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Manny Pacquiao mentioned in Marvel’s ‘VisionQuest’
Photo: Screengrab from Disney+ Filipino boxing champion Manny Pacquiao receives a brief mention in Marvel Television’s VisionQuest, when a conversation about an injured hand turns to his record in the sport. The reference comes in “Reboot,” the third episode of the Disney+ series, released October 21. Thomas Shepherd, played by Ruaridh Mollica, tells Vision (Paul Bettany) that he can manage…
VisionQuest Explores the Tension Between Marvel Magic and Marvel Science
VisionQuest makes magic and science messy again in the MCU.
Toy Story 5, Backrooms and The Breadwinner Vie to Become the Second Biggest Film This Year...
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Often, people blame “data” for ruining Hollywood, when I’d argue that hype (which can often be debunked by data) is often worse, as you can see in these two headlines. To use a common meme, here’s how it started: and how it’s going: Earlier this year, I read countless (and I mean countless) articles (in almost every mainstream media outlet) about how Heated Rivalry was a huge hit and that it “heated” interest in hockey. But Heated Rivalry wasn’t a huge viewership hit compared to the hype: [ ](https://entertainment.substack.com/p/you-cant-eat-buzzdid-heated-rivalrys) [ You Can’t Eat Buzz…Did Heated Rivalry’s Buzz Translate into Actual Viewership? ](https://entertainment.substack.com/p/you-cant-eat-buzzdid-heated-rivalrys) Entertainment Strategy Guy · Jan 22 [ Read full story ](https://entertainment.substack.com/p/you-cant-eat-buzzdid-heated-rivalrys) In this case, the hype (Heated Rivalry is really popular) belied the data (It didn’t make the top ten charts, meaning it wasn’t a huge hit.1) Even worse, every time I write about this, I get a lot of negative feedback, hence why I only sparingly mention the show these days or add lots of caveats when I write about it, but this just further cements the hype. But companies, and the executives leading them, have to determine strategy based on reality, not media coverage. The NHL committed real marketing dollars to a campaign that didn’t work. Sure enough, the latest NHL season opened to under a million viewers. At some point, you have to focus on what the data says, because real dollars are at stake. And that’s why we have the Streaming Ratings Report! To provide and analyze cold, hard data. Luckily, this week, I can be positive and take a look at a huge opening on streaming, along with a very buzzy horror film that customers kind of like, but don’t really love. And a comedy that tried to rebound on streaming. Today, I’m covering two weeks—21-Sep and 28-Sep—so we have a lot to discuss (nearly 5,000 words worth), including a series of film misses for Netflix, another argument for weekly-released TV shows on streaming, another sitcom tries to avoid the comedy curse, Netflix has two new game shows (one powered by AI), Reacher falling off the charts after a huge run, Prime Video tries its hands at the romcom game**,** a look at the WNBA’s big season, a big night for the VMAs on CBS and MTV, all the flops, bombs and misses, and a whole lot more. (Reminder: The streaming ratings report focuses on the U.S. market and compiles data from Nielsen’s weekly top ten viewership ranks, Luminate’s Top Ten Data, JustWatch and Reelgood interest data, Samba TV household viewership, company datecdotes, Netflix hours viewed data, Google Trends, and IMDb to determine the most popular content. While most data points are current, Nielsen’s data covers the weeks of September 14th to October 4th, 2026. You can find a link to my terminology here.) Subscribe Film - Two Hits and a Miss Come to Streaming… Three very interesting films came to streaming in one week, and I like comparing them since they show the range of theatrical films. One was a huge blockbuster, one was popular, and one was neither. One is a horror film, a buzzy genre; one is a comedy, a struggling genre; and one is an animated family film, the king of the box office. One went to a tiny streamer (HBO Max), one went to a second-tier streamer (Disney+), and one went to the biggest (Netflix). So… If you just went by box office, you’d expect Backrooms—the $197 million grosser, and partner of Obsession for “YouTube Horror Summer”—to dominate on streaming. If you read this report, though, you know that horror films don’t do great on streaming, and that’s the case again. Backrooms opened at 3.8 million hours according to Nielsen, and had 3.9 million hours in its second week. Here’s how that stacks up to other HBO Max films: We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… ...why I don’t buy Backrooms budget… …two new games shows arrive on streaming… …another sitcom struggles… ...another argument for putting out shows weekly on Netflix... ...and a whole lot more, nearly 5,000 words more... ...please subscribe! We can only keep doing this great work with your support. If you want an idea of just how much content you’d get in a full issue, check out this older issue. Coming Soon! Next week, I’ll be taking a look at the eighth season of Hulu’s The Kardashians, answering the question: will this show ever make the charts? If Mormon wives can make it, surely one of social media’s most popular families can as well. Also, Prime Video has a new horror show based on popular IP, Carrie, Netflix has a horror show starring Josh Hartnett, Below, and Apple TV has a UK import, Small Prophets. Plus a bunch of movies like Disclosure Day heading to Peacock, The Housemaid coming to HBO Max, Ben Affleck’s latest on Apple TV, Animals, and Matchbox the Movie on Apple TV, a John Cena action comedy inspired by Hasbro’s toy cars. The week after is even busier! I’ll look at another IP-based horror show, Crystal Lake, a new MCU show on Disney+, VisionQuest, season two of The Lowdown on FX/Hulu, the fourth seasons of The Diplomat on Netflix and Tulsa King on Paramount+, another season of Love is Blind, and four straight-to-streaming films: Netflix’s Sacrifice (starring Chris Evens, Anya-Taylor-Joy, Vincent Cassel, John Malkovich, Salma Hayek. Charlie XCX), Apple TV’s Tenzing (starring Tom Hiddleston and Willem Defoe), Prime Video’s Love of Your Life (Margaret Qualley) and Masterplan (Stanley Tucci) and a whole lot more, somehow. Long term, here’s some huge IP news: a Game of Thrones movie is coming to theaters, Game of Thrones: Aegon’s Conquest in 2029, while Jon Watts (who helmed three of the most recent Spider-Man movies) is directing the next Star Wars trilogy, to be written by Simon Kinberg. I’m cautiously optimistic for both. It feels obvious to say that making good movies matters, but for bets this big (Star Wars is on a swoon, Game of Thrones hasn’t been to theaters yet), the quality has to be there.
