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The science behind the beauty business
Some of Europe’s industrial champions may be in retreat, but its cosmetics sector remains a global leader, buoyed by healthy demand, recognised brands and a reputation for innovation."The fact is, the science in cosmetics is better here in Europe than anywhere else in the world,” says Pierre Morvan, CEO of Technature, a private label cosmetics manufacturer located near Brest in France’s northwestern Brittany region. “You have to have good science in order to make the difference, and that is why we invest so much in research and innovation.”Across Europe, the beauty and skincare products sector supports an estimated 3.6 million jobs, including 265,000 employed directly in the industry, according to the Cosmetics Europe trade group.. Cosmetics production contributes an estimated €11 billion to the EU economy, and generated €30 billion in export revenue last year, a €400 million rise from 2024.Technature itself has a global footprint, supplying products for 1,500 brands in 65 countries. Its range of skin gels, facial masks, nail treatments and other products include natural ingredients and extracts derived from plants, such as seaweed, that are developed and refined through science-based analysis and testing.While industry projections point to sustained growth for the foreseeable future, driven by emerging economies and wider availability of exclusive brands that were once chiefly sold by high street retailers, the sector is not immune to the impact of geopolitics and trade wars. The Trump Administration’s tariff threats have dented cosmetics exports to the EU industry's largest overseas market. After the European Parliament approved the EU-US Turnberry Agreement in June, setting a 15% levy on many EU goods, the French Federation of Beauty Companies warned that “exports are falling sharply” and urged the EU to negotiate an opt-out for cosmetics.Technature’s CEO flags South Korea as an emerging competitor, partly due to its assertive marketing efforts. “I would have to say I am a little bit scared,” Morvan says, regarding the growth potential of the South Korean cosmetics industry. “This is why science and innovation are so important if Europe is to remain the leader.”With a workforce of 200, including biologists, chemists and other scientists, around 15% of Technature’s staff work in three research and development (R&D) labs. A similar number work in four quality control and assurance facilities, where science plays a crucial in ensuring product safety in a sector that is subject to the European Cosmetics Regulation.Educational exchange between industry and academiaIn recognition of Technature’s research and innovation, Morvan was selected as one of Brest’s ambassadors to Science Comes to Town (SCTT), a European initiative to strengthen communications and understanding between science and society. Brest is one of three coastal cities in the EU-funded programme, alongside Split (in Croatia) and Kiel (in Germany). From 7-11 September, Brest will host the EU TalentOn contest featuring 100 early-career researchers from across Europe.Morvan appreciates the value of engagement with educational and scientific institutions as well as the home community. For instance, Technature collaborates closely with university partners to enhance its in-house R&D. In addition, it invites students to its labs and sends its own researchers to local institutions. "We absolutely want the students to know what the industry is all about,” Morvan says, noting that seeing science in action can help young people “understand that they can do something real with science, to create something with what they are learning.” He says another important benefit: encouraging new generations of young people to consider a career in cosmetics.Community involvement also raises awareness about Technature and the skincare industry as a whole. “The public gains recognition of the innovative company that we are, and this is important for getting new customers,” Morvan says. One of its recent innovations — tiny, colourful cosmetic pearls that release skin moisturisers on application — was showcased at this year’s VivaTech event in Paris.Morvan holds a master's degree from the Brest Business School and studied animal production and biology in Brest at the University of Western Brittany (UBO), an SCTT partner, and at the University of Tours. He got his start in business in 2002, initially working on using seaweed as a raw material in the food industry before transitioning to cosmetics. Morvan has always been interested in connecting science and business, reflecting one the goals of SCTT to enhance public-private collaboration.The invitation to participate in SCTT was unexpected. “It was a surprise to get a call from the city of Brest saying that they wanted me on this programme,” Morvan recalls, adding that officials were drawn by his company’s R&D. “It's not only theory and science fundamentals. Our science is something that is applicable to the global market — and important for the community.”Science|Business, which connects policymakers, academics and industry through its news reporting, analysis and events, is an SCTT partner.
Dodgers’ Edwin Diaz Turns Heads in First Rehab Outing
The Los Angeles Dodgers were hoping for better results from veteran closer Edwin Diaz when they signed him this past offseason.Diaz came to Los Angeles on a three-year, $69 million contract, with the organization hoping to solidify the closer spot in the bullpen. After struggles last year, Diaz was supposed to be the anchor for […] The post Dodgers’ Edwin Diaz Turns Heads in First Rehab Outing appeared first on HEAVY.
Why Phoenix Suns Should Not Pursue Domantas Sabonis
Massive contracts and defensive liabilities threaten to outweigh the rebounding prowess of Sacramento’s star, posing a significant risk to Phoenix’s roster flexibility and championship aspirations.
New York Giants Sign Jameis Winston to Unexpected Contract Extension
The New York Giants have signed veteran backup quarterback Jameis Winston to a new contract extension. The post New York Giants Sign Jameis Winston to Unexpected Contract Extension appeared first on HEAVY.
Yankees Announce Aaron Judge News Before Padres Game
Aaron Judge remains on track to return during the New York Yankees‘ upcoming homestand. The captain has missed more than three months with a stress fracture in his first right rib. Manager Aaron Boone said Judge could return during that homestand, which runs Sept. 8-13 against the Colorado Rockies and New York Mets. The update […] The post Yankees Announce Aaron Judge News Before Padres Game appeared first on HEAVY.
Influencers, weed and disruptions stir controversy at U.S. Open
Social media influencers and other spectators are stirring controversy at this year’s U.S. Open, with viral videos, bright lights and other distractions prompting complaints from tennis fans and some of the sport’s biggest stars. The debate intensified during Naomi Osaka’s first-round match against Anastasia Zakharova, when people in a courtside suite were seen filming themselves […]
Dallas Cowboys WR George Pickens Given $142 Million Contract Prediction
Bleacher Report's Kristopher Knox makes $142 million contract prediction for Dallas Cowboys superstar. The post Dallas Cowboys WR George Pickens Given $142 Million Contract Prediction appeared first on HEAVY.
