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3 X-Factors for Illinois Football Against Oregon on Saturday
Bret Bielema's team has a huge challenge lined up for Saturday afternoon in Champaign.
Broncos vs. Cardinals score predictions for Week 7
The Denver Broncos have what we all would have marked down as an “easy” type game in May, but after they slogged through the first six weeks against some of the NFL’s best teams it doesn’t feel like there are any easy games at this level. The Arizona Cardinals are also coming off a huge […]
🚨 No Calafiori, here's Arsenal's starting XI against Everton
Arsenal are hoping to capitalise today on a possible slip-up by Manchester City against Everton, who have drawn all their away league games.Here are today's line-ups at the Emirates Stadium: Arsenal: ...
Rockets-Spurs: Thompson Block & Sengun Buckets Put Houston Back In Business
The Houston Rockets sent a message with their Friday night 114-110 win over the San Antonio Spurs. The Rockets had already won their season opener on Wednesday. But in a sign of how far expectations had fallen for Houston this season, that matchup was against the lowly Dallas Mavericks. Just two games in, expectations are …
Wales grind out frustrating WXV win against Japan
Wales earn a three-try victory against Japan in tricky Tokyo conditions to secure a second win of their WXV campaign.
Apple Store Pickup System for iPhone Duo Just Went Live Again in U.S.
The option to reserve an iPhone Duo for Apple Store pickup resumed in the U.S. around 8:10 a.m. Eastern Time today, but our spot check has revealed little to no availability for all configurations right now, so keep checking back. Apple Store pickup was offered for just a few minutes after iPhone Duo pre-orders began last Friday, and the option then disappeared until now.
Arkansas versus the SEC: Ryan Silverfield
How does Ryan Silverfield measure up against other SEC coaches in 2026?
3 X-Factors for Northwestern Football vs. Rutgers
Coach David Braun has built up Northwestern's depth, which could help the Wildcats against the Scarlet Knights.
Mediterranean diet may boost tiny proteins that protect the heart and brain
Scientists have uncovered a surprising new clue to why the Mediterranean diet is so good for the heart, brain, and healthy aging. Researchers at USC found that older adults who closely followed the diet had higher levels of two tiny proteins, humanin and SHMOOSE, produced by the mitochondria, the energy-producing structures inside cells. These proteins have been linked to protection against heart disease, Alzheimer's disease, and age-related damage.
Next stop: Detroit
The Packers departed Green Bay's Austin Straubel International Airport on Saturday, Oct. 24, 2026, for their Week 7 matchup against the Detroit Lions.
Arsenal Fear Bukayo Saka Injury Could Be Worse Than First Feared
Arsenal could be about to lose one of their most important players for a significant stretch of the season. Bukayo Saka will miss Saturday’s Premier League match against Everton after suffering a thigh injury against Bayern Munich, and the early signs have left Mikel Arteta concerned that the problem could be more serious than first […] The post Arsenal Fear Bukayo Saka Injury Could Be Worse Than First Feared appeared first on HEAVY.
'I miss him.' Lakers reunite with Rui Hachimura in first game against Clippers
Rui Hachimura, who signed with the Clippers in the offseason, received a warm welcome from Austin Reaves and Luka Doncic before the Clippers' loss to the Lakers.
UNC vs. Syracuse Injury Report: 14 Players Out, Nine Probable
Syracuse's star quarterback is set to return to action against UNC as both programs navigate key injuries.
Red Wings Icon Checks In On Top Prospect
When Timra took the ice for the club’s latest SHL game against league leaders Farjestad, the home crowd included one […]
Preview: Bruins look to stay on pace against Sharks
Just the facts Know your enemy Game notes The Sharks come to Boston on a two-game wining streak. They picked up a win Thursday night, beating the Ottawa Senators 6-2. Tonight’s game ends a six-game road trip for the Sharks where they are 3-1-1. It’s a fairly quick turnaround as the Bruins and Sharks will […]
Girls travelling to Linz
Chance to press on against basement club Four clashes and four wins – the record of our FC Red Bull Salzburg women against FC Blau-Weiß Linz/Kleinmünchen is flawless. Now, we face the Upper Austr...
Winter or summer time: What’s best for your health?
Permanent standard time would be better for health, experts say, while once again we are to change our clocks over the weekend.
Winter or summer time: What’s best for your health?
Permanent standard time would be better for health, experts say, while once again we are to change our clocks over the weekend.
How will Barcelona line up against Real Madrid?
