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Streaming’s Biggest Show Returns…and a Buzzy Genre Struggles
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Obviously, the big news of the week (if not month) is Netflix letting go of executive Bela Bajaria, their chief content officer. I’m going to cover this in my next “Most Important Story of the Week”, but I also have a data angle that I might publish before then. (Too much news this month, am I right?) But first, I have a bonus Streaming Ratings Report issue for you. Today’s article is a bit of a grab bag of topics I’ve wanted to write about, but couldn’t squeeze into the (already very long) Streaming Ratings Report issues. The NFL drives huge viewership numbers, so I’ve got a look at that. A whole bunch of TV shows returned to the traditional broadcast channels, and I have thoughts. And I have a quick look at adult animated shows, since a couple flopped earlier this month. Plus, the Emmys aired earlier this month, and we got some fun data bout how popular those nominated shows are and why I’m not optimistic about the show’s future. That’s a lot, so let’s dive right in. Subscribe Sports - Football Remains the King of Streaming Over the last two Streaming Ratings Reports, I sorta ignored the biggest “show” each week. (I was tempted to say “piece of content” but I know that word bugs folks.) In my database, I call these “specials”, and they sure are special. I speak of the king of American TV: football!!! Streaming football is back and, unlike some other sports, it routinely dominates all viewership. Probably the best way to show this is to update one of my favorite graphics, the “40 Million Hour Club”1 since football games have joined that club each week they’ve premiered: (Yep, that’s the data through 28-Sep, the first four weeks of the season. As a reminder, I take the average minute audience provided by Nielsen, factor out a percentage of linear TV viewers in home markets, and multiply the run time by the three-hour runtime.) Again, the numbers are huge. Let’s start with Netflix. They grabbed the rights to the bonus opening week NFL Kickoff game (which was on YouTube last year) and it put up 18.5 million viewers on average. That nets out to 47.4 million hours of estimated streaming hours. That’s good! Though, notably, it’s well below Christmas Day games from previous years. Compared to other streamers/broadcasters, that’s a bit of a mixed result. On one hand, Netflix’s 18.5 million average is about what YouTube claimed last year, though Nielsen used a bespoke methodology at that time, so I trust this viewership figure more. So that’s good. (The game also shifted from a Friday to a Thursday and that could have helped the viewership as well.) And Netflix continues to best Prime Video in total viewership—as you’ll see next—though Netflix has had much higher-profile (opening week and Christmas Day) games. NBC/Peacock’s opening game the night before averaged 25.1 million average viewers, which is just much bigger than Netflix (or Prime Video). That’s the big caveat to all streaming viewership records: even in success, they can’t compete with traditional linear TV. Previously, I called this my “hierarchy of viewership”, and the data keeps supporting that thesis. The downside for NBC is that this game’s viewership was down compared to previous years, though it may be a counting issue. Here’s a great chart from Sports Media Watch: Indeed, looking at all the opening week games across all windows, Netflix still lags the other primetime windows, but does well compared to the afternoon games: I saw a few folks make the case that streamers still lag traditional broadcasters in reach, and I’d add they really lag compared to “broadcast plus streaming” options like NBC/Peacock, ESPN/Disney+ and CBS/Paramount+. The best data I saw for this came from Samba TV, who charted reach through the 2025 season, and, wow. (Samba TV’s numbers are historically lower than Nielsen’s, so don’t compare their household figures to Nielsen’s hours, but use them as a proxy for the relative reach of the streamers.) The good news is Prime Video is NOT having a down year. Their opening Thursday Night Football game reached 18.6 million viewers (about what Netflix got), but that’s a high for Prime Video on Thursdays and the biggest Thursday night game since 2015. The TNF games the weeks of 21-Sep and 28-Sep continued this streak, getting 43.1 (16.8 million average viewers) and 42.5 total hours (16.6 million average viewers), which were both up from last year. Still, that continues the (typical) season slide: (For those new-to-streaming-football-numbers folks, the viewership declines for Thursday Night Football as the year goes along.) Overall, it appears as if Prime Video is now part of the “football habit”, be it for customers at home or out at places like bars and restaurants. And its viewership is slowly catching up to broadcast. One last chart shows this. Last season, Nielsen started adding out-of-home viewership to the charts, so I try not to do season-to-season comparisons as I did for the first few years. And while Nielsen added Big Data viewing this year, I’m going to compare the