The core anti-Pangram constituency is phony writers
Welcome to The Closing Argument, our verdict on the news, plus everything The Argument published and appeared in this week. The Verdict, by Kelsey Piper A lot of people hate AI for drowning the internet in slop and displacing human creatives. You might think that these people would be thrilled by a program that can identify and flag AI-generated work. But many people who hate AI also hate Pangram, an impressively accurate AI detector that produces very few false positives, according to high-quality independent research. This loathing found its most recent expression in a bizarre Wired article that amplifies a wide range of false arguments from Pangram skeptics: that AI detectors are racist (they’re not) or ableist (they’re not)1 or don’t work (this one does)2. Rather than starting from the premise that it would be really valuable to have a working AI detector and scrutinizing Pangram to make sure it lives up to that promise, the article starts from the premise that Pangram obviously has bad vibes and sets out to discover why. (One answer: The CEO microwaved lunch during an interview!) Why aren’t writers who resent Pangram more eager to distinguish themselves from posters who are having ChatGPT ghostwrite all their work? There are a few different things at play, but I think one key dynamic is this: These are often the same people. A core constituency for arguments like Wired’s is “writers” who are using AI to write their posts but resent this fact being made public. They stand to lose from AI detectors because AI detectors call them out. Share When Substack announced a partnership with Pangram, a sizable fraction of the platform’s authors rose up in outrage. Some people had experience with other AI detectors that didn’t work, and some felt that AI writing ought to be encouraged — both of which are fair enough. But the fury was fueled by authors passionately insisting that Pangram kept wrongly accusing them on almost every post they published. Pangram can be wrong, especially on short passages. But in the overwhelming majority of cases where Pangram looked at a whole blog post rather than a single paragraph, the program correctly detected work as AI. Even if we can’t be 100% sure in any individual case, we can notice the trend in the aggregate. Wired quotes Sam Illingworth, a professor of critical AI literacy at Edinburgh Napier University, who said, “I don’t think [AI detectors] work. … I think that detectors are prejudiced against certain people.” This spring, he said that he used AI for research and editing; this summer he acknowledged that in addition to research and editing, he also uses it “now and then for a turn of phrase I keep.” Pangram informs us that most of his posts are 100% AI-written (some are mixed AI-and-human) and that 100% AI-written posts started appearing last year. The favorable interpretation is that, as someone whose recent work Pangram consistently mistakes for AI, Illingworth sees Pangram’s flaws firsthand. The unfavorable interpretation is that the tool’s credibility trades off against his own, because its account of who writes his posts is not consistent with his. Illingworth is not alone in insisting the detector does not work. “It’s a Monday night in late July, and I’m pasting my own Substack draft into an AI detector for the first time. Not because I’m worried. Because I’m curious. I wrote every word of it myself, the way I write everything, out loud in my head first, in a rhythm that still carries the accent of a language I learned to think in before I learned to write in this one,” begins one Substack post by an author indignant that Pangram flags her writing as AI. “That’s the part I had to sit with before I could write this.” If you, like me, have worked with AIs a lot, you won’t even need Pangram there. The author of that piece is AI. It is obviously AI! I checked 10 other posts on the blog, and they were also obviously AI! “I have spent 22 years as an award-winning author and essayist. And now this bullshit tool that learned from MY writing is going to accuse me of plagiarism,” popular Substack writer Carlyn Beccia wrote in an anti-Pangram post. “For the last and final time, AI DETECTORS DO NOT WORK.” Here’s what her writing sounded like in 2020: “Most success stories revolve around one person who believed enough in you to say — give it a try. We call these people muses, but they are so much more than that. They are the strong man giants whose shoulders we stand on so we can see the horizon. Throughout the editing process, I am sure my editor felt less like a giant of greatness and more like Atlas with the world on her shoulders.” Pangram says it was 100% human-written. (So were other articles of hers in 2020.) And here’s what it sounds like now: “And then there is the reshuffling, which sounds like paperwork until you remember that empires have always loved paperwork. The Trump regime recently moved special education oversight from the Education Department to HHS. That is not a minor bureaucratic transfer. It changes the frame.”3 Pangram says this is mostly AI. I am not convinced that Pangram is wrong. In my own experience, Pangram is very effective on long texts — if it marks a long essay as AI, the essay was either written by AI or deliberately written to sound like AI. On tweet-length or paragraph-length texts, it’s not perfectly reliable. It seems to work just as well for non-native English speakers as for native speakers. While I have seen dozens of claims of pre-2022 text returning a positive result on Pangram, I have tried repeatedly to corroborate those and have never once succeeded. To be clear, I’m absolutely not saying that complaining about Pangram suggests a writer is a cheat. There are plenty of other concerns. Most are mistakenly premised, such as the false claim that Pangram trains on work you put into it, but others are reasonable: It’s unreliable on sufficiently short text segments; it creates an internet witch-hunt mentality when there are defensible uses of AI; people who are open about their AI use are sometimes blamed, when the only people really doing something wrong are the ones who hide it; and it isn’t perfect, so a single positive result shouldn’t be taken as decisive proof of misconduct. I’m happy to concede that Pangram is imperfect and possible to over-rely on. If an author’s posts are mostly non-AI and one scans as partially AI, this could be a mistake. It’s also possible to defeat Pangram with intentional effort. If you think we need something more robust and more reliable, fine! But if you don’t like AI and don’t like Pangram, your attitude really ought to be that it’s a shame that our existing tools for AI detection are imperfect, and it’s important to invent better ones. If your stance is instead that AI is evil and so is looking for AI, then ultimately you’re contributing to the sloppification of the internet. You’re making it harder for people who write their own text to distinguish themselves, and providing cover for authors who are definitely not writing their own text. Subscribe Top stories this week, by Kobe Yank-Jacobs Commentators often worry that the decline of reading could mean the decline of liberal democracy — but deliberative governance actually predated widespread literacy. This week, Maibritt Henkel pointed out that many liberal cultures thrive on a culture of raucous, interactive debate, which can happen in-person as easily, if not more so, than in text. Read on, dear reader, to learn more. It may actually cheer you up: [ ](https://www.theargumentmag.com/p/reading-wont-save-liberalism) [ Reading won’t save liberalism ](https://www.theargumentmag.com/p/reading-wont-save-liberalism) Maibritt Henkel · Sep 1 [ Read full story ](https://www.theargumentmag.com/p/reading-wont-save-liberalism) It used to be bad to downplay climate change (if we mean denying its reality). Today, it’s actually good to downplay climate change (if we mean keeping the issue out of political fights so we can make real progress). This counterintuitive view is called “climate hushing,” and contributor Alex Trembath argued that it’s the key to enacting good policy going forward. Get up to speed on the latest in climate politics: [ ](https://www.theargumentmag.com/p/we-wont-stop-climate-change-by-talking) [ We won’t stop climate change by talking about it ](https://www.theargumentmag.com/p/we-wont-stop-climate-change-by-talking) Alex Trembath · Sep 2 [ Read full story ](https://www.theargumentmag.com/p/we-wont-stop-climate-change-by-talking) Canada’s Prime Minister Mark Carney is standing up for the forces of liberalism against Donald Trump’s assault on our closest ally. So, why is one prominent left-wing commenter attacking Carney? Columnist Matthew Yglesias explains: [ ](https://www.theargumentmag.com/p/when-economic-liberty-means-central) [ When "economic liberty" means central planning ](https://www.theargumentmag.com/p/when-economic-liberty-means-central) Matthew Yglesias · Aug 31 [ Read full story ](https://www.theargumentmag.com/p/when-economic-liberty-means-central) 🌟Abundance Wins of the Week🌟 Shout out to my home state of California, whose legislature passed two housing bills this week. One requires a housing density minimum in transit-oriented areas of the state’s most transit-rich cities (Los Angeles, Sacramento, San Francisco, Oakland, San Jose, San Diego, and Long Beach). Another bill closes two common loopholes used by third parties to delay housing projects, including an opportunity to challenge maps of a given lot created by the developer after a project has been approved. Shout out to our big-state rival, Texas, where pro-housing SB 785 took effect this week. The new state law requires municipalities to have at least one district permitted for manufactured housing without a special permit. This will promote zoning changes in 44% of municipalities. The company Fervo Energy signed a deal with Google for what is set to be the world’s largest enhanced geothermal facility, proving a technology can work at a scale that could be crucial to a decarbonized, energy-abundant economy. Share Worth watching… This week, forecasting legend Nate Silver joined Jerusalem, Matt, and Jeremiah on a crowded episode of the pod. It was a party. And speaking of parties, our round table debated the factional lines within the Democratic Party: Is it possible to be center-left and also anti-establishment? Watch or listen to find out: The Rio Grande Valley in Texas is one of the areas that swung hardest toward Trump in 2024, but musician Bobby Pulido is running to flip it back. Right now, The Argument/Split Ticket’s model has him running 1.1 points behind his Republican opponent in a district Trump won by 18 points. Tune in to find out how he differs from national Democrats and what he thinks he can to do win this seat. On Thursday, Bernie Sanders was among the first politicians to call for a ban on superintelligence. My guest this week, Andrea Miotti, has been lobbying to ban superintelligence for several years, most recently in the U.K., U.S., and Canada. I asked him how he gets legislators to take speculative risks seriously, and we dug into what plans might look like to actually pass a ban. Listen to learn more: What’s News with The Argument The Argument recommends, by Kobe Yank-Jacobs If we ever lose track of Justin Zuckerman, I’ll have the team split up and check all the movie theaters in the city. I’m shocked (and a little jealous) at how often he gets out to see good cinema. This week, he brings us It Ends, a “horror-ish movie,” which he described as a “Gen Z Waiting for Godot.” I was intrigued before he added that it was “funny, dark and existential” — at which point I was fully locked in. I guess I also had existential themes on the mind this week. One morning, a single line from a poem I read long ago just came to me: “Is death a stretch of time in which a life is just a flash?” The poem is called “From 20,000 Feet” by Heather McHugh. I suggest the version in The Vintage Book of Contemporary American Poetry, which, by tradition, my best friend and I always bring backpacking, extra weight be damned. We’ll stay thematically dark for just one more rec from senior editor John Robert Thomason, whose upcoming trip to Baltimore reminded him to suggest Michael Clune’s memoir White Out (about being addicted to heroin in Baltimore in the 1990s). Ben Lerner’s blurb called it _“_Disturbing, brilliant, hilarious—it’s as if Proust had written Jesus’ Son.” John told me this “seems accurate, with the caveat that I’ve never read Proust.” I, personally, have also shelved Proust until retirement. At this point, I was a little concerned for the team since all of us tossed out such psychologically grim material — maybe we’re all down about the end of summer — but thankfully, at least a few of us were into more upbeat selections. Milan Singh recommended Made In’s 5-quart stainless clad saucier, suggesting he had some fun in the kitchen. Jeremiah Johnson asked if he could recommend yet more Carly Rae Jepsen. Once denied, he offered up Game Changer instead_,_ calling it “the most wildly creative game show, maybe in the entire history of the genre.” Eli Richman mentioned _Lucky, “_a B-tier show with an A-tier cast and an S-tier theme song.” I suppose he was recommending the song, Horns of a Bull. Still, despite these cheerier recs, I couldn’t help but be concerned that we were subconsciously worried about racing toward summer’s end — the end of swim trunks and splashing around. Then a message landed reminding me of the three-day weekend to come. A whole extra day for sunshine. One more swim in the lake. I was grateful this called to mind yet another line from a poem, one by Mary Oliver, the patron saint of every gorgeous summer day (and about whom a documentary is now out). Speaking to God in the poem “Thirst,” she wrote: grant me, in your mercy,a little more time. Love for the earthand love for you are having such a longconversation in my heart. We have merch! We have quarter-zips, keychains, hats, and stickers. Each one is a great conversation starter in its own way. Buy them here. Subscribe More to read: [ The Opening Argument ](https://www.theargumentmag.com/p/seeing-like-an-elite)[ Seeing like an elite ](https://www.theargumentmag.com/p/seeing-like-an-elite) Kobe Yank-Jacobs · Sep 4 What do Americans hear when they watch Sen. Bernie Sanders or Vice President JD Vance rail against the elite? Are they thinking of right-wing tech billionaires? Imperious college professors? Liberal magazine writers? [ Read full story ](https://www.theargumentmag.com/p/seeing-like-an-elite) [ The Weekly Scroll ](https://www.theargumentmag.com/p/god-is-back-on-the-timeline)[ God is back on the timeline ](https://www.theargumentmag.com/p/god-is-back-on-the-timeline) Jeremiah Johnson · Sep 5 This week, we’re talking about Substack’s new religious debates, the continuing MAGA influencer scandal, how to retire from YouTube, and aura battles. [ Read full story ](https://www.theargumentmag.com/p/god-is-back-on-the-timeline) 1 This was a legitimate thing to worry about, but doesn’t seem to be a problem given the actual technology: Marijke Van Vlasselaer, Filip Van Droogenbroeck, and Bram Spruyt’s 2026 paper looks at whether Pangram is less accurate when evaluating the work of non-native speakers of English. It isn’t. That’s because Pangram isn’t really looking at how “unusual” a piece of writing is but whether it has the characteristic patterns of LLMs. The Wired article makes an odd gesture at a different Pangram-is-racist argument. There were several controversies this summer during which upcoming books were canceled after being discovered to be AI-written: “The three novels mentioned earlier — Shy Girl, Daggermouth, and Call Me, easily publishing’s biggest AI-detection scandals — were all written by writers of color.” But come on! As Zvi Mowshowitz put it: “They were not primarily written by people of color. They were primarily written by AIs.” That’s the whole problem! And as my colleague Jeremiah Johnson recently observed with respect to Cambridge’s Arday scandal, a community being unwilling to call out fraud if it’s perpetuated by people of color is not an anti-racist tendency; it is ultimately quite racist. 2 Many non-Pangram detectors don’t work, but many possible airplane designs also don’t work, and no one considers this a general argument against aviation; the thing that matters is whether any detection works. 3 The phrase “empires have always loved” mysteriously became all the rage in the last few years. See here, here, here, here and here. Before 2025, the only use of that phrase I have been able to find is a single Tweet. The logic of the sentence, too, is incoherent in an AI-characteristic way. “...sounds like paperwork, until you remember that empires have always loved paperwork”? Does remembering that make it sound less like paperwork? It’s a craft-ful sentence, but what is it actually saying??
