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First look at Harry Jowsey’s new Netflix reality dating show “Let’s Marry Harry” (exclusive)
Harry Jowsey of “Too Hot to Handle” and “Perfect Match” fame is looking for true love.
Jude Law to Star in Getaway Driver Movie, Written by Zach Baylin
Jude Law will star in a new movie about a getaway driver written by Zach Baylin, the co-creator of Netflix miniseries "Black Rabbit."
Crowd work comedian Jeff Arcuri is ready to meet you
Stand-up comic Jeff Arcuri has become the guy from your Instagram reels you can’t quite place, now turning viral crowd work clips into his first Netflix special, “Nice to Meet You.”
Most Unnecessary Rematch Ever?
Nate Diaz vs. Mike Perry was not a particularly competitive fight. The duo dueled a couple months ago at the inaugural MVP MMA event, which aired on Netflix and featured the return of Ronda Rousey among several other high-profile matchups. For many longtime fight fans, the most anticipated clash was the Diaz vs. Perry, two […]
I Wasn't Expecting Much from Netflix's #1 Movie But It Turned Out to Be Exactly What I Needed
A new Netflix comedy is climbing the charts, and it is a chaotic, laugh-out-loud ride that might be more fun than the trailer lets on. Find out more here.
Millie Bobby Brown believes she was a closeted gay soldier killed with a sword in past life
Millie Bobby Brown thinks that she was a closeted gay soldier who was slain with a sword to the spine in a past life.
Long Reads for the Long Weekend
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Happy Fourth of July weekend! As has been a tradition of mine going back to the beginning of the EntStrategyGuy website, I’m sharing my favorite long reads of the last year, like I did in 2019, 2020, 2021, 2024, and 2025. Let’s dive right in! Subscribe “Different Prices for the Same Ride: How Uber and Lyft Use AI to Get More Money Out of You“ by Derek Kravitz in Consumer Reports I don’t think surveillance pricing, like the kind described in this brilliant Consumer Reports article, is long for the world—it’s toxically unpopular—but we’ll see if either party takes on this issue. If I ran a political party focused on affordability, I would focus on a few pro-consumer and pro-market policies: Banning non-compete agreements. Ending surveillance pricing Eliminating junk fees (read more here...) Ensuring “right to repair” for consumer (and military!) products Capping excessive app store fees Stopping digital/algorithmic price-fixing tools. Preventing automatic subscription price increases. And more. If you want to fight inflation, there are a lot of great ways to do it quickly. Speaking of higher prices... “Secret Documents Show Pepsi and Walmart Colluded to Raise Food Prices Across the Economy“ by Matt Stoller in BIG Again, I think a political party should focus on lowering prices for consumers. And deals like this—Walmart making a deal/forcing Pepsi to offer the lowest prices at its stores and nowhere else—hypothetically lower prices at Walmart...but raise them everywhere else. “15 DUIs, still driving: California’s failure to take repeat drunk drivers off the road“ by Robert Lewis and Lauren Hepler in CalMatters CalMatters does terrific reporting in California, something the Golden State desperately needs more of, and this article is a great example of that. “PugLips: The next insanely popular thing you’ve never heard of…” by Simon Carless in Game Discover Co I thought that this parody article (and yes, it’s a parody, but I was definitely unsure at first) was hilarious and totally nailed how much tech/business journalism feels these days. Actually, three of my favorite articles this year were on hype in the video game industry, including Georg Zoller’s “The Video Game Industries Very Dark Night”—which I linked to recently and wrote a follow-up here—and Owen Mahoney’s “Derek Zoolander, Videogame Exec”. In particular, I like Mahoney’s focus on user experience as a guide to what trends will actually grab hold of customers. “The Matrix Lies“ by Evan Shapiro in Media War & Peace Evan Shapiro’s first person account of his experience with AI was hilarious. I think LLMs capabilities have significantly grown from last summer, and yet...my editor/researcher just had an abysmal experience using an LLM to do a quite basic task (which our LLM normally does each week) and the LLM made a mistake on every single data entry...along with seven different mistakes affecting twelve of the twenty or so entries, including mistakes that are explicitly spelled out in the prompt. That’s a brutal failure rate. Again, if you use AI/LLM for data collection, you need to take a lot of extra steps to verify and check the data. “Ghosts in the Balcony: A Cross-Country Trip to 58 Theaters Fighting to Survive“ by Matthew Frank in The Ankler I thought Matthew Frank’s pitch to head across America to visit theaters sounded insane aggressive at the time—at least it felt that way to someone a decade older than him; man, to be in your twenties again, am I right?—but I knew the result would be great. And it was, a terrific feature by a great young writer. Also, I loved Matthew’s recent article on who’s getting the precious few entry level jobs in Hollywood. (Hint: nepotism.) “Disney erased FiveThirtyEight“ and “Did Las Vegas get too greedy?” by Nate Silver in Silver Bulletin I love media history and analysis, and there’s no one better to get the history of FiveThirtyEight than from Nate Silver, who wrote about his personal experience in one of my favorite pieces from this year. I also loved Nate’s breakdown of what’s causing Vegas’ woes, but I’ll offer one criticism, summarized as “Might I suggest antitrust?” Many centrists/center-right/libertarian thinkers (Nate is self-described as the latter) often don’t consider consolidation or antitrust as factors in policy issues like housing, America’s military readiness, or, in this case, Las Vegas. Even if libertarians want to debunk antitrust/consolidation concerns, I’d love to read that debunking. In this case, Vegas is incredibly consolidated (though it also has been for a long time) and I’d have loved to read Nate at least contending with this factor, since he addresses almost every other potential factor for Vegas’ decline. “Why Microsoft’s Carbon Removal