last two seasons. Here’s that chart, which shows the season-over-season gains: When it comes to streaming football, we have to keep a few seemingly contradictory thoughts in our head… First, streaming doesn’t come close to matching broadcast’s reach and, thus, viewership. Second, even with that gap, football is still the biggest “thing” on streaming. It’s very, very popular. Third, while some methodology changes have likely helped Prime Video’s numbers, their viewership does appear to be growing. Lastly, yeah, the NFL started the season off poorly, with week one dragging down the numbers in year-over-year comparisons. However—and again, methodology changes may have helped this—the viewership grew compared to previous seasons over the next couple of weeks. So football is still king. On streaming and off. Television - Adult Animation Continues to NOT Make the Streaming Charts In the last two reports, two adult-animated shows whiffed: Netflix’s animated comedy, Dang! Paramount+’s Sega-video-game-inspired fantasy/comedy, Golden Axe. Neither made the charts, but that’s usually the case for animated shows. I mean, here’s literally every animated show that’s made the Nielsen Original charts since the start of 2025: And one of those shows is G_abby’s Dollhouse_! A kids show! The problem with charts like this is that they don’t give you a sense of how many shows miss the charts. Netflix had at least eleven animated flops, including comedies like Big Mouth (a show everyone assumed was popular in the pre-Streaming Ratings Era), Long Story Short, Haunted Hotel, Mating Season, Strip Law, and Alley Cats, and action shows like Blood of Zeus, Castlevania: Nocturne, Devil May Cry, Splinter Cell: Deathwatch, and Tomb Raider: The Legend of Lara Croft. Prime Video had at least six animated misses, two in the same universe (Hazbin Hotel, Helluva Boss), three more comedies (#1 Happy Family USA, The Second Best Hospital in the Galaxy and Kevin) and an action show (The Mighty Nein). Disney+ had MCU and Star Wars animated misses (Eyes of Wakanda, Marvel Zombies, Star Wars: Visions, Star Wars: Maul – Shadow Lord, and Star Wars: Tales of the Underworld) but I can’t tell how many of those shows were geared towards adults. HBO Max had Harley Quinn and Hulu had Solar Opposites. None of these shows made the charts! That’s a lot of misses! If I remade the chart with all those misses, here’s how it would look: Listen, I know the counter arguments. First, it’s cheaper to produce animated shows than live action. Fair enough, but with viewership this low, even that cheaper price point starts to not matter. Second, just look at the acquired charts. Hit animated comedies can generate viewership for years! Shows like The Simpsons, South Park, Family Guy, and Bob’s Burgers do really, really well. Fair enough, but streaming has failed to recreate the dynamic that Fox has mastered so well. That’s a problem for streaming still. Television - Emmys! The annual Emmys broadcast was a few weeks ago, and I’ve got data on how the nominees performed on streaming, plus hot takes on this year’s viewership (and the big news about the broadcast’s, er, streamcast’s future). We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… The top Emmy-nominated shows… ...why I’m worried about the future of the Emmys telecast... ...the pros of broadcast television ...and the cons... ...please subscribe! We can only keep doing this great work with your support. Coming Soon! Next week, we’ve got a double issue (since the weeks of 21-Sep and 28-Sep were so light), but then I’ll be all caught up after a deluge of streaming ratings data from Nielsen in September. In the meantime, I’m going to try to take a look at Netflix’s stats to explain why Bela Bajaria is out. But even light weeks give me plenty to talk about. The Great British Baking Show returns to Netflix and Apple TV has a buzzy new star-studded comedy. And Netflix has a controversial-but-appears-to-be-popular new game show. Plus big films like Toy Story 5, Backrooms and The Breadwinner head to streaming. And is East of Eden a hit? After that, The Kardashians return to Hulu, Prime Video has a reboot of Carrie, and Netflix has a horror show, Below. Disclosure Day heads to Peacock, The Housemaid heads to HBO Max_,_ a new Ben Affleck film, Animals, lands on Netflix, and Apple TV has a new John Cena action film based on, checks notes, Hasbro’s Matchbox toys. Okay. Longterm, some interesting TV production news. HBO Max ordered How to Survive Without Me, starring Kaley Cuoco, Joshua Jackson, Ray Romano and Rita Wilson, for fifteen episodes! I love that some streamers (or, at least, HBO Max) are finally ordering TV shows with more than eight episodes. In less wise production news, Landman does not appear to be coming back this year, since it just started production. Frankly, I don’t love this (get your shows out on time) but Landman is so popular, I doubt it matters.
Johnny Cash tribute show coming to Carmel's Palladium Oct. 22
CARMEL, Ind. - James Garner's Tribute to Johnny Cash brings its nationally touring production to the Payne & Mencias Palladium at the Allied Solutions Center for the Performing Arts on Thursday, Oct. ...