Bills Urged to Rework Contract for $60 Million Pro Bowler
ESPN's Aaron Schatz believes the Buffalo Bills need to rework the contract of a 5-time Pro Bowler. The post Bills Urged to Rework Contract for $60 Million Pro Bowler appeared first on HEAVY.
Chelsea plot early move for Scott
Chelsea plot early move for Bournemouth midfielder Alex Scott, Chelsea winger Pedro Neto attracts interest, and Manchester United and Newcastle United inquire about Christopher Nkunku.
NFL commissioner Roger Goodell's contract extended through 2030 season
LOS ANGELES — With the NFL season set to begin this week, the league completed a significant piece of off-the-field business by extending Commissioner Roger Goodell's contract through the 2030
Maple Leafs’ Latest Signing Comes With Hidden Risk
The Toronto Maple Leafs announced on Friday that they had signed forward Brendan Brisson to a one-year contract. However, the arrival of the former Golden Knights first-round pick carries a hidden risk for the Toronto franchise.The downside for the Leafs is that if Brisson, 24, doesn’t get enough playing time this season, he could end […] The post Maple Leafs’ Latest Signing Comes With Hidden Risk appeared first on HEAVY.
Lewis Hamilton says Ferrari has left it "too late" to back him in F1 title fight
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NFL commissioner Roger Goodell has contract extended through 2030
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What Did the Emphatic LSU Win Over Clemson Prove?
On Saturday, Baton Rouge was a sweltering pocket of inebriated, eager fans, starving for football during an uncomfortable news storm. The LSU win over Clemson was like therapy for a fanbase excited about the potential on the field but uneasy about the headlines off it. Lane Kiffin calmly dismissed notions of the team being distracted …
NFL Commissioner Roger Goodell’s contract extended for four more years
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Goodell agrees on NFL commissioner extension through 2030 season
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Kayvon Thibodeaux Trade: Giants, Patriots Connected In Latest Rumor
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Defending champion Sabalenka reaches US Open quarter-finals
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NFL Owners Finalize Contract Extension for Roger Goodell
The deal runs through March 2031.
NFL announces new contract for Roger Goodell
Chiefs Restructure Contract Of Key Guard To Add Cap Space
Mark Walter and Magic Johnson’s Dodgers deal gets the Pablo Torre treatment
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Aaron Donald contract details revealed
Aaron Donald agrees to new deal with multiple incentives
Christian Gonzalez addresses trainer’s contract negotiation comments
Patriots cornerback Christian Gonzalez reacts to the public contract comments made by his trainer on sports radio.
In 2015, University of Florida scientists poured 5 gallons of red Rhodamine dye into Silver River’s main spring vent to track how water moved as the clear spring run turned more algae-green
A tiny dye release into Florida's Silver River revealed how groundwater moves through one of America's most productive spring systems—with urgent implications for its ecological future.
🚨 Nearly 40, Jamie Vardy is back in England 🏴
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How Christian Braun Can Bounce Back for Nuggets This Season
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Endorsement: The way S.F. does business is broken. Prop E would help
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From League One scare to Premier League heights
As recently as last year Hull avoided relegation to League One only on goal difference. Fast-forward 16 months and they are now going toe to toe with the big names of the Premier League. The turnaround can be traced back to the arrival of Sergej Jakirovic before last season.
UAE Indoor Entertainment Sector Expands with New Attractions
Explore the rapid expansion of the UAE's indoor entertainment industry, featuring new Harry Potter and Disney attractions, record revenues, and a surge in family entertainment centers.
LSU Fans Loudly Boo Jayden Daniels in Season Opener
The LSU Tigers opened the 2026 season in dominant fashion with a 51-10 victory over Clemson. Lane Kiffin’s team decided to avoid attracting more controversy by not playing any former NFL players and still cruised to a blowout win.The game itself was an overall win in several ways for LSU. Yet one former player received […] The post LSU Fans Loudly Boo Jayden Daniels in Season Opener appeared first on HEAVY.
Bruno Fernandes: United captain’s position on new contract emerges
2Manchester United talisman Bruno Fernandes has been in outstanding form once again this season but his expiring contract continues to raise concern among supporters. The Portuguese midfielder has ent...
Editorial: GOP uses ‘socialism’ to distract and deceive
The Florida election is awash in ludicrous Republican accusations of socialism. Plans for a hurricane insurance fund are socialist. Ranked-choice voting is socialist. New residents are suspected of being “radicals.”
MCC receives funding to support life sciences education, workforce development
In July, the Healey-Driscoll administration and the Massachusetts Life Sciences Center announced $12.3 million in funding through four tracks of the MLSC’s Education and Workforce Development Grant Program. Middlesex Community College r…
Scientists altered the air around a Wisconsin forest for 11 years; extra CO₂ drove 39% more productivity, but ozone reversed part of the gain
What happens when young forest communities spend more than a decade growing in air with unusually high levels of carbon dioxide and ozone? Scientists in Wisconsin set out to find the answer by changing the atmosphere around these communities and tracking how the trees responded over 11 years.
Indoor entertainment fuels UAE attractions boom
Harry Potter land to join expanding number of theme parks on Yas Island
As doctor and Vietnamese refugee, Sonoma County’s mental health medical director espouses science of optimism
Michael Quach’s story has been shaped by the hopeful outlook that traces back to his family’s flight from war-torn Vietnam, and his determined, successful climb through a rigorous medical education and career.
As doctor and Vietnamese refugee, Sonoma County’s mental health medical director espouses science of optimism
Michael Quach’s story has been shaped by the hopeful outlook that traces back to his family’s flight from war-torn Vietnam, and his determined, successful climb through a rigorous medical education and career.
Boston Red Sox Announce Wilyer Abreu Change Before Orioles Game
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Hundreds exposed to rabies after interacting with sick baby goats: health officials
Health officials in North Carolina say nearly 300 people were exposed to rabies after baby goats in a mobile petting zoo contracted the disease.
Looking for a government contract? Fort Worth workshop opening doors for small, veteran-owned businesses
The Mission-Ready Small Business Contracting Summit is part of the city’s effort to increase competitive bidding opportunities .
Mike Vrabel could get involved with Christian Gonzalez contract talks
Patriots coach Mike Vrabel doesn't typically get involved in contract talks, but that could change with the Christian Gonzalez situation.
A Look at Steph Curry's Expected Contract Extension With Warriors
Curry has been able to sign a two-year max extension for a week, and an ESPN insider would not be surprised if he took every dollar of it.
