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Marketers pivot to TikTok, YouTube to target Gen Z shoppers
Top marketers are shifting their platform priorities to target Gen Z and Gen Alpha. They are using Pinterest, YouTube, AI tools, and other methods.
Pinterest adds new chief business and marketing officers
The C-suite shakeup comes as Pinterest repositions itself as a global AI-driven shopping destination, primarily for Gen-Z users.
Pinterest and SM Entertainment Partner on K-Pop Content With Hearts2Hearts
Pinterest and SM Entertainment have partnered to launch official Pinterest boards tied to K-pop group Hearts2Hearts' second mini album, Lemon Tang, offering fans exclusive behind-the-scenes visuals.
Seventeen's JxJ on music, chemistry and their joint Pinterest account
Seventeen's JxJ are debuting as a duo on Monday — and they picked Pinterest as a key platform to hype their album.
Pinterest exec spills the defining quality she looks for in potential hires
Ayumi Nakajima said she values candidates who talk about their failures without spinning stories to make themselves look good.
TikTok pivots ad dollars to YouTube and Pinterest after Meta ban
Meta doesn't want TikTok's ads. ByteDance is putting its money toward YouTube and Pinterest instead.
Pinterest Hires Lee Brown as Chief Business Officer
Pinterest named former Spotify ads chief Lee Brown as its first Chief Business Officer, overseeing sales, content, “ad product marketing” and “customer-facing operations.” The appointment comes days after Brown quit DoorDash after just a few months. At the same time, Pinterest said Chief Revenue Officer Bill Watkins has decided to leave the company. Watkins had been with the firm for 12 years,
Pinterest predicts 21 trends will rule 2026 aesthetic. Take notes.
Pinterest predicts that mismatched beauty, nostalgia, and an obsession with cabbage will be 2026's biggest trends.
2026 will be the year of the cabbage
High-fiber, cheap, and a vessel for flavor, the humble cabbage is popping up on menus and in Pinterest searches.
Google Images gets a Pinterest-like redesign focused on discovery
Now, when users navigate to Google Images, they'll see a "For You" gallery of images tailored to their interests and browsing history.
Seventeen's hot new JxJ unit are showing off their chemistry — with a little help from Pinterest
Jeonghan and Joshua from the mega K-pop boy band Seventeen are offering fans a dream to lose themselves in and a mood board for shopping
From Attention to Intention: Inside the Vogue Business x Pinterest Cannes Brunch
Less URL, more IRL. Brands are changing their strategies to account for more time spent offline.
How Creators, TikTok, Spotify and Pinterest Fuel Fandom
The era of AI and social media has blown open the marketing playbook for entertainment, as detailed at Variety's Entertainment and Technology Summit.
Business Tech Roundup: Will AI Kill Us In The Next Few Years?
An Anthropic researcher has a warning, ChatGPT helps people draw better and Pinterest rolls out new tools. Meta launches Muse.
Pinterest Searches Increase With Sports Fans
With 600 million active monthly users, Pinterest is tracking sport-related in a trend report for the first time.
Former Pinterest team redesigns email with Extra — and it’s actually good
Extra, from a team of former Pinterest designers and engineers, reimagines email around your life instead of the traditional inbox.
Gen Z-ers are taking to Pinterest to find their vibe
A Pinterest executive said Gen Z uses the platform to figure out their aesthetic, which means looking at interview outfits or dorm room ideas.