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Gatorade getting a rebrand targeting non-athletes
Sixty years after it invented sports drinks, Gatorade is making a surprising pivot: It’s no longer focusing primarily on athletes. PepsiCo, Gatorade’s parent company, says the brand wants to broaden
A Look At WEBTOON Entertainment (WBTN) Valuation As Genies Partnership Expands 3D Avatar Opportunities
WEBTOON Entertainment (WBTN) recently announced a partnership with AI avatar company Genies to bring its English platform characters into interactive 3D chat experiences, digital collectibles, and creator tailored avatar tools. See our latest analysis for WEBTOON Entertainment. The Genies partnership arrives after a sharp pickup in momentum, with WEBTOON Entertainment’s 30-day share price return of 35.79% and 7-day return of 18.96% lifting the latest price to $13.24. The 1-year total...
NOLA.com's Live from Jazz Fest: Final festival bites, the importance of a Trombone shorty set
Will you pick Trombone Shorty, Tedeschi Trucks Band or Earth, Wind & Fire? Keith Spera previews the closing sets. Today's live show is presented by Explore Louisiana and New Orleans and Company.
‘The reality, for better or worse’: Columbia comp sci students and faculty grapple with AI’s disruption of the field
‘The reality, for better or worse’: Columbia comp sci students and faculty grapple with AI’s disruption of the field ‘The reality, for better or worse’: Columbia comp sci students and faculty grapple with AI’s disruption of the field A field that once seemed like a direct path to stable, lucrative work is becoming less certain under AI, students and faculty told Spectator. By Ria Vasishtha and Arjun Menon May 3, 2026 Shanying Liu / Deputy Illustrations Editor Asia Genawi, SEAS ’29, first encountered artificial intelligence during her sophomore year at her high school in Indiana. Back in 2023, policies on AI varied widely—even within the same district—and some schools had no guidance at all. As Genawi began to see the effects of AI trickle into her classroom, she turned to guidance from her home state’s Department of Education, which she said she found “outdated and inaccessible.” Genawi spent the rest of her high school career dedicated to the issue, including writing a 15-page memo exploring varying AI policies across Indiana schools, which she sent to every Indiana state senator and representative whose contact information she was able to find. She later helped draft a bill that would have required public high schools to establish and share their own AI policies with students in an accessible format. But with so many other bills already awaiting referral, hers never made it to committee. When Genawi arrived at Columbia to study computer science, she found that the gaps she had spent years trying to address in Indiana had followed her there. Many students and professors were also grappling with what AI meant for the field. Across Columbia’s undergraduate schools, computer science has become the most popular major—accounting for around 11 percent of degrees awarded in Columbia College, 32 percent in the School of Engineering and Applied Science, and 12 percent in the School of General Studies in 2024. While the number of computer science majors in SEAS grew from 166 to 173 during the 2024-25 academic year, the total number across the three schools fell around 4.5 percent from 393 to 375, driven by declines at Columbia College and General Studies. At Barnard, it has grown to become the second most popular major as of 2025, up from third the year prior. The number of degrees awarded have grown fivefold since 2016. Faculty members and students in the department told Spectator that the surge in the major’s popularity has been driven in large part by its apparent promise of a secure, well-paid career path. However, they noted that the recent rise of generative AI has compromised the sense of stability that once defined the field, even as interest in technical skills among students persists. According to data from the Federal Reserve Bank of New York in 2024, out of 74 majors tracked, computer science had the fifth highest unemployment rate among majors at 7 percent, while computer engineering had the second highest at 7.8 percent. “Anecdotally, people are moving away from CS as a major,” Daniel Bauer, a senior lecturer in the computer science department, said. “They’re still taking some of our classes, right, because they think they need that, but they’re instead majoring in other things.” Bauer described a field that had shifted from what he called a “nerdy outlier discipline” to one that “everyone needs,” a sign that technical skills have become a baseline expectation across industries with the emergence of AI. “A lot of people thought, ‘Oh, it’s a guaranteed path to a stable income. You get a six-figure job right out of your undergrad,’” Bauer said. Now, companies may see AI as a way to reduce demand for entry-level programmers, especially in what he calls “code monkey jobs,” roles where a large number of employees are “just writing out code nine-to-five.” Chris Murphy, a senior lecturer in the computer science department, described the current moment as the convergence of two forces: the downturn of the job market and generative AI coming onto the scene. “Things kind of started to really pick up in 2014, 16,” he said, recalling the years after the weaker 2010 