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Week 6 Open Thread
Welcome to the open thread, the home for discussion for all non-UW games this weekend. With the Huskies playing on Friday, you can check in any time you like on Saturday, but you can never leave. Saturday Early – There are no ranked vs. ranked games in the early slot, but Indiana at Nebraska could […]
Netflix’s Summer of Bummer
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Today, I’ve got a guest post from longtime friend of the newsletter, Brandon Katz. I’ve been trying to find time all summer to look at Netflix’s straight-to-streaming film slate, but between a pre-planned trip and Nielsen moving up their streaming data timeline, I’ve been swamped. So I reached out to Brandon, one of my favorite fellow analysts, to write about it. And I feel like he captured the tone and data focus of the newsletter perfectly. You can connect with Brandon on LinkedIn and Twitter. Enjoy! Don’t worry, folks. You’re in safe hands with me. To ease any anxieties about an interloper in ESG’s domain, I’ll start by stealing one of his best framing devices: headlines. Box office flops are covered in the same way the Teenage Mutant Ninja Turtles eye pizza: with cartoonish insatiability. I would know. I’m a former reporter who wrote nearly identical headlines: Yet, intentionally or not, streaming misses get treated with kids gloves, filtered through a rosy lens: In the last six years, U.S. streaming viewership has become nearly as transparent as the box office, but the data often arrives weeks later, in a number of less intuitive metrics, and with nary an official budget to be found. This plays into the Wall Street-whispering narratives major streamers have been cultivating for years. They get a pass in a way that theatrical studios simply don’t. Subscribe Netflix’s Summer Slate Not a single Netflix original film released between May and August this year opened above 20 million U.S. TV hours, per Nielsen. That benchmark usually serves as the EntStrategyGuy’s floor for a streaming hit on Netflix. None of these films enjoyed a hit-cementing single week of 20-plus million hours during their runs. Netflix’s two best films were true crime docs, Maternal Instinct (16.5 million hours) and The Crash (19.7 million), the best overall week for a film this summer. Great for most other streamers, but not necessarily what we’re used to seeing from Netflix. For an overly-dramatic comparison, Happy Gilmore 2 opened last summer to around 47 million hours (celebrity cameos, baby!). Zooming out, the picture looks even worse. In 2026, Netflix’s five biggest scripted summer films posted the lowest average (28.6 million hours) and median (28.8 million hours) eight-week viewership totals of the past four years. Now, it’s unrealistic and unfair to expect Netflix to deliver a _KPop Demon Hunters-_sized hit every year. But it’s also not ideal to see the size of their hits shrinking over the last few summers. Let’s quickly run through some of the notable summer misses. Jennifer Lopez and Brett Goldstein’s perfectly fine romcom, Office Romance, fell off the charts after 20 million hours in its first two weeks. Top films usually last for four-plus weeks. Starry titles ideally don’t decay that fast either. Homegrown star Millie Bobby Brown couldn’t prevent the snappy Enola Holmes franchise from diminishing returns. At 14.3 million U.S. hours, the third film posted roughly half of what the first two films did in their first two weeks. What’s on Netflix calculated that per-day global views were down nearly 60% from the second movie. The Whisper Man did okay with more than 36 million hours over its first four weeks. But I expected a little more juice from a film featuring Robert De Niro, Michelle Monaghan, and Adam Scott. Kevin Hart’s Ladies First collected just 11.2 million hours total across two weeks. That’s a big miss for one of Netflix’s go-to stars. Plopping into the same bucket are Sunny Sandler’s Don’t Say Good Luck (10.3 million in two weeks) and John Cena’s Little Brother (17.5 million). Meanwhile, English-language originals Color Book (June 19), In the Hand of Dante (June 24) and Heartstopper Forever (July 17) never sniffed Nielsen’s Top 10 at all, despite needing only 2 to 5 million hours to land in the top ten most weeks. (By my count, eleven English-language scripted original films released between May and August did chart). It’s only fair to mention that Swapped (1-May) posted nearly 42 million U.S. hours over five weeks (the longest Netflix original run this summer) and is currently their eighth most-watched English-language film ever worldwide. Remarkably Bright Creatures (37 million, 4 weeks) and Voicemails for Isabelle (27 million, 4 weeks) weren’t bombs either. Still, overall, I think it’s fair to say this was a quieter summer season than we’re used to seeing from the market-leader. You might not realize that given the language commonly used in public analysis. The Twist Despite the starkly black-and-white tone of the coverage, here’s the twist: when many box office bombs arrive on streaming, their viewership looks a whole lot like many of Netflix’s supposedly successful summer releases. Hmm, where have we heard that one before? Masters of the Universe topped out at $65 million stateside against a $170 million budget_._ I’ll admit, Skeletor ripping sleeveless curls as a gym bro and bodyslamming Adam’s co-workers was funny. But, much to the chagrin of my bank account, my laughter doesn’t launch franchises. Yet the He-Man reboot opened to 19.6 million hours (from a Wednesday five-day opening instead of just one weekend), on par with Hoppers on Disney+ (19.4 million). It put up nearly 47 million hours over its first six weeks, bigger than all of Netflix’s summer releases. Pretty darn healthy and likely to land among the 25 most-watched movies on streaming this year. Sticking with Amazon, The Sheep Detectives just barely broke even at the box office with $133 million worldwide (and only $66 million domestic). I never expected cloven-hooved, cud-chewing mammals to be able to bring me to tears. Yet that’s exactly how I found myself at the end of this surprisingly affecting movie (#NoShame). It was likely the unexpected quality in a family-friendly film that powered its streaming over-performance. Sheep Detectives delivered a solid run for Prime video netting 26.2 million hours! How about franchise IP? Star Wars: The Mandalorian & Grogu had the lowest opening ($81 million) and lowest-grossing Disney-era live-action Star Wars film ($178 million domestic). One day before release, its Heat score (19.8%)—audiences who list their interest as a 7/7—fell behind blockbusters Wicked (21%), Superman (23%), Fantastic Four: First Steps (23%), Michael (23%), Toy Story 5 (26%) and Avatar: Fire and Ash (27%), according to Greenlight Analytics. The urgent enthusiasm just wasn’t there. On streaming, Mando opened to weeks of 12.1 million, 6.1 million and 2.7 million hours (21 million total) over its first three frames. Not the numbers Lucasfilm was hoping for nor the numbers of a streaming hit. But they’re in the same vicinity as some Netflix summer releases with $345 million at the global box office to offset a smidgen of the pain. Final Thoughts So why oh why does this nuance gap exist? Four key reasons: Data Literacy: A “$100 million opening” just makes sense. After decades of box office reporting, even casual movie fans are well-versed in the benchmarks of hits and home runs. There’s an immediate shorthand. But “16.5 million” hours doesn’t land nearly as cleanly. Despite leaps of progress, the streaming ratings era is still in its infancy compared to theatrical. The EntStrategyGuy and I met thanks to a late 2010s group chat of data nerds hungry to find a shred of certainty in nebulous streaming performance. I’m not surprised to see “No. 1 on Netflix” still getting misconstrued out in the wild. Timing: By Friday morning, we have the box office’s Thursday night previews totaled, allowing us to better project the weekend’s expectations. From there, ticket sales are reported daily. By Sunday, the film’s fate is usually finalized, at least in terms of public perception. In streaming, Nielsen recently improved its delay to…two weeks. The medium isn’t forced to contend with instant gratification as harshly. Financials: Theatrical film budgets are a mere Google away. Profit and loss is calculated in the cold and unforgiving naked light of day for all to see. But finding the vast majority of streaming exclusive movie budgets requires the forensic investigation skills of a Criminal Minds detective. Also, it’s very difficult to calculate how much revenue/value a straight-to-streaming films provides a streamer. This is why there are so few stories about streaming original movies “losing X amount of money”. On top of that, marketing budgets are far greater for theatrical movies than streaming exclusive movies, which leads to earlier and better awareness. This then translates to a wider pool of potential interest. Narrative Control: Netflix is the only major streaming service to publish weekly first-hand viewership data and annual engagement reports. Naturally, some headlines borrow their first-hand framing**.** Other streamers benefit from their comparative lack of transparency. They may occasionally announce vague performance platitudes such as Apple TV’s Mayday becoming its “biggest film debut on the platform to date over its first 18 days,” and that it ranked No. 1 with left-handed viewers in its first weekend. (Fine, I made up that second one). But, for the most part, they keep first-hand viewership shrouded in mystery to avoid bad press. Especially for outlets that demand multiple articles per day from their writers, it’s an easy (and understandable) way for some reporters to hit their daily article quota by just repeating what the streamers have told them. TL:DR version: Streaming-exclusive movies are asked to do different things than theatrical movies, but that doesn’t mean they should escape judgment. Both still need to draw enough eyeballs to justify their cost within the proper performance contexts. The more cleanly we can inject a little nuance into streaming analysis, the better we’ll understand the audience and content trends that drive this industry. And that’s what all of this is really about: knowing what audiences actually want! Brandon Katz is the Director of Insights & Content Strategy at Greenlight Analytics where he focuses on evaluating the ever-fluid media landscape to unearth understanding, opportunity and value. Greenlight Analytics is the entertainment intelligence consulting company redefining how Hollywood finds, understands, and activates audiences. Prior to joining Greenlight Analytics, he served as the senior entertainment industry strategist at Parrot Analytics, and as a full-time entertainment industry reporter covering the Xs and Os of Hollywood, most notably with TheWrap and the Observer.
A new “Carrie ”adaptation, “Fjord,” and “Eternally Yours” top this week’s Must List
“Coven Academy” and Remi Wolf’s “Mud” round out our picks for the weekend of Oct. 9.
Mid-Michigan entertainment for the weekend of Oct. 9-11 and beyond
Check out what’s happening this week.
Stone Mountain Village opens entertainment district - The Champion Newspaper | 404-373-7779
Stone Mountain Village promises on its website, “Whether you’re here for a few hours or an entire weekend, Stone Mountain
The 6 College Football Games to Watch in Week 6
Check out our conference preview for all the Big 10 action this weekend. Florida State at Louisville 7 p.m., ESPN (Friday) Both teams are in desperation mode as they try to avoid the season going into a complete tailspin. Florida State is coming in with momentum after pounding Virginia, although it’s been proven you can’t […]
Minneapolis Amplified holding concerts at small businesses
Live music and art will be flooding Minneapolis small businesses this weekend with Minneapolis Amplified.
3 Biggest X-Factors For Alabama to Take Down Georgia
The Alabama Crimson Tide has an extremely tough matchup this weekend.
Commentary: Not even Tom Cruise could save ‘Digger’
Continuing a concerning trend for Warner Bros. in 2026, its latest release is buried in a financial hole no film can escape. Alejandro González Iñárritu’s "Digger" arrived over the weekend
New movies to watch this weekend: See 'The Social Reckoning' in theaters, rent or buy 'Spider-Man: Brand New Day,' stream 'Animals' on Netflix
Our critic's take on the week's biggest movie releases — including Aaron Sorkin's follow-up to "The Social Network."
Spence in contention for Inter debut against Parma: ‘He’s available’
England international Djed Spence is finally in contention to make his Inter debut this coming weekend after being declared fit and available by head coach Cristian Chivu: ‘We’re pleased that he��...