Cindy Crawford breaks silence on son Presley Gerber’s death: ‘We are beyond heartbroken’
Cindy Crawford has penned a heartfelt tribute to her son, Presley Gerber, nearly one month after his death at 27: ‘So proud of how he showed up in the world.’
PS6 Memory Components Alone Could Cost More Than $700
The speculated price tags on the next generation of consoles already has fans sweating as the AI-driven crunch shows no end in sight
Apple Reveals iPhone Duo's Battery Capacity
Apple on Friday published an EU energy label for the iPhone Duo that reveals the device has a total battery capacity of 4,883 mAh. The document appears to confirm a previous leak that showed the iPhone Duo has 2,962 mAh and 1,921 mAh battery cells totaling 4,883 mAh. iPhone Duo is an eSIM-only device, so this battery capacity figure should apply worldwide, as there is no version of the device with a physical SIM card tray that would have a slightly smaller battery.
'A uniquely direct route that might cause damage': Scientists uncover link between air pollution and eye diseases like glaucoma
A review of 41 studies found that higher exposure to air pollution was linked to greater odds of glaucoma and cataracts, with PM2.5 pollution showing the clearest association.
San Francisco techie takes down zombie video game that let players kill homeless people: 'It showed poor judgment'
The creator said that he refunded all advertisers and made a donation to a drug treatment and recovery service equivalent to the revenue generated by the game.
‘Landman’ Fans, the Show Just Made a Huge Announcement About Season 3
Or maybe...you are.
Welp, I'm Already Pretty Worried My Favorite New Fall TV Show Will Get Canceled
Did I make a mistake?
Power & Politics: Long Island congressional candidates discuss affordability, immigration and key issues ahead of Election Day
Republican candidate for New York's 4th Congressional District Jeanine Driscoll and Democratic candidate for New York's 2nd Congressional District Pat Halpin join this week's show.
FULL SHOW: Inside INdiana Business 10/18/26
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Democrats try to show unity in critical Michigan Senate race
With just 16 days until the midterms, candidates and top surrogates from each party have a packed schedule of campaign events. Follow for the latest on the trail.
2 Cups of Orange Juice a Day May Help Lower Blood Pressure, Study Shows
Orange juice may influence genes that help lower blood pressure, but whole fruit offers more heart-healthy benefits.
My dad's death showed me that experiences matter more than money
When my dad died, I reevaluated how I approach work. I'm honoring him by living a more full life, and valuing experiences over money.
Baba Miller is Set for a Promising Rookie Season
With the 36th pick in the 2026 NBA draft, the Los Angeles Clippers select Baba Miller. Following his impressive showing in the Summer League and preseason, Miller is ready to capitalize at the NBA level. Get ready for a promising season from the rookie! The Clippers Have a History of Striking Gold With Second Rounders …
Three upcoming shows offer variety at Stanley Theatre
UTICA — From the music of Phil Collins to a popular television game show and a Halloween-themed circus, The Stanley Theatre has a variety of entertainment lined up.
Oregon's governor struggles for reelection despite blue tide
In Oregon, a progressive bastion, voter discontent has incumbent Tina Kotek on the defensive. Her struggle shows the perils of incumbency this angry election season.
Country music singer rips ‘parasites’ accusing him of using satanic imagery in shows
He hit back at the critics during a recent interview.
Brunswick County fair returns with rides and fun
The Brunswick County Agricultural Fair and Expo is coming back with amusement rides, livestock and live shows.
Rural voters in Kansas want practical solutions not politics
A new survey shows rural voters prioritize practical issues like health care and cost of living over partisan debates.
Circleville Pumpkin Show returns for its 119th year. Dates and details
Name an orange fruit with edible seeds that's not an orange. If you're stumped, visit Circleville from Oct. 21-24 and you're sure to find out.
I grew up progressive. I became a conservative. Here's why
My parents watched 'The Daily Show' every night. I laughed along – until I didn't. How a kid from Detroit ended up to the right of his whole family.
Best Hulu deals and bundles: Best streaming deals in October 2026
Stream excellent shows and movies at a heavily discounted price.
Breathwork Really Can Induce an Altered State of Consciousness, Experiment Shows
This is totally surreal.
Show us your clutter, and we’ll tell you which generation you come from
Experts say that the type of stuff you have at home — figurines, encyclopedias, old electronics, water bottles — reflects the culture of your formative years.
LLCC's Haunted Lab to bring science fun to Springfield families
LLCC's Haunted Lab will offer science shows every 30 minutes along with hands-on activities for children and families.
