades of battling heart attacks, a stroke, and other serious health issues.
Maresca: Man City players can shut out controversy against Liverpool
Enzo Maresca has no concerns about his players' mentality as Manchester City brace themselves for a hostile reception at Liverpool. City travel to Anfield on Sunday for their first match since it was announced the club had been found guilty of breaching the Premier League's financial regulations.
Svilar a major Roma doubt for Como clash
Multiple sources in Italy say Roma goalkeeper Mile Svilar is a major doubt for Sunday’s clash against Como after a finger injury, so Pierluigi Gollini is expected to start.Roma goalkeeper Svilar is ...
Colorado Politics Calendar Oct. 12-18
CoPo’s weekly political calendar will help you find political and public-policy events throughout Colorado. It includes candidate and issue campaign events, public policy meetings, court hearings, state and local party conventions, assemblies, debates, rallies, parades, speaking engagements, traveling dignitary appearances, water meetings, book signings, county commission hearings, city council meetings and more. As a subscriber, […]
New NHS website aims to make mental health support easier
Humber Teaching NHS Foundation Trust says the site aims to make their services easier to navigate.
Chelsea announce Cole Palmer has signed new contract
Attacking midfielder is rewarded for a positive start to the season
The midterm strategy driving Democrats deep into Trump country
By Leah Douglas, Joseph Ax and Tim Reid WASHINGTON, Oct 10 (Reuters) - On paper, Democrat Justin Pearson, a 31-year-old Tennessee state legislator, has little chance of winning the state's
Byron Donalds camp to knock doors with Sydney Gruters, Nick DiCeglie, Linda Chaney as GOP coordinates campaigns
Republicans have a favorable map, but are facing political headwinds nonetheless.
The economic impact of the Chicago Marathon
Runners aren’t the only ones going the distance on Sunday. For local businesses, the marathon crowds offer a chance to put their best foot forward.
NYT Strands Hints for October 11, 2026
Scroll down for hints and conversation about the puzzle for Sunday, Oct. 11, 2026.
Arts and entertainment calendar
Events coming up in the Greenville area offer music, arts, theater and family fun. Here is a sampling. “Today” refers to events scheduled for Saturday, Oct. 10.
Battenfeld: Maura Healey’s Trump tactic is why Americans hate politics
The incumbent Massachusetts governor was allowed by a weak moderator to dodge every question. The late, legendary Tim Russert would never have tolerated that.
No injuries after early morning fire at Elkhart County business
WSBT CBS 22 provides news, sports, entertainment and public interest programs to the South Bend, Indiana area including Mishawaka, Notre Dame, Granger, Osceola, Elkhart, Jimtown, Dunlap, New Carlisle, Goshen, Middlebury, Bristol, New Paris, Nappanee, Howe, Lagrange, Topeka, Bourbon, Milford, Syracuse, North Webster, Warsaw, Bremen, Plymouth, Walkerton, Argos, Tippecanoe, Culver, Grovertown, Delong, Rochester, Akron, Winamac, North Judson, LaPorte, North Liberty, Wakarusa, Lapaz, Millersburg, Knox, and Michigan City, Indiana – and these areas of Michigan: St. Joseph, Benton Harbor, Buchanan, Niles, Three Oaks, New Buffalo, Harbert, Bridgeman, Stevensville, Watervliet, Berrien Springs, Dowagiac, Marcellus, Cassopolis, Decatur, Vandalia, Constantine, White Pigeon, Galien and Edwardsburg.
Miami billionaire Ken Griffin boosts hospital gift to $75M. Here’s what to know
Baptist Health breaks ground on the Kenneth C. Griffin Neuroscience Institute in Kendall
The Underappreciated Benefits of Leaving Fallen Leaves Alone
To homeowners, fallen leaves look like work. To nature, they’re an investment, with tremendous value on the secondary market as invertebrate real estate.
Brenda Lucas: Community news for Saturday, Oct. 10
Click for community news in the Huntington, West Virginia, and Tri-State area.
The Presidential Prayer Team
Each day, we invite you to join us in prayer for our national leaders. As mandated by 1 Timothy 2:1-2, we encourage prayer for those in positions of authority.