Every M5 MacBook Air Now $200 Off on Amazon
Prime Day deals have started drying up, but you can still get $200 off every model of the M5 MacBook Air as we head into the weekend. These are the best post-hike prices we've seen on the M5 MacBook Air, and prices now start at $1,099.00 for the 512GB 13-inch model and $1,299.00 for the 512GB 15-inch model. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
Can the Cardinals beat the Lions? Here’s how
Right this weekend, Arizona will rebound or be thrown into the basement
Everton up for sale? Friedkin Group considering new investment options including the potential sale of controlling stake
The Friedkin Group (TFG) have said they will only entertain interest from parties who they feel are the right stewards to take the club forward; TFG completed their full takeover of Everton in December 2024
Arc Raiders Jumps to Six-Month High Player Count With 2.0 Update and Free Weekend
Embark Studios has put in a decent amount of work maintaining and developing Arc Raiders in recent months, with the company recently announcing an upcoming co-op mode slated to launch into testing on October 13 while it continues to iterate on its anti-cheat processes and detection methods. In...
Detroit Pistons: Bickerstaff Forecasts Jalen Duren Playmaking From The Elbow
In the preseason, the Detroit Pistons take a peerless 1-0 mark into their weekend exhibition battle with the Washington Wizards
Time capsule: Hardwood, softwood, fuelwood
Note: After finally cleaning my stovepipe last weekend, it feels like woodstove season at my cabin can officially (and safely) begin.
HOMETOWN ENTERTAINMENT: Weekend lineup includes Halloween fun, Latin dance party and flea market
Over 200 vendors set for Berglund Center Saturday
12 things to do around the Seattle area this weekend
From a must-try spot for date night to a pumpkin-studded trail, here are the latest local things to do around the Seattle area.
‘We don’t want this right now’: James Talarico off the trail with the flu for 12 days
In final stretch of the Texas Senate race, Talarico has not appeared in person since Sept. 26; he is expected to be back this weekend. Opponent Ken Paxton is calling for “proof of life.”
Hot Ticket: Sugar skulls, spooky fun and Greek traditions
Opa! A taste of Greece: Bring your appetite and dancing shoes to downtown Galveston this weekend as the 42nd Annual Galveston Greek Festival serves up two days of authentic Greek
GEAR UP: The Science of Bikes opens in Casper this weekend
If you’re looking for something to do in Casper this weekend, the Science Zone is opening its newest exhibit, GEAR UP: The Science of Bikes.
Packers' Jordan Love Moves Up NFL List Despite Inconsistent Performance
The Green Bay Packers got a huge win this past weekend.
Five Things presented by Compass Minerals: Sporting back at home to take on Portland
Sporting Kansas City returns home following a two-game road swing this weekend when the team hosts the Portland Timbers at Sporting Park on Saturday night. Kickoff is set for 7:30 p.m. CT and will be available to stream on Apple TV, while the game will also be broadcast locally on
Free Play Days – ARC Raiders, S.T.A.L.K.E.R. 2: Heart of Chornobyl, Little Nightmares III, Screamer, and More
This weekend, Polterguys: Possession Party is available this weekend for XBOX Game Pass members, while WWE 2K26 and Wildgate are free for all. Jump in!
World War II Collection At Weeks Library Book Sale
LANCASTER, N.H. — The Friends of Weeks Memorial Library in Lancaster will be holding their annual Columbus Day weekend book sale Saturday, October 10, from 9 a.m.-3 p.m.. This sale
Lewis Hamilton: Ferrari driver says team held 'huge discussions' over strategy following Bahrain GP tyre-choice blunder
Lewis Hamilton plummeted from second on the grid after starting last weekends Bahrain GP on slick dry tyres in wet conditions; watch Practice at 9.30am followed by Sprint Qualifying at 1.30pm on Friday live on Sky Sports F1 as the Singapore Grand Prix weekend begins
What happened in Juventus' last victory against Cagliari?
The Men's First Team are back in Serie A action this weekend with a Matchday 6 trip to face Cagliari in Sardinia.Luciano Spalletti's side come into the match having won the previous Serie A match agai...
MotoGP riders divided on contentious 2027 weekend format change
Bagnaia and Marini welcome the changes, while Acosta and Alex Marquez warn of increased stress and risk
Premier League Gameweek 5 Review: Biggest Talking Points and Takeaways
Gameweek 5 of the English Premier League season delivered another weekend full of talking points, with several results catching the attention of fans across the country. There were big wins, surprise results and some disappointing performances as teams continued to find their rhythm early in the season. Arsenal suffered a heavy defeat away to Brighton […]
Singapore Grand Prix entertainment may be curbed if haze worsens, FIA says
There might be "some restrictions" on outdoor activity such as entertainment during this weekend's Singapore Grand Prix, but not on the race, if the haze currently blanketing the city-state worsens, the motor sports governing body said on Thursday.
Motor racing-Singapore Grand Prix entertainment may be curbed if haze worsens, FIA says
By Xinghui Kok SINGAPORE, Oct 8 (Reuters) - There might be some restrictions on outdoor activity such as entertainment during this weekend's Singapore Grand Prix but not on the race, if the haze blanketing the country worsens, the motorsport governing...
Nebraska soccer prepares for Maryland and Rutgers
After a gauntlet of ranked matches, Nebraska will travel eastward to face Maryland and Rutgers. The Terrapins and Scarlet Knights will pose a challenge to the Huskers this weekend.
This weekend in Anchorage: The Zombie Half Marathon, AK Ski Swap and plenty of entertainment options
There is also a fundraiser and multiple musical options.
Who Won August and September: Original Films or Franchises?