Pullback Is Such a Big Deal“ by Robinson Meyer in Heatmap News I’m a big supporter of carbon removal efforts, but this nascent industry faces a lot of headwinds, including this big move most recently. I think it’s clear that solar panels and batteries should be able to get the world to its carbon footprint goals, but effective carbon renewal remains necessary to prevent the worst impacts of global warming. “AI is killing the cheap smartphone“ by David Oks LLMs and AI will impact the world in ways we’re not ready for, and already, third world countries are seeing the prices of cheap cellphones skyrocket due to the cost of chips skyrocketing. This article by David Oks is a terrific breakdown. “100 Days of Madness: Netflix, Paramount, Warner and the Future of Hollywood“ by Wade Major at Hollywood Heretic Wade Major dove deep into Hollywood/streaming’s financials in this must read piece. Not that I agree with everything in this article (read my take on Warner Bros./Paramount here) but the analysis is top notch. I think many people discount how quality thinking, regardless of the argument/conclusion, will make you a better thinker. “Erased by the UFC: Frank Shamrock, The MMA GOAT of the 20th Century“ by Nate Wilcox in The MMA Draw Newsletter Growing up playing the UFC fighting game on the Dreamcast, Frank Shamrock was my favorite MMA fighter, and this history/tribute to him was great. Other Fun Reads “The Hardest Part Of History To Tell Is How It Felt“ by Craig Fehrman at Defector “Unmasking the Sea Star Killer“ by Craig Welch at bioGraphic “What Could Save the Industry? Fin-Syn“ by Richard Rushfield in The Ankler Alex Rollins Berg in Underexposed on movie bumpers, pillow shots, Disney trash cinema, cult films, and Casablanca. David H. Montgomery in YouGov’s The Surveyor on punctuation marks, condiments, dinosaurs, and comic strips and kids media. “How Medium finally pivoted its way to profitability“ and “Why the best journalists on YouTube are all former Vox employees“ by Simon Owens in Simon Owens’s Media Newsletter “It’s Not Just You, Netflix Shows Have Gotten Slightly Shorter: Here’s What the Data Says“ by Kasey Moore at What’s on Netflix “Numlock Awards: How Diane Warren became the biggest loser in Oscar history“ by Nathaniel Rakich and “Numlock Awards: The Oscar Bait era is over. The Oscar Chum era is here.” by Walt Hickey & Michael Domanico at Numlock Awards
Melissa McCarthy and Clive Owen to play JonBenét Ramsey's parents in new Netflix series
"The Murder of JonBenét Ramsey" aims to examine the case from multiple viewpoints, including those of the Ramsey family and investigators, rather than presenting a single theory.
What's new to streaming this week? (July 3, 2026)
What’s new on Netflix, Prime Video, Hulu, and more? We've got you covered.
CEO says his fund is investing in Netflix, sees ‘risky business’ in chips
Infrastructure Capital Management CEO Jay Hatfield says Netflix is showing good growth despite being ‘double hammered’ on ‘The Claman Countdown.’
Netflix will release JonBenét Ramsey show starring Melissa McCarthy
The eight-episode series also stars Clive Owen, Garrett Hedlund, Alison Pill, and Shea Whigham.
Netflix director Carl Rinsch sentenced to over 2 years in prison
The judge said Carl Rinsch may have been in a "manic state" when he bought five Rolls-Royces and a Ferrari but he spent years covering it up.
Netflix and Superheroes Are Having a Rough Stretch on Streaming....
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) I have a quick prediction before we start today’s article: You might see this data in future news articles. Not my specific charts or analysis, but the core trend I’ve been monitoring—Netflix is having a lackluster Q2—will become inescapable. Often, folks want to know “What does the data say?” Well, that’s what it says. I haven’t seen this analysis hit the trades really yet, but I have a feeling some other outlets are going to start making this case soon. Remember, you read it here first. You probably have read about the problems facing superhero films at the box office this weekend. Well, this week, I explore whether superheroes are dying on TV as well! And the data says: definitely maybe! We have a lot to cover in today’s Streaming Ratings Report, which covers the two weeks of 18-May and 25-May. Today, I’m just looking at TV, like Netflix’s disappointing Q2, superhero shows underwhelming, a few TV shows dropping off the charts, The Pitt finally ending its epic run on the viewership charts (and whether “view counts” change its status as one of the biggest shows of all time), all the flops, bombs and misses, and a whole lot more. Tomorrow, I’ve got a great rundown of the film side of things. Let’s dive right in! (Reminder: The streaming ratings report focuses on the U.S. market and compiles data from Nielsen’s weekly top ten viewership ranks, Luminate’s Top Ten Data, Showlabs, TV Time trend data, Samba TV household viewership, company datecdotes, Netflix hours viewed data, Google Trends, and IMDb to determine the most popular content. While most data points are current, Nielsen’s data covers the weeks of May 18th to May 31st, 2026. You can find a link to my terminology here.) Subscribe Television - Netflix’s Q2 Slump Continues Having analyzed streaming ratings for going on half a decade, I have learned to trust my gut, but I’m always relieved when I can find actual data to back it up. For example, after a string of very popular shows like Stranger Things, Bridgerton, The Lincoln Lawyer and The Night Agent came out, week after week, in January and February, my gut wondered if Netflix had enough new and returning TV shows to sustain them throughout the year. Since then, Netflix’s post-March slate of shows has not impressed me. This week seemed to feature a potential new hit, but then, like a classic Duffer Bros. TV show, there was a twist. I speak of The Boroughs, Netflix’s latest (and last) Duffer Bros. produced show. The pitch is “Stranger Things with older actors”. And it topped the Nielsen charts: With just two weeks of viewership, The Boroughs would have been a top 25 debut show last year: But here’s the twist: Netflix has already cancelled The Boroughs! What happened? Likely a few things. First, the show didn’t do as well globally as it did in the US. As What’s