Minnesota agrivoltaics project shows promise of mixing farming, solar power
Winifred Sylvah is thriving with her cucumber harvest at a solar farm in Big Lake, Minnesota. She's part of an agrivoltaics project, blending farming with solar power. This initiative is
Japan’s health ministry sets new guidelines for tie-up ads in movies and TV shows
The move came after a poster promoting support for cancer patients that the ministry created in a tie-up with a film drew criticism on social media.
Lionel Messi makes MLS history in latest Inter Miami masterpiece
By Jaime UribarriTo watch Lionel Messi with Inter Miami CF is to watch history unfold in real time.Case in point: Matchday 31’s Walmart Saturday Showdown.Messi scored a pair of highlight-reel goals ...
Inside a reality show-style incubator for startup founders
A group of startup founders went to eastern Pennsylvania for a lesson in company building. They left with more followers.
Seventeen's hot new JxJ unit are showing off their chemistry — with a little help from Pinterest
Jeonghan and Joshua from the mega K-pop boy band Seventeen are offering fans a dream to lose themselves in and a mood board for shopping
DeMarvion Overshown ruled out
Dallas Cowboys LB DeMarvion Overshown won't play against Green Bay
Three takeaways from Elon Musk's latest political donations
New filings show the world's richest person spent this summer again trying to help Republicans win office, with most of his focus on one candidate.
Arista vs. Vertiv: Which AI Infrastructure Business Has the Bigger Profit Cushion?
Arista and Vertiv rank tenth and ninth in our 10 Best AI Infrastructure Stocks to Buy for the Long Term. The list shows which eight infrastructure businesses attracted more hedge-fund holders. Both benefit when AI campuses become operational, but their profit cushions differ sharply. Arista Networks, Inc. (NYSE:ANET) supplies data-center networking; Vertiv Holdings Co (NYSE:VRT) […]
Zelda: Ocarina of Time remake reveals new display modes, other settings, controls
The remake of The Legend of Zelda: Ocarina of Time will feature new display modes on Nintendo Switch 2, preview footage has revealed. This comes from Zeltik. There’ll be “Standard,” “Pro,” and “Master” options. With “Standard,” this is what the game will look like for most players. If you choose “Pro,” other minimal information will be shown. Finally, with “Master,”...
Freeland Elementary Middle School students enjoy magic show
On Oct. 7, Freeland Elementary Middle School’s fourth-, fifth-, and sixth-grade students, along with their parents, enjoyed an exciting presentation by Joe Romano, titled ‘Is It Magic or Science?’ Through fun…
Benefit supports historic Versailles business months after fire
Community members gathered at a benefit car show on Oct. 17 to support the Wilson family as they plan to rebuild Wilson’s Pool Room following a devastating fire.
Bills star in trouble with the NFL before Raiders showdown
A Buffalo Bills veteran is in some hot water with the NFL ahead of the Las Vegas Raiders game.
The Republican governor candidates walking back some of their abortion stances
The candidates’ retreat suggests that, even as reproductive rights fade from the national spotlight and polls show voters are far more likely to prioritize cost-of-living concerns, the political ramifications of pushing for new abortion restrictions remain substantial.
Miley Cyrus makes a comeback of sorts at the Hollywood Bowl
The musician and actor played her first full headlining show in years Friday night at the Hollywood Bowl.
Miley Cyrus cries sharing 'gold' memory of Dolly Parton at comeback show
She may have sworn off touring long ago, but when Miley steps on stage, she reminds everyone she still has it.
Vinyl record junkies find a lot to love at Utica's Record Riots
Kirkland was one of hundreds of vinyl record enthusiasts to brave the chilly temperatures Saturday morning, Oct. 17, to attend the Record Riots traveling convention at the Deerfield Fire Station. Based in New Jersey, Record Riots is one of the largest network of vinyl shows in the country, with pop-ups stretching from Utica to Ohio to Virginia. The Utica Record Riot typically takes place three times a year.
Val Booted Next DWTS Episode, Jenna Dewan Dance With Alan
“The well-being of everyone who works on 'Dancing With the Stars' is non-negotiable. Val’s social media post was inappropriate and does not reflect the values or standards expected of anyone connected with the show. As a result, he will not participate in next week’s show," BBC Studios said in a statement.
Ellen DeGeneres appears in rare TV interview 4 years after her talk show’s end
The former daytime television host stopped by “The Graham Norton Show” on Friday.
Ellen DeGeneres appears in rare TV interview 4 years after talk show’s end
Ellen DeGeneres stopped by ‘The Graham Norton Show’ on Friday to discuss her past and future in television, quipping that she could easily get a show in the U.K.
Browns’ health improving in time for division showdown with Ravens
Browns head coach Todd Monken spent the previous three years as the offensive coordinator in Baltimore going against the Ravens’ defense daily in practice.