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) I just heard someone say that if you’re reading a pundit or data analyst, and they don’t tell you that they got anything wrong, they’re not a pundit but an “influencer”. I agree with that. You have to tell your audience when you get things wrong, or they won’t (or shouldn’t) trust you as much. Today, we’ve got another edition of “What I Got Right, What I Got Wrong”. In general, I’m patting myself on the back (and patting very hard) about a few things like IP at the box office, LIV golf, horror films, crowdfunding movies, superheroes, and old people going to the theaters. That said, I also made a couple of data mistakes on the streaming bubble popping and HBO’s datecdotes, so I’m not perfect. But first, I need your feedback... Subscribe Follow-Ups: What Should We Call Mid-Budget Movies Which Aren’t Cinematic Enough for Theaters But Are Too Expensive to Make Money on Streaming? After I asked for feedback on what we should call straight-to-streaming films that are too big to pencil out on streaming but not really big enough to resonate in theaters, I got some great suggestions from you all, including... “Moldilocks” from John Aboud “Little Big Indie” from Travis Frick1 “Midflicks” from Jonathan Funke. “Extra-Medium” from Jona Nwuke. (Read the explanation in the footnote.) Between these and Brandon Katz—who suggested “Bermuda Budget Triangle”, “The Platform Gap” and “The Distribution Deadzone”—we’ve got some excellent suggestions. And they’re better than my suggestion, the “Streaming Budget Dead Zone”, so let’s take a poll! The winning entry becomes the new term. Loading... RIGHT: LIV Golf is Fully Bankrupt…Is Anyone Else Next? A few years ago, I was always a bit perplexed at all the articles I’d read praising LIV Golf and their strategy to disrupt the PGA. LIV Golf, a brand new professional golf league, offered PGA stars ten times what they made on the PGA Tour to join their new league. And folks praised this strategy for its initial “success” in that a lot of big names did indeed leave the PGA. Yeah, of course the players came over. LIV Golf paid them so, so, so much more! But LIV Golf hadn’t discovered a way to increase potential revenue. So think about this in basic business terms… They paid much more in costs… …but had no real way to increase revenue. That’s not a strategy! That’s deficit financing. It won’t work unless you bankrupt the competition (and then turn around and pay those same golfers much, much less). It’s not a sustainable strategy and only lasts as long as the company/person/nation backing it decides they’re cool with losing money. For LIV Golf, that meant Middle East oil wealth, in particular Saudi Arabian money. Clearly, the current Iran War has hurt Middle East finances, so they need to trim their more exorbitant spending. And LIV Golf was part of that trimming. This should be a major warning for others. TGL’s parent company, TMRW Sports, just got a $1 billion valuation, despite TGL’s (the indoor golf league) horrible TV viewership of less than half a million viewers per match. Unrivaled, the women’s basketball league, just secured a $650 valuation, despite its horrible TV viewership and a new rival (Project B) entering the scene next year. To relate this to streaming, Hollywood should ask which streamers may have wealthy patrons funding their losses. (Let’s be clear: Google, Amazon and Apple.) Could those patrons lose their appetite? For Amazon, probably not. But Apple has a new boss, so maybe! WRONG: My Analysis of the Streaming Bubble Was Missing a Week I’m going to be congratulating myself a lot today, but I make mistakes too, like this data goof. When I last compiled the data on the decline in TV shows, I was missing one week at the end of June. If you look at the first image, you can see that one week was mislabelled as “July”. Mainly, this image got updated to show a 27% decline, not 29%: This change doesn’t really impact the overall analysis, but it is two percent better. By the way, through the third quarter, the decline increased and it’s now a 30% decrease since 2022. (I’ll write/visualize this in an upcoming article.) But I want you to trust me and my data. Especially these days, when many people are using LLMs that I know are inserting faulty data into their charts, I want to keep earning my audience’s faith. So that’s the accurate data. RIGHT: IP Remains Very, Very Popular In July, I wrote a giant (and I mean giant) article on Backrooms, Obsession, and the box office, going over what we know, what we don’t know about what works in theaters, looking at YouTubers, IP, the horror genre, comic book movies, and a whole lot more. The month of August really tested a lot of my theses and, being honest, mostly supported my arguments. Let’s start with IP. Looking at 8-Aug (the weekend after Spider-Man: Brand New Day came out) to 18-Sep (the weekend that Resident Evil came out, which I think provides a nice bookend to this time period), there were seven films based on pre-existing IP: Resident Evil (2026) ($126 million) Practical Magic 2 ($65 million) _Insidious: Out of the Furthe_r ($65 million) Coyote Vs. Acme ($59 million) Paw Patrol: The Dino Movie ($53 million) Tony ($15 million) Super Troopers 3 ($7 million) Compare those to the notable original films from the past month—I actually could have included more movies, but here are just thirteen, bringing us to an even twenty films—including.... The End of Oak Street ($54 million) Buddy ($26 million) Mutiny ($15 million) By Any Means ($15 million) The Dog Stars ($14 million) Runner ($14 million) One Night Only ($11 million) Hope ($8 million) Spa Weekend ($7 million) The Uprising ($6 million) Teenage Sex and Death at Camp Miasma ($6 million) Onslaught ($3 million) Eli Roth’s Ice Cream Man ($2.8 million) Here’s that in chart form: Five of the top six films in this time period were all based on IP. I made a big chart of films that grossed over $200 million at the box office before Spider-Man: Brand New Day and The Odyssey hit theaters. Let’s update that chart! By the way, if you want to see how I categorized each film—so another bar chart—here it is: I know that many of my fellow critics/pundits/analysts dislike films based on IP and how Hollywood is making so many of them. And I’m sympathetic to this point of view. As I’ve written many, many times before, you need a balance between existing franchises, new IP, and original films. And Hollywood clearly needs to make more films like Resident Evil (a well-made film from a visionary director) and fewer Practical Magic 