on Netflix showed, it lagged behind several other shows that got cancelled. Second, its completion rate was likely low; after an initial burst of interest, it quickly dropped off on the Samba TV and Luminate charts. Third, the Duffer Bros. left Netflix for Paramount, and that may have factored into Netflix’s decision here. (Though I tend to believe that if a show is doing well, Netflix would have kept greenlighting seasons.) Still, just because I can explain why Netflix may have cancelled this show doesn’t mean I’m justifying it. In particular, as I’ve noted before, Netflix is losing a lot of their bigger shows as they reach their natural ends, and they need to replace those shows. This show had the hallmarks of a big new genre show, and it’s their biggest hit of the last few months (in the US at least), but now it’s done. Netflix’s other show this week—The Four Seasons, the second season of the “hit” show from last year—definitely disappointed. Its sophomore season had about half the viewership of the first, only 12.7 million hours. It also only had a two week run on Samba TV, and its numbers were all down on Luminate too. In other words, even with two successes, the Q2 slump for Netflix looks real: I could add to the list of disappointments: Both Lord of the Files and Man on Fire had short runs on the Nielsen charts. Running Point’s sophomore season also opened to about half its viewership, similar to The Four Seasons. A Good Girl’s Guide to Murder’s second season—see below—didn’t even make any of the three viewership charts I track, unlike the first season. Netflix is absolutely having a dismal second three months of 2026. If this Nielsen data is any indication, and I think it is, I think this will show up in Netflix’s engagement report, and maybe even their financial outcomes. And the rest of June doesn’t look much better. We have two hit shows coming back—Sweet Magnolias, one of their quietest big shows, and Avatar: The Last Airbender, a big hit for them in 2024—but the other big swings are limited series crime thrillers i.e. no future season potential. Like I said above, sometimes when I uncover a juicy nugget like this, other outlets end up writing very similar articles mimicking the data without credit. We’ll see if that happens this time! Share Television - The State of Superhero Shows on Streaming When I first heard the pitch for Spider-Noir—a Sony TV show on Prime Video that binge-released eight episodes first on MGM+ then on Prime Video two days later—I had my doubts. It’s a live-action Spider-Man show set in the 1930s, starring Nicholas Cage, based on a cameo of a character in Spider-Man: Into the Spider-Verse. No, seriously, that’s the pitch. That could either go terrifically well or horribly wrong. Great because, Spider-Man. He’s the biggest superhero we have. I’ve seen tracking numbers that put the new _Spider-Man: Brand New Da_y as the blockbuster of the year and initial pre-sales back that up. And yet this Spider-Noir pitch feels very esoteric. (Also, the eight-episode binge release feels very “Amazon copying Netflix” again.) So what’s the data say? And what does this say about the future of superhero shows?
Comcast cuts NBCUniversal loose. Netflix and Apple may want a look.
Comcast spent 25 years arguing that media and broadband belonged together. Now it's breaking them apart.
Kakao Entertainment Announces Genre-Spanning Lineup
Kakao Entertainment enjoyed a highly successful first half of the year, with its Netflix series “The WONDERfools” and “Boyfriend on Demand” hitting global home runs with their distinctive narratives. Also building on the recently released suspense drama “Notes from the Last Row,” Kakao Entertainment’s genre-spanning 2026 slate features the upcoming action-comedy “A Bona Fide Killer” and the thriller “Mousetrap,” cementing - Read our full Pop Culture on The Outerhaven .
Comcast to split cable business from media through NBCUniversal, Sky spinoff
Comcast will split into two publicly traded companies through a spinoff of NBCUniversal and Sky, separating its cash-generating broadband arm from a media and entertainment business under pressure from streaming rivals and industry consolidation. The latest U.S. media industry shake-up follows years of cord-cutting as legacy players chase scale to better compete with Netflix while Paramount Skydance's $110 billion deal for Warner Bros Discovery is set to boost competition. Comcast, which leans on cable for much of its cash flow, is also losing broadband customers to fixed wireless offerings from T-Mobile and Verizon and to fiber rivals building out networks.
How did EBS science show reach Netflix's top 10?
For years, South Korea’s public Educational Broadcasting System has struggled to rival the massive budgets of global streaming originals and star-driven mainstr
Bad news: Netflix now wants every single profile in your house to have its own email login
Netflix quietly updates how shared accounts work
Netflix wants everyone in your house to have their own email login now
Netflix is quietly changing how shared accounts work, one profile at a time.
Netflix now requires every user profile to be tied to unique email address
Update began June 15 and will no longer allow you to share your login info.
Chris Evert shares devastating health update
It is the news that no one wanted to hear about Chris Evert. Amid the Netflix press tour and her upcoming ESPN commentary duties at Wimbledon, we learned on Wednesday that she quietly stepped away to deal with a health…
What's new to streaming this week? (June 26, 2026)
What’s new on Netflix, Prime Video, Hulu, and more? We've got you covered.
Here's where you can stream “Gilmore Girls” once it leaves Netflix after 12 years
Netflix previously revived the beloved drama with a miniseries.
50 Cent Diddy documentary alleges blame for Biggie, Tupac deaths
50 Cent's new documentary chronicling the rise and fall of Sean "Diddy" Combs hit Netflix Tuesday, complete with bombshell revelations, never-before-seen footage and insider interviews.
'Voicemails for Isabelle' is Netflix's latest big hit — but viewers should expect tears
Zoey Deutch's Netflix rom-com has pleased both audiences and critics alike. But what viewers weren't expecting was how many tissues they would need while watching.