Disney Villains Boo Buckets, VisionQuest, and Banana Ball Returns: This Week at TMSM
McDonald’s confirms Disney Villains Boo Buckets, VisionQuest premieres, Six Ravens opens at Disney Springs, and Banana Ball heads back to Disney World. Here’s everything you missed.
‘VisionQuest’ review: ‘WandaVision’ sequel an excellent examination of humanity
U2 is set to release their first full-length album of new material in nine years, titled “Carnaval De Luz.” Interscope Records announced that the album will be available on Nov.
James Spader didn’t like Ultron’s ‘A--hole’ “VisionQuest” introduction until he saw his family’s reaction
“I love it when I’m proven wrong about something,” the actor said.
'VisionQuest': Your guide to every AI character in the MCU's newest show
From J.A.R.V.I.S. to E.D.I.T.H., here's every "VisionQuest" AI you need to know, and where you've seen them before
‘VisionQuest’ review: ‘WandaVision’ sequel an excellent examination of humanity
Grief, it would seem, is universal, even if you’re an artificial humanoid with a quantum processor for a mind and the face of Paul Bettany. Such is the central premise
VisionQuest’s Biggest Entertainment Factor Remains James Spader’s Ultron
Marvel’s VisionQuest brought back Paul Bettany’s Vision for another chapter as he continues his search for identity The post VisionQuest’s Biggest Entertainment Factor Remains James Spader’s Ultron ap...
VisionQuest’s Biggest Entertainment Factor Remains James Spader’s Ultron
Marvel’s VisionQuest brought back Paul Bettany’s Vision for another chapter as he continues his search for identity
‘VisionQuest’ review: ‘WandaVision’ sequel an excellent examination of humanity
“VisionQuest,” the final part of the MCU’s “WandaVision” trilogy premiering Wednesday, is the best MCU show since “WandaVision,” writes our reviewer.
What to Stream: Katseye, 'VisionQuest,' 'Tenzing' and a new 'Castlevania' game
New streaming entertainment options are arriving this week, including a tribute to Norm Macdonald and a new Marvel series. Judd Apatow's documentary on Norm Macdonald is begins streaming on Netflix
What to Stream: Katseye, 'VisionQuest,' 'Tenzing' and a new 'Castlevania' game
New streaming entertainment options are arriving this week, including a tribute to Norm Macdonald and a new Marvel series. Judd Apatow's documentary on Norm Macdonald is begins streaming on Netflix
What to Stream: Katseye, 'VisionQuest,' 'Tenzing' and a new 'Castlevania' game
New streaming entertainment options are arriving this week, including a tribute to Norm Macdonald and a new Marvel series. Judd Apatow's documentary on Norm Macdonald is begins streaming on Netflix on...
Everything announced at Marvel TV's New York Comic Con panel
From "VisionQuest" to "Daredevil: Born Again" Season 3, here's what we learned and saw.
We watched 'VisionQuest's first episode at New York Comic Con. It's a trip.
NYCC attendees got an early look at "VisionQuest," including Ultron's return to the MCU.
VisionQuest and 6 other new fantasy & science fiction shows to watch in October 2026
It's the season of ghosts, ghouls, and pumpkin spice...yet while horror takes center stage in media, that doesn't mean there isn't still plenty of exciting new
What to stream in October 2026: ‘East of Eden,’ ‘VisionQuest,’ ‘Carrie’
Here's what's coming to Netflix, Hulu, Disney+, HBO Max, Prime Video, Peacock, Paramount+ and other streaming services in October.
Best TV shows of fall 2026: ‘Slow Horses,’ ‘Monster,’ ‘VisionQuest,’ more
A reimagining of a Stephen King classic. A trio of best friends trying to save the world. A return of a critically acclaimed crime drama. A bevy of new seasons
15 best TV shows to watch this fall
From a reimagining of a Stephen King classic to the return of a critically acclaimed crime drama, here are 16 shows to be excited about this fall.
Best TV shows of fall 2026: ‘Slow Horses,’ ‘Monster,’ ‘VisionQuest,’ more
From a reimagining of a Stephen King classic to the return of a critically acclaimed crime drama, here are 16 shows to be excited about this fall.
‘VisionQuest’ star Paul Bettany says new series is another ‘massive swing’ (exclusive)
‘VisionQuest’ star Paul Bettany interrogates the ‘intergenerational digital trauma’ of the upcoming Marvel series and talks reuniting with James Spader, who’s back as Ultron.
New York Comic Con 2026 confirms movie and TV panels (exclusive)
New York Comic Con 2026 panels confirmed for Marvel TV, ‘American Horror Story,’ ‘Crystal Lake,’ ‘Yaga,’ and more. Get the details.