Bridge winners
GOOD TIMERS BRIDGE CLUB: Friday, Oct. 2 — 1 Charlotte Allman, 2 Cheri Lindberg, 3 Brenda Phelps and Michael Karr
Sauer: Hospital consolidation hikes healthcare costs
Recent polling from the Kaiser Family Foundation finds close to 90% of voters say health costs will shape how they vote this fall.
Iranian Spokesman Slams France’s Nuclear Double Standards
TEHRAN (Tasnim) – Iranian Foreign Ministry Spokesperson Esmaeil Baqaei criticized France’s contradictory positions on nuclear weapons, saying Western nuclear powers seek to monopolize the power to inspire fear and the perceived legitimacy to intimidate other countries.
'The Exorcist: Martyrs' will be 'unlike any other' entry in the series
NEW YORK – Does the power of Scarlett Johansson compel you?
New York lawmaker seeks more data in 'Enough is Enough' law
Amid the Cornell University rape investigation, there’s a new push to update New York’s “Enough is Enough” law.
New York lawmaker seeks more data in 'Enough is Enough' law
Amid the Cornell University rape investigation, there’s a new push to update New York’s “Enough is Enough” law.
White House Announces $6 Billion Science Initiative Package
The White House says its new science package includes industry computing pledges, a virtual-biology initiative and quantum research competitions, but much of the headline total is not federal cash spending.
Cardinals Reveal Jeremiyah Love’s Final Status Ahead of Lions Matchup
Week five is on the horizon for the Arizona Cardinals.Arizona’s date with the Detroit Lions is now less than 48 hours away as of the afternoon of Oct. 9.With Friday passing by comes the ultimate injury designations for the Cardinals’ roster heading into Sunday.The player with the most intrigue following their status this week is […] The post Cardinals Reveal Jeremiyah Love’s Final Status Ahead of Lions Matchup appeared first on HEAVY.
'Newlyweds' co-creator Gail Lerner fired as showrunner ahead of premiere
The showrunner and co-creator of "Newlyweds" has been fired two weeks before its premiere.
From Netflix's 'Animals' to 'Disclosure Day,' 10 movies to stream now
Love movies? Live for TV? USA TODAY's Watch Party newsletter has all the best recommendations, delivered right to your inbox. Sign up now and be one of the cool kids.
FOX54 News Huntsville
FOX54 News - Huntsville - The FOX54 News Team brings you local and national news, weather, sports, and VERIFY fact-checking on the latest trending topics, from elections to COVID-19 to online scams. Watch the FOX54 News Team Monday-Friday at 5:30 p.m. and every night at 9:00 p.m. We reserve the right to moderate or remove comments that are hateful, contain inappropriate language, or violate YouTube community guidelines. Keep it civil, folks.
CDFW News | Del Norte County Recreational Razor Clam Fishery Closes Due to Public Health Hazard
California Department of Fish and Wildlife (CDFW) Director Meghan Hertel has closed the recreational razor clam fishery in Del Norte County. This closure comes following a recommendation from state health agencies that determined consumption of razor clams in the area poses a significant threat to human health for domoic acid exposure.
Will NH Supreme Court scandal move voters? Democrats bet yes...
The resignation of New Hampshire’s chief justice is becoming a campaign issue, as Democrats press for action and experts question whether voters will make it a ...
Wake County GOP wants voters to reject school bond referendum. Others disagree.
Wake County Republican and Democratic parties have taken opposing positions on five county and local bond referenda on Nov. 3 ballot.
Adéla brings 'Nicole Kidman' and Chappell Roan to the Fonda Theatre
The 22-year-old pop singer flamed out on a YouTube competition series. Now she's one of the year's viral breakouts.
WATCH LIVE: Graham set to debate Senate challengers Andrews, Whitener in South Carolina
South Carolina Republican Sen. Darline Graham will face off in a debate Sunday against Democratic challenger Dr. Annie Andrews and Libertarian candidate Kasie Whitener.
Magic's Sean Sweeney Talks Preseason Win, Injury Updates
Orlando Magic coach Sean Sweeney had a lot of good things to say about the team after a preseason win over the Memphis Grizzlies. He also provided injury updates on Anthony Black and Noah Penda.