Hansi Flick’s possible XI for Sunday’s big game
Phibro Animal Health (PAHC) Stock May Still Offer Value At This Price
Phibro Animal Health has seen its share price move around in recent years, and that raises a straightforward question for investors who focus on fundamentals. Is the current US$38.80 price tag adequately supported by the earnings the company is generating today? Over the past 3 years the stock has delivered a very large gain of 284.1%, which puts real pressure on the question of whether current earnings can carry that kind of re-rating. The business model is tied closely to recurring demand...
Iran in ‘Advanced Stages’ of Planning Attacks Against Americans, Officials Say
The U.S. government has ordered diplomats and other federal employees to leave Saudi Arabia. It is also drawing down staff at other missions in the region.
Washington Wizards Outmatched vs Toronto Raptors, Fall 112-102
Trae Young and Tre Johnson combined for 42 points, but the Washington Wizards were outmatched at home against the Toronto Raptors
Rockets Announced Reed Sheppard Injury Designation vs. Spurs
Houston Rockets head coach Ime Udoka designated guard Reed Sheppard as injured ahead of Friday's game against the San Antonio Spurs. The post Rockets Announced Reed Sheppard Injury Designation vs. Spurs appeared first on HEAVY.
Ausar Thompson Suffers Injury During Pistons Win over Heat
Detroit Pistons forward Ausar Thompson left Friday's game against the Miami Heat with an apparent lower-body injury, adding to concerns after Jalen Duren's exit.
Baker Mayfield Cleared to Return as Buccaneers Prepare for Panthers
Tampa Bay Gets Its Starting Quarterback Back The Tampa Bay Buccaneers are preparing to get a major boost on offense, as quarterback Baker Mayfield is expected to return to the starting lineup Sunday against the Carolina Panthers after missing the team’s previous three games with a dislocated right thumb. Head coach Todd Bowles said Friday…
Keys to Success: Tulane vs. UTSA
The Green Wave will be looking for its second conference win against a top-notch Roadrunners squad.
Mountain Lakes football regains momentum heading into the postseason
The Mountain Lakes football team may have found its spark at exactly the right time.
Denver Broncos Make Patrick Surtain II Announcement Before Cardinals Game
Broncos cornerback Patrick Surtain II has a chance to return against the Cardinals after missing two games, but Denver has not cleared him to play. The post Denver Broncos Make Patrick Surtain II Announcement Before Cardinals Game appeared first on HEAVY.
Texas RB Hollywood Smothers ruled out against Ole Miss
Five players are now ruled out for the Longhorns.
De Goede hat-trick as Canada defeat England again
Sophie De Goede scored a hat-trick as Canada notched back-to-back wins against England with a 31-22 defeat of the reigning women's rugby world champions on Friday.De Goede stroked over the conversion from the touchline to put Canada 31-17 ahead, before England grabbed a late consolation try from Emma Sing. rcw/js
Blazers Look to Build on Opening Night
Fresh off a dominant rout of Phoenix, Damian Lillard and Ja Morant lead Portland into Sacramento to test their elite ball movement against a struggling Kings backcourt.
Dalton Smith vs Alberto Puello: Will the Fairytale Continue?
All Eyes are on the Super Lightweight division this weekend as Britain's Dalton Smith defends his WBC title against the Dominican Republic's Alberto Puello
Harrison’s Brady Lawhon scores his second touchdown against Northwest
Harrison’s Brady Lawhon scores his second rushing touchdown of the night against Northwest on Friday, Oct. 23, 2026.
‘Coming home again’: Seawell’s banquet hall moves back to South Carolina State Fairgrounds
The catering business left its Rosewood Drive location after more than 80 years.
Milton vs. Gainesville football: Live updates from 6A showdown
Milton and Gainesville clash in a Georgia Class 6A showdown featuring Tennessee commit Derrick Baker and Clemson commit Kharim Hughley. Follow live.
Stevie Wonder sues to evict reported ex-fiancée from L.A. property
Stevie Wonder is taking legal action against a reported ex-fiancée, seeking to evict the woman after she has allegedly lived more than 30 years rent-free at the singer's Hollywood property.
U.S. labor secretary praises Kansas manufacturing industry in visit to Topeka business
U.S. Labor Secretary Keith Sonderling lauded U.S. job growth and Kansas’ manufacturing industry during a series of visits Friday, assuaging criticisms against the Trump administration for burdensome tariffs.
Meghan Markle responds to child pornography allegations against father
After reports surfaced that Thomas Markle Jr. discovered explicit material involving minors in their father’s home, the Duchess of Sussex explains her choice to distance self from her father.
LIVE: Palmetto Sports Team previews the Charlotte Hornets home-opener from The Hive
WATCH: Palmetto Sports’ Carmine Gemei and Caroline Soro LIVE previewing the Charlotte Hornets home-opener against the Hawks from The Hive.