Roku May Help Fox Avoid Aggregeddon
(Welcome to the “Most Important Story of the Week”, my bi-weekly strategy column analyzing the most important (but often not buzziest) news story of the last two weeks. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. Please subscribe.) Scrolling through links over the last week, I stumbled across this fun headline: Wow. Formula 1 (the sport, not the docu-series) is the perfect “dog not barking”. As a reminder, each week in my Streaming Ratings Report, I call out the shows that miss every viewership chart. I dub them “dogs not barking”—like the Sherlock Holmes mystery—because without any data, we forget they even exist. This is in contrast to something like, say, a film flop—cough The Mandalorian and Grogu cough—where even underperforming at the box office is widely discussed here, there and everywhere. In the US, Formula 1 is now in “no public viewership data, so not discussed” territory. After moving to Apple TV from its former home of ESPN, basically no one talks about it. Apple did publish an initial, unsourced, unsubstantiated, (dare I say unserious) datecdote claiming more folks are watching Formula 1 on Apple than ESPN, but we haven’t gotten any updates since. This stands in contrast to when the sport streamed on ESPN, and ESPN PR provided weekly viewership figures. Formula 1 was, at best, a niche sport in America—averaging 1.3 million viewers in the Big Data Plus era—but now it’s basically anonymous. (And yeah, after moving to Apple, I very, very, very much doubt its ratings increased.) Unfortunately, that story isn’t quite big enough to warrant a section in today’s “Most Important Story of the Week” column, but I wanted to call it out, because otherwise, no one else will! Certainly, no one will write articles about the silence/ratings decline, unlike when they wrote breathless articles connecting the rise in viewership to Netflix’s Drive to Survive, including Reuters just last month. (This is a topic I’ve tried to provide a moderate/nuanced/non-hyped take since 2022.) Anyway, on to this week’s issue. I was a bit worried I didn’t have a juicy topic, then the Murdochs went out and did their Murdoch thing: buying Roku. So that’s the story of the week, and it happens to touch on quite a few themes of the streaming wars and the disruption therein. I’ll cover that, plus why more consolidation in Hollywood media looks likely, more good news on the Hollywood labor front, whether we’ll see an uptick in production in Los Angeles, some Broadway and theme park news, cellphone prices going up in the third world (and possibly everywhere), and more. Subscribe Most Important Story of the Week - Another Big Media & Entertainment Merger The story of the week is clearly Fox is buying Roku for $22 billion. I read a lot of good strategy takes on why Fox bought this streaming TV device maker—and I’ll have mine below—but what fascinates me more is how this deal connects to quite a few themes of the streaming wars, linking to everything from the pace of M&A to “aggregeddon” to Netflix’s recent M&A actions/inactions to the shift to advertising from pure play streaming and more. The only topic I can’t really connect it to is my old theory, “never bet against Rupert Murdoch” because he isn’t the one who did this deal; his son Lachlan inked it. (Do I think he provided advice, even at his 95 years of age? Sure.) That plus I have one additional piece of strategy for all entertainment players, inspired by this deal. So let’s dive into all those topics, starting with why I like this deal. Roku is a Great M&A Buy
Netflix’s next TV gaming experiment will scare the hell out of you
It’s out on June 30th.
Netflix’s New #1 Show Is a Crime Thriller Everyone Can Finally Agree on
A new Netflix thriller has taken over the number 1 spot, knocking a usual chart-topper down the rankings. Viewers are calling it binge-worthy, twist-filled, and impossible to pause once you start. Find out more here.
'Voicemails for Isabelle' director was worried end cameo scene would come off 'creepy' (exclusive)
Netflix's new hit rom-com, 'Voicemails for Isabelle,' includes a poignant appearance in the film's final moments. Writer-director Leah McKendrick talks to EW about her decision to include that cameo, and her fear that it would feel 'creepy.'
Sporticast: Why Netflix, EA Have Their Own World Cup Games
On the 563rd Sporticast episode, hosts Jacob Feldman and Justin Birnbaum discuss some of the biggest sports business stories of the week, including a detailed breakdown of Netflix’s FIFA World Cup video game. Following Electronic Arts and FIFA’s split in 2022, both parties now have World Cup-related offerings on the market. Electronic Arts recently launched …
“Voicemails for Isabelle ”writer-director Leah McKendrick reveals the true story that inspired the romcom
A stand-up comedy set, a long-distance separation from her sister, and morbid thoughts of death all poured into the film currently taking off on Netflix.
'Gears of War' movie reveals first plot details: 'The origin story of Delta Squad' (exclusive)
'Gears of War' movie plot revealed: Netflix's live-action adaptation will be 'the origin story of Delta Squad.'
Netflix's “Gears of War” live-action movie reveals first plot details: 'The origin story of Delta Squad' (exclusive)
David Leitch of "Bullet Train" and "The Fall Guy" will direct the video game-to-film adaptation.
I’m an Entertainment Editor, and These Are the Summer Movies I Can’t Wait to See This Year
If you're searching for the best new summer movies in 2026, we've gathered films for you to watch on Netflix, in theaters, and on other streaming services.
What's new to streaming this week? (June 19, 2026)
What’s new on Netflix, Prime Video, Hulu, and more? We've got you covered.
Netflix cancels 'The Boroughs' in surprise move, 1 month after debut
Netflix has pulled the plug on "The Boroughs" after one season, USA TODAY can confirm.
Netflix cancels the Duffer Brothers-produced 'The Boroughs' after 1 season
Less than a month after premiering, the sci-fi series 'The Boroughs' has been canceled.
On Netflix’s World Cup Show, It’s Still Called Football
When Netflix approached Goalhanger co-founder Tony Pastor last year, he assumed the streamer was interested in picking up a version of his podcast network’s The Rest Is History. In their first meeting, executives discussed episodes from the show—then pivoted the conversation. “They suddenly said in the middle of the meeting—’but actually, that’s not what we want …
Greta Gerwig’s ‘Narnia: The Magician’s Nephew’ to Be Distributed Internationally by Sony Pictures
Sony Pictures Entertainment will handle international distribution for the theatrical release of Greta Gerwig’s “Narnia: The Magician’s Nephew,” Netflix said Tuesday. The epic adventure will be releas...
“Gilmore Girls ”is leaving Netflix after 12 years
Raise your cozy coffee mugs in tribute.