Boston Celtics: One Thing Abundantly Clear After Preseason Opener
If there were any doubts about how the Celtics were going to play in 2026-27, you can erase them now.
WTAMU to host business startup seminar Monday
West Texas A&M University is set to host a business startup seminar Monday.
Ciara Miller says “DWTS” did not show enough of her personality beyond Bravo’s “Summer House” scandal
Miller and her pro partner, Brandon Armstrong, were eliminated from the competition in week 4.
Netflix’s Summer of Bummer
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Today, I’ve got a guest post from longtime friend of the newsletter, Brandon Katz. I’ve been trying to find time all summer to look at Netflix’s straight-to-streaming film slate, but between a pre-planned trip and Nielsen moving up their streaming data timeline, I’ve been swamped. So I reached out to Brandon, one of my favorite fellow analysts, to write about it. And I feel like he captured the tone and data focus of the newsletter perfectly. You can connect with Brandon on LinkedIn and Twitter. Enjoy! Don’t worry, folks. You’re in safe hands with me. To ease any anxieties about an interloper in ESG’s domain, I’ll start by stealing one of his best framing devices: headlines. Box office flops are covered in the same way the Teenage Mutant Ninja Turtles eye pizza: with cartoonish insatiability. I would know. I’m a former reporter who wrote nearly identical headlines: Yet, intentionally or not, streaming misses get treated with kids gloves, filtered through a rosy lens: In the last six years, U.S. streaming viewership has become nearly as transparent as the box office, but the data often arrives weeks later, in a number of less intuitive metrics, and with nary an official budget to be found. This plays into the Wall Street-whispering narratives major streamers have been cultivating for years. They get a pass in a way that theatrical studios simply don’t. Subscribe Netflix’s Summer Slate Not a single Netflix original film released between May and August this year opened above 20 million U.S. TV hours, per Nielsen. That benchmark usually serves as the EntStrategyGuy’s floor for a streaming hit on Netflix. None of these films enjoyed a hit-cementing single week of 20-plus million hours during their runs. Netflix’s two best films were true crime docs, Maternal Instinct (16.5 million hours) and The Crash (19.7 million), the best overall week for a film this summer. Great for most other streamers, but not necessarily what we’re used to seeing from Netflix. For an overly-dramatic comparison, Happy Gilmore 2 opened last summer to around 47 million hours (celebrity cameos, baby!). Zooming out, the picture looks even worse. In 2026, Netflix’s five biggest scripted summer films posted the lowest average (28.6 million hours) and median (28.8 million hours) eight-week viewership totals of the past four years. Now, it’s unrealistic and unfair to expect Netflix to deliver a _KPop Demon Hunters-_sized hit every year. But it’s also not ideal to see the size of their hits shrinking over the last few summers. Let’s quickly run through some of the notable summer misses. Jennifer Lopez and Brett Goldstein’s perfectly fine romcom, Office Romance, fell off the charts after 20 million hours in its first two weeks. Top films usually last for four-plus weeks. Starry titles ideally don’t decay that fast either. Homegrown star Millie Bobby Brown couldn’t prevent the snappy Enola Holmes franchise from diminishing returns. At 14.3 million U.S. hours, the third film posted roughly half of what the first two films did in their first two weeks. What’s on Netflix calculated that per-day global views were down nearly 60% from the second movie. The Whisper Man did okay with more than 36 million hours over its first four weeks. But I expected a little more juice from a film featuring Robert De Niro, Michelle Monaghan, and Adam Scott. Kevin Hart’s Ladies First collected just 11.2 million hours total across two weeks. That’s a big miss for one of Netflix’s go-to stars. Plopping into the same bucket are Sunny Sandler’s Don’t Say Good Luck (10.3 million in two weeks) and John Cena’s Little Brother (17.5 million). Meanwhile, English-language originals Color Book (June 19), In the Hand of Dante (June 24) and Heartstopper Forever (July 17) never sniffed Nielsen’s Top 10 at all, despite needing only 2 to 5 million hours to land in the top ten most weeks. (By my count, eleven English-language scripted original films released between May and August did chart). It’s only