Power & Politics: Vote 2026 - One-on-one with Democratic candidate for NJ's 7th Congressional District Rebecca Bennett
Democratic candidate for New Jersey's 7th Congressional District Rebecca Bennett joins the show this week.
One of My Top Three Shows of 2026 Was Just Renewed—Finally
I watch TV for a living, so I see a lot of great television shows. But one of my favorite three shows of the year wasn't renewed for a new season—until this week. Here, why I'm so excited 'Maximum Pleasure Guaranteed' is getting a season two on Apple TV.
Customers Kept Asking Vivian Tu for Help. She Turned Their Questions Into a Business
Vivian Tu turned recurring questions from her audience into Ask Dolly, showing how founders can turn customers’ unmet needs into a business.
Man Shows Up to AI Job Interview With His Own Helicopter AI to Interview for Him
An influencer invited his own AI, dubbed Victor, to sit in on yet another interview with a chatbot. Chaos ensued.
What Science Says About Tooth Loss and Your Brain
Studies link tooth loss to higher risk of cognitive decline and dementia. Here's what the research shows, the leading theories, and what you can do now.
National Association of Realtors helps push Amendment 3 committee over $21M raised
Polls still show there is work to do to sell the proposal.
Chuck Lorre claims Cybill Shepherd became ‘a different person’ when shooting season 2 of ‘Cybill’
Chuck Lorre recounts how he was fired from ‘Cybill,’ a show he created, in his new memoir
Easton’s Witches’ Walk back for 2nd year. Is the magic still there to draw 1,000 again?
New this year, the Twin Flame Experience — a local husband-and-wife duo — will perform theatrical fire-spinning shows between 6 and 7 p.m. both days.
AMC Movie Trivia App Launch At AMC Stock Has Changed Its Investment Story
AMC Entertainment Holdings has launched AMC Movie Trivia Game Show, a free mobile trivia app created with Hoyt Games and puzzle designer David L. Hoyt, featuring daily movie themed puzzles and AMC Stubs integration. The app shifts part of AMC Entertainment Holdings' customer interaction into mobile gaming and extends the loyalty program into everyday engagement beyond theater visits. The next point of consideration is how AMC Entertainment Holdings' investment narrative might be influenced...
There’s a Best Time to Eat Breakfast—And Science Says It Matters
A study shows a link between longevity and what time you eat breakfast. Here’s what the research shows.
Ultimate Netflix Quiz: Can you guess the hit show from a cropped screenshot?
Test your TV knowledge with this quiz featuring cropped screenshots from 10 hit Netflix shows and see how many you can identify.
‘Marva to a T:’ Craft prepares for final show at WYO Theater
The upcoming Fall Premiere production, “Anything Goes” will be Marva Craft’s last before she retires from directing the WYO Theater stage.
Bundesliga Heavyweights Collide: Bayern And Leipzig Unleash Their Attacking Stars
Bayern Munich and RB Leipzig are preparing for Saturday's Bundesliga showdown at the Allianz Arena, with the predicted lineups offering an early indication of how both teams could approach one of the biggest fixtures of the weekend.
Star of hit sitcom reacts to creator’s diss about casting her
The star of a CBS sitcom was 'hurt' when the show's creator expressed regrets about casting her
NC's history shows why political factions are natural
Political factions are natural, but history shows we can still work together despite our deep differences.
Cleveland Browns Path To The Playoffs
Welcome to my weekly Cleveland Browns rooting guide looking at the best outcomes for the Cleveland Browns. With many of the top quarterbacks in the league not being selected in the first three picks, the Browns winning games isn't a bad thing, it shows the roster is loaded and able to continue improving with another offseason.What we will cover weekly in this article:- Current AFC Playoff Games-...
Long-serving ABC broadcaster Robyn Williams to leave The Science Show after 51 years
No replacement has been named as the 82-year-old departs, with the media announcement referring only to ‘the next generation’
‘Hot economics, cold politics’: why China gave nod for expanded Japanese trade trip
Allowing more executives to visit Beijing shows that China aims to use economic leverage to pressure Tokyo, experts say.
New landmark study shows Illinois lawyers are in mental health crisis
There is an eye opening look at what can only be described as a mental health crisis among attorneys in the state, according to a first of its kind analysis commissioned by the Illinois Supreme Court.
Downtown Portland businesses weigh safety and signs of progress after deadly shooting
Downtown Portland business owners react after police fatally shot a man on SW Broadway. Merchants describe chaos, shifting street behavior, and cautious optimism as crime data shows assaults up, homicides down.