How A Former Vox Producer Built One Of YouTube's Biggest Science Shows
Former Netflix and Vox journalist Cleo Abram left traditional media to build Huge If True on YouTube. Now at 2.2 Billion views, she's reshaping science journalism.
I Just Realized Why 'Sweet Magnolias' Star Heather Headley Looks Familiar and I Can't Believe It Took Me So Long
Heather Headley is back as Helen in Sweet Magnolias season 5, but there's a good chance you've seen her in another hit Netflix series before. Here's where you recognize the actress from and why her face feels so familiar.
Robert De Niro's message for Donald Trump on his 80th birthday: 'Shut the f--- up'
As the president was hanging with UFC fighters at the White House on his 80th birthday, Robert De Niro delivered a fiery anti-Trump speech, declaring that he wants to "love my country again."
Tyra Banks is taking Netflix to court
The model accused Netflix of deceptively editing her interview footage for the documentary "Reality Check: Inside America's Next Top Model."
Tyra Banks sues Netflix over 'America's Next Top Model' documentary
The lawsuit was filed Saturday in Los Angeles federal court
Tyra Banks sues Netflix over 'America's Next Top Model' documentary
The lawsuit was filed Saturday in Los Angeles federal court
'ANTM' stars shade Tyra Banks for suing Netflix over docuseries editing: 'Now she knows how we feel'
'America's Next Top Model' stars Angelea Preston and Adrianne Curry shaded Tyra Banks' Netflix lawsuit over editing and an alleged false narrative: 'Now she knows how we feel,' Preston tells EW.
'Sweet Magnolias' Needs To Focus On What Made Us Fall In Love With It In The First Place
The Netflix drama is a sprawling look at friendship and family life in the South.
What Genres and Streamers Won 2025? And Who Lost? Plus Six Strategy Thoughts
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Okay, time for the tenth and final article in my ten-part series recapping 2025. As I wrote two articles ago, my barometer for whether these articles are worth writing/publishing is whether they yield strategic insights, and once again, every subsection in this article has a strategic takeaway (or two). Honestly, these are the most important takeaways, since I step back and look holistically at the streaming wars in 2025. After I declare which streamers won and lost the year and which genres won and lost the year, I have six bonus thoughts. If you’d like to review the whole series... You can find the film flops here and here. You can find the TV shows flops here and here. You can find the top films here. You can find the top TV shows here, here and here. Then I declared my winners and losers in various categories here. You can find my 2024 recaps here. You can find the 2023 recaps here and here. And my 2022, 2021 and 2020 are all stored here. Yeah, it’s halfway through the year, and I’m just finishing this series up now. This year, I tried to space things out to not clog up my writing calendar, plus I had to wait for Fallout to (finally) drop off the charts. Well, that ended up pushing this series wayyyyy too far back on the calendar. Oh well. Next year, the goal will be to finish this series in March, but frankly, I just need more staff to make that happen. So please subscribe. Or, if you’re an advertiser (movie studio, FYC firm, or other), please reach out. Subscribe Streamer of the Year: Netflix Honorable Mention: Paramount (and CBS) So, just last week, I wrote about how Netflix has lost seven of its top twelve scripted shows in the last year. And I shared two very dour looks at Netflix’s potential slowdown this year and last. Guess what? They’re still the number one streamer in America. In 2025, they dominated new streaming shows (even if most of those new hit shows aren’t coming back for future seasons), they had the two biggest films, and they had the top returning TV show by a mile. The world is complicated, nuanced and messy. There may be warning signs of a future Netflix slowdown, but in 2025, Netflix was still the number one streamer. Note what I didn’t say? That Netflix has “won” the streaming wars, because obviously the streaming wars are still ongoing and, more importantly, YouTube is still growing—so now YouTube has “won” the streaming wars?—while Netflix’s share of TV consumption has stalled out. Avoid simplistic talking points, especially if they’re constantly repeated and could fit on a bumper sticker. I had trouble picking the second-place streamer this year, because all of the candidates for second place—Prime Video, HBO Max, and Paramount+—had some hits, but no one stood out. Then I saw this update from Nielsen on the top shows on TV in the 2025-206 season. Sure enough, Netflix had five of the top ten shows! And they had ten of the top 31 shows and fifteen of the top fifty. But CBS/Paramount+ actually had more shows in the top thirty and the top fifty. Paramount+/CBS had twelve of the top thirty shows and nineteen of the top fifty. Let me emphasize that: CBS/Paramount+ had more top shows in the 2025-2026 season than Netflix. And this look was just for TV shows, not live sports, an arena Netflix barely plays in. Meanwhile, Paramount-Skydance’s market cap is a fraction of Netflix’s. That’s weird, right? Streaming Loser of the Year, TV… We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… ...what streamer lost the year in TV... …whether Netflix could win the title for “film” streamer too… …who won the Disney vs Warner Bros. battle for theaters… ...what TV genres won and lost the year... ...what film genres won and lost the year... ...what film genre people think is thriving on streaming but isn’t… …why F-BOSSS TV shows don’t hold the same sway in the 2020s… …what it means to “flop” as a film on streaming… …UK shows underperforming on streaming… And a lot more... ...please subscribe! We can only keep doing this great work with your support. If you’d like to read more about why you should subscribe, please read this article about the Streaming Ratings Report, why it matters, why you need it, and why we cover streaming ratings best.
The 5 best Jennifer Lopez rom-coms to watch after “Office Romance”
Jennifer Lopez and Brett Goldstein's new Netflix rom-com will leave you swooning for more.
5 great action movies on Netflix that are perfect for the summer
From globe-trotting spy thrillers and futuristic battles to inspiring underdog stories, these Netflix action movies deliver the kind of excitement, spectacle, and entertainment that summer was made fo...
Netflix's New #2 Series Is a Crime Drama with a 100% Rotten Tomatoes Score
A new British true-crime drama is climbing Netflix’s Top 10 and earning strong reactions for its intense, emotional retelling of a devastating real-life case. Get all the details here.