Health Data Privacy Lawsuit Against Humana Brought on Behalf of Plaintiffs Represented by Schlichter Bogard Will Proceed
VitalLaw reports that a health data privacy lawsuit against Humana brought by Schlichter Bogard will proceed over alleged tracking and disclosure of health information.
Google Messages rolling out Enhanced Protection mode against spam and scams
Following the announcement, Google Messages for Android is rolling out an Enhanced Protection mode to counter spam and scams.
Seahawks ought to pursue trade for Colts superstar RB
The Seahawks may have the chance to form an elite running game again by going after Colts superstar running back Jonathan Taylor in the trade market.
Patrick Mahomes not on injury report for Week 7
Chiefs QB Patrick Mahomes fully practices again Friday and is set to play this week
Apple Store Pickup for iPhone Duo Starting to Resume But Very Limited
The option to reserve an iPhone Duo for Apple Store pickup is starting to return on Apple's online store, with the system live again in countries such as Australia, China, Japan, and South Korea. Unfortunately, our spot check revealed extremely limited availability right now, with few to no time slots available for all configurations.
Florida members pressure healthcare employer to return to the bargaining table
AFSCME Florida healthcare workers held a rally this month to demand their employer, UF Health Jacksonville, come back to the bargaining table.
Stories to cover as insurance costs continue to outpace wages, inflation
This year, U.S. workers are once again facing rising health insurance costs, continuing a trend that has persisted for decades, according to KFF’s 2026 Employer Health Benefits Survey, published yesterday, Oct. 22.
Kate Gosselin defends relationship with her children amid renewed abuse allegations from son Collin Gosselin
Kate Gosselin said that her kids know her character after Collin Gosselin suggested that she was ‘leveraging’ money and his siblings against daughter Hannah Gosselin.
Warriors List Five Players on Injury Report for Grizzlies Game
The Golden State Warriors could still be missing a key starter against the Memphis Grizzles.
Jeremiyah Love ruled out for Week 7
The Cardinals will be starting Tyler Algeier again in Week 7.
Marciano Vink Questions Oscar Gloukh After Ajax Beat Atalanta
Marciano Vink has criticised Ajax, and in particular Oscar Gloukh, for one aspect of the team's performance against Atalanta.
PhD Candidate Eva Leth Sørensen Publishes on Greenland’s Predicament in Global Politics at E-IR
PhD Candidate Eva Leth Sørensen has published a new article, titled “Greenland (Still) Between Empires: Continuing Imperial Sovereignty Games” at E-International Relations. Sørensen analyzes the recently renewed trilateral Arctic security agreement among the U.S., Denmark, and Greenland against the backdrop of Greenland's long history of colonization. She shows how continued Danish sovereignty over the island...
What the Magic Must do to Stop Anthony Edwards, Timberwolves
The Orlando Magic will host the Minnesota Timberwolves on Friday, who are coming off a massive win against the Miami Heat. The Magic must be ready to execute every facet of the game to get a victory.
Experts Going Against Panthers to Defeat Buccaneers in Week 7
Multiple experts are doubting the Panthers heading into Week 7.
Thermo Fisher Scientific (TMO) Benefits on Broad-Based Recovery Across Life-Science Markets
Broyhill Asset Management, a Charlotte-based firm, issued its third-quarter 2026 investor letter. The letter can be downloaded here. The Broyhill Equity Composite decreased by 0.3% in Q3, underperforming the MSCI All Country World Index, which gained 1.7%. For the first nine months of the year, the Composite returned 1.9%, compared to 13.4% for the Index. The […]
‘The View’ cancels fan-favorite cohost Halloween costumes for 3rd consecutive year
‘The View’ cohosts will not dress up in Halloween costumes once again in 2026, marking yet another year the panelists won’t participate in the historically fan-favorite episode.
David Montgomery out again
Houston Texans RB David Montgomery (groin) has been ruled out for Week 7.
Nevada football versus San Jose State: Three keys to victory and a prediction
During Choate's Wolf Pack tenure, 20 has been the magic number. When Nevada has allowed 20 points in a game under Choate, it is just 2-22. That’s a result of a
Chelsea Vs Tottenham Preview
Tottenham travel to Stamford Bridge on Saturday, hoping to build on their first Premier League win of the season against a Chelsea side chasing a third straight win. Monday’s 3–1 win over Coventry offered Roberto De Zerbi some relief after a difficult start.