Man accused in chainsaw killings ordered into emergency mental health treatment
Court records show the order was filed Oct. 16.
Former classmate accuses James Talarico of putting political ambition over truth
Fox News host Will Cain discusses accusations from James Talarico’s former classmate Mike Garcia about the Democratic Texas Senate candidate's honesty on 'The Will Cain Show.'
Douglas County flu cases rise 61% in a week, health department says
The Douglas County Health Department has started its weekly tracking of flu cases for the season, with early numbers showing an increase in cases.
Man accused in chainsaw killings ordered into emergency mental health treatment, court documents say
Court records show the order was filed Friday, October 16. It says 47-year-old Thomas Steele’s mental condition has “deteriorated” since a judge first ordered a competency evaluation Tuesday, October 13.
Nicolas Cage and Antonio Banderas will officially headline “True Detective” season 5
Production will begin in 2027 with Issa López back as showrunner.
Annapolis boat shows bring big sales to City Dock businesses
This year’s boat shows are the first fall shows since the City Dock project started in November. One restaurant said last Saturday was its “busiest day in history.”
The Bay Area's biggest show of the year just opened. Is it worth splurging on a ticket?
It scandalized off-Broadway and is now on a national tour. Is the biggest show to come to Bay Area theater this year worth the price of admission?
Jason Priestley reveals why he wanted to leave “Beverly Hills, 90210”, says he begged Aaron Spelling to end show
The actor played Brandon Walsh on the Fox drama for its first eight seasons.
The Creative Arts Economy: A Local Business Beat Hiding Plain Sight
Long before TimeLine Theatre opened the doors to its new home in Chicago’s Uptown neighborhood earlier this year, PJ Powers and Mica Cole had a vision for something much more than a state-of-the-art show venue. For Powers, the theatre’s co-founder and Cole, executive director, the goal was to transform a shuttered warehouse into a living...Read More
Women with autoimmune diseases are more likely to be misdiagnosed with mental health conditions
More than 40% of women with autoimmune diseases are told they have psychiatric conditions, new research shows. That is only true of 33% of men.
Kim Kardashian cried ‘every single night’ on “Dancing With the Stars ”and was ‘praying to get kicked off’
“It’s traumatized me for life,” she said of her 2008 stint on the show.
Hackathon Welcomes STC Cybersecurity Students
For South Texas College Cybersecurity student Athena Vallejo, presenting to high school students at one of the college’s signature events is an opportunity to show them a future they can build for themselves.
TULSA HEALTH DEPARTMENT TO HOST 10TH ANNUAL NORTH TULSA COMMUNITY BABY SHOWER SATURDAY, OCTOBER 24
Tulsa, Okla. — [Oct. 16, 2026] — The Tulsa Health Department (THD) will host its 10th annual North Tulsa Community Baby Shower on Saturday, October 24, from 11 a.m. to 2 p.m. The free come-and-go event will be held at the YMCA Gym at TCC Northeast Campus, located at 3727 E. Apache St. Parking for […]
Science Museum of Virginia Opens “Rescue” Exhibit
Watch Virginia This Morning each weekday from 9 to 10 a.m. Find the show on Facebook and Instagram at @VirginiaThisMorning.
Democrats are up in the polls. They’re sick to their stomachs.
Polls show Democrats with a clear path to controlling the House and maybe the Senate. But they have burned before.
Show-Me-State Politics: Good news for farmers; midterms near
KY3's Tyler Wayne and KY3 Missouri Capitol Bureau Chief Hannah Falcon discuss this week in Missouri politics.
Official NVIDIA Marketplace Seemingly Removes GeForce RTX 5090
NVIDIA's official marketplace, where gamers across the United States, Europe, Australia, and Asia could purchase GeForce RTX cards through NVIDIA's official channels, is showing more signs that the GeForce RTX 5090 might indeed be nearing its end of life. There are officially no more GeForce RTX...
Here's who Netflix just brought in to run content — and what it means for the streamer
Peter Rice brings a wealth of experience in TV and film, including scripted and unscripted shows, live sports, prestige television and theatrical distribution.
Dr. Phil McGraw addresses Collin Gosselin’s ‘false’ claim that he helped offer Jon and Kate millions to stay married
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Ben Hollingsworth says 'Virgin River' is 'apple pie entertainment'
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Your Weekly Michigan Political Brief
U.S. Senate Abdul El-Sayed more than tripled the fundraising haul of his Republican challenger, former U.S. Rep. Mike Rogers (R-White Lake), for Michigan’s open U.S. Senate seat. Online records show El-Sayed raised $30,659,157 in the reporting period from July 16 to Sept. 30, while Rogers brought in $9,662,538. Despite that, Rogers’ campaign maintains a nearly […]
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Wildfires, heat waves and access to care among health-related problems facing Californians
The latest annual California Health Interview Survey (CHIS) offers a more precise look at how the 2025 wildfires affected Californians’ health and well-being. The data also reveal trends in the health of immigrants, low-income individuals, and transgender and gender-expansive communities. The 2025 CHIS data show: 500,000 more California adults said their mental health was harmed...