2’s (which didn’t get critical or customer buzz). But at some point, critics and pundits need to contend with what audiences are telling them: Movie-goers aren’t showing up to original films. Audiences are speaking with their dollars, telling you they want more IP and franchises. You can try to convince studio heads to make fewer IP-based films and franchises, but the data and numbers aren’t there. Instead, critics need to work harder to convince audiences to show up for original films. Aim your ire/concern at the average person, not studio heads.2 Because they’re just making the films that audiences are telling them to make. WRONG: Original Horror Films Didn’t Break Out I’ll be honest, even though I wrote an article casting some skepticism on the horror genre in July, if you asked me to make a prediction, I would have predicted that, in August, a new, original horror film would have blown up. No, seriously, I just assumed that Obsession and Backrooms presaged a change in audience behavior. But none of the buzzy new original horror films from August—Teenage Sex and Death at Camp Miasma, Onslaught (not an action film in spite of the ads), The End of Oak Street, Eli Roth’s Ice Cream Man, or _Buddy—_broke out. To be clear, exactly one of those films (Buddy) had good “ROI”, but again—I try to be specific in my language—none were “popular” in any broad sense of the word. None of them will be “saving” movies theaters like Backrooms or _Obsession_helped save the summer. The new Insidious film and Resident Evil, both based on IP, were far and away the biggest horror films since July. (We’ll see if this changes in October/Halloween season.) RIGHT: Stay Skeptical about Crowdfunding... I’ve long been skeptical about crowd-investing platforms as one of Hollywood’s saviors, mainly because there’s so much hype/buzz. People need to stay more skeptical about more things, explaining both the potential upside but also the downsides. In particular, the media often hypes crowdfunding at the start and never checks in on the actual results after they’ve come in later. And August gave us our first update! _Ice Cream Man—_directed by Eli Roth—grossed $6 million off of a $5.5 million budget. This is a production of The Horror Section, which was one of the first “crowd investing” studios with 2,400 investors, which means that 2,400 investors probably lost money. They certainly aren’t getting as great of returns as if they had just invested their dollars in the stock market. Hopefully Stiletto (Tagline: “Someone’s Going to Make it Rain Blood!”) does better next month. WRONG: Another Data Goof Here’s another data error. When the first episode of House of the Dragon came out, HBO put out that it had 21.5 million viewers in the first three days, and I read that to mean in the US…but no, it was global. So my US-only datecdotes charts shouldn’t have included it. We never got US-only numbers for the first episode, but for the final episode, HBO put out that it had 11 million US viewers. (And that global dropped to 21 million viewers.) Here’s the updated chart (which I’ve since used in the Streaming Ratings Report): Still, this show is absolutely huge. RIGHT: Superhero Films Remain Very, Very Popular After Supergirl flopped, I read a few takes that “comic book movies are going the way of the Western”. Post-Spider-Man: Brand New Day, that take didn’t age well. To be fair, I have a very nuanced take on the superhero genre right now; it’s down right now, for a lot of reasons. But it’s not “dead”. Maybe _Spider-_Man is just a really popular character? I saw that take, and it’s a fair counter-argument. (But pundits arguing that superhero movies were dead should have mentioned this $1.5 billion counter-argument…) But is it just Spider-Man? The next Avengers film already has $50 million in pre-sales (and I was skeptical that that film would do well) and the Avengers: End Game re-release topped the box office two weekends ago (over three original films). And I wouldn’t bet against Batman or Superman. So maybe it’s just Spider-Man, Batman, Superman and the Avengers. Oh, and Deadpool, of course. And Black Panther. And Wolverine. And probably the X-Men. Plus a well-made Wonder Woman or the Hulk film could break out. But that’s it! It’s just those ten characters/teams. Oh, what’s that? Lanterns is also doing well on HBO? (See previous section…) To be fair, I’m actually pretty sympathetic to the argument that more popular characters—like Spider-Man and Batman—anchor more popular films. In fact, I made that exact argument three years ago when I first wrote about the “Marvel-cession”. In many ways, you can blame The Guardians of the Galaxy for fooling Marvel Studios (and the rest of us) into believing that any character could pop. It turns out, the list of iconic characters is probably smaller than most people think. But it’s probably too early to say that superhero films and comic book movies are dead unless “death” means a slight decline over a longtime. RIGHT: Who Killed Theaters? Old People I get frustrated whenever I see headlines or analysis about how young people are “returning” to theaters. As I’ve detailed(for years), young people have always powered the US box office, despite narratives about “kids these days” and their “phones”. Really, what’s changed post-2020/pandemic is that old people aren’t going to the movies nearly as much. This summer, I saw a movie (from an older director) in a theater near a retirement community, and multiple older people at the theater were talking about how this was their first time seeing a movie in years. I dislike personal anecdotes, so YouGov can fill in the data, best summarized by this headline: “Who killed movie theaters? Not the youths”. According to them, 64% of people aged 18-29 have seen a movie in the last year, but only 30% of 65-and-older. 