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What goes wrong? Why most entertainment, sports celeb brands fail, struggle to make profits - These might be key reasons
New Delhi, Oct. 21 -- Celebrity brands often attract attention, but turning that interest into profit is harder. Fans may celebrate a launch without becoming regular customers. A famous name helps people notice products while quality decides whether they return. Experts say fame alone cannot build…
A train was delayed by a solar storm. But something didn't add up.
Scientists have cracked a 178-year-old mystery surrounding a train delayed by a solar storm, revealing that the famous incident happened in 1848 rather than 1841. The discovery rewrites the early history of space weather and highlights a threat that still endangers modern power grids, satellites, and communication systems.
Google Cloud, DeepMind, and the EU: A New Model for AI-Driven Science
Google's latest European research initiative signals a shift toward collaborative AI innovation, where technology developers provide the tools and scientific institutions establish the priorities for discovery.
Ohio Chemical Leak Forces Home and Business Evacuations
A hazardous chemical leak in Toledo, Ohio, has prompted the evacuation of homes and businesses within a one-mile radius of a pipe factory. Anyone living within three miles of the plant is being asked to shelter in place. There are no reports of any injuries so far.
Marshall faces final debate in fight for political life
In today’s issue: Marshall, Hamilton meeting in final debate Trump unveils fraud whistleblower program Big midterm spending in final weeks Backlash to controversial Ramaswamy ad Sen. Roge…
ChristianaCare opens Health Center, completing next phase of Aston campus
Plus, Ridley’s Goodwill store to reopen, Delaware County Down Syndrome Interest Group merges with The Down Syndrome Association of Delaware, library book sale, Christmas bazaar, Birding Club walk, and enough events to keep you busy…
25 Shortfalls Cruise Entertainment Teams See on Formal Evenings Among Guests on Almost Every Voyage
Formal night is supposed to be the glamorous peak of a cruise: gowns on the staircase, blazers at the bar, photographers waiting under a chandelier. Then the lobby fills up, and the same slip-ups show up sail after sail. A bathing suit at the dining room door. A perfect gown with beach flip-flops peeking out ...
Eagles-Cowboys meet with matching records and mounting pressure
Eagles-Cowboys has become a desperation game for two struggling offenses
Pellegrini expected to remain out for several weeks
Roma enjoyed a 4-0 victory over Slovan Bratislava, which earned the Giallorossi their first win in this season’s Champions League. Gian Piero Gasperini’s team delivered a convincing performance, b...
Phillies Get Update On Triple Crown MVP Free Agent Target
The Philadelphia Phillies are linked to a superstar infielder who will officially become a free agent option in the offseason.
YouTube Gold: The Greatness Of Allen Iverson
Allen Iverson’s game is a good model for Deron Rippey to aspire to.
Will a Chance to Reshape Business Models Help Law Firms Compete With Silicon Valley For Tech Talent?
Technologists without law degrees can't secure equity when working at a law firm. But some observers say that firms offer more rewarding opportunities to build tech infrastructure from the ground up.
Arkansas awards $16 million for trails, sidewalks and pedestrian improvements
The Arkansas Department of Transportation has awarded more than $16.1 million in federal funding for 47 projects across the state, including improvements to sidewalks, walking trails, bicycle routes and recreational...
Delta Dental commits nearly $3 million to strengthen the future oral health workforce
/PRNewswire/ -- Today, Delta Dental announced the five 2026 Delta Dental Future Workforce Fund awardees, with funding committed for the next three years. The...
Reports: Barcelona unhappy about PSG fans' chainsaw tifo
Barcelona reportedly want UEFA to take action against Paris Saint-Germain over a huge banner displayed by their fans at of the Champions League match between the two teams. The Vanguardia paper and EFE news agency on Wednesday cited club officials as saying they plan to report the banner to the delegate from Europe's governing body who attended the match.
Taiwan Blocks Grab Acquisition of Delivery Hero Business Over Competition Concerns
Taiwan’s Fair Trade Commission said the harm of the proposed deal to the island’s food-delivery industry outweighed its overall economic benefits.
College football mega boosters used to fund buildings. Now they buy QBs. What’s the payoff?
“It's absolutely a non-sustainable business model," said SMU booster Bill Armstrong. "But nobody can control themselves."