NYC business leader blasts Mamdani over alleged ‘army of influencers'
Partnership for the City of New York CEO Steve Fulop criticizes Mayor Zohran Mamdani's legislative record, allegations that his staff prioritizes social media content and claims of coordinated online attacks against business leaders
PSG v Lyon moved as Paris prepares for more protests
Paris St-Germain's Ligue 1 match against Lyon at the Parc des Princes is pushed back 24 hours as the French capital prepares for another weekend of protests.
Arsenal fear Saka could be out for two months
Arsenal forward Bukayo Saka could be sidelined for up to eight weeks with the quadriceps injury he suffered against Bayern Munich.
Poll: Low-information voters have turned hardest against Trump and the GOP
In 2024, the voters who knew the least about politics were some of Donald Trump’s strongest supporters. A Data for Progress poll released just before the election found Americans who didn’t consume any news at all said they’d vote for Trump over Kamala Harris by a 20-point margin, 60%1 to 40%. In February, we reported that many of these voters had soured on Trump. Voters who couldn’t name the party in control of Congress moved away from Trump at about twice the rate as high-information voters. But approval isn’t vote choice. With the midterms less than two weeks away, it is worth asking if these voters are turning against the president’s party in federal elections, too. In our October Strength In Numbers/Verasight poll, conducted Oct. 13–19 among 2,028 U.S. adults, we asked respondents two factual questions about politics: which party has the most members in the House, and which has the most members in the Senate. I classified anyone who got at least one of these questions wrong as “low-knowledge.” About 30% of adults miss at least one question, including 25% of 2024 Trump voters, 22% of Harris voters, and more than half of people who didn’t vote in 2024. In this article, I do two things with this data. First, I repeat my February analysis and compare how these two groups feel about Trump’s job as president; then I look at each group’s voting behavior in the upcoming House midterms. Register for free to read the rest of this piece.
Our Offense vs. Their Defense: Auburn Tigers
Auburn-s defense is very opportunistic but LSU has a chance to get explosive against them with powerful offense
Meghan Markle reacts to ‘sickening’ child pornography allegations against father: ‘I am deeply distressed’
She called the claims “troubling and disturbing.”
Pope hope, that’s entertainment, and getting ahead in the CIA
Happy Friday friends, I want to start by just breathing for all of us a big long collective sigh of relief at the news this week that the pope’s doctors have basically blown the all clear for Leo’s health. Going from knowing nothing to him declaring to the world he needed surgery, to a cancer diagnosis, to bouncing out of the hospital in barely even days, to ringing the bell in less than two weeks is whiplash inducing. But in the best possible way. We are living in a world in which the Roman pontiff, by dint of history, biography and circumstance, is once more at the epicenter of global affairs. Not just conversations about religion, or Christian and post-Christian values, but the bleeding edge of the most pressing issues of human affairs. Think I am exaggerating a touch? Consider the images of the crowds who greeted Leo in Paris just weeks ago, and juxtapose them with the absolute photo negative scenes unfolding there recently. Ask yourself how many world leaders are talking about AI right now and directly citing the pope as they do so. Try to name a country who has had as many top-ranked diplomats in and out of both Russia and Ukraine in the last three years as the Vatican has in the last three months. It has been fascinating to watch Leo XIV emerge as not just a kind of pop culture reference point or totem to be cited (Francis was often name-checked this way) but as a kinetic force in global conversation. Given the state of things, we need global figures of gravitas and values, even better if they have real wisdom behind what they are saying. So news of Leo’s illness was, it seemed to me, a tremor with potentially Richter Scale implications. That not only has the worst not come to pass but instead we’ve had the best of outcomes announced is something to really be grateful for. Humanity, it seems to me, is entering one of its irregular but cyclical phases where the pace of change — technological, social, and geopolitical — outstrips the ability of previously settled norms and received wisdom to cope. Such periods – and I think the first decades of the last century were a similar such time – throw into question the viability of all kinds of institutions. And many of ours have been straining to breaking point for a few years now. The papacy has the power and the potential to be a steadying pole in all of this. That’s my hope, anyway. It’s a lot to freight the office with, though it is arguably its ultimate purpose from its founding, to be a steadying rock on which all that matters can be anchored. It’s also, of course, an intolerable weight of responsibility to place on a single man. But I am encouraged to have hope in – and for – Leo. The apostle whom he succeeds, after all, was famously unequal to some moments, failed some tests of faith, and resiled from taking the road which led ultimately to the circus on Vatican hill. Human frailty and limitations, of health, of character, of temper, can open us to Christ, whose strength is greatest in our weakness, so St. Paul