market. Murphy added that this was also a period where “students were getting more experience outside of class than they were inside of class” through internships, jobs, and side projects. Murphy suggested that the earlier momentum helped make computer science feel like both an academic program and a reliable pathway into work. That feeling is harder to sustain now as the industry reconfigures, which is a shift that students are seeing firsthand. Rebecca Yu, SEAS ’27, said that during a recent internship in Big Tech, she saw that “every single tech company was racing to integrate” large language models. She added that her manager said her intern class was the first to complete their assigned projects, which she attributed to the increased efficiency that comes with AI. Frank Liu, SEAS ’29, said that with AI lowering the barrier to coding, companies now expect everyone to write code. “A lot of companies outright say if you’re not using coding in your job, you might get fired for not being productive enough,” Liu said. Yu similarly expressed that students increasingly have to accept AI being a part of industry workflow, adding that many also “make use of it to maximize their productivity.” Richard Li, CC ’28, described a “franticness” among his peers as the pace of change accelerates. He explained how “some new tool” is released regularly, noting that tools rise and fall in prominence within weeks. He has come to believe that he doesn’t need to “match that speed all the time” and keep up with every development. Li has learned that AI tools allow him to “take a breath” and “get back into the loop much easier than before” when he needs to. While some companies specifically target Columbia when hiring, sending representatives to campus career fairs and recruiting large numbers from Columbia, a computer science degree cannot be treated as a static credential, Yu described. “You can’t just get your degree and stop learning after that. You have to always be learning,” Yu said. “That is something you basically have to expect for your job.” AI has not only affected students’ decisions to major in computer science, but also reshaped how the subject is taught. Across departments, faculty members no longer treat work done outside the classroom as a reliable measure of understanding, shifting instead toward in-person exams, quizzes, and attendance checks. While homework once made up as much as 60 to 70 percent of a student’s grade in computer science classes, Murphy said that breakdown has since flipped, with exams and quizzes now accounting for the majority. “The assumption—especially among pessimists—is that they’re using it to do their homework,” Murphy said. “They take the homework assignment. They put it into generative AI. Out comes the solution. Submit solution. The end.” Murphy said that faculty members ranged in their responses from fully prohibiting AI use to actively teaching students how to effectively work with AI. He said he shifted his approach this year after his teaching assistants called his belief that students weren’t using the technology “naïve,” and now permits students to use AI on assignments. His surveys of students in his introductory classes have told a more complicated story than the one so-called pessimists offer: Around 60 to 70 percent of students who reported using AI said they used it to have concepts explained to them, to clarify assignment instructions, to generate test cases, or to create practice questions. “Those are all ways that you might have had a tutor in the past to do that, and now you have this AI essentially as your tutor,” he said. Bauer has taken a different approach, teaching students how to use AI productively without sacrificing the core principles of the discipline. “People who are trained to actually use AI tools productively, while being in charge of designing the overall project, will be very much in demand in the next couple of years,” he said. Over the past year, a working group of computer science faculty has been redesigning the introductory and intermediate programming sequence to integrate generative AI as both a subject and a tool, representatives from SEAS wrote in a statement to Spectator. The effort is “coordinated” across the department, “not course-by-course,” with a systematic assessment of how AI integration is affecting student outcomes underway to shape the next round of changes. The goal, the department explained, is for students to be able to “read, verify, and reason about code, whether they or a model wrote it.” Tony Dear, senior lecturer in the computer science department, is piloting individualized AI feedback in a discrete mathematics course, while a machine learning course is also testing a Socratic AI dialogue system designed to “guide inquiry rather than supply answers,” the statement reads. Beyond individual courses, SEAS funded seven cross-departmental faculty projects in generative AI this past academic year, spanning biomedical engineering, chemical engineering, industrial engineering, and computer science, according to the statement. This phenomenon extends beyond the computer science department. SEAS’ new AI minor, which it announced in November 2025, reflects the University’s attempt to adapt. The minor is specifically designed for noncomputer science majors and aims to provide “essential AI knowledge” while emphasizing practical and responsible use across disciplines, according