Battle Royale in NA West: Event 1 Event 1 Round 2
Battle your way to Diamond, Elite and Unreal in Combined Ranked in current season to be eligible for the first,second and final respectively Event of the Season! Compete for the opportunity to win a cash prize! Reach Round 2 (top 4000 in EU; top 2000 in NAC; top 800 in OCE, ASIA, ME, BR, NAW) where every player who earns a Victory Royale will earn $100 USD - good luck and have fun!
Projecting Next Phoenix Suns To Receive New Contracts
Brian Gregory’s aggressive roster building puts Miles Bridges and Jalen Green in the spotlight as Phoenix balances veteran security with the high-upside potential of its rising core.
Lapeer nurses file federal labor charge against McLaren Health
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Christian Gonzalez Delivers Telling Response To Patriots Trade Question
Christian Gonzalez was asked directly whether he could request a trade as his contract standoff with the Patriots continues.
Study finds that smartwatches are ‘lying to you’ about how many calories you burned
Do you use your smartwatch to track how many calories you burn? Well, a new study may make you want to put a pause on that. In fact, researchers at Florida International University (FIU) explicit…
“Fast Movers” Might Be Key To Contention
For all the talk about resurgent players (Lawrence Butler, Zack Gelof, Jacob Lopez), back sliding players (Luis Morales, Jack Perkins), and a hitting core with elite talent but only decent results (Nick Kurtz/Shea Langeliers/Jacob Wilson/Tyler Soderstrom/Brent Rooker), the A’s fortunes in the near future may lie with some prospects who are fast-tracking themselves towards 2027 […]
New CTE Study Delivers Sobering Reality Check on Long-Term Health Risks for NFL Players
As NFL teams close out the 2026 preseason and turn toward opening weekend, a new medical study is forcing a harder look at what football costs its players long after the final whistle. Dr. Daniel Daneshvar, a Harvard Medical School researcher, has spent years tracing the link between repeated head impacts and brain disease in […] The post New CTE Study Delivers Sobering Reality Check on Long-Term Health Risks for NFL Players appeared first on Gridiron Heroics.
Real Salt Lake sign Canadian defender Luc de Fougerolles
By Jonathan SigalTRANSFER TRACKER STATUS: SigningReal Salt Lake have signed defender Luc de Fougerolles on loan from English Premier League side Fulham FC, the club announced Saturday.The 20-year-old ...
The 10,000-step goal was never based on science: here's the number that actually matters, according to a major new study
You glance at your wrist, see 4,200 steps by mid-afternoon, and feel a pang of guilt because the magic number on your fitness tracker still reads so far away. That five-digit target – 10,000 steps – has become the unofficial finish line of daily wellness, the number we chase on treadmills, lunch-break loops, and weekend...
Your Android phone might soon double as a wireless mouse for Googlebook
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Nottingham Forest 0-0 Tottenham: What Glasner said
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Hamburg up next in the DFB-Pokal
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Santa Barbara County Health Launches Interactive Online Dashboards
Santa Barbara County Health launched three interactive public health dashboards tracking school immunizations, respiratory viruses, and communicable diseases.
Scientists poured pink dye into Florida’s Lake Jackson to trace hidden water; about 1 month later, it appeared at Wakulla Spring through limestone caves
A dye was injected into a sinkhole beneath Florida's Lake Jackson and took about five weeks to reach Wakulla Spring, which was evidence that water can move between the two sites through the underground limestone aquifer. The lake is about 19 miles north of Wakulla Spring, and researchers detected distinctive Rhodamine WT dye signals at the spring 35 days after the injection, according to a 2024 study in the Journal of Cave and Karst Science.
China launches plan for 3D satellite chain to monitor sun and cosmic explosions
The project will involve partners from at least five other countries as they track the development of space weather.
Collin Sexton on what attracted him to the Lakers
Collin Sexton said one thing in particular about the Lakers caused him to sign with them.
GM vs. Ford: U.S. defense, energy sectors add to automakers' century-old rivalry
General Motors and Ford are looking for new potential growth areas, including by seeking military contracts and getting into energy storage businesses.
Matthias Jaissle Explains Newcastle’s £32 Million Decision After Transfer Deadline
Newcastle United made several significant decisions during the closing stages of the transfer window, but few were more financially intriguing than keeping two experienced players who are entering the final years of their contracts. Sky Sports’ Keith Downie reported on deadline day that Besiktas offered as much as £17 million (€19.7 million) for Joe Willock, […]
Lenovo goes MacBook Neo: Hands-on review with Lenovo's best-looking $699 laptop
Consumer laptops do not have to look boring - with the Lenovo IdeaPad vibe, Lenovo goes for a design with a few colorful twists, at an attractive price-point with many useful features. We had a chance to check it out at IFA 2026.
Ocean indicators NOAA scientists are tracking for El Niño's arrival on the West Coast
Has El Niño reached the West Coast? You might think it has. After all, the ocean off Southern and Central California is unusually warm. But that warmth is from a recent marine heat wave that predates ...
Contract Talks 'Stagnant' Between Colts and Franchise Pillar
Will the Indianapolis Colts and guard Quenton Nelson get a new deal done this season?
I'm dating a founder and it feels like a relationship on steroids
Maria Diaz Valdez says dating a founder has required trust, putting her dreams on the back burner, and even written contracts, but it's worth it.
Bengals Have Two Key Players Heading Into 2026 Without Extensions
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After 60, the happiest people share these science-backed daily habits
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Low-income patients at UCLA Health scramble to find new doctors as contract ends
Thousands of low-income patients, some desperately ill, are scrambling to find new doctors as they lose access to UCLA Health physicians after an eight-year Medi-Cal contract was not renewed.
Monaco’s Pape Cabral rejects Al-Ahli move
Pape Cabral (19) has rejected the chance to join Saudi Pro League club Al-Ahli, as per a report from Sacha Tavolieri.Cabral extended his contract at formative club AS Monaco over the summer and he was...
Out-of-contract Bayern defender could sign for AS Roma
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Rangers failed to pursue Ferguson despite agreement
Rangers failed to pursue their interest in Lewis Ferguson as Gordon Strachan lauds Celtic's transfer business.
“Don’t See Shohei Ohtani Doing This” – MLB Fans Give MVP Verdict After Pete Crow-Armstrong’s Insane Catch in Cubs Win vs Marlins
Fans rallied behind Cubs CF Pete Crow-Armstrong, and some even offered their final verdict on the NL MVP debate after the 24-year-old made a stunning catch to dismiss Marlins LF Heriberto Hernández in the series opener at LoanDepot Park on Friday night. Tracking back the fly ball, he reached the last tip of the dirt track, just between the 400-ft board and the adjacent advertising board.