New Arrivals in the ER? Georgia Gears Up To Solve Rural Maternal Health Crisis
Most of Georgia’s counties are without a labor and delivery unit. To fill the gap, the state is looking to equip emergency rooms to handle obstetric emergencies. Advocates and doctors worry, however, that the ER is being used as a stopgap.
Oct. 21 - SCAD Film Fest to Impact Downtown Traffic
October 21 2026 - Motorists can expect delays in Savannah this coming week as the annual Savannah College of Art & Design (SCAD) Film Fest will be taking place from
‘Standing on Business,’ ‘Squabble on Day 1’ — NBA World Reacts As LeBron James Snaps Back at Knicks Heckler in 76ers Debut
The new NBA season saw LeBron James stealing some of the New York Knicks’ thunder during their championship ring and banner-raising ceremony. James played a solid all-around game to help the Philadelphia 76ers’ newly stacked team secure an impressive opening-night win at Madison Square Garden against a subdued, sloppy Knicks team that still looked hungover from celebrating their championship.
Partners, not family: How 3 college buddies built dairy business
Austin Copenhaver and his partners turned a shared dream into three dairy operations, and a model for the next generation of farmers.
LeBron James' 76ers beat Knicks on NBA opening night
LeBron James scores 14 points on debut for the Philadelphia 76ers as they defeat champions the New York Knicks on the opening night of the NBA season.
LeBron optimistic after launching Sixers era with win
LeBron James said the Philadelphia 76ers still had plenty of room for improvement after launching their NBA season with an impressive opening night victory over the New York Knicks on Tuesday.James, 41, launched his quest for a fifth NBA championship with 14 points and seven assists in a 106-100 defeat of the reigning NBA champions at Madison Square Garden.
Leica and Formula 1 Shift Into Gear With Limited Edition Q3 43
The Leica Q3 is the company's most popular model.
Eagles' Saquon Barkley Trade Proposal Might Make Too Much Sense
It wouldn't be easy, but it could be smart.
Supreme Court’s conservatives have let down democracy, Justice Kagan says
Two weeks before the midterm elections, liberal Justice Elena Kagan bluntly sized up the Supreme Court handling of election and voting-related cases, saying, “The court has kind of blinded itself to the very deleterious effects of their rulings on how the political system works.”
Knicks celebrate a banner night 53 years in the making — with sights set on another
It was at 6:57 p.m. that Jalen Brunson’s voice delivered the line Knicks fans have long been waiting for.
Former 49ers RB Joins Philadelphia Eagles as Saquon Barkley Insurance
Former San Francisco 49ers running back Elijah Mitchell is getting another opportunity in Philadelphia amid injuries to Saquon Barkley and several Eagles backups. The post Former 49ers RB Joins Philadelphia Eagles as Saquon Barkley Insurance appeared first on HEAVY.
Healthcare and Life Sciences Leaders Build on NVIDIA to Advance Drug Discovery and Expand Patient Care
NVIDIA today announced collaborations with leading global healthcare and research organizations to advance protein design — including through a newly released open model, RFD4-Proteina — accelerate drug discovery and bring greater precision to cancer care.
‘Immature’ Ex-Dallas Cowboys RB Released by Eagles
Former Dallas Cowboys RB & 2025 NFL Draft pick released by Philadelphia Eagles. The post ‘Immature’ Ex-Dallas Cowboys RB Released by Eagles appeared first on HEAVY.
Private contractors are set to cash in as millions of Americans lose health care
Implementing Trump’s "big, beautiful" Medicaid cuts will be a windfall for firms like Deloitte.
How much does Wurstfest cost in New Braundels?
Wurstfest returns November 6-15 with German food, live music and ticket prices that vary by day.
76ers vs. Knicks live updates, lineups, where to watch: LeBron James, Jaylen Brown make regular-season debuts with Philadelphia against defending champs
Sports Entertainment Gaming Global Received Notice of Delisting
On October 14, 2026, Nasdaq staff issued a determination to delist the company’s common stock and warrants after it failed to file its Q2 2026 Form 10-Q, violating Listing Rule 5250(c)(1). Trading would be suspended on October 23, 2026 absent a hearing request; the company has requested a hearing a…
What happened to Ben Kindel? NHL player suffers 'medical episode' on plane
Pittsburgh Penguins forward Ben Kindel was taken to a Utah hospital Tuesday after suffering a "medical episode" on the team plane.