to the SEAS website. At the center of the minor is AI in Context, a course taught by a team of faculty from the departments of computer science, applied mathematics, philosophy, music, literature, and the Writing Center, the representatives told Spectator. Bauer described it as targeted at students who want to bring AI into fields like economics or biology, rather than as a path into software engineering itself. At the graduate level, SEAS announced a new Master of Science in artificial intelligence in February, with the inaugural cohort starting in the fall. While recognizing how AI has helped them navigate coursework, students also described its rise as isolating, even among members of the Application Development Initiative, one of Columbia’s largest computer science clubs. “As people start to ask AI for questions that they would normally ask students and members, it starts to isolate people” Li said. Alexa Kafka, BC ’27, echoed Li’s sentiment, pointing out that computer science has always been a collaborative discipline with code reviews and pull requests, even as AI makes independent work easier. Despite this, Kafka noted that she hasn’t been to office hours “in at least a year.” Bauer added that faculty are exploring long-term solutions to the assessment problem. “One of the things that we’re trying to do at the department or school level is to maybe move towards computerized testing facilities,” Bauer said, referring to ideas in the department to revitalize computer labs as an alternative to pen-and-paper exams. “We have to accept that this is the reality, for better or worse.” But more exams, students say, does not mean better learning, nor does it reflect how computer science is actually done. “Code is so variable and can be approached in so many directions, there’s never just going to be one correct answer. There can be multiple optimal solutions,” Kafka said. Students also expressed concern that the shift toward exam-heavy grading pulls focus away from the applied, project-based work that better reflects both discipline and industry expectations. ADI has tried to respond more quickly than the curriculum can. Through a vibe coding workshop this past semester, club members said they wanted to help students understand not just that AI exists, but how to use it deliberately. “Vibe coding” refers to the practice of prompting AI to write code for a task or project, and has become widespread enough that ADI felt the gap in formal instruction was worth addressing, according to Sophia Huang, BC ’29. The workshop introduced students to the concept of context engineering, which Shaina Sahu, SEAS ’27, described as not just writing a prompt, but optimizing “the rest of the relevant information that you would feed into the model.” Without that, students said that AI-generated code can fail at scale or introduce difficult-to-detect bugs. Genawi said the shift toward AI has changed what it means to be good at computer science. “I think the shift has kind of gone towards what can you create and what can you do, instead of, what do you know,” she said. Indeed, during ADI DevFest, its annual hackathon, Li said more teams are trying to complete their projects than in years past. While sign-ups have historically outpaced submissions, Li said this is beginning to change because teams “have a tool that completes the vision for them.” While many students see AI as an equalizer that lowers the barrier to entry for coding and technical work, Murphy said it also creates new equity concerns inside the classroom around who can afford stronger tools and who already knows how to use them. “The equity issues I worry about are students who have access to paid versions of things versus free versions of things,” he said. Although popular AI models like ChatGPT and Claude have free versions available, both have paid models that can reach over $100 per month, which output different qualities of code. Murphy also pointed to differences in prior exposure to AI literacy itself. “Students who go to high schools or K-12 education, where they’re taught AI literacy, prompt engineering, context engineering, they understand how to do this, as opposed to students who go to schools who don’t teach that,” he said. “Then they come in, and then they’re somehow expected to know how to use these tools.” For Genawi, those disparities begin long before students arrive on campus. “It’s very interesting to consider how lucky you were geographically,” she said. “To be born where you were is influencing your ability to get access to these spaces.” Students like Yu, though broadly apprehensive about the future of computer science, are not without hope. “I’m optimistic, because I think if you’re truly passionate about CS, there will definitely be a place in the field to do something you want to do,” she said. Senior Staff Writer Ria Vasishtha can be contacted at ria.vasishtha@columbiaspectator.com. Follow Spectator on X @ColumbiaSpec. Staff Writer Arjun Menon can be contacted at arjun.menon@columbiaspectator.com. Follow Spectator on X @ColumbiaSpec. Want to keep up with breaking news? Subscribe to our email newsletter and like Spectator on Facebook. Produced with Spectate by Emily Ta
These Are The 10 Quickest Factory-Stock Porsches Ever Tested
The 918 Spyder and 991.1 Turbo S are iconic cars, but they have some serious company now. Here are the 10 quickest Porsches to ever hit the road.