At the center of Pa.’s measles outbreak, those closest to the most vulnerable feel ‘helpless’
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UFC Paris Results: Hooker vs. Parnasse
Dan Hooker looks to get back on track against newcomer Salahdine Parnasse
Scientists who read 16 years of radio tracking from three Mars orbiters say the mantle beneath the planet's southern highlands runs 200 to 400 degrees Celsius hotter, averaged over the whole depth of the mantle, than the mantle beneath the northern plains, an inference drawn from the way Mars flexes under the Sun across each Martian year
The tracking shows Mars deforming in a way a uniform planet should not, and the least strained explanation is a hemisphere of mantle that something is still keeping warm.
Christian Gonzalez not close to new deal
Christian Gonzalez's contract talks facing hurdles
Recently Released Rocket Signs for the Orlando Magic
JD Davison signs 10 day contract with the Orlando Magic. He will have to fight for his roster spot in the upcoming training camp
Texas Attorney General investigates military healthcare contractor TriWest
Following a report for the series “The Cost of Denial,” Texas Attorney General Ken Paxton announced an investigation into the company at the center of the Nightly News story. NBC News’ Erin McLaughlin reports.
UChicago Social Sciences Took a Stand Against AI and Devices. Why?
By banning artificial intelligence and digital devices in core classes, the University of Chicago's social sciences division aims to limit distractions and maximize participation in small, discussion-based courses.
Analysis: Lift-off for Isak
It was a night that was supposed to belong to Liverpool's latest blockbuster signing, Bradley Barcola, but Alexander Isak had other ideas. The Swede has endured a difficult, injury-hit first 12 months at Anfield, but he used the familiar surroundings of Portman Road to fully launch his Liverpool career. The last time he made the trip to Suffolk to face the Tractor Boys, he left with the match ball after scoring a hat-trick in Newcastle United's thumping 4-0 victory.
15 discouraging hours with Onimusha: Way of the Sword, and 10 brilliant ones with He Who Watches
In the last few weeks, while playing some video games that I might review, I emailed two cries for help. I sent the first to a rep for Capcom, confessing that the company’s samurai game Onimusha Way of the Sword (out today for PC and console) was crushing me. “Feels like I’m playing ‘hard’ mode, not ‘normal,’” I wrote. “And I don’t want to have to knock it down to “story”. I’m exploring, trying to level my gear, but these two-phase boss fights with no mid-fight checkpoints are brutal.” I wagered I was only about halfway through the game, if that. I wasn’t sure I could keep up with the steepening difficulty curve. Was I missing something? Then, on Monday, I took some photos of some puzzles that were baffling me in the mind-bending He Who Watches (out now on PC), wrote out lengthy descriptions of how I’d been trying to solve them and asked Bobby Vanden, the game’s solo developer, for a nudge in the right direction. I told Vanden I’d spent hours on these puzzles. “I’m stuck in triplicate,” I told him. Could he tell me if the solutions I was attempting were even on the right track? I didn’t mention that the puzzles—coupled with major time pressures from other work—were stressing me out so much that playing the game was giving me headaches. This double dose of panic was unusual. I’m used to managing a workload full of reporting and reviewing, used to a crowded schedule and the need to stay calm amid the bustle. But I was stressed about these games. No one was forcing me to review them, nor even play them. I’d simply found them interesting enough to start, hoped they’d be interesting enough to write about and I’d sunk hours into them assuming I’d made the right call. Suddenly, however, I felt trapped. I was emailing for a way out. Above: This guy took me about an hour to beat. The feedback I got from Capcom confirmed my fears. They didn’t say it, but I will: Onimusha Way of the Sword is not for me. It’s a brutally hard game in need of a normal difficulty level. It’s a game that spikes so severely during its abundant boss fights—yet offers such flawed ways to improve when outside of them—that it feels like a bait-and-switch. In the new Onimusha, you play as famed samurai Musashi Miyamoto, aided by a magical soul-absorbing gauntlet that is possessed by a lady who offers advice. (Way of the Sword is a continuation of Capcom’s long-dormant Onimusha series, but that set-up had me wondering if the company was cribbing from their ill-fated Bionic Commando reboot; read about “wife-arm” when you get a chance). Way of the Sword is partially set in 17th century Kyoto, an explorable city where Miyamoto can fight demons, help civilians and eventually rescue ghostly dogs. The city evolves over time, with new mini adventures and obtainable loot on offer, all feeding into systems that promise to upgrade your gear and sword-fighting skills. Upgrades, however, are so incremental as to be imperceptible, causing the exploration of Kyoto to feel like inconsequential busywork. From that hub, players can go on linear missions into forests and old temples, where they will encounter many of the game’s tough bosses. Combat in Way of the Sword is akin to many modern melee games. Players are asked to mix attacks with dodges and parries. They’re encouraged to deplete an enemy’s stamina bar in order to do greater damage to its health bar. The old Onimusha games’ signature move was the issen, a counter-attack so sudden it’s all but pre-emptive. You strike just as they begin to strike toward you, beating them to the cut. By definition, the issen is a high risk move, leaving you wide open to pain. It feels risky in the game, especially against bosses, who can maul you in just a few blows. A game might train you to perform an issen well by offering a variety of lesser enemies who are not as tough as the boss but get close. Or it might offer a toehold against bosses by saving or checkpointing the player’s progress when a boss’ first health bar has been destroyed and before the second health bar appears. It might offer the less skilled player a chance to over-level their character, should the player simply commit to playing through its optional sidequests. Way of the Sword does none of this. Fighting its trivially easy grunt enemies and then its ferociously adept bosses is like playing a game of chess where I’ve got a rook, while the opposing side is all pawns and five queens. Bosses simply don’t checkpoint. You may be able to clear a boss’ first phase without taking much damage. Good for you. Do it again, every time you fail the second phase. As for the the central Kyoto hub, I kept pace with all of its added side activities and never felt like I was overpowered. Bosses could still easily buckle me. The new Onimusha, I concluded, is just too discouraging to keep playing. The advice I got from Capcom had been well-intentioned. They reminded me of the game’s various systems. They alerted me to an optional assist that flashes recommended button inputs (basically: counter this move; dodge that move). It was a little helpful. So was dropping down to “story mode,” which I tried last night. Story mode turns on those button prompts by default. It makes countering and dodging way too easy, nearly automatic. I don’t consider myself a master of action games like these, but I’ve cleared the likes of God of War, Stellar Blade, Star Wars Jedi and others of sub-Sekiro difficulty and had a fun time doing so. Not here. Not yet. Unless they patch Onimusha: Way of the Sword and add a middle difficulty or just checkpoint the damn bosses when they’re between health bars, my streak of loving Capcom games released in 2026 will likely end at two. It’s a shame, because I was having a good time finding those ghostly dogs. And then there’s He Who Watches, a phenomenal first person puzzle game with Portal vibes, except instead of a portal gun you’ve got a magical bow that shoots one arrow that can activate switches or be used to drag blocks. The twist is an actual twist: you can also walk on walls and the ceiling, reorienting gravity as you do, thereby placing blocks onto those other surfaces. Walking on walls and ceilings to solve problems is really the best thing. Would that I could in reality. He Who Watches consists of locked-room challenges, each brief enough to only require about a minute to actually solving, though it will take five, 10, eventually 30 minutes to figure out said solutions. They are not obvious! It’s a game of layered mechanics and shocking solutions. For example, see if you can follow this: You can drag a block to a wall. Then you can walk on the wall, which now