fair to mention that Swapped (1-May) posted nearly 42 million U.S. hours over five weeks (the longest Netflix original run this summer) and is currently their eighth most-watched English-language film ever worldwide. Remarkably Bright Creatures (37 million, 4 weeks) and Voicemails for Isabelle (27 million, 4 weeks) weren’t bombs either. Still, overall, I think it’s fair to say this was a quieter summer season than we’re used to seeing from the market-leader. You might not realize that given the language commonly used in public analysis. The Twist Despite the starkly black-and-white tone of the coverage, here’s the twist: when many box office bombs arrive on streaming, their viewership looks a whole lot like many of Netflix’s supposedly successful summer releases. Hmm, where have we heard that one before? Masters of the Universe topped out at $65 million stateside against a $170 million budget_._ I’ll admit, Skeletor ripping sleeveless curls as a gym bro and bodyslamming Adam’s co-workers was funny. But, much to the chagrin of my bank account, my laughter doesn’t launch franchises. Yet the He-Man reboot opened to 19.6 million hours (from a Wednesday five-day opening instead of just one weekend), on par with Hoppers on Disney+ (19.4 million). It put up nearly 47 million hours over its first six weeks, bigger than all of Netflix’s summer releases. Pretty darn healthy and likely to land among the 25 most-watched movies on streaming this year. Sticking with Amazon, The Sheep Detectives just barely broke even at the box office with $133 million worldwide (and only $66 million domestic). I never expected cloven-hooved, cud-chewing mammals to be able to bring me to tears. Yet that’s exactly how I found myself at the end of this surprisingly affecting movie (#NoShame). It was likely the unexpected quality in a family-friendly film that powered its streaming over-performance. Sheep Detectives delivered a solid run for Prime video netting 26.2 million hours! How about franchise IP? Star Wars: The Mandalorian & Grogu had the lowest opening ($81 million) and lowest-grossing Disney-era live-action Star Wars film ($178 million domestic). One day before release, its Heat score (19.8%)—audiences who list their interest as a 7/7—fell behind blockbusters Wicked (21%), Superman (23%), Fantastic Four: First Steps (23%), Michael (23%), Toy Story 5 (26%) and Avatar: Fire and Ash (27%), according to Greenlight Analytics. The urgent enthusiasm just wasn’t there. On streaming, Mando opened to weeks of 12.1 million, 6.1 million and 2.7 million hours (21 million total) over its first three frames. Not the numbers Lucasfilm was hoping for nor the numbers of a streaming hit. But they’re in the same vicinity as some Netflix summer releases with $345 million at the global box office to offset a smidgen of the pain. Final Thoughts So why oh why does this nuance gap exist? Four key reasons: Data Literacy: A “$100 million opening” just makes sense. After decades of box office reporting, even casual movie fans are well-versed in the benchmarks of hits and home runs. There’s an immediate shorthand. But “16.5 million” hours doesn’t land nearly as cleanly. Despite leaps of progress, the streaming ratings era is still in its infancy compared to theatrical. The EntStrategyGuy and I met thanks to a late 2010s group chat of data nerds hungry to find a shred of certainty in nebulous streaming performance. I’m not surprised to see “No. 1 on Netflix” still getting misconstrued out in the wild. Timing: By Friday morning, we have the box office’s Thursday night previews totaled, allowing us to better project the weekend’s expectations. From there, ticket sales are reported daily. By Sunday, the film’s fate is usually finalized, at least in terms of public perception. In streaming, Nielsen recently improved its delay to…two weeks. The medium isn’t forced to contend with instant gratification as harshly. Financials: Theatrical film budgets are a mere Google away. Profit and loss is calculated in the cold and unforgiving naked light of day for all to see. But finding the vast majority of streaming exclusive movie budgets requires the forensic investigation skills of a Criminal Minds detective. Also, it’s very difficult to calculate how much revenue/value a straight-to-streaming films provides a streamer. This is why there are so few stories about streaming original movies “losing X amount of money”. On top of that, marketing budgets are far greater for theatrical movies than streaming exclusive movies, which leads to earlier and better awareness. This then translates to a wider pool of potential interest. Narrative Control: Netflix is the only major streaming service to publish weekly first-hand viewership data and annual engagement reports. Naturally, some headlines borrow their first-hand framing**.