What's new to streaming this week? (June 12, 2026)
What’s new on Netflix, Prime Video, Hulu, and more? We've got you covered.
A Beloved TWIN PEAKS Star Joins Netflix’s Live-Action SCOOBY-DOO Series
Now that they’ve found their beloved Great Dane, Netflix’s live-action Scooby-Doo series is rounding out its cast — including one face that should be very familiar to horror lovers. The streamer revea...
Thai Actress & Singer Ally Nitibhon Gets U.S. Representation
EXCLUSIVE: Thai actress and singer Ally Nitibhon is signing with management firm Industry Entertainment for U.S. representation. Nitibhon stars as a series regular in Netflix’s popular Thai crime-dram...
'Scooby-Doo: Origins' reveals what mystery-solving pup looks like in Netflix prequel, marking a first for the franchise
'Scbooy-Doo: Origins' revealed what the Great Dane pup in the upcoming Netflix prequel looks like.
Rafael Nadal says he ‘almost never’ plays tennis after retirement
Rafael Nadal has revealed that he “almost never” plays tennis since retiring, speaking as Netflix releases its four-part docuseries “Rafa”. The 40-year-old called time on his career in 2024 after 23 years on tour, having won 22 Grand Slam singles titles and a record 14 French Open crowns.
This Is Netflix's Most-Watched Show Of All Time — See What Else Made The Top 10
Find out if your favorite show made the cut.
Skokie trustees raise entertainment tax, apply it to Netflix and other streaming services
It’s about to become slightly more expensive to stream television and music in Skokie. The Skokie Board of Trustees voted unanimously on Monday to raise the village’s Amusement Tax and expand its scope to apply to any “video streaming, audio streaming, or remotely accessed online games” that residents use on a rental or subscription basis, […]
Martin Bashir recalls being 'gobsmacked' by Michael Jackson telling him he slept in the same bed as children
Journalist Martin Bashir appears in the new Netflix documentary 'Michael Jackson: The Verdict,' in which he details filming the controversial 2003 special 'Living With Michael Jackson.'
The most explosive revelations from Netflix's new Michael Jackson doc
From allegations of child pornography and lewd nicknames, here is what we learned about the pop star's 2005 trial in "Michael Jackson: The Verdict."
This Tina Fey Comedy Is Just The Fun Escape You Need Right Now
This Netflix comedy is the perfect getaway from your real-world troubles.
Netflix's 'The Diplomat' creator on character she couldn't kill off
In an essay for The Envelope, Debora Cahn explains why a 'baller move' she planned for 'The Diplomat' turned out to be the wrong one — and how she changed course.
Dave Chappelle honors Eddie Murphy with stories of his late brother Charlie: 'He always said how proud he was of you'
During Netflix's 'AFI Life Achievement Award: A Tribute to Eddie Murphy,' Dave Chappelle fondly reflected on his relationship with late 'Chappelle's Show' costar Charlie Murphy.
16 Netflix shows ending in 2026
"The Abandons" and "Terminator Zero" got the axe, while "The Night Agent" and "The Lincoln Lawyer" are ending on their own terms.
This Raunchy, Unhinged Show Is Climbing Netflix’s Charts & Sparking Major Debate Among Viewers
Season two of this Netflix series just premiered and it's already stirring up major debate among viewers. Here is why the dark comedy is dividing audiences and whether it is worth adding to your watchlist.
Rafael Nadal Netflix series “Rafa” offers introspection that sports documentaries can lack
The window into the 22-time Grand Slam champion's final season is more unsparing than many sports documentaries.
How Is Netflix’s Stock Performance Compared to Other Entertainment Stocks?
Netflix has lagged broader entertainment peers, yet analysts stay steady, suggesting patience could still reward long-term investors.
Incipient Monopolization in Digital Streaming: Judicial Oversight of Contemporary Entertainment Consolidation — Columbia Undergraduate Law Review
On February 27, 2026, Paramount Global confirmed a $110 billion all-cash offer to acquire Warner Bros. Discovery, creating one of the largest media mergers in U.S. history. The offer followed a bidding war with Netflix; however, Warner Bros. ultimately signed the initial offer from Paramount. Netfli
Netflix Removing Drama Series Starring Jason Segel, Andre 3000
Only one season of the show was created.
Matt Mahan facing campaign questions, political jabs ahead of CA primary
A pro-Mahan political committee refunded $1 million to Netflix Chairman Reed Hastings, a major backer. Additionally, Mahan faced a corruption complaint related to alleged coordination with a billionaire-funded political action committee.
Everything We Know About <i>Emily In Paris</i> Season 6
Emily In Paris Season 6 is the end of an era. We've rounded up everything you need to know about the Lily Collins-led Netflix final season.
'The Breakfast Club' leans into Netflix daily live format. Fans react
The move is the first of its kind for Netflix. "The Breakfast Club" will air on the radio and stream live on the platform simultaneously each weekday.
Every Netflix Show Canceled Or Ending In 2026 So Far
Check to see if your favorite series will be returning for another season — or not.
Netflix Co-Founder Reed Hastings Says Entertainment Will Be 'Least Affected' As AI Fears Rise — 'We Like Human Conflict'
Artificial intelligence may be coming for many industries, but Netflix (NASDAQ:NFLX) co-founder and Executive Chair Reed Hastings sees entertainment differently. The industry could be more resistant t...
Netflix’s next great sci-fi show is set in a retirement community
Welcome to the Boroughs.
UFC power rankings, top 10 fighters on May 20, 2026
Hello everyone, and welcome back for another week of rankings in the UFC. What looked to be a sub-par card for UFC Vegas 117 turned into a highly profitable night for bettors. When you add in the MVP Netflix card…
Rousey's return draws US-record MMA viewership for Netflix
The first live MMA event broadcast on Netflix — featuring a double-comeback bout between Ronda Rousey and Gina Carano — attracted the most U.S. viewers in the sport's history. Netflix and Jake Paul’s Most Valuable Promotions reported on Tuesday that Saturday's event in Inglewood, California, drew as many as 17 million viewers worldwide, including a peak of 11.6 million in the U.S. The U.S. figure surpassed the previous MMA record of 8.8 million in 2011 for UFC on FOX 1.
