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Steam Pricing Analyst Found Hollow Knight: Silksong's $20 Price Annoying: 'I Was A Bit Like, Oh God, Please Price It Higher'
Indie devs are facing tighter pricing pressures than ever
NoRA Cupcake Company in Middletown closes after nearly 15 years in business
Carrie Carella, the business’s owner, made the announcement on Facebook Wednesday night.
Can fantasy managers trust Rhamondre Stevenson tonight?
On paper, Rhamondre Stevenson looks like a safe fantasy bet in Week 7 on Thursday Night Football. Of course, the same could have been said a year ago.
Harrison’s Brady Lawhon scores his second touchdown against Northwest
Harrison’s Brady Lawhon scores his second rushing touchdown of the night against Northwest on Friday, Oct. 23, 2026.
Hot 97 DJ Funkmaster Flex gets into fight at Knicks game
NEW YORK — Funkmaster “Funk” Flex was caught throwing down during the Knicks’ season-opening game at Madison Square Garden Tuesday night. Flex, a rapper and the long-running radio host of
Luther Burden III leads the way with 130 yards receiving
Luther Burden III had a game-high 130 yards and a touchdown on just four receptions on Thursday Night Football versus the Pats.
5 cookbooks for a cozy fall
From a dinner party with friends to a solo night on the couch, these cookbooks offer cozy vibes for any occasion.
Travis Kelce recalls early morning phone call from brother Jason that Taylor Swift called ‘f---ed up’
Everyone knows midnights are her afternoons, Jason!
MMAM presents Liz Sexton at Rivoli Arts Nov. 6
The Minnesota Marine Art Museum (MMAM), in partnership with the Rivoli Arts Building, will present a one-night pop-up exhibition featuring the work of Minneapolis-based artist Liz Sexton on Friday, November
Afroman takes over Jerk Riley's stage
HUNTINGTON — Jerk Riley’s Billiards and Irish Pub in Pullman Square was packed Thursday, Oct. 15, as Afroman sang and rapped into the night.
What happened to Jalen Hurts? Reported health update raises questions among viewers
lev radin/Shutterstock.com David Muir reports Jalen Hurts’ diagnosis ABC News anchor David Muir covered Philadelphia Eagles quarterback Jalen Hurts’ blood-clot diagnosis during World News Tonight on October 19, 2026. The report followed the team’s announcement of a serious medical condition that will sideline the quarterback for the remainder of the 2026 NFL season. Hurts, 28,…
NFL fans blast officials for making Sunday Night Football “unwatchable”
NFL fans questioned a controversial roughing-the-passer penalty during the Packers' 23-13 win over the Cowboys on Sunday Night Football. The call erased a potential interception and reignited debate over officiating consistency, player safety and the impact of penalties on the game's flow.
Knicks need more creators, not more Jalen Brunson bailouts
Jalen Brunson missed 13 of his 19 shots Tuesday. The Knicks cannot make every bad shooting night a request for […]
Open Thread World Series Game One
We get game one of the World Series tonight. I guess I’m sort of cheering for the Brewers but really it doesn’t matter. But in games three and four, Ernie Clement will be ‘providing player-first coverage’, which should be fun. Lineups: Today’s Lineups RAYS BREWERS Yandy Diaz – DH Jackson Chourio – LF Jonathan Aranda […]
State Fair of Louisiana Celebrates 120 Years with Championship Rodeo, Family Fun and Entertainment
Photo Courtesy of State Fair of Louisiana SHREVEPORT, La. — A Louisiana tradition 120 years in the making is gearing up for another exciting celebration as the State Fair of Louisiana returns to Sh…
'Visually immersive' nightlife concept to open downtown in 2027
A new entertainment and nightlife destination is coming to downtown Cincinnati's Fountain District.
Your Choice, Your Voice: how taxes and tariffs impact Maine businesses
Michael Knight is the co-owner of Smiling Hill Farm and Hillside Lumber. He said the tariffs are not impacting his product, as much is they're impacting other business costs.