** Other streamers benefit from their comparative lack of transparency. They may occasionally announce vague performance platitudes such as Apple TV’s Mayday becoming its “biggest film debut on the platform to date over its first 18 days,” and that it ranked No. 1 with left-handed viewers in its first weekend. (Fine, I made up that second one). But, for the most part, they keep first-hand viewership shrouded in mystery to avoid bad press. Especially for outlets that demand multiple articles per day from their writers, it’s an easy (and understandable) way for some reporters to hit their daily article quota by just repeating what the streamers have told them. TL:DR version: Streaming-exclusive movies are asked to do different things than theatrical movies, but that doesn’t mean they should escape judgment. Both still need to draw enough eyeballs to justify their cost within the proper performance contexts. The more cleanly we can inject a little nuance into streaming analysis, the better we’ll understand the audience and content trends that drive this industry. And that’s what all of this is really about: knowing what audiences actually want! Brandon Katz is the Director of Insights & Content Strategy at Greenlight Analytics where he focuses on evaluating the ever-fluid media landscape to unearth understanding, opportunity and value. Greenlight Analytics is the entertainment intelligence consulting company redefining how Hollywood finds, understands, and activates audiences. Prior to joining Greenlight Analytics, he served as the senior entertainment industry strategist at Parrot Analytics, and as a full-time entertainment industry reporter covering the Xs and Os of Hollywood, most notably with TheWrap and the Observer.
Trump says US to get diesel from Russia
Trump’s shocking announcement comes after he signed a sweeping Russia sanctions law last month.
‘Boy Meets World’ Star Reveals Unexpected Health Scare
Will Friedle was hospitalized after waking up and urinating blood. The “Boy Meets World” star later revealed that doctors found a kidney stone. He discussed the experience on his podcast while making ...
Bears QB Caleb Williams returns to practice, questionable for Sunday
Bears starting quarterback returned to practice Friday and is questionable for Sunday's game against the Packers.
NC sues state’s biggest hospital chain, extends enrollment deadline for State Health Plan
North Carolina Treasurer Brad Briner is suing Atrium Health over new payment strategies he says could endanger the financial health of the State Health Plan, which insures 750,000 state workers and others.
Google Fitbit Edge: Official Teaser, Launch Date Arrives
Google confirmed today that the Fitbit Edge is indeed real and is launching much sooner than we expected. In a short teaser posted to Twitter, Google told us to get our wallets ready on Monday. For those not familiar with Fitbit Edge, this is expected to be Google’s new fitness tracker that lands somewhere between...
Dominic Cooper says he and ex Amanda Seyfried may ‘come up’ with ‘Mamma Mia 3’ during film festival reunion
Dominic Cooper said he wants to come up with a way to make a third ‘Mamma Mia’ film with ex Amanda Seyfried as plans for a new movie remain unclear.
HHS Recommends Science-Based Thresholds to Target Dangerous Enhanced Kratom Products
HHS provided a new recommendation to the Drug Enforcement Administration that establishes science-based thresholds.
Time for term limits? Dems in majority could have familiar faces in key roles
Democrats hope to bring a new agenda to the House next year if they take the majority, but they will most likely do so with many of the same faces that have steered their party's legislative work for a decade or more.
Ohio State alumnus David Jacobs’ interest in investing yields high return for students
David C. Jacobs began plotting his career path early in high school. It would begin at The Ohio State University with a bachelor’s degree in finance and marketing before continuing on Wall Street as a stockbroker. “It didn’t quite work out as planned,” he said. “But my time at Ohio State afforded me the opportunity to pivot quickly int...
jonetta rose barras: Are aspects of DC’s much-touted healthcare system on the verge of collapse?