OpenAI acquires startup Orchestra Bio to beef up its biotech business
OpenAI says it's adding Orchestra's team and technology to work on Rosalind, its AI model for life sciences research, and to its related Rosalind Workbench tool, a harness that aims to help researchers plan experiments and analyze results.
NASA Study Refines Projections for Thwaites Glacier
Antarctica’s Thwaites Glacier could contribute more to sea level rise by the end of the century than some previous estimates. In some model simulations, the glacier’s contribution was as much as twice current projections.
Google is bringing a more personal version of its Gemini AI assistant to your car
Google is bringing Gemini's Personal Intelligence feature to cars, allowing its AI assistant to draw on information from Gmail, Calendar, Maps, YouTube, and other Google services to deliver more personalized responses while driving.
A Big Overhaul Of Xbox Game Pass Is In The Works
The service will reportedly move to a more à la carte model
Apple's Touchscreen OLED MacBook Pro: Everything We Know
Apple is working on a high-end MacBook Pro, and it's nearly ready to launch. It will have several firsts in a Mac, including an OLED display and a touchscreen. Design Apple hasn't redesigned the MacBook Pro since the launch of the M1 Pro and M1 Max models in 2021, so it's due for a new look. The new MacBook Pro is expected to feature some minor design changes.
iPad Mini 8 Expected Next Week With These 10 New Features
Apple reportedly plans to unveil an iPad mini 8 with an OLED display next week, with those invited to Apple's Los Angeles experience on Wednesday, October 28 expected to receive hands-on time with the device, alongside MacBook Pro models with touch-enabled OLED displays, a 14-inch MacBook Pro with an M6 chip, and an iMac with an M6 chip.
Dear Tim Sweeney, You Could Learn A Thing Or Two From The Xbox Exec Who Posted So Bad That He Had To Delete His Account
A better world is possible
Birth centers are linked to better health outcomes, research shows, but 10 states have none
Birth centers are an option for those with low-risk pregnancies and are correlated with more positive health outcomes, but 10 states do not have any birth centers at all, and more could be built with certain state policy solutions and different models of care, a new report suggests.
‘Wicker’ review: Colman, Skarsgård shine in twisted but well-woven tale
You may find yourself involuntarily smiling several times throughout the course of “Wicker,” a delightfully dark, often humorous and, well, downright horny fable about a man who’s seemingly such a
The Metro: Donavan McKinney hopes to inject more humanity in politics
Democratic party member and progressive Donavan McKinney sits down with The Metro to discuss what he'll deliver if elected to the House.
Phillies Mentioned as Possible Landing Spot for Teruaki Sato
The Philadelphia Phillies could look to add a power hitter to the lineup.
Philadelphia Phillies Trade Prediction Lands 2X All-Star Outfielder
The Philadelphia Phillies are expected to be active on MLB’s trade market this offseason after a disappointing-ish end to the 2026 campaign. There has been a lot of speculation about who could be moved from the Phillies’ roster, but Dave Dombrowski will be thinking about making additions to the roster as well, and a solid […] The post Philadelphia Phillies Trade Prediction Lands 2X All-Star Outfielder appeared first on HEAVY.
Dan Campbell Delivers Encouraging Kerby Joseph Injury Update
Dan Campbell says he expects Kerby Joseph to play for the Detroit Lions this season, but the All-Pro safety still has no return timeline.