learned. That gives me hope, and I am sure it consoles Leo, too. And so I will continue to pray for him. Because we need apostles of rock right now. Here’s the news. Subscribe The News The Dicastery for the Doctrine of the Faith issued yesterday a new document “Venite ad me: Considerations on the Transmission of the Faith in an Epochal Change.” It’s not a short document, and it is at pains to stress this isn’t a doctrinal note from the dicastery, either. Rather, it brings together reflections on an important issue from the Church around the world. Some of it I actually found really rather powerful. It is, however, 25,000, which is a lot for a busy reader to get through on a weekday. So, you can read our busy reader’s summary right here. — News broke yesterday of an Oct. 22 meeting of U.S. bishops with President Donald Trump. The meeting was organized by an official at the Heritage Foundation, according to several sources close to the meeting. Video of several U.S. bishops praying in the Oval Office over President Trump was posted on social media Thursday afternoon, first by White House Communications Advisor Margo Martin, and then by the official twitter.com account of the Archdiocese of Denver. The meeting has drawn sharp criticism because of its proximity to the upcoming midterm Congressional elections, in which Democrats are widely expected to win control of the House of Representatives, while control of the Senate remains closely contested. Sources close to the bishops’ conference told The Pillar that some USCCB senior officials were surprised by the existence of the meeting when video of it first emerged online. And a source close to conference president Archbishop Paul Coakley of Oklahoma City told The Pillar that the archbishop was “deeply frustrated” by the occasion of the meeting. An official conference spokesperson told The Pillar that the meeting was “not organized with or by the USCCB” and was “not affiliated with the conference.” You can read the whole story here. — The next National Eucharistic Congress will be held in Indianapolis in 2029, a return to the city that hosted the last gathering in 2024. You read it here first. By here, I don’t mean this newsletter, I mean at The Pillar. We broke the story this week. It’s a big deal, in as much as the last congress was a roaring success and the next installment has the potential to be a real focal point for evangelizing efforts in the coming years. Read all about it here. — As Pope Leo prepares for the longest trip of his pontificate, Church leaders in Uruguay say the pontiff will encounter a highly secularized culture, in a country with a very different Catholic history than many of its South American neighbors. The nation has not had a papal visit since 1988, and leaders who spoke with The Pillar say it has a dire need for evangelization, even amid the prospect of a small revival in faith. This is real reporting on the Church in the country, and frankly a story you simply are not going to be able to read anywhere else. Read the whole thing. — The Archdiocese of Detroit announced this week a plan that would see the vast majority of its parish priests reassigned next summer, amid a restructuring process expected to dramatically shrink the number of parishes in the archdiocese. Archbishop Edward Weisenburger said this week that the plan “asks much of our priests,” but is a “sacrifice they are making as brothers of one, unified presbyterate.” The thing is, as JD pointed out in an analysis yesterday, pastors of parishes have a legal right to stability in office, so the only way this kind of wholesale reassignment goes ahead is if all of the archdiocesan clergy agree to resign. That creates its own kind of legal issues, though, and re-raises longstanding questions about the effectiveness of canonical due process protections for priests when dealing with coercive exercises in authority. Read the whole thing here. — More than three months after the Dicastery for the Doctrine of the Faith issued its decree declaring the excommunication of the leadership of the Society of St. Pius X, questions remain about the full effects of the society’s schism. Specifically, the DDF’s July claim that marriages witnessed and confessions heard by SSPX priests are now invalid remains contested — and it emerged this week it appears that the Vatican’s own legal experts don’t agree. You can read my whole analysis of the situation and what it means here. All I would add is that the DDF’s undeveloped, some would say unsubstantiated, claim about the invalidity of some SSPX sacraments came in their July Explanatory Note on the schismatic consecrations by the society that month. It touches directly on both papal acts of governance — indeed it purports to nullify them — and the most intimate pastoral encounters possible in a parish setting. If there is one aspect of the Francis-era style of governance I would like the curia to finally cut out, root and branch, it would be these attempts to try to effect extraordinarily sensitive legislative acts via a note. — At least a dozen French bishops have spoken out following an eruption of violence on the country’s streets Oct. 17. Not surprisingly, they unanimously condemned the violence, but the length and content of their interventions varied significantly. Several sought to distinguish between the actions of rioters and what they suggested were the legitimate concerns of peaceful young protesters. Many also evoked Pope Leo XIV’s Sept. 25-28 visit to France, suggesting it offered a powerful counter-image to the scenes of looting and destruction. A