Sam Altman says Elon Musk can come to his ChatGPT 5.5 party
Sam Altman and Elon Musk, OpenAI cofounders turned rivals, are locked in a legal battle over the direction of the company.
Universal Health Services Adds Talkspace To Expand Virtual Behavioral Health Reach
Universal Health Services (NYSE:UHS) is acquiring virtual therapy provider Talkspace to build a virtual behavioral health platform. The transaction is aimed at supporting outpatient growth and extending UHS's reach beyond its traditional inpatient and facility based network. The company expects the deal to be accretive within 12 months and sees a multi year opportunity tied to digital care and operational efficiencies. For investors following NYSE:UHS, this move adds a digital layer to a...
Bradley Airport reacts to Spirit Airlines going out of business
The company had left a presence on the airport for several years.
Apple's $599 Mac Mini is no longer available
The company's 256GB option is no longer available
Georgia resident used phony office for millions in D.C. contracts, lawsuit says
D.C.’s attorney general filed a lawsuit alleging that a Georgia resident has for years fraudulently claimed his company qualifies as a D.C.-based, resident-owned business.
Former Nintendo exec reveals why it stopped selling Wii and DS systems to Amazon
Reggie Fils-Aime, former president of Nintendo of America, has shared behind-the-scenes information as to why the company stopped selling Wii and DS systems to Amazon back in the day. Over the years, the two companies have had a bit of tumultuous relationship. It’s caused the two sides to stop working together on multiple occasions. One of the first instances of...
Science news this week: Risky, lifesaving surgery performed on a baby in the womb, AI agent deletes a company database in 9 seconds, and the universe may end much sooner than expected
May 2, 2026: Our weekly roundup of the latest science in the news, as well as a few fascinating articles to keep you entertained over the weekend.
Melco Resorts & Entertainment (NasdaqGS:MLCO) Margin Rebound Tests Bullish Earnings Narratives
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NOLA.com's Live from Jazz Fest: Picking between Eagles, Alabama Shakes, T-Pain, more
See Keith Spera’s strategy for the Saturday cubes—tune in to find out! Today's live show is presented by Explore Louisiana and New Orleans and Company.
Behavioral health providers protest at CareSource handling of overpayments
Dozens of mental health professionals and social workers protested outside of the CareSource office building in response to the company’s recent decision to seek repayments from behavioral health providers going back up to two years.
Maine nurses demand Maine Health cancel its contract with Palantir Technologies
Maine Medical Center Nurses are demanding that Maine Health cancel its contract with Palantir Technologies, the tech company powering ICE surveillance.