Spending More Time With Your Cat May Have Positive Mood Benefits That Correlate With Cat And Their Owner's Hormones
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Realtor Hosts Local Artist
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Starlink a 'major card' for Ukraine, sudden speed limits show risk
The recent disruption of Ukraine's military-grade Starlink service has spotlighted the risks, as well as efforts to diversify communications options.
Can AI solve our mental health access problem?
Last week I asked you what worries you most about AI in health. It was close, but your top answer was “AI giving bad health advice.” Last week’s poll results: You’re in good company. This concern was top of mind at a conference I joined at Stanford last week, where researchers, clinicians, and people who build AI systems spent a day debating trust and safety in health AI. Stepping back, I’m also hearing your emerging concerns about AI’s impact on our well-being generally. I see this as a matter of public health, and we’ll take it in pieces as we learn together. Today we’ll focus on AI chatbots used for therapy for mental health. Early this month, Governor Newsom vetoed Senate Bill 903, California’s most ambitious attempt to regulate AI use for mental health. It’s at the center of active debate, and raises the questions patients, family members, citizens, and voters will face as AI moves deeper into health care. Let’s work through it. What is “AI-based therapy”? It’s really two things: purpose-built mental health apps designed to deliver structured support, and general chatbots like ChatGPT, Claude, and Gemini that people increasingly use for emotional support—even if they weren’t built for it. Spoiler alert: I don’t know whether the shift toward AI therapy is good or bad. The evidence isn’t there yet. But I do know it’s already happening, and I have some ideas about how we can roll it out with safety in mind. The therapy dilemma, in a nutshell Mental health challenges are common, and strain health and well-being across populations. Therapy (interactive dialogue with a trained, empathetic practitioner) helps many people heal. The demand for licensed therapists far exceeds the supply in California, and AI-based therapy can narrow that gap. AI-based therapy remains novel, unproven, and not well tested. Right off the bat, we can see we’re dealing with trade-offs here. Since the main driver of demand for therapy from a robot is lack of access to therapy from a human, we’ll start there. It’s too hard to find and afford a human therapist California is short roughly 55,000 licensed, non-prescribing therapists and counselors, about 40% of what we need. Psychiatrists, who rely on talk therapy as a complement to prescribed medications, are even more scarce. Eight counties have none, and density ranges from 1.7 per 100,000 residents in San Benito County, to 68.1 in Marin County. My wife is a psychiatrist in Marin, and even here access is tight. If it’s hard in the best-supplied county, imagine rural Sierra County, or the San Joaquin Valley. In 2024, more than half of Californians who tried to make a mental health appointment struggled to find a provider who took their insurance, compared with 14% for physical health care. When Senate staff posed as “secret shopper” patients and called 120 mental health providers in Medicare Advantage networks, they landed an appointment less than once for every five tries. Insurers pay behavioral health clinicians about 22% less than medical and surgical clinicians for comparable office visits. On top of that, billing denials and prior authorizations hit hardest at the solo and small practices common in mental health. Psychiatrists opt out of Medicare at the highest rate of any specialty. In many places, a cash practice for therapy fills quickly with patients paying $250 or more an hour, with no insurance paperwork at all. Families who can pay cash find providers more easily. Those who rely on insurance, including Medi-Cal enrollees, older adults, rural residents, and non-English speakers, compete for what’s left. So we can’t pretend the human system works, and we can’t blame people for turning to AI for support when they’re in distress. AI is filling the gap It’s estimated that roughly a quarter of AI users use it for mental health support. If you have internet, it’s available 24/7, it’s cheap, and it speaks your language. Uninsured adults are about twice as likely as insured adults to do it (30% vs. 14%). It feels anonymous in ways that may enable people to ask things they’re unsure or embarrassed about. The largely hidden, personal use makes it hard to study whether it’s actually helping people with their mental health issues, but researchers are trying. Does AI therapy work? A 2026 analysis of nearly 40 randomized trials found chatbots showed a real but small reduction in depression symptoms. But most of these trials were compared to an alternative of no therapy, not a human therapist. So the benefit of AI therapy is probably real, but modest, and mostly untested against the alternative of human contact. We need more studies. Serious concerns OpenAI’s own estimate is that more than a million ChatGPT users each week show signs of suicidal planning or intent. These are high stakes encounters, and AI doesn’t always get it right. That’s partly because a chatbot