Researchers call for coordinated action to protect European sleep health
A new paper from the Equality, Diversity and Inclusion Committee and the Early Career Network of the European Sleep Research Society warns that sleep health is becoming a growing public health challenge across Europe and is calling for coordinated action to protect it.
Reno Experience District puts 12 acres up for sale as a pickleball facility moves forward
TreVeyon Henderson invisible on Thursday night
TreVeyon Henderson had just five combined touches on Thursday night, finishing with a season-low 23 yards versus the Bears.
Kansas manufacturing business responds to candidates’ conflicting accounts of tariff effects
KANSAS CITY, Mo. — The two major party candidates for U.S. Senate diverged in a debate Wednesday night on whether tariffs were helping or hurting a Salina manufacturing business they both visited. A spokesperson for the business, however, denied U.S. Sen. Roger Marshall’s claim that tariffs were contributing to its growth. Tim Henry, chief financial […]
Brick’s new app blocker is designed for bedtime doomscrolling
Brick Night uses Bluetooth to create location-based blocking zones.
State Fair of Louisiana Celebrates 120 Years with Championship Rodeo, Family Fun and Entertainment
Photo Courtesy of State Fair of Louisiana SHREVEPORT, La. — A Louisiana tradition 120 years in the making is gearing up for another exciting celebration as the State Fair of Louisiana returns to Sh…
The Daily Mauling: 10/22/26
Kansas Jayhawks News Kansas hosted Louisville for an exhibition last night. The KC Star has a write up on how it went 247’s Michael Swain takes you through everything Bill Self and the players said at media day Tre White made it very clear exactly why he came back to Kansas. He wants to win […]
Business seriously damaged after late night fire
Fire crews responded to Prisma Integration on Harry Street before midnight.
Drops mar otherwise productive night for Colston Loveland
Despite a pair of bad drops, Colston Loveland still finished with 69 yards and a score in a Week 7 win over New England.
Arkansas State Fair expands on entertainment
LITTLE ROCK, Ark.- It’s day 6 of the Arkansas State Fair being open, and tonight is ladies’ night. There will be live performances. The sea lions will have two live performances, along …
What happens in Vegas, stays in Vegas for England
England face Australia at the Women's Rugby League World Cup on Saturday determined to show they have moved on from the nightmare of their last meeting in Las Vegas 19 months ago.
Stanford vs. NC State Preview: Will Cardinal Keep Momentum Rolling?
Coming off a 34-7 win over Elon, the Cardinal host the Wolfpack on Friday night, looking to keep their bowl hopes alive.
Will Kings Defeat Clippers, Improve Season Opener Record?
Forty-one years after a historic debut, injury-depleted rosters collide as Sacramento’s new-look trio aims to snap an opening-night skid against a short-handed Los Angeles squad.
Thursday Night Football: Luther Burden, Bears lead Patriots 20-14 at halftime
Can Clemson Stay in the ACC Race?
Can Clemson stay in the ACC race? Right now, the Tigers are tied for second place in the conference with Wake Forest and SMU, as all three have just one conference loss. For Dabo Swinney’s team to stay in the hunt, they must get the victory over Virginia Tech Saturday night. James Franklin’s team will …
Paul George Makes Celtics History With Record Breaking Debut
Paul George wasted little time making history with the Boston Celtics, delivering a spectacular performance in his first game with the franchise. Despite Boston suffering a 121-113 loss to the Detroit Pistons on Tuesday night, George gave Celtics fans plenty of reasons to be excited about what he could bring to the team this season.…
Video: Brewers Stadium Erupts After Jacob Misiorowski’s 1st World Series Strike Out
Jacob Misiorowski did not have to wait long to feel the energy of the World Series. The Milwaukee Brewers right-hander recorded his first strikeout on baseball’s biggest stage Friday night, and the reaction from the crowd at American Family Field said everything about what the moment meant to Brewers fans. A video of the strikeout [...]
Kagan says supreme court conservatives have made US political system ‘a nightmare’
Liberal justice says recent decisions on redistricting and campaign finance have undermined democracy and polarized US even more
Context on Trump’s controversial Lejeune water remarks
On Tuesday the president also said 'if we don’t win there is no money. If we do win you’re getting it, and it’s going to be finally over, the nightmare that’s been going on so many years.'