When MedStar Washington Hospital Center in DC announced the closure of one of its two postpartum maternal units over the summer, alarms understandably went off throughout the government and advocacy community. In the District and in many other parts
DOE, NIH, and Biohub Partner to Build Foundational Data for Predictive Biological AI Models
WASHINGTON and SAN FRANCISCO, Oct. 9, 2026 — The Department of Energy’s (DOE) Office of Science, the National Institutes of Health (NIH), and Biohub signed a Memorandum of Understanding (MOU) to advance the frontier of Artificial Intelligence (AI) in biology, deepen our understanding of human health and disease, and accelerate breakthroughs in medicine and biotechnology. […]
'Bullying and anxiety' making children skip school
Mental health is one of the "central drivers of absence" for secondary school pupils, a report says.
Zara Larsson Floats Political Future With a Pop Star Twist
Zara Larsson is imagining a future beyond music, and her political ambitions come with a playful twist. The singer discussed the possibility of entering politics during an appearance on Las Culturista...
Expert Game Picks: Raiders or Patriots?
Take a look at who the experts are picking to win Sunday's game.
Memories, tributes flood in following legendary Mike Ditka's passing
After the announcement of Mike Ditka's passing, fans and teams across the country paid tribute on social media.
Voters Aren't Comfortable With the Most Public-Facing Uses of AI In Politics, Poll Finds
A new national survey commissioned by the AAPC Foundation offers some of the clearest feedback yet on campaigns’ growing AI usage.
Kitt Peak National Observatory honors Tohono O’odham land, language by renaming science center
Long before the National Science Foundation ever looked up to the starry sky searching for answers about the mysterious cosmos and universe, O’odhams like Jacelle Ramon-Sauberan stood atop I’oligam Du’ag — or Manzanita Shrub Mountain.
Florida ‘ghost’ candidate scandal haunts FPL in merger talks with Dominion
José Javier Rodríguez, running for Florida attorney general, calls for documents to be made public.
Gears of War: E-Day sells 230K copies
Gears of War: E-Day has sold 230K copies since its advance-access launch on October 1 and full release on October 6. Steam accounts for 168K of those, with Xbox (console and PC) selling 62K. But there’s more to this story, as Xbox makes up the bulk of revenue. E-Day is the best-reviewed Gears game in nearly two decades (and the best one ever made, in my opinion). The Coalition has made a banger here (it’s currently in my top 10 of the year). Despite E-Day’s undeniable quality, this is a soft result. And it’s down to the business model, really. E-Day has made $37M so far, thanks to the Premium upgrade On Xbox, Game Pass is cannibalising much of the premium revenue. Our estimates show that 1.7M folks accessed E-Day via their subscription rather than a copy. But Xbox is having it both ways – or having it halfway, at least – via its Premium Edition Game Pass upgrade. Game Pass subscribers could pay $30 (or their local equivalent) for up to five days of early access starting October 1. Our estimates show that of the 1.7M who accessed E-Day through Game Pass, 722K paid for the upgrade. Between the review embargo lifting on October 1 and the full release, E-Day managed to shift another 250K early-access upgrades – no doubt helped by the campaign’s rave reviews. So despite selling far fewer copies on Steam, Xbox accounts for almost three-quarters of the revenue (roughly $26M of the $37M, versus about $11M on Steam). So “230K copies” undersells the paying audience. Including the 722K upgrades, nearly 950K people actually paid something for E-Day. The $30 upgrade is a halfstep from cannibalisation, but will Xbox go all the way? While E-Day is a sublime game, these are soft numbers for a flagship when Xbox badly needs revenue wins. E-Day sold 62K copies on Xbox against 722K Premium upgrades, so for every one copy sold on Xbox, nearly 12 Game Pass upgrades were sold. The $70 premium SKU is – functionally – dead on Xbox. Normally you can’t see what a Game Pass player would have paid, because the game’s just there in the subscription. But the $30 early-access upgrade estimate shows that 722K people demonstrated they’ll spend real money on this game. In a world without day-one Game Pass, many of these folks would have bought E-Day at $70. They paid $30 for five days early access to something they don’t own. Xbox is, in effect, charging its most valuable customers the least, based on a hangover from a tried-and-exhausted strategy from a previous administration. Those 722K willing-to-pay players generated about $21.7M via the upgrade. If three quarters of this group – mostly US and European audiences – bought E-Day outright, that’s nearly $40M. Of course, Game Pass does bring in meaningful