number of bishops also stressed their solidarity with law enforcement officials who struggled to contain the disorder, as well as the owners of the roughly 3,000 damaged or looted businesses. What’s the background to the nationwide unrest that the French media calls “les violences du 17 octobre”? And what exactly are the bishops saying? Read all about it here. — A Polish bishop called for the firm defense of unborn children as well as compassion for their mothers this week, as the lower house of Poland’s parliament passed two bills seeking to liberalize the country’s abortion laws. The bill on decriminalizing assistance in an abortion passed by 217 votes to 213, while the abortion in cases of fetal abnormality bill passed by 233 to 203, thanks to the government’s majority in the lower house. Both bills will now move to the Polish Senate, the upper house of parliament, where the ruling coalition has a larger majority. The fetal abnormality bill is symbolically significant because if it became law, it would effectively overturn a 2020 ruling by Poland’s Constitutional Tribunal that a 1993 law permitting abortion for a severe and irreversible disability or a life-threatening incurable disease was unconstitutional. Read the whole story here. Subscribe **[The St. Paul Center App | Bible Study On-The-Go Read and understand the Bible with St. Paul Center’s new app! With today’s leading Catholic Scripture scholars as your guides, the St. Paul Center app empowers you to read the Bible](https://stpaulcenter.com/app?utm_source=pillar&utm_medium=email&utm_campaign=applaunch)** from the heart of the Church. Download the app for free at either the Apple or the Google app stores. https://stpaulcenter.com/app That’s entertainment I have written before about my deep and sincere reservations about the celebrity exorcist subculture which has taken root in American Catholicism. And, because I am very ill at ease with the entire thing, I try to keep a weather eye on the phenomenon without being drawn into the kind of online back-and-forth which these figures sometimes generate. Earlier this week, JD noted that one such celebrity exorcist type, Fr. Chad Ripperger, has undertaken, on the request of his bishop, a year’s fast from interviews and public speaking. I’m sure that will be salutary for him, if for no other reason than that receiving with docility requests from one’s rightful ecclesiastical superiors always comes with graces. Then a second thing happened this week which caught my eye. Apparently, another fixture in the celebrity exorcist world, Fr. Carlos Martins, has initiated a lawsuit against two lay men — apparently associates of Rippenger, though I am unclear in what way, exactly — for allegedly defaming him and his ministry on a podcast. It seems the suit was initiated nearly a year ago and is now pending. At issue, I read, is that the two men described Martins on a podcast as “not who he says he is” with regard to his exorcism ministry and that he “doesn’t know what he’s talking about.” These statements Martins considers to be false and defamatory and, his suit claims, “directly affected the sale and reception of [his] The Exorcist Files book that was newly released at the time these episodes aired.” I don’t want to get too into the weeds of the details here, but a couple of things struck me about all this.
There’s a Reason That Netflix’s Ad Business Has Underwhelmed
Somewhat lost in the company’s slew of firings and engagement warnings over the past few weeks was the fact that Netflix is scaling back its ad forecast for 2026 from $3 billion to $2.7 billion. That’s despite the fact that: CTV is growing by 14-15% this year This year saw a monster upfront Netflix is the biggest streamer out there this side of YouTube, and was the platform that for years brands were supposedly dying to be a part of In other words, that’s an alarming pull-back from Netflix. A Wall Street analyst I spoke with last week was blunt, calling Netflix’s ad business “disappointing.” To me, a red flag on the ad front is that Netflix has never revealed how many ad-supported subscribers it has. Because if I know anything about how big companies work, if they have a positive number that makes them look really good - they tend to share it. (How many subs does go90 have right now? We’re not saying just yet. How are ads going on ChatGPT? Oh, a billion run rate - I see). Yes, to date Netflix has shared some fuzzy ad numbers, such as the idea that the company’s ad tier ‘reaches’ 250 million users globally.’ Here’s why that figure gives me pause: a)they lead with global, and b) they don’t explain how they are calculated. (Are they based on average people in each room? Surveys of some kind?). Regardless, some insiders say that Netflix’s ad tier is scaling nicely - others not so much. Either way, one of Netflix’s biggest challenge on the ad front appears to have been its starting point. Remember, when Netflix launched ads in 2022, it had 73 million subs in the US and Canada. That’s 73 million people who were used to Netflix with zero ads. And when the ad product rolled out, the company clearly was going after new users - a limited pool of potential subscribers by default. That focus seems to have changed over time, as Netflix has tried to convert longtime subscribers to the ad tier. Historically Netflix subscribers are very sticky. But is the company’s low churn a problem? Not necessarily, according to Antenna data. Rather, Netflix’s consumer loyalty is a bit of a double-edged sword. “Netflix is the one streamer which actually has seen substantial “trade downs” but