Sundar Pichai: Google’s Frontier Imperative, Compute Scarcity Dilemmas, Future AI Products and Businesses
Alphabet CEO Sundar Pichai has little patience for doubts about Google’s willingness or capacity to compete at the frontier of AI. His company’s latest Gemini 4 Argon model — long-promised and recently delivered — beats OpenAI and Anthropic’s latest public models on coding, math, science, and knowledge-work benchmarks and has placed Google’s AI back among the world’s best. Amid chatter that Google was fine with good-enough lightweight ‘Flash’ models, Pichai pushed back hard against any suggestion that company is limiting its research ambitions. “We won’t do it any other way,” he told me in a Big Technology Podcast interview recorded this week at Google’s Mountain View headquarters. Pursuing cutting-edge research is costly for Google, requiring compute and chips that otherwise could be sold at a high markup by its cloud business. But Pichai said allocating resources to frontier AI development is “ground zero” for Google. “Our cloud business is at any given moment in time forgoing short-term revenues because we are making compute trade-offs to support frontier AI development,” Pichai told me. In our conversation, we discussed Argon (which Pichai says processed three times as many tokens as Gemini 3 in the 72 hours after launch), AI’s role in developing better models, the AI interface of the future, competition with OpenAI, Google’s partnerships with Anthropic and Apple, data centers in space, and the nature of his optimism. You can read the full conversation, lightly edited for length and clarity, below, or listen to it on Apple Podcasts, Spotify, YouTube, or your podcast app of choice. Alex Kantrowitz: Google is back at the frontier with Gemini 4 Argon, which beats OpenAI’s and Anthropic’s public models on benchmarks spanning coding, math, science, and knowledge work. The conventional wisdom was that Google had given up on the frontier to focus on fast, good-enough models for its products. That was wrong? Sundar Pichai: Very wrong. Look, we are so committed to being at the frontier. It’s in our DNA. We won’t do it any other way. We’ve been thinking about the AI frontier for well over a decade now. The frontier is very dynamic. It’s very competitive. It’s very exciting. I couldn’t be more pleased with how Argon has come together. We took our time with it. We made sure we tested it safely and deployed it carefully. We took a bit longer than our other models, given its capabilities. Across the board, be it for agentic work, knowledge work, coding, creative tasks, Argon is one of the really good frontier models. The first 72 hours since we launched, it’s almost up to 25 trillion tokens used, which is about three times what Gemini 3.0 had in the first 72 hours. And we are capacity constrained as we are serving it. Excited, but there are always areas….. You know, the frontier is very dynamic, and you have to keep evolving the models. There are areas which we can see we need to improve as well. We’ll be at work on all of that as well. Which areas? On any given model, Argon would be across the board better at everything if you just look even two months back. But the space is so evolving. Even on coding, for example, there are pockets where we know we need to do better, and there’s clear feedback. We’ll make it better. The argument for standard models is that they’re already good enough to build great products, with the frontier valuable only for certain tasks. Meta built Muse with good models rather than the best, and Google could put standard models into Maps, Gmail, and Search. Why isn’t that sufficient? It’s definitely not how I have thought about it at all. We are deeply committed to driving the state of the art and actually pushing where this technology can go, all the way from transformers. That’s a journey we’ve been on. You will see us continue to do that. When you’re at the frontier, you get an earlier look into the emerging capabilities, earlier than others, which helps you better prepare for the future. We are fortunate to have a wide set of opportunities across consumer and enterprise. Some of our cloud customers, for sure, want the model at the frontier. The frontier models will be better at developing the next set of models in an era of recursive self-improvement. I would argue it matters there. Internally, we have definitely seen a steep point of inflection by deploying Argon to our developers. It definitely tackles problems which our previous models could not do. Being at the frontier puts you at the innovation frontier and helps you drive that as well. There is room for models of all sizes and capabilities. That’s why we did Flash, Flash-Lite, etc. I agree with you that you can develop very good product experiences with not necessarily the most frontier model, because they tend to be slower and more expensive too. But we care about the Pareto frontier, and we’re committed to doing all of that. You said developing frontier models gives you a look at what’s coming. What do you see on the horizon? What makes this moment so exciting is you build something which you think is a culmination of months of work, and you put it out. You already see clear headroom ahead. We’ve all been working on these agentic, long-horizon capabilities, but clearly the frontier is going to have multiple of these agents working together to do things. That’s an example of an exciting paradigm underway. It’s also clear to me that users, both in consumer and enterprise, will have access to some multi-agent framework for them, working all the time doing things. It feels like a moment of infinite possibilities. Sergey Brin said one of Argon’s core innovations was relying more on the model to help develop