Fire damages 75-year-old Collierville business, kills beloved store pet
A Thursday night fire destroyed Russell’s Farm Supply Co. at 136 S. Center St., killing the store’s longtime resident parrot, Popeye. No other injuries were reported.
Court rejects Pawnee Nation challenge to Oklahoma environmental authority
A federal appeals court has upheld the Environmental Protection Agency’s authority to let Oklahoma administer federal environmental programs in parts of Indian Country, rejecting a challenge brought by the Pawnee Nation in a 2-1 ruling Oct. 16. The case, Pawnee Nation of Oklahoma v. Zeldin, turns on a provision known as the “Midnight Rider,” a […]
This New Device ‘Bricks’ Your Phone When You Enter Your Bedroom
If you struggle with doomscrolling when you should be sleeping, this new Brick could help.
Week 8 Open Thread
With no UW game this weekend, you can stay on this thread for the full weekend. Here are some of the top games to watch in each game window. Friday Evening – There are two ACC games tonight. First, Duke heads to Virginia in a fairly even matchup between teams trying to get a step […]
Fire breaks out at vacant Lancaster County business
A fire was reported at a vacant Lancaster County business on Thursday night.
PSG – Barcelona breaks historic French record
PSG and Barcelona broke records for French viewing figures in their game on Tuesday night.If you enjoy PSG Talk coverage and want to see more of it, add us as a preferred source on Google to make us a...
Inside the Orlando Magic's Opening Night Loss
The Orlando Magic received a big performance from Paolo Banchero, but it was not enough to secure a win at home to open the 2026-27 NBA season.
Hunter Berry returns to Carter Fold this Saturday night
HILTONS, Va. — The Carter Family Fold will welcome back Hunter Berry and His Bluegrass Band to its stage on Saturday, Oct. 24, for an evening of classical country music.
Kyrie Irving Leads Mavericks Past Pacers
Kyrie Irving delivered an impressive performance Friday night, scoring 24 points to lead the Dallas Mavericks to a 121-105 victory over the Indiana Pacers. Dallas built a commanding early advantage and held on for its first win under new head coach Dusty May, spoiling Tyrese Haliburton’s return to Indiana’s home floor. Irving was one of…
Where to watch Bears vs. Patriots: Channel, live stream, time, schedule for NFL 'Thursday Night Football'
A pair of 4-2 teams face off Thursday night as New England visits Chicago. Here's when and where to tune in.
Detroit Pistons: Taurean Prince Update, Ron Holland Contract Talks
Later tonight, the Detroit Pistons will look for a 2-0 start as they face the Miami Heat on the road
Watch “The Simpsons”’ spooky stop-motion “Nightmare Before Christmas” parody from ‘Treehouse of Horror’ (exclusive)
The new opening comes from Stoopid Buddy Stoodios, the stop-motion team behind “Robot Chicken.”
NBA finally reveals if LaMelo Ball travelled on viral play
The star Minnesota Timberwolves guard canned a controversial three-pointer on opening night.
Area establishments announce Halloween entertainment
IRON MOUNTAIN — Halloween is the perfect excuse to dress up, dance the night away and enjoy some spooky-season fun. Area establishments are embracing the holiday with a lineup of Halloween-themed entertainment. — Lakeside Bed & Breakfast of Florence, Wis., will host “Murder at the Costume Ball” on Friday and Saturday, featuring a four-course dinner, […]
911: Massive blaze destroys woodworking business in rural Blair County
Firefighters in Blair County are providing new details on Wednesday night's response to the massive commercial building fire in the Roaring Spring area.Emergenc
A ‘coup’ in Congress? Democrats are gaming out a Jan. 3 nightmare
Democrats panicked over President Donald Trump’s pre-election attacks on California are preparing for a GOP-led effort to maintain control of Congress by mutiny.
OPINION: Miami Heat Should Target Free Agent Shooting Guard
Following a dismal long-range shooting performance on opening night, the Miami Heat could look for a veteran marksman to restore the team's perimeter threat.