Madison Square Garden Entertainment posts Q3 results before market May 7
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Alight’s new CEO makes more leadership moves
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Apotex becomes the first Canadian‑based pharmaceutical company to receive Health Canada approval for a generic equivalent of Ozempic®
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Trump just replaced his surgeon general pick and it could change what you’re told about your health
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2026 Innovation Issue: Building on a brother’s legacy
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ChatGPT Became So Obsessed With Goblins That OpenAI Had to Intervene
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Lower Burrell nets air conditioning and heating business at former Hillcrest Volkswagen
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Spirit Airlines prepares to cease operations amid financial struggles and high oil prices
Company had struggled to increase post-pandemic demand before war in Iran pushed up jet fuel costs
Coty's perfume business takes another knock with David Beckham fragrance lawsuit
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Spring Health and Alma Complete Combination, Creating the First Lifelong Mental Health Platform
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Timken to Sell Belts Business to Gates
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Twilio stock soars under CEO's AI-driven strategy
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Inexpensive seafloor-hopping submersibles could stoke deep-sea science—and mining
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STRAT’s Golden Entertainment now a private company
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NOLA.com's Live from Jazz Fest: See Friday forecast, top food picks, Lainey Wilson, The Black Keys
See how to navigate the Friday Jazz Fest crowds for the best view of tonight's headliners. Today's live show is presented by Explore Louisiana and New Orleans and Company.
Apple Expects 'Significantly Higher Memory Costs' in June Quarter and Beyond
Apple had higher memory costs during the March quarter, and the impact is expected to get worse as the year goes on. Apple CEO Tim Cook said that Apple is expecting "significantly higher memory costs" in the June quarter, and beyond June, memory costs will "drive an increasing impact" on Apple's business. Cook said the higher memory costs have been partially offset because the company is selling existing inventory that it has stockpiled.
Perrigo Completes Divestiture of Dermacosmetics Business
/PRNewswire/ -- Perrigo Company plc (NYSE: PRGO) ("Perrigo" or the "Company"), a leading global provider of consumer health products, today announced that it...
Live Nation Entertainment To Participate In MoffettNathanson's Media, Internet & Communications Conference And J.P. Morgan's 2026 Global Technology, Media And Communications Conference
/PRNewswire/ -- Live Nation Entertainment, Inc. (NYSE: LYV), the world's leading live entertainment company, announced today that management will be presenting...
VICI Properties Inc. Closes Sale-Leaseback Transaction With Golden Entertainment
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Live Nation Entertainment To Participate In MoffettNathanson's Media, Internet & Communications Conference And J.P. Morgan's 2026 Global Technology, Media And Communications Conference
Live Nation Entertainment, Inc. (NYSE: LYV), the world's leading live entertainment company, announced today that management will be presenting at MoffettNathanson's Media, Internet & Communications Conference on Thursday, May 14, 2026 at 8:15 a.m. PT, and at J.P. Morgan's 2026 Global Technology, Media and Communications Conference on Wednesday, May 20, 2026 at 7:00 a.m. PT.
Hackers are actively exploiting a bug in cPanel, used by millions of websites
Web hosts are scrambling to fix the bug under active attack by hackers. One company said hackers have been abusing the bug for months.
Jim Cramer on Ventas: “I Think This Is Just a Fantastic Business”
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Meta's Business AI Handling 10 Million Weekly Conversations
Meta has seen a surge in business users employing its artificial intelligence (AI) tools. Speaking during the company’s Wednesday (April 29) earnings
What the New Fed Chair Could Mean for Your Business
Kevin Warsh is set to be confirmed as the next Fed chair. Here's what that could mean for the economy—and your company.
Jesse Collins Entertainment To Produce Emmys, Again
The company is set to produce the 78th Emmy Awards on NBC and Peacock, which will take place on September 14.
Jesse Collins Entertainment To Produce Emmys, Again
Jesse Collins Entertainment has produced the Emmys for the last three years and NBC has signed it up for a fourth consecutive stint. The company is set to produce the 78th Emmy Awards on NBC and Peaco...