the model. Yet incidents involving OpenAI’s bots breaking containment and Google’s bots accessing a site they shouldn’t have suggest these systems still aren’t perfectly aligned. Isn’t there reasonable cause for concern about accelerating toward recursive self-improvement? There are three parts to your question. Let’s first talk about RSI itself. You’re right, Sergey mentioned RSI being a critical contributor as we are developing Argon. But to be very clear, today, in a continuum, we are pretty far from the end state of RSI or something like that. The right way to describe it is you have RSI loops along with AI researchers in various aspects of model development. You almost have agents helping AI researchers in some automated way work together to build these models. It’s good to at least understand where we are today, and it’s super exciting. I expect that continuum to keep making progress as we go into next year. The second question is around safety. Security comes from defense in depth. You’re talking about alignment, obviously. We all are doing a lot of work to make sure the models are as aligned as possible. But it’s an active area of research, and there are clear gaps. That’s not the only thing we rely on. You have the work you do on alignment, but beyond that, we put a lot of effort into real-time monitoring as these models are working. Making sure you have good telemetry into what’s happening so that you can intervene in real time if you see unexpected behaviors. How you do that, the architecture with which you do that, how you make sure it’s all sandboxed and isolated in a way that it can continue doing its job during real-time monitoring — these are all areas of investment. Obviously, when we deploy these models, giving customers, enterprises, control, both with real-time monitoring, but their ability to decide where they deploy, what type of data which models ever have access to, etc. All that work is very, very important, and we are doing a lot of that. As an industry, we need to constantly up our game and take the time to do all this stuff, including dedicating the compute required to make sure you can safely deploy these models. The third part is: Is it all enough? This is why there are a lot of conversations in the industry, and I think it’s reasonable to be worried. The right way to approach something you worry about is early on thinking about what more we can do. As an industry, you’re definitely seeing increased levels of work on alignment, testing for safety, etc., as we deploy these models. The next step would be developing better standards so there are cross-industry standards of how we do these things, including the ability to evaluate using independent evaluators. If you look at areas like financial controls, we have accounting standards, we have independent auditors. Those are all the next natural steps for us as an industry to work toward, and regulation will end up playing a role as we go through all of that as well. Google pursues both language models and world models, while some other AI companies like OpenAI have focused more heavily on LLMs as the path to AGI. Why is world-model research important to you? As humans, you obviously perceive the world around you, and you’re taking all those inputs. Making sure these models are able to understand the laws of physics, simulate the world in high fidelity. All that, I think, are key enabling blocks for intelligence. We are working across all possible applications of this. Take an area like robotics. It’s not an accident: If you look at embodied reasoning benchmarks, Argon is state of the art. That all comes from our experience building world models. Inherently, I would expect there will be architectures which will converge all of this in the future. But for us, we view this as, today, this jagged frontier that is intelligence. We want to be at the frontier of all the possible approaches, and that will help us both drive better research, better insights, and develop a much better AGI model, is how we think about it. Some people argue Google should focus on selling its computing resources rather than using them for AI research. Cloud wants to sell compute at a high markup, while researchers need a very big computer to build the best models. How do you balance those demands? Ground zero for us is making sure we are investing in the compute that’s needed to be at the AI frontier. In 2015, I set the company to be AI-first. AI is that key horizontal ingredient across everything we do, all the way from Search to Cloud to Waymo. That is ground zero for us, making sure both for research and developing the models that we have enough compute needed. Beyond that, we have these independent businesses which each have their own long-range plans. They’re using those long-range plans to project forward, and we plan for compute for all of them. The cloud team, they have a business and they have a projection and they have demand signals. They have committed contracts. With that help, we can plan on a long-term compute trajectory for them. We’re fortunate to have this wide set of opportunities. There’s no company in the world which isn’t making trade-offs at any given moment in time. But the first principles we operate on is making sure we have enough compute to invest in the frontier, and that’s non-negotiable, and everything else works on top. Remember, we are building our own compute, our own data centers. There are long lead times. The compute we have today is a function of decisions I made in 2024. Even if you think back to a year from today, last year the agentic coding takeoff hadn’t happened. Today, obviously, when you sit and look at anything, everyone is short—not just us, other companies—and everyone wishes you had two