can sound like a therapist, but it has no license, no duty of care, and it’s not clear who to hold accountable when it gets things wrong. AI is also designed to help users in whatever task they’re seeking to accomplish. People may feel like they’re getting therapy, but they’re mainly getting a convincing conversation. It’s easy for an AI companion to wander into gray areas, like playing along with “creative writing” that may be about the user’s own suicidal intent. Courts are driving safety conversations A wave of lawsuits have been filed on behalf of families claiming that chatbots pushed people they loved toward self-harm, including teens who died by suicide. The first settlements came this year. OpenAI is headquartered in San Francisco, and dozens of cases alleging that ChatGPT drove users to suicide or self-harm are now before a San Francisco judge. Character.ai has filed for bankruptcy after several states brought lawsuits accusing the chatbot of pushing dangerous content to kids. But the technology seems to be improving. Last month, an independent evaluation found that newer AI models “almost never endorse suicide.” That’s progress, but our societal appetite for even one preventable death is very low. So how do we move forward? Finding a middle ground Earlier this month the governor vetoed Senate Bill 903, a bill designed to place guardrails on the use of AI for therapy. The bill would have prohibited any AI-based platform from being advertised as psychotherapy, and would have required a licensed professional to review and approve each encounter where AI was used to support therapeutic decisions. Newsom called it overly broad, since even routine screening questions would have needed clinician sign-off. Knowing we’re already short on mental health providers, requiring human review of AI encounters may not relieve our access problems. Still, the answer isn’t no oversight. Here’s one feasible short term solution. Rather than reviewing each encounter, a licensed clinician can design the guardrails: what counts as a crisis, what triggers an immediate handoff to a human, and what gets sampled for audit each month. The AI runs inside that structure. Conversations get checked, failures get reported, and a real clinician owns the framework. Medicine already has models to learn from. The FDA process for rolling out newly approved medications is an example. After a product reaches patients, we keep watching for adverse events. Patient-facing AI needs the same “digital pharmacovigilance”: systematic tracking of harms, near misses, and the types of groups that get hurt and why. It’s also critical that users know that they can reach a human if they’re in crisis. Most chatbots now include messages like these: Bottom line The rush to use unproven AI tools for mental health support is mostly a workaround, a sign of a health system people can’t get into. We need better access to proven care from licensed clinicians. That takes reimbursement that makes accepting insurance viable, and a bigger workforce. But, built and tested well, AI could be part of the answer. It could be the 2 a.m. check-in when no one else is awake, or a way for patients to practice skills their therapist taught them. It could be the first step to get someone the right level of care, and take paperwork off clinicians’ plates so they spend more time with patients. None of this is simple. The SB 903 veto doesn’t end the debate, and the legislature will be back. In the meantime, those of us using these tools need to stay informed, ask hard questions, and hold the companies building them accountable. I’ll try to do my part, and we’ll keep learning together. Love,Matt P.S. If you or someone you know is struggling with mental health challenges, emotional distress, substance use problems, or just needs to talk, call or text 988- you’ll reach a real person— or chat at 988lifeline.org 24/7. Dr. Matt Willis is the author of Your Local Epidemiologist in California. A California native, he’s served as a primary care physician, CDC epidemiologist, and public health officer for Marin County, where he guided the pandemic response. He lives in Marin with his family and their dogs, Teddy and Ramona. Thank you Cynthia He, MD, PhD, and Parnika Saxena, MD, for their guidance in preparing this article. Cynthia works in an outpatient mental health clinic, treating patients who have Medi-Cal or, sometimes, no insurance. Parnika works in an inpatient psychiatric unit, treating patients with public or private insurance or self-pay ability. All opinions are their own and do not represent their employers.
“9-1-1: Nashville” pays tribute to Chad Lowe’s daughter after her death at 13
Lowe is an executive producer and director on the show, which honored his late daughter, Fiona, following the season 2 premiere.
ALTOUR Unveils ALTOUR iQ During Innovation Faceoff at Business Travel Show America 2026, Moving Business Travel Beyond Reporting to Decision Intelligence
/PRNewswire/ -- ALTOUR, a global leader in business travel management, has unveiled ALTOUR iQ, its proprietary AI-powered conversational travel intelligence...
Northwestern vs. Michigan State: 3 Best Bets for Week 7
Capitalize on vulnerable pass defenses and Aidan Chiles’ revenge narrative as these three expert picks target undervalued player props for a high-stakes Big Ten showdown in East Lansing.