20% of 18-29 have seen a movie in theaters in the last week and 42% in the last month. Here’s the polling data: Most concerning? Many Americans (17%) think theaters are a worse or much worse experience than watching films at home. Slight WRONG: Hadestown Opens Big A live theater capture of the Broadway musical, Hadestown, made $20 million at the US box office, which begs the question: was I wrong to be skeptical about musicals a few years ago? Yes and no. On the one hand, $20 million is a far cry from being “popular”, so yeah, the genre isn’t that popular overall and Hadestown is one of the more popular musicals from recent years (i.e. the “Taylor Swift Data Fallacy” in action). On the other, I doubt filming this cost all that much, and I don’t think that they spent much on marketing, so this is a good source of ancillary revenue. Smaller Updates WRONG: As I mentioned in a Streaming Ratings Report, I underestimated the budget for Enola Holmes 3. It probably cost more like $50 million, if not more. But... I’m not sure that it really matters? At sub-10 million hours, prices have to come down to make this work. WRONG: Netflix is giving Ink a 27-day in theaters! To quote the kids/YouTubers these days, let’s go! Now I might actually have a chance to see Danny Boyle’s latest in theaters. I’d complained about this in a “Coming Soon” section, but I was heartened to read that Netflix is giving multiple films longer theatrical windows this year. RIGHT: Netflix is sending 4-5 films per year to theaters. Netflix is slowly but surely sending more and more films to theaters, as I cautiously predicted earlier this year. For now, it’s just three big films and a number of awards contenders, but still, this is great news. And they’ll be releasing box office grosses! Just this week, Ted Sarandos confirmed that KPop Demon Hunters 2 will come to theaters (and my guess is it performs in the box office top ten at a minimum). WRONG: Angel has 3 million subscribers! How do I know this? Well, they told Deadline, who reported it. I marked this as “wrong”, since they’ve doubled their subscribers in one year but, you know, they don’t really have a hit film to speak of and they’re still losing money. WRONG: Furious was only renewed for one more season. I accidentally wrote “two more seasons” in my latest “Renewals, Cancellations, Un-Orders and Removals Update”. RIGHT: House of David is ending with its third season. In July, Prime Video renewed House of David for a third season, as I just wrote in my latest “Renewals and Cancellations” report. Well, now it’s ending after that third season. Why? As I’ve been writing, its viewership wasn’t great. I got feedback that this show didn’t cost very much, but it cost enough that its limited viewership didn’t save it. WRONG: Adults was a Hulu original! So I missed Adults when it first came out last year; I saw that it aired on FX and just assumed that it was a linear-first program. Turns out, it aired three episodes on FX, but binge-released the rest of its episodes the next day on Hulu. Huh. So I should have covered it last year! But I just wrote about it. 1 “When I was a kid in the 90s, if you wore a t-shirt to school that wasn’t too big and also wasn’t too small, but somehow didn’t quite fit, we’d say you were wearing an “extra-medium” shirt.” 2 As always, a huge exception is Disney, which barely makes anything original anymore.
Chet Hanks explains himself after Eric André ComplexCon exchange
Chet Hanks explains why he confronted Eric André at ComplexCon in Los Angeles over the weekend. He accused the comic of 'trashing me to the media after I outshined him on his own show!!'
Bucco Discusses 4-Point Affordability Plan on ‘Minding Your Business’
On this past weekend’s “Minding Your Business” on News 12+, Senate Republican Leader Anthony Bucco discussed his 4-point affordability plan to help New
Formula 1: Max Verstappen says sport 'less stressful' without Christian Horner, speaks on whether he would drive for Ferrari and his new contract
Max Verstappen on F1 post Christian Horner: It is not as spicy but I quite like how things are going with everyones behaviour, lets put it like that; Verstappen says it is not my concern if Horner returns to sport; watch Singapore Grand Prix weekend live on Sky Sports F1 from Friday
Business Beat : Tunnel of Terror opens Saturday at Stickley Family Farms in Colon
COLON, Mich. - A longtime Michigan Halloween tradition returns this weekend when the Tunnel of Terror opens Sa...
Crafts in Cars Street Fair showcases art and entertainment
The weekend event featured over 40 vendors selling different handmade goods.
Cedar Point's HalloWeekends gains national recognition
It's spooky atmosphere has gained national recognition, landing on USA Today's 10Best for theme park Halloween events.
2026-27 OHL Power Rankings (Week 4)
How the league stacks up heading into the fourth weekend of action
Ingham County health officials urge overdose precautions after weekend spike
The Ingham County Health Department is urging residents to take precautions after a spike in drug overdoses over the weekend, including at least one suspected overdose death.
Ingham County health officials urge overdose precautions after weekend spike
The Ingham County Health Department is urging residents to take precautions after a spike in drug overdoses over the weekend, including at least one suspected overdose death.
Ingham County health officials urge overdose precautions after weekend spike
The Ingham County Health Department is urging residents to take precautions after a spike in drug overdoses over the weekend, including at least one suspected overdose death.
Ingham County health officials urge overdose precautions after weekend spike
The Ingham County Health Department is urging residents to take precautions after a spike in drug overdoses over the weekend, including at least one suspected overdose death.
Ingham County health officials urge overdose precautions after weekend spike
The Ingham County Health Department is urging residents to take precautions after a spike in drug overdoses over the weekend, including at least one suspected overdose death.
Ingham County health officials urge overdose precautions after weekend spike
The Ingham County Health Department is urging residents to take precautions after a spike in drug overdoses over the weekend, including at least one suspected overdose death.
Ingham County health officials urge overdose precautions after weekend spike
The Ingham County Health Department is urging residents to take precautions after a spike in drug overdoses over the weekend, including at least one suspected overdose death.
I started a walking tour company by finding a niche
Paul Whitten created Nashville Adventures, a history and walking tour company in Nashville, on nights and weekends. It's now his full-time job.
Disappointing weekend in Milwaukee
Home cookin could turn this series.
Ref Watch & Premier League weekend reaction LIVE! Dermot Gallagher assesses the big refereeing decisions
Ref Watch & Premier League weekend reaction LIVE! Dermot Gallagher assesses the big refereeing decisions
Formula 1 on Apple TV is getting Dolby Atmos, starting this month
Beginning with the U.S. Grand Prix weekend on Friday, October 23, Apple TV will offer Formula 1 coverage in Dolby Atmos on supported devices.