has much lower ‘win backs,’ said Antenna founder Jonathan Carson (win-backs being people who were on the ad-free plan, cancelled, then rejoined on the ad plan). “Netflix has lower churn and so has less opportunity to win back old subs with a lower cost plan option.” This all might explain why Netflix has been so slow to roll out all of these table stakes targeting options until just this week. It likely didn’t have enough users to carve up into various targets. etc. However, what really hit Netflix’s ad business was Amazon’s move a few years ago to turn on advertising for Prime Video by default. Suddenly the market was awash in premium inventory, and Netflix was playing catch-up on multiple fronts. Thus, the streaming giant appears to still be figuring out if if wants lead in ‘programmatic TV,’ or premium ‘upfront’ TV sales. “The CTV market now sorts into three businesses, and Netflix is not the leader of any of them,” wrote analyst Jack Myers. Ouch. So how does Netflix ratchet up its ads business? Get the next NFL package You’re gonna have to wait until 2030 unless one of the bigger media companies like Skydance opts out, but the easiest (not cheapest) way for Netflix to become a huge TV ads contender is to get one of the regular NFL packages, ideally Sunday afternoons. That way it can sell ads to its whole U.S. subs base overnight. Go FAST This one is risky, because to program a compelling FAST channel, you’d likely have to take some older Netflix exclusive shows and make them available for free to non-subscribers. But FASTs, for better or worse, are ad-inventory machines. Go full UGC I’m not sure I see this happening. There is something already off about Netflix carrying podcasts and shows for creators. The experience sticks out in what is such a produced, and generally non-communal environment. But Netflix could open up its platform by allowing creators to upload videos without having to be approved by the service. But that opens a whole other can of worms (policing brand safety, copyright infringement, overall quality). Make a huge RMN Deal I was going to suggest something crazy, such as ‘instead of buying Warner Brothers, Netflix should buy Target. But the company doesn’t want to be in the brick and mortar business. Yet for Netflix’s ad business to compete in an Amazon world, it needs to be able to connect ad exposures to shopping. What if, instead of letting Amazon target Netflix viewers with its DSP, Netflix inked a deal with Target, or even took control of Roundel, and created its version of the Amazon full-funnel for brands? Price us out. I hope they don’t do this, but Netflix’s price increases - while significant - haven’t been enough to push long-term customers out of the ad-free tier. But if they made those prices so prohibitive, it could push large swaths of consumers to trade down. Then again, that could also dent engagement - as binging becomes much less appealing once you bring ads into the equation. Or, they could just launch a bunch of hit shows and maybe everyone will quickly forget all this angst. More from Amazon unBoxed A few weeks ago, I recorded two podcasts live at Amazon’s unBoxed event in San Francisco. I was able to go really deep with several brand partners about how Amazon’s various data and ad products work - particularly the under appreciated Amazon Marketing Cloud. First, I talked with Laura Abadias Velilla, of the Amazon specialty agency Amerge, along with Amazon’s own Charlotte Maines, Vice President, Devices Content & Advertising, about how the two partners helped a very specific printer company Epson launch into a brand new category - high end projectors. It’s a great example of how brands connect audience data across platforms to make budget deployment decisions. Next, I chatted with Monks VP Head of Digital Investment for North America Tom Burchill about how the agency actually brought in data from Linkedin to help target B2B customers across various Amazon properties for the brand Quicken. Check it out: Check these out, or just listen:
Half-Life 3 is back in the news again as Valve developer accidentally sort-of references it in public, reigniting hope once more
After a flurry of Half-Life 3 rumours last year, the codename HLX has resurfaced once more; this time straight from the mouth of a Valve developer.
TENNESSEE VOLS FOOTBALL: UT set for roadtrip to South Carolina
Tennessee football is looking to continue its momentum against South Carolina
SpaceX bear flips to big bull because of AI business. Analyst now sees 70% gain
PhillipCapital moved its rating on the Elon Musk giant to buy from sell, with the bullishness stemming from the company's AI business.
Forget the vinyl revival – I'm getting excited about CD players again
Time spent testing in 2026 has reminded me just how much I’ve missed the humble disc player
Can Netanyahu win again? The secret to his political survival – and why it may finally fail him
Despite Oct. 7 and years of political turmoil, Benjamin Netanyahu remains competitive in the Israeli election
How to ban gerrymandering when the Supreme Court is stacked against you
What kind of redistricting reforms could actually survive contact with the Roberts Court?
Official statement
Santos FC would like to clarify that, due to construction work in the Ground-Level Stands, 437 seats will be closed for this Saturday’s match against Bahia.As a result, Vila Belmiro’s total capaci...
Brazil's runoff: Lula's legacy vs. Bolsonaro's dynasty
Brazil's tight presidential runoff pits a political giant against a Bolsonaro heir in a battle over the country's political future.