Vereigen Media Wins Gold Stevie® Award at 2026 American Business Awards® for Redefining B2B Lead Quality Through Verified Engagement
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OpenAI blames ‘nerdy personality’ for ChatGPT obsession with goblins
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Alphabet pops, Meta tanks as each company raises capex spend
Both Alphabet and Meta said they expect their capex to continue growing this year, but investors sent Alphabet's shares up, while Meta's stock slid.
UNITE HERE Urges Other PENN Entertainment Shareholders to Support Proposal to Declassify the Board
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International Paper touts $200M in EMEA cuts ahead of business split
After the company splits into two, IP will take a 20% stake in the new EMEA business. Meanwhile, IP is accelerating reinvestment in its assets as part of its ongoing optimization plan, including via the upcoming acquisition of North Pacific Paper Co.
In a tight job market, small businesses may offer opportunities for new college grads
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Sports Streamer DAZN Makes $100 Million Bet on Technology Company ViewLift
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White & Case advises Pale Fire Capital on business combination of indoor cycling platform ROUVY with Zwift
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Spring Health Named to TIME's List of the TIME100 Most Influential Companies of 2026
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Fine chandeliers are a specialty for New Orleans business | Home/Garden
Michael Melesurgo and Ricardo “Rico” Mencia purchased Classic Chandelier from the business’s founder, Peter Sather, in 2023, when he decided to retire. The business partners rebranded the company as Vintage Chandelier and relocated it to 455 Philip St. in the Irish Channel in December 2025.The company offers a variety of services including cleaning, moving, restoration, installation, pick-up, delivery and general maintenance of light fixtures, with a specialty in fine antique chandeliers.Additional specialties include the installation and restoration of mirrors and artwork, with pick-up and delivery included. googletag.cmd.push(function() { googletag.display('fixed-breakout-mobile-1'); }); googletag.cmd.push(function() { googletag.display('fixed-breakout-tablet-1'); }); “We mainly focus on older fixtures, but we have also worked on newer ones, especially with installation,” Melesurgo said. “We aim to be able to work on almost anything within reason. But chandeliers are the meat and potatoes of the business.” googletag.cmd.push(function() { googletag.display('fixed-sticky-rail-1'); }); googletag.cmd.push(function() { googletag.display('fixed-breakout-desktop-1'); }); The team at Vintage Chandelier has worked on some of the best-known chandeliers in New Orleans, at hotels including the Ritz-Carlton and the Hyatt Regency, the Milton H. Latter Memorial branch of the New Orleans Public Library and several prominent homes.Inside Out sat down with the duo to discuss the identification and care of fine chandeliers. googletag.cmd.push(function() { googletag.display('fixed-breakout-mobile-2'); }); googletag.cmd.push(function() { googletag.display('fixed-breakout-tablet-2'); }); What are some of the hallmarks of a fine chandelier?Melesurgo: Some of the finer points of elegant chandeliers are pristine crystal, clean craftsmanship, original pieces and parts and stamped pieces to ensure authenticity. Everything should be clean and working.How should you clean a fine chandelier?Melesurgo: The material in question determines the methodology for cleaning. Crystal chandeliers should be cleaned by hand, crystal by crystal, to ensure the best outcome, and to avoid deterioration of metal wiring typically used in connecting pieces together. Spraying cleaners can, over time, sit on the metal and end up rusting connections that compromise the connections. googletag.cmd.push(function() { googletag.display('fixed-breakout-mobile-3'); }); googletag.cmd.push(function() { googletag.display('fixed-breakout-tablet-3'); }); googletag.cmd.push(function() { googletag.display('fixed-sticky-rail-2'); }); googletag.cmd.push(function() { googletag.display('fixed-breakout-desktop-2'); }); What in your backgrounds led you to this business?Melesurgo: I have an electrical background. I started as an electrical apprentice in the local union (IBEW 130) in 2005. Then Katrina hit. I ended up going back to school and getting a degree in Hotel, Restaurant and Tourism and graduating in 2011. I started working for Peter (Sather) at Classic Chandelier & Mirror in 2012, which was