recurring revenue, and E-Day is adding value for hundreds of thousands of subscribers. However, Game Pass is no longer growing, so Xbox is at a crossroads. Xbox is reportedly looking to do a Netflix and bolt on an ad-supported tier to pad it further. But that will just set a new floor, and leadership keeps telling us the priority now is revenue growth, which is subscriber-speak for ARPU. Xbox has already pulled Call of Duty from day-one Game Pass after day-one inclusion hammered its sales, with new CoD titles now arriving on the service around a year late. We know that some Microsoft executives believe the service devalues games outright, and rumours (which Microsoft has dismissed so far, to be fair) suggest that day-one releases could be taken off Game Pass. Want more free estimates and insights in your inbox twice a week? Subscribe below! Subscribe When a game this well-reviewed does this softly on its home platform, the model – not the game – gets brought into question. What else E-Day’s early adopters have played (including this month so far) Looking at E-Day‘s players on Xbox, most have played the franchise before (86% have played Gears 5, 76% Gears 4), and every game on the crossover list is either a shooter or a title from an Xbox-owned studio (though Game Pass is inflating those numbers, of course, more on that later): As for what else Xbox’s E-Day players have played this month, the top three are Fortnite (16%), Roblox (7%), and Call of Duty (6%). Another 5% played Minecraft Dungeons II, which is also on Game Pass and launched a couple of days before Gears‘ advance-access date. Many Game Pass players are happy to check out most big new additions. Want more free estimates and insights in your inbox twice a week? Subscribe below! Subscribe Over on Steam, the top crossover games are also mostly shooters (slightly more PC-coded ones), including Space Marine 2, which was itself heavily inspired by Gears: Looking at what E-Day‘s Steam players are into this month shows who they are – as subscriptions don’t skew the data. The top three are Wardogs (13%), Deadlock (12%), and CS2 (10%), so you’ve got the restless shooter crowd checking out the new hotness. A little further down are Helldivers 2 and Space Marine 2, your co-op PVE shooter players who’ll feel right at home in Horde mode. Game Pass is skewing the playtime distribution on Xbox Looking at the playtime distribution in our platform, E-Day players on Steam are – relatively speaking – playing for longer: 54% of E-Day players on Xbox have played for five hours or less (versus 32% on Steam) 19% of Xbox players played for over 15 hours (versus 33% on Steam) 14% of Xbox players played for over 20 hours (22% on Steam) The absolute number of people playing for over 15, 20, and 50 hours is, of course, bigger on Xbox, thanks to the sheer volume of folks who came in through Game Pass (upgraders included). None of that is cause for alarm. Game Pass is the reason Xbox playtime skews lower, as when a game is free to try, people try it and bounce without putting in even an hour (17% under an hour on Xbox versus 6% on Steam). Want more free estimates and insights in your inbox twice a week? Subscribe below! Subscribe The subscription brings in tourists alongside the committed, dragging down the average even when the game is excellent (but also perhaps winning over the uninitiated). It’s standard across every subscription-included title, on PS Plus too. Forza Horizon 6, for instance, had 11% of its Xbox players bounce under an hour, versus just 2% on Steam. So, Xbox’s crossroads So there we have it. Gears of War: E-Day is an incredible game whose revenues have been stifled by subscription inclusion and exclusivity. It’s the best-reviewed entry in the series in fifteen-odd years, but it still turned into one of the year’s softer flagship launches, not because players didn’t want it, but because Xbox’s own storefront gave its most willing buyers a reason not to pay. Which leaves Xbox at a crossroads. Will it keep making Gears games when the financial returns are this thin and the margins this low? And if it does, does the next one arrive off Game Pass at day one – the way CoD now does, or even on PlayStation? I think it should. Alright, back to E-Day for me! The last word Reply to this email – or reach out here – if you have any feedback for the newsletter – or want to request a game for us to cover. [Alinea Analytics boasts the most accurate PC and console estimates in the business. Game makers use our platform to understand their audience, keep an eye on the competition, monitor sales trends, and spot new opportunities. We equip game studios and financial institutions with accurate data and the confidence to make smarter, data-driven decisions. Want to talk about all things games market data? We’d love to chat!]
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