times what you had planned for. That comes with the territory. At any given moment in time, we are planning for what we would need two to three years out in the future. You’re going to find some decisions you make may look suboptimal two years out, depending on where the state of the art is. I don’t spend too much time thinking about it. The way I think about compute allocation is making sure Google DeepMind, both for research and frontier model development, is cutting edge in terms of compute access. After that, we plan for all our businesses. It’s great we can provide our compute to other people too, like we have done. It allows us to scale that up, get real tests for it in the widest application set possible, test it in the real world, and make sure we are at the cutting edge of technology at every layer of our AI stack as well. Ben Horowitz relayed on a podcast that Andy Jassy had said compute was sold out until 2028. Are you seeing the same thing? If today a customer is coming out and asking us for compute in ’27, that is incredibly difficult to do. Even last year we went out and leased some short-term compute to accommodate some customers and help them out. But yes, we are all dealing with similar timelines. Every major technology shift seems to involve overbuilding, from railroads to fiber. Do you think that’s happening here? It depends on the time frames you’re looking at. This level of build, if I take a long enough time frame, it makes complete sense to me. We are at early stages of the most consequential technology ever, and this is not like fiber. It’s not dark. We are using it. We are capacity constrained on a daily basis. The applications, the underlying technology is improving rapidly. But running a company, the way I work through the moment is you look at your demand signals. You look at your committed revenue opportunities that you’re getting in the form of contracts. You balance that with the underlying technical capability, or internally you balance how we are using it internally, the model trajectories. Based on all that, you take a disciplined approach—a confident, aggressive, but disciplined approach—to plan out compute. But when you talk about the broader economy as a whole, you’re having people operate with various levels of risk. I focus on what I can control as a company and plan through it. If your question is, can there be an overbuild? Yes, because you can have some constrained components. Remember, what matters is a set of everything you need to build out that compute. Memory, electricity, electricians…. Land. Like 2,000 components or more. You could get constrained at some point. There could be things which cause bottlenecks, and then you could have overbuilds. There could be external shocks to the economy. There are macro risks. All that is possible at any given time. But am I confident that the compute we are planning for, we will have uses for it given enough time? Absolutely, yes. I was in the room when you said AI would be as profound as fire and electricity. If you believe that, shouldn’t you give researchers the biggest possible computer, even at the expense of today’s cloud profits? We’re all doing some form of that. Our cloud business is at any given moment in time forgoing short-term revenues because we are making compute trade-offs to support frontier AI development. What you’re seeing is true already. But you want to be thoughtful. Even our AI researchers have some constraints, which are also good. That’s what inspires creativity. That’s what helps you come up with a more efficient algorithmic breakthrough, maybe to use less memory. What we are committed to is to invest what’s needed to stay at the frontier. OpenAI President Greg Brockman told me a few months ago that the ideal AI product might have no interface at all—just as natural as conversation. What do you think the interface looks like in the age of AI? Computing historically has been humans adapting to computing. With AI, it’ll be the other way around. The technology will adapt seamlessly to how humans live and go about their day-to-day life. You want to be able to speak to that AI when you want to. It has context. It can be persistently running somewhere, give you continuity. You’re not dealing with a lot of complexity. It’s natural. All that makes sense to me. That doesn’t mean it won’t have any interface, however. Nowadays, even on my phone, Gemini voice models are so good. I can just press the microphone button. I can just ramble. That’s why we call it Rambler. I can ramble. It intelligently corrects with my personal context. Even my friends’ names, weird names, it gets it right, even if it first guesses it wrong. It’s amazing. I’m not going in, backspacing, editing once I finish saying it. It’s remarkable how good it’s gotten. But there are going to be moments you will need an interface. You may want to entertain yourself. You may want to watch a video. You may ask your AI to create something, and you want to watch it, consume it. The way I think about it is, you want it to be as seamless and as natural as possible, and that you are not doing the hard work adapting to whatever the interface is. The technology is adapting to how you’re working at any given moment in time. When I asked Sam Altman about competition from Google, he argued that OpenAI was building AI-native products and implied Google was bolting AI onto existing ones. Do you accept that framing, and can a “bolt-on” compete with an AI-native product? First of all, it’s a very dynamic moment. We are all pushing each other. OpenAI has pushed us as a company too. This is not just we are doing something to them. Far from it. Yes, Google went into its own version of a code red too. In the AI moment, all of us have to respond