supposed to only be temporary, but I ended up staying for a lot longer. I have always enjoyed working with my hands and being creative. This allows me to be creative and keep a lot of beautiful history alive. googletag.cmd.push(function() { googletag.display('fixed-breakout-mobile-4'); }); googletag.cmd.push(function() { googletag.display('fixed-breakout-tablet-4'); }); Rico, you worked as a draftsman alongside an engineer at YKM Consulting. googletag.cmd.push(function() { googletag.display('fixed-sticky-rail-3'); }); googletag.cmd.push(function() { googletag.display('fixed-breakout-desktop-3'); }); Mencia: The job was interesting, especially working on the Ochsner expansion, but staring at two monitors all day became unbearable. I went to work for Peter (Sather), which opened a new world to antiques and chandeliers that I find fascinating. Vintage Chandelier, 455 Philip St., (504) 309-8983, @vintagechandelier.504 on Instagram googletag.cmd.push(function() { googletag.display('fixed-sticky-rail-4'); });
Sticker Mule demands Google fix ‘mislabeled’ ads tying company to CEO’s New York political campaign
Sticker Mule demands Google correct what it calls an error that labeled its commercial ads as paid for by the Constantino for Congress campaign.
Paloma cuts strategy, marketing execs and more after company revamp
Nearly a dozen staff are being cut. Paloma recently executed an overhaul of its operations amid investor redemptions.
Radiology vendor Aidoc raises $150M from Goldman Sachs and others
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Unilever Sales Rise Amid Portfolio Overhaul
Underlying sales rose 3.8%, as the consumer-goods company carries out its largest portfolio shuffle yet.
The 5 Most Interesting Analyst Questions From PENN Entertainment’s Q1 Earnings Call
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San Diego Wave FC and Slalom to Co-Host Event for Mental Health Awareness Month - San Diego Wave Fútbol Club
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NOLA.com's Live from Jazz Fest: How far $100 will go, Yakemain feature, Widespread Panic
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"We're doing the work required to win back fans across Windows and Xbox": Microsoft CEO Satya Nadella says the company is making foundational changes to fix Windows 11 and Xbox
Satya Nadella has commented on recent announcements around Windows and Xbox that are working to rebuild trust and positive sentiment around its consumer offerings.
Viewpoint: A career in science is possible, and worth it
Starting a career in science is exciting, but also demanding, with researchers often faced with intense competition, long working hours and high levels of stress. A pioneer in the field of mass spectrometry, Carol Robinson has been there. She speaks with Science|Business on the importance of creating a supportive environment, particularly for women.Robinson did not wake up one day thinking that she would become a scientist. It was only late in school that she developed an interest in chemistry. “The more you work at something, the more you think, actually, this is fascinating. So, I went much further and deeper than I ever needed to pass the exam. And then I loved it,” she says. “I thought, I’m going to give it my all. I’m going to enjoy it while I’m here. But I didn’t think this would be my career for 50 odd years.”She left school at 16 to become a lab technician with the drug company Pfizer, which is where she first worked with mass spectrometry. Fascinated, she was encouraged to take a part-time degree and then a PhD. She went on to do pioneering work in native mass spectrometry, a technique that is used to study protein structures in their natural state, paving the way for breakthroughs in drug discovery. She also broke new ground by becoming the first female professor of chemistry at the University of Cambridge, and then the first female professor of chemistry at the University of Oxford, her current home.She now wants to show young researchers that a career in science is worth it. “Sometimes, I believe the culture isn’t very encouraging, and that’s something I have worked on,” Robinson says.In 2021, she launched the Kavli Institute for Nanoscience Discovery at Oxford, whose acronym gives a sense of what she hopes it will achieve. “Maybe it is corny,” she says. “It’s just a reminder that I would like it if we could all be kind to each other and supportive, especially for early-career researchers of either gender, because there’s quite a big attrition rate in science, and maybe it just doesn’t feel like a very friendly place to work.”And yet, a career in science comes with a lot of flexibility. “There are few