Cincinnati firefighters respond to fire at building in Avondale
Cincinnati firefighters rushed to the scene of a fire at a business in Avondale on Thursday night.
Knicks’ fatal flaw that will doom 2027 NBA championship chances
Winning back-to-back titles is one of the hardest things to do in any sport, and the New York Knicks face an intense challenge as they look to repeat. It has been almost a decade since the last time an NBA franchise won two championships in a row. While New York’s 106-100 opening night loss to the Philadelphia 76ers featured some moments that […] The post Knicks’ fatal flaw that will doom 2027 NBA championship chances appeared first on ClutchPoints.
How well have past GOTY winners sold?
We’re less than two months away from 2026’s The Game Awards, and what a year it’s been for fantastic games, including Resident Evil Requiem, Forza Horizon 6, Slay the Spire II, the Blood of Dawnwalker, and Control Resonant – just to name a few. So as we approach the end of the year, we thought we’d look back on our estimates for the GOTY winners of the past four years. In terms of revenue, Elden Ring (2022 winner), Baldur’s Gate 3 (2023), Astro Bot (2024), and Expedition 33 (2025) have generated a combined $3.8B via 73M copies sold: Let’s have a look, then. Elden Ring has generated $2B in revenue Elden Ring is a phenomenon in every sense. It’s sold a whopping 36.4M copies across Steam (50%), PS5 (35%), and Xbox (15% across console and PC). Want more free estimates and insights in your inbox twice a week? Subscribe below! Subscribe Elden Ring also just passed an astronomical milestone: $2B in revenue. While PlayStation and Xbox account for half of Elden Ring’s copies sold across these three platforms, they account for 57.5% of revenue. This – as ever – is due to regional pricing and the higher relative share of PC gamers in lower-priced markets. For example, around 17.4% of Elden Ring’s Steam copies sold were in China, where the game costs about 26% less than the price in the States. There’s an … interesting narrative going around these days that console gamers are only interested in ball-and-gun games and have the patience for little else. Well, Elden Ring’s impressive sales prove that is simply not true, and across all platforms. What’s more, over 9.8M people have played Elden Ring for over 100 hours, with nearly 3.5M people getting all of the achievements and trophies. For reference, 10.9% of Elden Ring’s PlayStation players have the platinum trophy, while 10.5% of players on Steam and 3.9% of Xbox players unlocked all the achievements. Git gud, Xbox players! Of the 1.5M people who played Elden Ring on PlayStation last month, 4% also played Dark Souls 3 last month, 4% played Bloodborne, and 3% played Sekiro. There’s those Soulsborne diehards for you. By many accounts, including my own, Elden Ring is one of the best games of all time. It’s an evergreen seller that will continue to be a cash cow for Bandai and FromSoftware for years to come. Want more free estimates and insights in your inbox twice a week? Subscribe below! Subscribe Elden Ring has sold another 2M copies across Steam, PlayStation, and Xbox this year, generating almost $110M. This means it’s outperforming many of this year’s high-profile releases. Even Elden Ring’s standalone run-based PvE spinoff, 2025’s Nightreign, has sold 7.8M copies and generated $282M in revenue. Baldur’s Gate 3 is another billion-dollar-plus banger Another cross-platform phenomenon is Baldur’s Gate 3, which has sold 23.2M copies and generated over $1.2B in revenue. About 18.7M of these copies (80.6%) are via Steam, 2.9M via PS5 (12.7%), and 1.6M (6.8%) via Xbox. Around 1.3M folks on Steam bought BG3 before it hit 1.0. The PlayStation version launched about a month after the PC 1.0 release, while the Xbox version came four months later due to technical issues around developing local co-op on the Series S. Want more free estimates and insights in your inbox twice a week? Subscribe below! Subscribe Across platforms, Baldur’s Gate 3’s monthly active users have never dropped below 2M, including 2.2M MAUs last month (68.5% on Steam, 21.9% on PS5, and 9.6% on Xbox). And it still regularly brings in 280K to 400K players every day: About 1% of BG3’s Steam player base has played for over 500 hours! That’s a little under 200K people. Astro Bot is also an evergreen seller, albeit a more niche, family one Astro Bot, 2024’s winner, has now sold 4.7M copies and generated $291M in revenue. The budget, including marketing, is