Man living in Congo who went back to Kenya is country's 1st confirmed Ebola case and death
A Kenyan citizen who had been living in Congo before returning to Nairobi over the weekend became Kenya’s first confirmed case of Ebola and the country’s first death from the disease in the fast-moving outbreak, authorities said Tuesday
Ohio State Given Almost 100 Percent Chance to Defeat Maryland
The Ohio State Buckeyes have been given an almost perfect chance to win this weekend.
Spooky stroll, outdoor movie night: 6 events to attend in New Caney, Porter this weekend, Oct. 9-11
Explore weekend events in New Caney and Porter from Oct. 9-11, including a pet vaccine clinic, fall festivals, a pop-up market and an outdoor movie night.
Trump Voters Think Ken Paxton Is “Disgusting” and “Bad.” These Ads Aren’t Helping.
You may have seen some weird, off-putting ads from a pro-Paxton group over the weekend. What are they trying to accomplish?
Harvest Festival slated this weekend at Tawas Point State Park
EAST TAWAS – The annual Harvest Festival will be held this weekend at Tawas Point State Park.
The Daily Mauling: 10/6/26
Kansas Jayhawks News The LJW has a writeup on what the return of Council means for the men’s basketball team. And it’s not paywalled! The KC Star took a close look at Darryn Peterson’s first NBA experience in this weekend’s preseason game. Should I consider DP content to be KU content? He doesn’t exactly carry […]
SSM Health Supports Fondy Food Pantry Food for Thought Program
SSM Health is giving a $20,000 community health gift to the Fondy Food Pantry to support its Food for Thought program, which helps reduce childhood hunger by providing nutritious weekend food bags …
7 fun date night ideas this weekend in Fort Myers, Cape Coral
Looking for something fun to do this weekend with your sweetie? Here are seven date night ideas in Fort Myers, Cape Coral and the rest of Lee County.
Red snapper season opens Friday; anglers can donate carcasses for science and prizes
MOREHEAD CITY, N.C. — Recreational anglers will have three days to harvest red snapper this weekend, and North Carolina fisheries officials are asking them to c
New York Yankees Announce Carlos Rodon News During Rays Series
The New York Yankees are back in action Monday night when they take on the Tampa Bay Rays in Game 2 of the ALDS.Tampa Bay won Game 1 over the weekend, 1-0, with right-handed pitcher Drew Rasmussen taking a no-hit bid into the eighth inning before Yankees catcher Austin Wells broke it up.Now, New York […] The post New York Yankees Announce Carlos Rodon News During Rays Series appeared first on HEAVY.
Downtown Cape Girardeau business owners credit increased police presence for a safer weekend
Downtown business owners say this past weekend was noticeably calmer after Cape Girardeau police increased their presence with more walking officers, police vehicles and patrolmen on the ground.
This Weekend in Gators Sports: Tennis Wins Big, Swim and Dive Stays Perfect
Florida swimming and diving and men’s tennis posted strong results on the road over the weekend. Gators men’s tennis returned to Gainesville stamping 15 wins on the weekend at the three-day Bedford Cup hosted by UCF, while Florida men’s and women’s swim and dive remained undefeated against Kentucky 31-0 all time. Men’s Tennis: Doubles Title […]
Sacramento’s Aftershock music festival draws record crowd during sweltering weekend
Festival organizers said attendance for the four-day music festival, which concluded Sunday, drew 15,000 more attendees this year.
Man injured in shooting near Spring Garden entertainment venue; shooter remains unidentified
Philadelphia police are investigating a weekend shooting near an entertainment venue in the city's Spring Garden neighborhood that left one man injured and the shooter unidentified.
Kylie Jenner 'Bachelorette Weekend' Series Gets Hulu Order (Exclusive)
Kylie Jenner is set to star in and exec produce Bachelorette Weekend, a thriller drama which is getting a Hulu series order with Kim Kardahsian as EP.
Kylie Jenner Bachelorette Weekend Thriller Getting Hulu Series Order From Kim Kardashian, Lauren Oliver & Kapital Entertainment
EXCLUSIVE: Kylie Jenner is set to headline and executive produce Bachelorette Weekend (working title), a thriller drama, which is finalizing a deal for a straight-to-series order at Hulu, Deadline has...
Heritage festival returns to Page County this weekend
Page County’s 57th annual Heritage Festival will return this Saturday.
Rice: Southern Baptist pastors should be involved in the political process
CLEARWATER, Fla. (BP) – Southern Baptist pastors should “absolutely” be a part of the political process in order to press on issues that speak to theological and moral clarity, SBC President Willy Rice told Fox News in a weekend interview.
Tony Gilroy on leaving the politics of 'Andor' behind for his 9-composer music drama 'Behemoth!'
