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Roku May Help Fox Avoid Aggregeddon
(Welcome to the “Most Important Story of the Week”, my bi-weekly strategy column analyzing the most important (but often not buzziest) news story of the last two weeks. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. Please subscribe.) Scrolling through links over the last week, I stumbled across this fun headline: Wow. Formula 1 (the sport, not the docu-series) is the perfect “dog not barking”. As a reminder, each week in my Streaming Ratings Report, I call out the shows that miss every viewership chart. I dub them “dogs not barking”—like the Sherlock Holmes mystery—because without any data, we forget they even exist. This is in contrast to something like, say, a film flop—cough The Mandalorian and Grogu cough—where even underperforming at the box office is widely discussed here, there and everywhere. In the US, Formula 1 is now in “no public viewership data, so not discussed” territory. After moving to Apple TV from its former home of ESPN, basically no one talks about it. Apple did publish an initial, unsourced, unsubstantiated, (dare I say unserious) datecdote claiming more folks are watching Formula 1 on Apple than ESPN, but we haven’t gotten any updates since. This stands in contrast to when the sport streamed on ESPN, and ESPN PR provided weekly viewership figures. Formula 1 was, at best, a niche sport in America—averaging 1.3 million viewers in the Big Data Plus era—but now it’s basically anonymous. (And yeah, after moving to Apple, I very, very, very much doubt its ratings increased.) Unfortunately, that story isn’t quite big enough to warrant a section in today’s “Most Important Story of the Week” column, but I wanted to call it out, because otherwise, no one else will! Certainly, no one will write articles about the silence/ratings decline, unlike when they wrote breathless articles connecting the rise in viewership to Netflix’s Drive to Survive, including Reuters just last month. (This is a topic I’ve tried to provide a moderate/nuanced/non-hyped take since 2022.) Anyway, on to this week’s issue. I was a bit worried I didn’t have a juicy topic, then the Murdochs went out and did their Murdoch thing: buying Roku. So that’s the story of the week, and it happens to touch on quite a few themes of the streaming wars and the disruption therein. I’ll cover that, plus why more consolidation in Hollywood media looks likely, more good news on the Hollywood labor front, whether we’ll see an uptick in production in Los Angeles, some Broadway and theme park news, cellphone prices going up in the third world (and possibly everywhere), and more. Subscribe Most Important Story of the Week - Another Big Media & Entertainment Merger The story of the week is clearly Fox is buying Roku for $22 billion. I read a lot of good strategy takes on why Fox bought this streaming TV device maker—and I’ll have mine below—but what fascinates me more is how this deal connects to quite a few themes of the streaming wars, linking to everything from the pace of M&A to “aggregeddon” to Netflix’s recent M&A actions/inactions to the shift to advertising from pure play streaming and more. The only topic I can’t really connect it to is my old theory, “never bet against Rupert Murdoch” because he isn’t the one who did this deal; his son Lachlan inked it. (Do I think he provided advice, even at his 95 years of age? Sure.) That plus I have one additional piece of strategy for all entertainment players, inspired by this deal. So let’s dive into all those topics, starting with why I like this deal. Roku is a Great M&A Buy
Best British crime series old and new to watch
Here are 15 British crime dramas, new and old, to watch. The genre is varied, the casts inevitably fine and justice almost always prevails.
The game\'s afoot as armchair detectives mark Sherlock Holmes Day
From 221B Baker Street in central London to a cliffside waterfall in the Swiss Alps, generations of armchair detectives are celebrating International Sherlock Holmes Day. Fans on Friday honored Sir
'Watson' ending explained: How the CBS series says farewell to John Watson
The 'Watson' finale features a long-awaited reunion — as well as the arrival of a famous villain from the Sherlock Holmes canon. Here's how the CBS series, which was canceled earlier this year, says farewell to John Watson.
This Fresh Take on Sherlock Holmes Is the Best New Show on TV RN
‘Young Sherlock’ is quickly climbing Prime Video’s Top 10 and with rave reviews and an 83% Rotten Tomatoes score, it might be your next binge.
Free Play Days – Sherlock Holmes Chapter One, South Park: Snow Day, This War of Mine: Final Cut and Cult of the Lamb
Free Play Days - Game Pass members can enjoy Sherlock Holmes Chapter One, South Park: Snow Day, This War of Mine: Final cut and Cult of the Lamb this weekend.
U.S. Politics & Sherlock Holmes Loom Large In BBC’s 2025 Podcast Charts
BBC hits 2.5B podcast plays in 2025, Sherlock & U.S. politics feature in top ten.