almost certainly under $100M, given the small Japan-based core team and three-year dev timeline. You can really see why the tides are changing toward less expensive hubs. Astro Bot is the only first-party winner on this list, but follows other first-party winners of The Last of Us Part II (2020’s winner), God of War (2018), and Breath of the Wild (2017). Around 46.6% of Astro Bot’s copies sold have been physical, which is far higher than the typical game. This makes sense for a couple of reasons: There’s a large family audience for this one, and physical boxes are an item to wrap when giving Astro as a gift. Astro has collector value for the PlayStation core (this is nostalgia-fueled platformer celebrating PlayStation’s history) Want more free estimates and insights in your inbox twice a week? Subscribe below! Subscribe Astro is another one of those games that continues selling over time, regularly selling more than 100K a month. It’s sold around 1M more copies this year ($60M in revenue) and is a popular title with families. We can see this using the Alinea platform’s MAU crossover tool: Astro Bot’s top #2, #3, and #4 games by crossover in any given month this year are Minecraft, Fortnite, and Roblox – without fail. The #1 title every month, though, is Astro’s Playroom, a pack-in with all PS5 consoles. For every month this year, between 20% and 30% of Astro Bot players also played Astro’s Playroom that month. So the free pack-in is a noice funnel for converting players to a full paid product. Expedition 33 sells 8.7M despite Game Pass cannibalisation Finally, we have last year’s winner – Expedition 33. The turn-based-RPG banger has generated $366M via 8.7M copies sold, with 58.8% on Steam, 35.7% on PS5, and 5.5% on Xbox. Xbox’s share of copies sold is this low due to Expedition 33 launching on Game Pass, where 4.3M people across console and PC accessed the game. A little under 700K Xbox players used their subscription to play Expedition 33 this year. That said, the game’s 1.5-year Game Pass deal ended last week on October 16, and we’re already beginning to see a positive trend on Expedition 33’s copies sold via Xbox (but the jury’s still out!). There’s understandably a lot of French pride behind this one, as France is the game’s #3 market on both Steam and PlayStation. Vive la France! One thing that stood out to me is that the GOTY winners aren’t $300M Hollywood productions made in the US. They’re mostly mid-budget studios outside the traditional AAA cost centres. Lots to think about there. Also, good games sell well; who’d have thunk it!? And there’s a whole load of them this year, with GTA 6 still to come, too. GTA just made the cutoff point for the VGAs this year. What a coincidence! Loading... Cool links and other stuff Our physical games newsletter from Tuesday was picked up by GameSpot, Eurogamer, TweakTown, and a bunch of others. We’re offering a free trial of our platform for games companies. Send us a message here, or reply right here on Substack/email, and we’ll set you up. Next week, we’ve got some exciting news regarding the future of our newsletter, so stay tuned! The last word Reply to this email – or reach out here – if you have any feedback for the newsletter – or want to request a game for us to cover. Want to see why these companies (and many others) are subscribed to Alinea? Get a free platform trial! [Alinea Analytics boasts the most accurate PC and console estimates in the business. Game makers use our platform to understand their audience, keep an eye on the competition, monitor sales trends, and spot new opportunities. We equip game studios and financial institutions with accurate data and the confidence to make smarter, data-driven decisions. Want to talk about all things games market data? We’d love to chat!]
ABC7 Sports Overtime with Dionne Miller: Oct. 23, 2026
On the latest ABC7 Sports Overtime, Dionne Miller discussed the Chicago Bears' big win over the New England Patriots on Thursday Night Football, and more Chicago sports headlines, including a visit from Mr. T.
Dolly Parton tribute airs tonight, how to watch the star-studded special
Find out how to watch the Dolly Parton tribute live tonight, including the time, channel, streaming options and star-studded performer lineup.
Titans Starting to See Big Return on Carnell Tate Pick
After a skeptical draft night, the rookie wideout is silencing critics by forging a dominant connection with Cam Ward and fueling Tennessee’s aerial attack with explosive, game-changing plays.