Whoa! Netflix is Sending Narnia Heading to Theaters...What This Means for the Future of Film
(Welcome to the “Most Important Story of the Week”, my bi-weekly strategy column analyzing the most important (but often not buzziest) news story of the last two weeks. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. Please subscribe.) Here’s a funny thing about the debate over whether streamers should release their movies in theaters first: Both sides think the other side represents the “conventional wisdom”. If you’ve been reading me for any amount of time, or even just scanned my front page, you know I think movies make more money by having a robust theatrical window compared to going straight-to-streaming. I’ve published thousands of words on this topic. And for years, I felt like I was standing up to a wave of opposition. See, while the “put your films in theaters to make money” take was obvious at any point before 2019, post-streaming revolution, most of the trendy thinkers took the opposite point of view. Big names argued that Netflix putting their film straight-to-streaming (“S-to-S” from here on out) actually made more money. Netflix was “disrupting” theaters, just as they disrupted Blockbuster Video, and since innovation is always good, this too was a great idea. This thinking then leaked into the mainstream business outlets like the Wall Street Journal and Bloomberg. I read many articles whose take boiled down to “Netflix makes tons of money from S-to-S releases” and “theaters were in structural decline” anyways. Covid-19 shutting down theaters and the 2023 strikes shutting down film production seemingly justified this point of view, as the box office struggled to return to 2017-2019 heights. Yet I’ve also read folks arguing the opposite point: the conventional wisdom says to put films in theaters! From some writers’ points of view, “everyone” actually agrees/agreed with my “send your films to theaters” take—especially the stodgy traditional studios—and folks still didn’t understand Netflix’s genius. I feel like, for the last two years, many people have argued this point as if it’s conventional wisdom. You know what? I may have been wrong. At this point, the “S-to-S strategy makes money” might be the minority viewpoint. Especially with the news this month that Netflix will put at least one film—Greta Gerwig’s Narnia film The Magician’s Nephew—in theaters in 2027 for a full 49-day run is big news. So that’s the story of the week, but I’ll also explain why they’re making this move now and why Netflix may not completely embrace theaters, along with other topics, like how I don’t buy Disney’s “super app” strategy, the latest good news out of the unions, my take on the latest attacks against free speech, and a whole lot more. Let’s get started. Subscribe Most Important Story of the Week - Netflix Goes to Theaters! Listen, I promise not to victory lap too hard today. As I just wrote, I’ve argued against sending films straight-to-streaming for—checks calendar—eight years now. Since 2018. Yikes. That’s a long time. And for years, others painted my thinking as “conventional” in that I was standing up for the status quo against trendy, cool disruption. And that’s not cool! But math is math, and I never could make the S-to-S numbers work. The only thing that ever enabled that model was Wall Street’s brief exuberance for it. It seems like the heads of Netflix now agree with me. (There were always rumors that former head of film for Netflix Scott Stuber argued internally for theatrical releases as well.) As they announced: “The Magician’s Nephew_—the first film in a Narnia series of films—will open on 12-Feb-2027, with a 49 day theatrical exclusive run.”_ I’m a little surprised at how little coverage this big change actually got. Credit to Bloomberg for leading with it and Matt Belloni’s The Town for highlighting it with the provocatively titled podcast “Hell Hath Frozen Over”. But after that? Instead of getting as much coverage as, say, the FCC’s latest egregious crackdown on free speech, this news story got crickets. But it’s massively more important for the future business of entertainment. So let’s start with the obvious question… Why Put Your Movies in Theaters? So…why should Netflix put (some!) of their movies in theaters? Well, I’ve already written that in a very, very, very long article from 2022: [ ](https://entertainment.substack.com/p/the-data-is-in-theatrical-films-massively) [ The Data Is In: Theatrical Films Massively Outperform Straight-To-Streaming Films ](https://entertainment.substack.com/p/the-data-is-in-theatrical-films-massively) Entertainment Strategy Guy · April 5, 2023 [ Read full story ](https://entertainment.substack.com/p/the-data-is-in-theatrical-films-massively) To summarize, theatrical runs make much more money, especially blockbusters, because they earn more money per viewing,1 and that helps boost home entertainment sales. Theatrical films also perform as well or better than the streaming-only films. Now, partially this is driven by increased marketing for said films, but said marketing ultimately boosts the awareness of the movies and drives improved streaming and library performance as well. Again, I’ve made this case after reviewing the economic models and streaming data for years. Just last week, Emily Horgan also made the case for kids films! Yes, it is probably conventional wisdom, but that’s also because it’s true! I’d also argue we’ve seen a lot of data in the various studios’ behavior. As I’ve noted before, the more a studio needs to make money, the likelier they are to put films in theaters. As such, Disney, Universal, Warner Bros., Paramount and Sony all send their major films to theaters. Even if they once made a big S-to-S push (*cough* Disney *cough*), they’ve since relented and returned to theaters. The tech companies don’t need to make money, per se, so it took them years to embrace theaters. Apple doesn’t need to make money because it doesn’t disclose their (likely) Quibi-sized losses each year. (They fear bad press more than losing money.) Amazon announced two years ago that they planned to make Amazon-MGM Studios/Prime Video profitable on its own, and guess what? Now they’re putting films in theaters. That leaves Netflix. They’re in between the “no need to make money at all” and the “desperately need to make money to offset linear TV declines”, so they had less pressure to put some films in theaters. Plus, for years, they were the sexy disruptor, and Wall Street rewarded them for that. (Honestly, they still do.) Yet, even Netflix likely saw the money they were leaving on the table (I’ve estimated it at an easy billion dollars before) so they changed their course. I heard one pundit argue that, because Netflix already makes so much money, they don’t need to make more money, which sort of goes against everything I’ve ever learned about business and economics. Again, to be super-nuanced, sending “films to theaters” does not mean EVERY film. TV movies have been a thing for decades. Lifetime films, Hallmark holiday films, Disney Channel Original Movies, and so on, don’t need theatrical runs. But films above a certain budget level (say $25 to 50 million) almost certainly need theaters to maximize their revenue. The Scenarios (with a Dose of Skepticism) Now time for some skepticism: it won’t surprise me at all if Netflix re-changes course. Specifically, Netflix announced that their Narnia film will go to theaters. And I’d bet anything we see KPop Demon Hunters 2: The Huntering2 also goes to theaters, cause it’s the surest hit outside of a Disney animated sequel right now. But how much does Netflix truly commit to theaters? They’ve already tried to emphasize that this is a one-off move. I see three broad scenarios:
Amid upfronts sports overload, pitches around data, AI come into focus
Legacy firms NBCU and Disney, tech titans Netflix and Amazon and publishers shaped by M&A showed off evolving offerings during last week’s shows.