Tony Gilroy’s “Behemoth!” premiered over the weekend as the centerpiece of the New York Film Festival. Gilroy’s first film since the Star Wars series “Andor” concluded its acclaimed two-season run,
Fall Preview with Entertainment Correspondent Mike Marra
Airdate: October 5th, 2026 Leoni Township Update with Administrator Mike JesterOctober 5, 2026City Treasurer Hosting Town Hall Meeting SeriesOctober 5, 2026Tecumseh Appleumpkin Festival This WeekendOctober 5, 2026Fall Preview with Entertainment Correspondent Mike MarraOctober 5, 2026Disney’s Frozen Premieres Thursday at The SaukOctober 5, 2026Alison McGlynn & Lilly Hayworth, The Annex Collective SalonOctober 5, 2026John Spink, Nite…
The UNC Sports Week Ahead: October 5th-11th
It’s a quiet week for UNC sports… Until it isn’t. Following a busy weekend, most of the UNC sports in action take a break until the weekend. Then during the weekend, you’ll have a lot of options for watching the Tar Heels play. This also includes a pretty big debut. UNC Basketball Yes, the regular […]
Ted Cruz Says JD Vance Is ‘Feeling Insecure’ amid ‘Political Bomb-Throwing’ Ahead of 2028 GOP Primary
“In my experience, people engage in political bomb-throwing when they’re feeling insecure,” the Texas Republican said of the vice president over the weekend
Review: Metallica lives the dream on opening weekend of Sphere residency
LAS VEGAS — “I had a dream last night,” Metallica singer James Hetfield said. “We were playing the Sphere. “So cool.” Indeed, it was, James. Yet, it wasn’t a dream.
Former House Speaker Dennis Hastert dies at age 84
The Kendall County, Illinois, coroner said Monday that Hastert died of natural causes over the weekend
Syracuse Football: How Do Oddsmakers Feel About Matchup with Virginia?
The Orange are back in action this weekend against the Cavaliers following a 42-41 win over UConn.
Community health fair provides one-stop shop for Arlington families
Arlington's third annual community health fair brought crowds to Carlin Springs Elementary School over the weekend. From flu shots and eye exams to bike giveaways and tips for healthier eating, the event hosted by the Kiwanis Club of Arlington and VHC Health offered a one-stop shop for families. "It's a lot of fun on a
Apple Watch Prime Day Deals Arrive With New All-Time Low Prices for Series 12 and Ultra 4
Big Apple Watch discounts have started arriving ahead of Prime Big Deal Days, including new low prices on Apple Watch Series 12 and Apple Watch Ultra 4. These deals join some Apple Watch SE 3 discounts that we began tracking over the weekend, alongside other major early Prime Big Deal Days markdowns. Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
The Daily Mauling: 10/5/26
Kansas Jayhawks News It’s official, Melvin Council, Jr is coming back to Kansas Jalon Daniels got his first NFL start this weekend. It didn’t go especially well, but he vows to use the lessons he learned moving forward What did we learn from the 55-0 drubbing of MTSU? The LJW weighs in The Topeka Capitol-Journal […]
Norman celebrates local music during annual Porchfest
Attendees braved the drizzly weather to attend Norman’s annual Porchfest this weekend.
Apple Hiring 'iCup' Specialist
Apple recently posted a job listing for an "iCup Supply Specialist" who would be responsible for ensuring that "all Apple employees have access to freshly brewed coffee in their break room". MacRumors contributor Aaron Perris highlighted the job listing this weekend, but it turns out that Apple has been using the "iCup" name since at least 2014.
Tom Cruise-led ‘Digger’ tanks at the box office
The Tom Cruise-led movie "Digger" cratered at the box office this weekend, limping to a fifth-place finish with $8 million in the U.S. and Canada in its theatrical debut. The Warner Bros. film was expected to do poorly after polarizing...
Tom Cruise-led 'Digger' tanks at the box office
The Tom Cruise-led movie "Digger" cratered at the box office this weekend, limping to a fifth-place finish with $8 million in the U.S. and Canada in its theatrical debut. The
Why Oregon-UCLA is Must-Win For Ducks Playoff Chances
The Oregon Ducks have a must-win game against the UCLA Bruins this weekend.
Jets end 20-game interception drought, trail Bears 7-3
The Jets went the entire 2025 season without intercepting a pass and the streak ran to 20 games last weekend, but it is finally over.
California local: My favorite spot for a weekend trip is Idyllwild
As a California local, my favorite destination for a weekend trip is the small town of Idyllwild, a short drive from LA. Here's what to do there.
Tejas Fest brings Texas flavor to downtown Victoria
Live music? Check. Fresh street food? Check. Cowboy demonstrations, stilt walkers and Chihuahua races? Check, check and adorably check. The third annual Tejas Fest returned to downtown Victoria this weekend, […]
College Football Sunday Summary; Product Testing
We are five weeks through the college football season, and the folks at College Football Sunday Summary feel like it all just started. We know this…we have seen and heard things over the weekend that seem to require some product testing. College Football Sunday Summary Headache Guy The jokes were too good to ignore this …
SNL Weighs in on GTA 6 vs. The Legend of Zelda With Skit Featuring Jason and Link
SNL weighed in on GTA 6 vs. The Legend of Zelda: Ocarina of Time remake with a new Weekend Update skit featuring video game protagonists Jason Duval and Link.
Sunday Puzzle: 'In' at the Finish
NPR's Ayesha Rascoe plays the puzzle along with Weekend Edition Puzzlemaster Will Shortz and WVIA listener Mary Ann Paulukonis of Pittston, Pennsylvania.
🗞️ Headlines: Spain sweep all, Italy swoon over Endrick..
The final weekend of this long international break continues, bringing plenty of football and plenty of news. So let’s take a look at today’s front pages from the main sports newspapers...MARCAASM...
Cal at UNLV live stream, where to watch, CBS Sports Network channel finder, odds
A full weekend of football on CBS Sports Network is on tap
Voices: Teach to Fish North Miami Business Summit this weekend
Jawan sits down with Vice Mayor Kassandra Timothe and business owner Margarita Payero who benefited from the program.
Bye week open thread
Ah, the sweet relief of a stress-free Saturday watching college football. The No. 1 Texas Longhorns will head into the Cotton Bowl next weekend against the Oklahoma Sooners as the top-ranked team in both polls after the season’s only bye week affords the burnt orange and white faithful a chance to relax and enjoy the […]