Cloudflare, Vercel leaders caution against AI cyber panic
AI is exposing security holes across the web. Cloudflare and Vercel executives explain the risks and why the internet could actually become safer.
Vertical Football and Horizontal Habits
Vertical Football, the word relaying the mouth of the Tyne since Newcastle United exemplified a hope crumbling tactical breakdown against Aston Villa on Saturday. Matthias Jaissle, the forefront of question as to how he will turn this around.
America’s socialist surge and its hard limits
Socialism is gaining ground in the US, fuelled by anger over inequality and economic insecurity. But can its rising popularity translate into lasting political influence across the country? US author and academic Michael Kazin sheds light on the issue.
Commentary: Donald Trump’s actions against Ukraine betray Ronald Reagan
Ukrainian President Volodymyr Zelenskyy holds the toughest job on the planet. And it just got tougher. Donald Trump has made a cottage industry out of offering Russian President Vladimir Putin
D'Andre Swift shoulders the load versus New England
D'Andre Swift had a team-high 26 combined touches in Week 7 for 90 yards and a touchdown against the Patriots.
Cardinals’ Jeremiyah Love Faces Uncertainty After Latest Injury Update
The Arizona Cardinals may be shorthanded once again at the running back position, with rookie Jeremiyah Love battling an injury. The post Cardinals’ Jeremiyah Love Faces Uncertainty After Latest Injury Update appeared first on HEAVY.
Hunter Henry leads Pats with seven receptions
Hunter Henry tallied a team-high seven receptions for 71 yards against the Chicago Bears in Week 7.
Rhamondre Stevenson scores improbable touchdown in Week 7
Rhamondre Stevenson led the team with 93 yards receiving, which included a 48-yard TD against the Chicago Bears in Week 7.
Cole Kmet exits Week 7 game against New England
Chicago Bears TE Cole Kmet unable to return against Patriots after injuring knee
El Niño Then and Now
A 35-year satellite altimetry record lets scientists hold this year's El Niño up against its strongest predecessors.
Nebraska soccer draws USC for a record-breaking fifth straight scoreless draw
Nebraska soccer drew 0-0 against USC on Thursday, Oct. 22, at Hibner Stadium. This was the Huskers’ fifth straight scoreless draw and 10th of the season. The Huskers haven’t scored in 452 minutes and haven’t given up a goal in over 540.
New attention on Bankhead claim she was offered job to leave Senate race, DNC denies allegation
Montana’s U.S. Senate race was at the center of political controversy again this week, over an allegation from the Democratic nominee that she had been offered a job if she would drop out of the race.
Buccaneers' Legendary DT Warren Sapp in Hot Water Again
A viral video showing the Hall of Fame defensive tackle kicking a rival fan has reignited scrutiny over his controversial conduct away from the gridiron.
Celtics Get Mixed Injury News Ahead of Knicks Showdown
The Celtics receive mixed injury news ahead of their home opener against the Knicks, with one former first-round pick ruled out. The post Celtics Get Mixed Injury News Ahead of Knicks Showdown appeared first on HEAVY.
RFK Jr. adviser Calley Means resigns amid growing MAHA discontent over lack of progress
Calley Means, a top adviser to Health Secretary Robert F. Kennedy Jr. and a chief advocate for the Make America Healthy Again movement, resigned from his position with the Trump administration Thursday.
Trump Asked Musk to Reverse Limits on Ukraine’s Military Internet Use
The call from the president about the Starshield network came after officials in Ukraine reported that they found new limits on the use of military drones in their war against Russia.
Arkansas farm bankruptcies on the rise, most in the nation
Recent reports point to a rise in Arkansas farmers struggling with finances following steep gains in fuel and fertilizer prices. The state led the nation in farm-related Chapter 12 bankruptcy...
Nonprofits warn online sports betting initiatives put vulnerable Nebraskans at risk
The Open Door Mission hosted Gambling with the Good Life this morning to speak out against Initiatives 440 and 441, two measures that would amend the Nebraska Constitution to legalize online sports gambling.
Virginia state senator accused of shielding marijuana business
Fox News chief Washington correspondent Mike Emanuel reports on the federal indictment against state Sen. L. Louise Lucas, D-Va., on ‘Special Report.’
Florida resident arrested after threatening US Rep. Jared Moskowitz
FORT LAUDERDALE, Fla. — A Boca Raton resident was arrested Thursday after making an alleged threat against U.S. Rep. Jared Moskowitz, the congressman announced. Just after 2:30 p.m., Moskowitz wrote
The Indian in Western politics
You can be part of the apparatus that governs the Western powers—a mascot that helps legitimize brutality against dissenters at home or populations living under occupation abroad