careers where you have that amount of freedom, to go to conferences, to the library. Just because you didn’t see me didn’t mean I wasn’t working,” she says. “And I’m excited to come in every day. So, I don’t want people to think it’s a terrible place.”Gender equality is also important when it comes to the quality of science as a career. “The more women we have, the better it becomes,” Robinson adds.Imposter syndromeAccording to EU data, women outnumber men in university education but account for just about a third of graduates in science, technology, engineering and mathematics (Stem). And while the number of women working as scientists and engineers in the 27-member bloc is on the rise, their representation remains below that of men, at 41%. This discrepancy is even more pronounced in top-tier functions across these fields, where women fill just 20% of positions.Having supervised many young scientists, Robinson sees that women continue to have a greater propensity than men to doubt their abilities, a feeling she once shared. “When I was doing my PhD at the University at Cambridge, I really felt like an imposter,” she says. “I don’t think I ever felt I deserved to be there or owned it and was proud. I just thought I was lucky.” Later on, she adds, “I was always that person who said, I can’t apply yet because my CV is not strong enough.”She has now made it her job to encourage women to break with this imposter syndrome. For example, rather than calling for volunteers to give a lecture in the groups that she mentors or teaches, which nearly always results in men stepping forward, she goes straight to the women, “because I know they won’t push themselves forward.”But the gender gap in science is not just down to imposter syndrome. The “obvious” reason, Robinson says, and the reason that is on everybody’s mind when discussing workplace gender equality, is the balance between work and raising a family. Her own path was to choose between the two, taking an eight-year break after completing a postdoctoral training fellowship to bring up three children. And she continues to advise women not to work part-time while they raise a family. “You’ll just get half the pay and continue to work full-time because you are not able to fit everything in,” she says. “You should be able to have a family and come back to have the career that you want.”The solution is for men to also take career breaks. “That kind of evens it up, so that it’s not such a big thing for women,” Robinson says. “I always encourage men in my groups to do that. I think it’s important to take your share of the duties.”Support produces resultsAccording to the Women in Stem Network, a UK advocacy group, countries with strong childcare systems and equal pay policies retain more women in technical careers. In Europe, these are primarily found in the Nordic region and parts of central Europe.At the EU level, the European Commission asks all Horizon Europe applicant organisations to have a gender action plan in place. Since this criterion was introduced in 2021, the share of women leading consortia has increased to 31%, against 23% in Horizon 2020. Their overall participation, however, has risen just 1%, to 38%. After trying to weaken the requirement for gender action plans in 2025, the Commission now intends to adopt a plan for supporting women in research and innovation.Related articlesCommission scraps plan to water down gender requirements in HorizonHow gender balance can swing who wins Horizon Europe fundingRobinson herself has benefited from three Advanced Grants from the European Research Council. “I was extremely honoured and privileged to get those, because they really allowed me to fuel my passion,” she says. “Without that, it would have been a much harder slog.”Beyond applying gender rules, she says that more work is needed on translational enterprise, where women are, once again, largely underrepresented. The European Patent Office found that only 13.8% of applications were filed by women in 2022. “We have so many more women doing amazing science; why do they feel it’s not a thing to have a company?” she asks.She founded her own spin-out company, OMass Technologies, in 2016, and remains chair of its scientific advisory board now that it trades as OMass Therapeutics. As for research, Robinson is now studying how changes in the brain may be linked to depression, using port-mortem tissue. “We’re hoping to publish soon,” she says. “We had to consult with a lot of people who knew a lot more about the brain than we did. So, we’ve learnt a lot, and that’s always a lot of fun to learn a new thing. That’s what keeps you going.”
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