feels like the floor, and drag that block across the wall. Later, back on the floor, you might realize you can look up. The block is still on the wall, stuck to it. You can shoot your magic arrow to its underside. Doing so creates a tether, so that you can yank the block off the wall and carry it, as if it were a balloon, into the spot where you need it to be to solve the puzzle. Here, watch Vanden explain some of the game’s basics in this launch trailer: As with any great puzzle game, the solutions to He Who Watches’ puzzles elicit relief and amazement. Oh my god, that worked! I didn’t even think that could be possible! Learning to solve the game’s puzzles feels like learning magic. But, oh, does the game get hard. Its Steam reviews, mostly glowing, are full of players remarking how quickly He Who Watches made them sweat. Wrote one: “loving this one already although my brain is hurting!” Wrote another: “As you get further in the game it feels like you need an IQ level of at least 120+.” Vanden has shown some mercy. Each locked room puzzle includes an optional junior version of the puzzle, meant to teach you. Difficulty nevertheless ramps severely. By the time I was emailing Vanden for help, I was struggling to even clear one of the hint puzzles. When I messaged him, my stress was exacerbated by strange things I’d found in the game’s various hubs: suspicious passageways, odd blocks and some intriguing locked doors. These were hints of secrets, I realized, yet I sensed I needed to play further into the game to understand them. I was stuck, but I wanted to see the rest. Vanden offered to give me the exact solutions, to solve those three puzzles for me, but first he gave four nudges. Three were for the specific puzzles, but his best hint was for all and ultimately proved to be a terrific life lesson: go back a bit, he suggested. Do the puzzles right before those. They were teaching you something. Focus on what their lesson was. Don’t rush, in other words. Recognize what you’ve accomplished. Build off of that. I did so. I absorbed the lessons. I saw those three tough puzzles in a new light. I solved one the night after he wrote back, another the morning after. I left a third for another time. I didn’t need it and I wanted to plunge deeper into the game, closer to the moment when I was sure I could start unlocking those secret doors. My head stopped hurting, too. He Who Watches feels special. It’s got more challenges, and I’m undeterred. It’s also nice that its puzzles don’t have a surprise second health bar. Game File is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Subscribe Item 2: In brief… 🎮 Ilari Kuittinen, co-founder of Helsinki-based Housemarque (Super Stardust HD, Resogun, Returnal) has stepped down from his studio, after a 31-year run, saying he’s “ taking a rare and well-deserved breather.” Sony purchased Housemarque in 2021, and the studio released its newest game, Saros, earlier this year. Trend-watch: Sony-owned Insomniac saw its founder Ted Price retire in early 2025, after a 30-year run. Sony-owned Sucker Punch saw its co-founder Brian Fleming step down in late 2025, after a 28-year run. 👀 Savvy Games Group chief Brian Ward is stepping down from the Saudi-government-backed games conglomerate, Bloomberg reports. No word on a long-term successor yet, nor if this augurs any closer integration between Savvy and Electronic Arts. EA was purchased by a consortium led by Saudi’s sovereign wealth fund, in early August. 💿 Square Enix has denied a Japanese media report that the company was planning to go private. In very different Square Enix news, the company revealed that the physical version of Final Fantasy VII: Revelation, the April 2027 finale of its radical remakes of FFVII, will include just one disc in its case, requiring a download for the rest. The first two FFVII remakes in the trilogy shipped on two discs apiece. While Square hasn’t commented on the reason why, a feature here in Game File last month broke down the processes and costs for physical games. The expense of a second disc comes out of the game publisher’s cut of each copy. Square could be saving in excess of a dollar a copy with this move. 🟥 Grand Theft Auto IV’s 26-minute ’‘extended look” gameplay showcase that premiered on Netflix last week—and was exclusive to the platform for six hours—drew 31.1 million views in its first four days, the streamer announced. (Netflix calculates views as total viewed hours divided by runtime; excludes replays). Compared to YouTube: The version that later premiered on Rockstar Games’ YouTube channel is sitting at 22.6 million views after seven days (YouTube’s more liberal counting system tallies anyone who viewed even just the first few second.) Compared to other Netflix mega-events: Last year, Stranger Things season 5’s first four episodes, which debuted together, drew a record 59.6 million views in their first few days on Netflix. For more of a live event type of comparison, in 2024, the Jake Paul vs. Mike Tyson boxing match drew 65 million concurrent streams as it happened; Netflix didn’t release live numbers for the GTA premiere. ☁️ Microsoft is changing the way it charges for cloud gaming, from an all-you-can-play offer for Xbox Game Pass subscribers, to caps for the subscription’s tiers (15 hours per month at the Ultimate tier), with the option to buy more hours in bulk beyond that. The company also said it will sell batches of cloud gaming time to non-Game Pass subscribers, details TBA. Microsoft does not release figures for cloud game usage, but said its changes would impact 4% of Game Pass subscribers. That implies a small portion of its subscribers exceed the 15-hour monthly mark. Cloud gaming offers the promise of playing games without the need for console or PC hardware, as the graphics, sound and controls are all transmitted via a streaming connection. Microsoft notes that its cloud gaming service can be used for a range of things, including Xbox One players using it to play newer-gen Xbox Series games via streaming; and people playing games via streaming, sans any console, “in markets where consoles are less available or affordable.” (That latter use case could even be relevant in Xbox’s home market soon, as console prices keep rising.) Take Two Interactive chairman Strauss Zelnick recently told investors he expects game-streaming tech, which has been only lightly adopted by gamers for over a decade, to be widely used within three years. 🇺🇸 The Trump administration has published multiple agenda-driven web video games to the White House’s website. One called Build The Wall partially clones Tetris as it asks players to build a wall to stop a “zombie border siege.” While actual Tetris involves clearing lines and basically not building a wall, the Trump-backed game omits the line-clearing aspect (and omits the fun as well). On Instagram, Tetris’ official license holders reacted by stating: “At Tetris we believe in the power of connection and bringing people together, not dividing them. To our fans everywhere: we love you, we see you, and we’re grateful to have you in our community. P.S. The Tetris Company was not involved in the creation of ‘Build the Wall.’ P.P.S.: We take copyright infringement very seriously.” Item 3: The week ahead: Tuesday, September 8 Game releases: Mewgenics (consoles; already out on PC) is an engrossing tactical combat game (with cats). It is getting its console port right after the release of a Star Wars tactics game and ahead of the late September launch of a Fire Emblem–a bumper crop for the genre. Wanderburg (PC) is an auto-shooting game like Vampire Survivors, but you’re a castle on wheels Event: Nintendo airs a 30-minute Nintendo Direct (10am ET) focused on The Legend of Zelda’s 40th Anniversary. A full unveiling of the upcoming remake of The Legend of Zelda Ocarina of Time is expected. Will they also show footage from next year’s live action movie? Tease the next big 3D Zelda? Add Link to Mario Kart World? Shadow-drop a new Tingle game? Wednesday, September 9 Event: Nintendo again! On this day, they’re planning to air a 45-minute Nintendo Direct (10am ET) focused on games heading to Switch 2 this winter. Followed by about an hour of gameplay demoed by the company’s Treehouse team. The September Nintendo Directs are always some of the year’s biggest. The 2025 edition included announcements of several major 2026 Switch/Switch 2 games: Pokémon Pokopia, Mario Tennis Fever, Yoshi and the Mysterious Book, Fire Emblem Fortune’s Weave. Plus the return of the Virtual Boy. Friday, September 11 Game release: EA Sports NHL 27 (PlayStation, Xbox) is a hockey game. There are so few that an indie studio that had been making wacky sci-fi first-person shooters just announced that, hey, we’re going to fill a void and make a hockey game for PC.