with varying levels of urgency at any given moment in time. We are constantly building new products as well. Gemini was built from the ground up as a product—the Gemini app I’m talking about. Or tomorrow, as all of us are adapting to agents, are you bolting agents onto ChatGPT, or are they building it natively? How would you think about that? You can always put these questions back. I don’t think of it that way. I think of it as you want to build world-class product experiences that are AI-native and they are winning. Some of it is adapting products, some of it is rethinking new experiences. They will all be part of how you approach this moment. How do you expect to make money from these AI interfaces? If an agent recommends a product and I buy it, should it take a cut of the sale, even if that’s disclosed? I’m going to put enterprise aside. Consumers are going to increasingly value this technology. Take software developers today. Developers are willing to pay for these coding models because it really helps make them more productive. Nobody would want to code the way they were coding three years ago, or even the same time last year. When you’re delivering value, there’s value to be had. I’ve never seen examples where consumer products really scale to billions of users, where people are using it intensely, and haven’t had monetization to go along with it. If you’re providing value to people, there is inherent value to be had. The nature of it may change. You’re asking a scenario in which agents are doing stuff for you. At the end of the day, you will have commercial needs. The agents need to fulfill those commercial needs. The providers on the other side are going to see value in that. There’s going to be some mechanism by which it gets fleshed out. That’s what an efficient system does. But what matters is that you’re building those world-class consumer experiences. I promised myself one product feature request: Can you make Gemini-powered search in Gmail as good as searching Gmail through ChatGPT? What’s going on here? One of the exciting things we announced recently is the unified Gemini agent for enterprise, and we’re bringing that to consumers. These are persistent agents which run 24/7 in the cloud. We’re spinning up a micro VM effectively for every query, and from the runtime, the harness, the model—it’s all a headless service. It’ll work everywhere, and it has your context with you. You can address this agent whether you’re in Workspace, in Search, in Gemini. Agents are going to drive this unification from a customer experience, which people are looking for. When you have a broad product portfolio and you’re moving forward fast, there are always areas where you’re moving forward faster than some other areas. That’s valid feedback. But we are putting a lot of time and effort into making sure, as we build out our agentic experience, that unification and that capability works well across all these services. People have asked where Google’s equivalent of Muse or Dots is. Do you anticipate creating a new product to compete with them? Our goal with Gemini is to be a personal, proactive, and powerful assistant. That’s what we are working toward. You saw us describe the early versions of it at Google I/O this year with Spark. Effectively, already, if you open the Gemini app as a Pro or an Ultra user, you see Chat and Task, and they start giving you that agentic experience. With Argon now, that capability is dramatically accelerated. What we announced recently in our enterprise event, we are bringing that to consumers as well. Soon in Gemini, you will be able to ask something, and it’s a continuum. You don’t need to think about whether you’re asking a chat or an agentic task. It’ll just automatically do the right thing, and it can work persistently in the background securely and get things done for you. Already, empirically, when I look at what’s coming into Gemini in our app, last year you would have tagged them and most of them would have been chats. But a steadily growing percentage is already agentic tasks in Gemini. Yes, we are going to bring personal agents to our consumers. It’ll work in the Gemini app. It’ll work in Google Search. It’ll work in Gmail. You can address it, call it, etc. We want to make sure we’re getting it right. It’ll be powered by Argon, and we are very excited to bring it to our users. Google has invested and committed tens of billions of dollars to Anthropic. What do you see in Dario Amodei that makes you want such a deep investment and partnership? Very early on, when we looked at the founding team of Anthropic, it was very clear to us this was a world-class team which was involved in some of the earliest GPT models. We were quickly able to assess that they would be at the frontier. We’ve always tried to identify and partner with companies which would be at the cutting edge of technology. We’ve done that with SpaceX. We’ve done that with Anthropic. That’s what we saw, and we had a chance to partner. Is your partnership with Apple to license Gemini for Siri expanding, contracting, or standing still? For both us and Apple, that partnership was about translating the capabilities of AI into better experiences for users. I thought Apple has done a phenomenal job of incorporating—they customize these models and build it into Siri—and it’s been great to see the reception. We are committed to doing more. You’re going to do more with them? There’s nothing specific to comment, but it’s a partnership. It’s working well. What have you learned so far about the feasibility of data centers in space? It’s a very exciting project. Projects like this remind me—I still recall that moment in the desert for the DARPA Grand Challenge, watching the Stanley car compete in it, which