Ronda Rousey entered Gina Carano fight injured
Former UFC women's bantamweight champion Ronda Rousey only needed 17 seconds to finish women's mixed marital arts pioneer Gina Carano at the Intuit Dome in Inglewood, Calif. on Saturday. The two met in the featured fight of Most Valuable Promotions and Netflix's debut MMA event. It ...
Sooo ... About Last Night
Last night (Sat., May 16, 2026), Netflix hosted its first-ever MMA event, the MVP MMA 1 card from Intuit Dome in Inglewood, California. It was great to have another player in the MMA scene! MVP MMA’s inaugural event brought an exciting mix of legendary names from years past as well as some truly excellent up-and-coming […]
Rousey vs. Carano results: Robelis Despaigne brutally KOs Junior dos Santos in first-ever MMA fight on Netflix
Rousey vs. Carano Start Time, Full Fight Card Details!
Ronda Rousey and Gina Carano will headline Jake Paul’s debut mixed martial arts (MMA) event, as MVP MMA 1 is set to go down later tonight (Sat., May 16, 2026) inside Intuit Dome in Los Angeles, California (full results here). In the co-main event of the evening — which will be streaming live on Netflix […]
‘The Crash’: Where Is Mackenzie Shirilla Now After Netflix Documentary?
The latest on her attempt to appeal her conviction.
New movies to watch this weekend: See 'Obsession' in theaters, rent 'Project Hail Mary,' stream 'Marty: Life is Short' on Netflix
The "Top Gun" films head back to theaters, while Ryan Gosling's latest hit heads to home screens.
Paramount+ pursues podcasts, following Netflix's lead
Paramount+ is exploring adding podcasts, as Netflix has done. David Ellison's streamer also recently introduced a short-form video feed.
From 'The Lincoln Lawyer' to 'Outer Banks', why do hit Netflix shows keep being cut short?
Netflix keeps ending fan-favorite hits after just a few seasons — even when audiences are still growing.
Cam Ward to Appear in Netflix's Quarterback Season 3
Cam Ward of the Tennessee Titans is in the middle of the offseason preparing for the 2026 NFL season. After being selected No. 1 overall by Tennessee in the 2025 NFL Draft, Ward played admirably for the Titans during his rookie season. The 6-foot-2 quarterback showed his toughness last season, appearing in all 17 games despite tying Geno Smith of the New York Jets as the NFL’s most-sacked quarterback (55).
Cleveland Browns: Former QBs to be featured on Netflix series
Joe Flacco and Baker Mayfield among group of four QBs who will be highlighted on season 3 of Quarterback
‘Running Point’ Renewed at Netflix: Everything We Know About Season 3
Everything you need to know about the show's return.
Netflix co-CEO clarifies streaming giant’s live sports strategy amid NFL lineup expansion, federal scrutiny
Streaming giant Netflix’s push into live sports has ranged from the WWE and Formula 1 to select MLB and NFL games. While the initiative has drawn some criticism, Netflix co-CEO Ted Sarandos said the strategy is not aimed at securing full-season rights packages for any sports league.
Netflix co-CEO clarifies streaming giant’s live sports strategy amid NFL lineup expansion, federal scrutiny
Streaming giant Netflix’s push into live sports has ranged from the WWE and Formula 1 to select MLB and NFL games. While the initiative has drawn some criticism, Netflix co-CEO Ted Sarandos said the strategy is not aimed at securing full-season rights packages for any sports league.
Netflix Content Spend 2015-2025 Revealed By Ted Sarandos
The Netflix content spend from 2015-2025 has been revealed by Ted Sarandos, who cited success of 'KPop Demon Hunters', Money Heist' and 'Squid Game'
Netflix Reveals Content Spend Over The Past Decade As Ted Sarandos Says: “While Other Entertainment Companies Pull Back, We’re Leaning In”
Netflix has revealed for the first time how much it spent on content over the past decade, with Ted Sarandos saying “while other entertainment companies pull back, we’re leaning in.” Marking 10 years ...
Jake Paul Shares Concerning Health Update Ahead of Possible Boxing Return
Since suffering a brutal sixth-round knockout loss to Anthony Joshua on Dec. 19, 2025, Jake Paul has largely stayed out of the boxing spotlight. The loss reportedly left Paul with a broken jaw in two places, forcing him into recovery and putting his fighting future into question. Now, months later, Paul is making the media rounds again while promoting MVP’s massive Netflix MMA event headlined by the return of Ronda Rousey vs. Gina Carano this Friday, May 15.
'Space Gal' Emily Calandrelli Is on a Mission to Make Science Fun for Everyone
Emily Calandrelli, aka "The Space Gal," is a popular YouTuber and host of former Netflix series "Emily's Wonder Lab."