Several Linux Kernel Vulnerabilities Accidentally Posted To Public Kernel Mailing List
Seemingly as an accident, overnight several new Linux kernel vulnerability reports were posted to the public Linux kernel mailing list rather than the private security mailing list
‘We haven’t shut down’: St. Johns County golf cart business owner continues operation after large fire
The owner of the St. Johns County golf cart business that was heavily damaged in a fire Wednesday night said he is continuing operations as the business recovers.
Five points shouldn’t shrink Landry Shamet’s Knicks role
Landry Shamet scored five points in nearly 25 minutes on opening night. If that is the entire evaluation, his larger […]
3 Biggest X-Factors for Duke to Defeat Virginia
Here are three X-Factors for Duke to get a win tonight.
North Allegheny blanks Norwin in regular season finale
by: Bob Orkwis It was Senior Night at North Allegheny, and the Tigers honored their six seniors by shutting out the Norwin Knights and finishing the regular season with a 7-0 victory at Newman Stadium. North Allegheny got the only goal of the first quarter, when Addison Burns deflected home a shot from Audrey Evancho… More »
Why Is James Talarico’s Final Message to Voters ‘Friday Night Lights’–Themed?
The Democratic candidate for U.S. Senate leaves it all on the field.
Popular comedian set to host ‘Saturday Night Live’ for the 7th time
A popular comedian will join a small group of stars who have hosted 'SNL' seven or more times
Thursday Night Football: Bears fend off Patriots 30-24
After 32,000 folds, iPhone Duo's hinge serves up a big surprise
Joanna Stern's video review uses a clever custom-built tool to measure how iPhone Duo's hinge holds up after four nights of automatic folds.
Molly Ringwald posts rare photos of daughter Mathilda on her birthday
Molly Ringwald posted rare photos of daughter Mathilda on her 23rd birthday. The ‘Pretty in Pink’ star and husband Panio Gianopoulos have three kids.
Arkansas State Fair expands on entertainment
LITTLE ROCK, Ark.- It’s day 6 of the Arkansas State Fair being open, and tonight is ladies’ night. There will be live performances. The sea lions will have two live performances, along with the lumberjacks. After Dj Deja Blue will hit the stage to get everyone warmed up for a night of line dancing. For […]
Arkansas State Fair expands on entertainment
LITTLE ROCK, Ark.- It’s day 6 of the Arkansas State Fair being open, and tonight is ladies’ night. There will be live performances. The sea lions will have two live performances, along with the lumber...
Sixty-nine yards for Rome Odunze on Thursday night
Rome Odunze finished Week 7 with 69 yards on four catches, including a critical reception in the fourth quarter of Chicago's win over the Patriots.
North Allegheny splits girl/boy doubleheader with McDowell
North Allegheny traveled to McDowell High School to take on the Trojans in a Western Conference matchup on Wednesday night. The Tigers left Erie with a split as the boys defeated McDowell, 15-3 while the girls fell by a score of 14-8. For the girls, Margarita Tokareva had five goals. Karuna Ghuman, Lila Sonaer and Vania Rathee all had markers. Sonaer… More »
Some people really are werewolves—at least, in their minds
People with clinical lycanthropy are trapped in a body-horror nightmare.
One Movie Later: Buddy Finds the Nightmare Lurking in Childhood Nostalgia — Entertainment & Lifestyle
One Movie Later: Buddy Finds the Nightmare Lurking in Childhood Nostalgia by James Coulter Barney the Dinosaur needs no introduction to anyone raised in the '90s or early 2000s. His bubbly, saccharine cheer made him beloved by toddlers and hated by older kids and adults, so much so that "I hate you, you hate me..." — Local reporting from Polk County, Florida.
Thursday Night Football: Patriots CB Christian Gonzalez is active
Patriots decide on starting guard duo against Bears
The Patriots will be without Alijah Vera-Tucker and Ben Brown on Thursday night.
Blazers Look to Build on Opening Night
Fresh off a dominant rout of Phoenix, Damian Lillard and Ja Morant lead Portland into Sacramento to test their elite ball movement against a struggling Kings backcourt.