ended up being the basis for Waymo. With all these technologies, you’re at a moment in time where it looks a bit like sci-fi, but 10 to 20 years down the line, it’s actually working in a meaningful way. I feel the same in space. We’ve always believed in betting big on these technologies. Quantum has been a great example of it. We’re probably 10 years into the journey. Waymo, we are almost 20 years into the journey. Space, we are two to three years into the journey. It’s clear to me that it’s an approach which will make a lot of sense in the future. Being in sub-synchronous orbits with 24/7 access to the most abundant form of energy we have access to will make a lot of sense for this exponential increase in compute that we are going to need. Having said that, this is a challenging project. The team has disciplined milestones. It was a super exciting milestone to send the TPUs up to space. Sometime, as we are speaking, we are expecting a “hello world” moment from them. I look forward to seeing that happen, and we’ll continue investing here too. You previously said 25% of the code written within Google was written by AI. What’s the number today? That number in our world today is meaningless in the sense that every part of what we now touch is influenced by AI deeply. What we are tracking with Argon, for example, it’s been a point of inflection. People are using Argon to really go tackle complex projects, including projects which affect millions of lines of code. In the four weeks since we have launched Argon, we have seen a 30% increase in CLs, and more importantly, almost a similar increase—a one-third decrease in rollbacks. People are writing code more productively and better code with it. We are tracking it with newer metrics now. How are you dealing with opposition to data centers? If you can’t build in the U.S. the way you want to, where else do you go? We’re very committed to building our data centers very responsibly. When I look at our largest data centers in some of the communities where we have been the longest, I visit them, I talk to people. There are people who come and tell us their kids have gone to college because of our investments in these communities, and we’ve grown in those communities. To me, this is about doing it right. Engaging with the communities early, doing it transparently. We are committed to making sure we are bringing incremental power, and we cover 100% of the cost of our power needs for these projects. It’s understanding the impact on neighborhoods and making sure you’re working thoroughly to address them. Done rightly, you can continue making progress. But we are constantly taking feedback into account. I do worry not everyone operates the same way. People have been surprised by data centers showing up in their backyard. Those are all important. As an industry, we should continue to do better. But part of the reason, in a 20-year time frame, we are thinking about things like data centers in space is making sure we are able to put these data centers where maybe the trade-offs will be different. What unproven area of AI is Google working hardest to crack? Is it continual learning—getting models to keep updating after release—or something else? There are multiple parallel paths. You saw with Argon we have a million output tokens. With our Gemini models early on, we had a one-million context window on the input side. These are all examples of breakthroughs we are constantly working on. How do you think about synthetic data? How do you think about continual learning? How do you think about more efficient architectures? We do dedicate a meaningful percentage of our compute to these research bets too. It always goes hand in hand, including our world models. Those are all bets we are placing. Sometimes, as part of these bets, there are ideas that emerge which just make their way into the mainline models. Maybe we don’t fully talk about it, but we have multiple steps in these areas. Working in technology requires optimism that building something will improve the world, but those bets can leave real consequences when they fail. I recently returned to a town in El Salvador where enthusiasm for Bitcoin had given way to unfinished construction and something resembling a ghost town. How do you maintain the optimism you spoke about in your Stanford commencement address while accounting for those risks? I genuinely have a deep conviction that improving technology and improving access to technology makes people’s lives better. It’s been my personal experience in my life, out of which comes that deep conviction, optimism. But with that, I’ve always felt humanity’s journey is always about working hard to harness that technology to make it work well for society. The optimism is not an optimism that you just build whatever you want, whenever. You work hard to make sure you’re building technology in the service of humanity, to make the human condition better. That’s got to be the defining goal as we are approaching it. With that framework, I’m very, very optimistic. We are in very early stages of the kind of progress that we are going to see on many areas. We’re all talking about areas like healthcare. A lot of the progress is ahead. The ability to make things in a fundamentally cheaper way on many things where things have been getting expensive for a long, long time, discovering new materials, etc., which really bend the curve—it’s tough to step today and understand the impact of all that, but they’re going to be very profound. I’m very optimistic, but we have to be rightfully concerned about all the ways this technology can go wrong. Sundar, I know you don’t do many of these. Thank you. Thanks, Alex. Appreciate it.
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