Knicks make unfortunate NBA Champion history not seen since 2012
The New York Knicks’ title defense is off to a rocky start, and the slow beginning has put them in some unwanted company. After falling 107-103 to the Boston Celtics on Friday night at TD Garden , the Knicks are 0-2. That makes them the first reigning NBA champion to drop its first two games of a season since the 2011-12 Dallas Mavericks, who went […] The post Knicks make unfortunate NBA Champion history not seen since 2012 appeared first on ClutchPoints.
Best horror movies on HBO Max that'll give you nightmares
Seeking something scary? We've got you.
How to watch no. 2 BYU Football at UCF
After a great home stand for BYU Football, they’re on the road in Orlando Saturday afternoon to face the UCF Knights. The BYU Cougars rose from no. 8 to no. 2 in the AP Poll this week after knocking off the Notre Dame Fighting Irish. Notre Dame was no. 2 at the time. The final […]
New England Patriots vs. Chicago Bears: How to watch Thursday Night Football tonight
How to watch this week's Thursday Night Football game between the Bears and the Patriots.
Macron needs to start doing his job, political commentator says
Political commentator Joe Sweeny discusses the riots sweeping France and the legal situation facing Rep. Ilhan Omar, D-Minn., on ‘Fox News @ Night.’
ESPN announcers incredulous over LaMelo Ball non-travel
The NBA season saw it’s first full night of action on Wednesday with most of the league’s teams playing their first game of the season. That meant we got our first look at LaMelo Ball teaming up with Anthony Edwards for the Minnesota Timberwolves. Our first look at NBA refereeing was a reminder that we…
“It was a tough evening, but I can’t ask for any more from the players,” Martin O’Neill
Martin O’Neill spoke to the mainstream media last night after Celtic lost a fourth successive match in European football, this time going down 2-1 to Celta Vigo at Celtic Park…Martin O’Neill, Ma...
World Series Game Discussion: Brewers vs Rays Game 1 Friday
It’s game 1 of the World Series Friday night in Milwaukee at American Family Field. The Tampa Bay Rays will start RHP Nick Martinez while it will be RHP Jacob Misiorowski taking the mound for the Brewers. First pitch is scheduled for 7pm central time and the game broadcast will be available via Fox.
Sports Extra: Mayor’s Cup Returns to Palmyra, Illinois Postseason Kicks Off and More
Friday Night highlights from both sides of the river including football, soccer and volleyball
Tired of Being Tired? 7 Science-Backed Ways to Sleep Better
Daylight saving time starts in a few weeks, ushering in the longer nights and shorter days associated with winter. But for many people, the extra hours of darkness aren’t necessarily more restful. Experts say sleep deprivation is on the rise in the U.S. And the combination of stress, shift work and the false bravado of […]
There’s a Reason That Netflix’s Ad Business Has Underwhelmed
Somewhat lost in the company’s slew of firings and engagement warnings over the past few weeks was the fact that Netflix is scaling back its ad forecast for 2026 from $3 billion to $2.7 billion. That’s despite the fact that: CTV is growing by 14-15% this year This year saw a monster upfront Netflix is the biggest streamer out there this side of YouTube, and was the platform that for years brands were supposedly dying to be a part of In other words, that’s an alarming pull-back from Netflix. A Wall Street analyst I spoke with last week was blunt, calling Netflix’s ad business “disappointing.” To me, a red flag on the ad front is that Netflix has never revealed how many ad-supported subscribers it has. Because if I know anything about how big companies work, if they have a positive number that makes them look really good - they tend to share it. (How many subs does go90 have right now? We’re not saying just yet. How are ads going on ChatGPT? Oh, a billion run rate - I see). Yes, to date Netflix has shared some fuzzy ad numbers, such as the idea that the company’s ad tier ‘reaches’ 250 million users globally.’ Here’s why that figure gives me pause: a)they lead with global, and b) they don’t explain how they are calculated. (Are they based on average people in each room? Surveys of some kind?). Regardless, some insiders say that Netflix’s ad tier is scaling nicely - others not so much. Either way, one of Netflix’s biggest challenge on the ad front appears to have been its starting point. Remember, when Netflix launched ads in 2022, it had 73 million subs in the US and Canada. That’s 73 million people who were used to Netflix with zero ads. And when the ad product rolled out, the company clearly was going after new users - a limited pool of potential subscribers by default. That focus seems to have changed over time, as Netflix has tried to convert longtime subscribers to the ad tier. Historically Netflix subscribers are very sticky. But is the company’s low churn a problem? Not necessarily, according to Antenna data. Rather, Netflix’s consumer loyalty is a bit of a double-edged sword. “Netflix is the one streamer which actually has seen substantial “trade downs” but has much lower ‘win backs,’ said Antenna founder Jonathan Carson (win-backs being people who were on the ad-free plan, cancelled, then rejoined on the ad plan). “Netflix has lower churn and so has less opportunity to win back old subs with a lower cost plan option.” This all might explain why Netflix has been so slow to roll out all of these table stakes targeting options until just this week. It likely didn’t have enough users to carve up into various targets. etc. However, what really hit Netflix’s ad business was Amazon’s move a few years ago to turn on advertising for Prime Video by default. Suddenly the market was awash in premium inventory, and Netflix was playing catch-up on multiple fronts. Thus, the streaming giant appears to still be figuring out if if wants lead in ‘programmatic TV,’ or premium ‘upfront’ TV sales. “The CTV market now sorts into three businesses, and Netflix is not the leader of any of them,” wrote analyst Jack Myers. Ouch. So how does Netflix ratchet up its ads business? Get the next NFL package You’re gonna have to wait until 2030 unless one of the bigger media companies like Skydance opts out, but the easiest (not cheapest) way for Netflix to become a huge TV ads contender is to get one of the regular NFL packages, ideally Sunday afternoons. That way it can sell ads to its whole U.S. subs base overnight. Go FAST This one is risky, because to program a compelling FAST channel, you’d likely have to take some older Netflix exclusive shows and make them available for free to non-subscribers. But FASTs, for better or worse, are ad-inventory machines. Go full UGC I’m not sure I see this happening. There is something already off about Netflix carrying podcasts and shows for creators. The experience sticks out in what is such a produced, and generally non-communal environment. But Netflix could open up its platform by allowing creators to upload videos without having to be approved by the service. But that opens a whole other can of worms (policing brand safety, copyright infringement, overall quality). Make a huge RMN Deal I was going to suggest something crazy, such as ‘instead of buying Warner Brothers, Netflix should buy Target. But the company doesn’t want to be in the brick and mortar business. Yet for Netflix’s ad business to compete in an Amazon world, it needs to be able to connect ad exposures to shopping. What if, instead of letting Amazon target Netflix viewers with its DSP, Netflix inked a deal with Target, or even took control of Roundel, and created its version of the Amazon full-funnel for brands? Price us out. I hope they don’t do this, but Netflix’s price increases - while significant - haven’t been enough to push long-term customers out of the ad-free tier. But if they made those prices so prohibitive, it could push large swaths of consumers to trade down. Then again, that could also dent engagement - as binging becomes much less appealing once you bring ads into the equation. Or, they could just launch a bunch of hit shows and maybe everyone will quickly forget all this angst. More from Amazon unBoxed A few weeks ago, I recorded two podcasts live at Amazon’s unBoxed event in San Francisco. I was able to go really deep with several brand partners about how Amazon’s various data and ad products work - particularly the under appreciated Amazon Marketing Cloud. First, I talked with Laura Abadias Velilla, of the Amazon specialty agency Amerge, along with Amazon’s own Charlotte Maines, Vice President, Devices Content & Advertising, about how the two partners helped a very specific printer company Epson launch into a brand new category - high end projectors. It’s a great example of how brands connect audience data across platforms to make budget deployment decisions. Next, I chatted with Monks VP Head of Digital Investment for North America Tom Burchill about how the agency actually brought in data from Linkedin to help target B2B customers across various Amazon properties for the brand Quicken. Check it out: Check these out, or just listen:
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