Spot, snap and upload: Why California scientists want your nature photos
Use the iNaturalist app to track local species and help scientists protect California's unique natural heritage this Biodiversity week.
Microsoft unveils distraction-free Windows for developers, but anyone can replicate it
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Ocean indicators NOAA scientists are tracking for El Niño’s arrival on the West Coast
NOAA Fisheries scientists are tracking West Coast conditions as part of our Integrated Ecosystem Assessment. Here are some of the changes in ocean conditions and marine life that typically signal the arrival of El Niño’s influence along the West Coast.
Texas AG Paxton investigates military healthcare contractor over denied claims
Paxton cited an NBC News investigation into TriWest Healthcare Alliance, one of the contractors that administers the military’s healthcare benefits.
Can Studying Heat Waves in Real Time Save Lives?
Heat drove medical emergencies across the country last summer. Tracking those changes more quickly could help doctors prepare.
Art & Science Combine in Digital Art Exhibition in Portland in October
Unlikely Universes is an exhibition of Ann Tracy's digital works on canvas, metal and paper; the show opens with an artist's reception from 5:00 to 8:00
Cowboys News Sparks ‘Bold’ Maxx Crosby Trade Prediction
The Dallas Cowboys made news with contract moves on Thursday. On Friday, new predictions about a Maxx Crosby trade made the rounds. The post Cowboys News Sparks ‘Bold’ Maxx Crosby Trade Prediction appeared first on HEAVY.
Houston Texans: Rework Contract of Receiver Rehabbing from Injury
Houston Texans wide receiver Tank Dell is not quite ready to play after missing the rest of 2024 and the entire 2025 season while recovering from devastating ACL, MCL, and LCL tears, along with meniscus damage and a dislocated kneecap sustained in December 2024. Dell primarily participated in individual drills during training camp, along with […] The post Houston Texans: Rework Contract of Receiver Rehabbing from Injury appeared first on Gridiron Heroics.
Luis Enrique signs new deal to extend PSG stay
Paris St-Germain manager Luis Enrique agrees a three-year contract extension that will keep him at the club until 2030.
The Fierce Battle For Kids’ Eyeballs...Plus Two “Devils” Face Off
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) During the week of this report, Spider-Man: Brand New Day hit theaters and went on to become one of the biggest films of all time. So, you know what that means! It’s time for a poll! Recently, Project Hail Mary came to Prime Video and became a top five film for them, but didn’t smash streaming records, a feat I cautiously thought it could accomplish. Can Spider-Man 4 do better? To set the stakes, some of the biggest films of all time do just okay on streaming. Wicked, Top Gun: Maverick, and Barbie come to mind... But unlike those films, Spider-Man: Brand New Day is a Sony film which means it’s headed to Netflix, the world’s largest streamer. Now, per friend of the newsletter and my go-to Netflix expert, Kasey Moore of What’s on Netflix, Sony films usually appear on Netflix 120 days after they premiere, which means Spidey 4 would land on Netflix on, checks notes, 28-November, one of the two biggest streaming weekends of the year! But Sony occasionally delays its biggest hits for a bit longer, to give them more time to make money on PVOD, so Spider-Man: Brand New Day might not swing onto Netflix until late December or even February 2027. Loading... Okay, on to this week’s issue. Since The Super Mario Galaxy Movie made its way to Peacock, I’m looking at the true workhorse of streaming viewership: kids films. And the surprising film that bested most Netflix animated movies. All that, plus Hulu has a new show that might be a hit (for them…?), two “Devils” square off on streaming, Zendaya tries to find some streaming magic, Netflix’s I Will Find You continues to do well, House of the Dragon tries to break into the season three top ten, some big NBC sports and summer programs, what friendly neighborhood Spider-Man character actually generates the most viewership on streaming, all the flops, bombs and misses, and a whole lot more. Let’s dive right in! (Reminder: The streaming ratings report focuses on the U.S. market and compiles data from Nielsen’s weekly top ten viewership ranks, Luminate’s Top Ten Data, JustWatch and Reelgood interest data, Samba TV household viewership, company datecdotes, Netflix hours viewed data, Google Trends, and IMDb to determine the most popular content. While most data points are current, Nielsen’s data covers the weeks of July 27th to August 2nd, 2026. You can find a link to my terminology here.) Subscribe Film - As The Super Mario Galaxy Movie Hits Peacock, How Have Kids Films Fared in 2026? Like Mario hopping on a Koopa, The Super Mario Galaxy Movie landed on Peacock on 30-July. (Yeah, I kinda forced that Mario reference.) How did it do? Great, just like the first film. It got 13.0 million hours on its opening, and that’s good enough to take second place among Peacock films on the Nielsen charts all time: As I mention all the time, Peacock just isn’t the world’s biggest streamer—in fact, nowhere close—so its films struggle to put up numbers like Netflix (or even Prime Video and Disney+). So this is a solid debut for that streamer. And as we saw last time, The Super Mario Bros. Movie had a HUGE second life on Netflix when it moved streamers. This chart doesn’t even show how long the first Mario lasted on Netflix: a whopping, KPop-esque 31 weeks. For NBCUniversal, though, the big win was the second Mario movie grossing $429 million in America and over $1 billion globally. But yeah, to add a very strong streaming performance only makes its success even greater. Illumination pretty clearly has another hit franchise on their hands. This is a good time, though, to check in on kids films so far in 2026. We’ve had a few big, big titles, a rare Netflix success, and some disappointments. Let’s start with the top animated films since November of 2025, over their first four weeks on the charts, along with a few of the “best all time” animated films: (As a reminder, if a film doesn’t make the Nielsen top ten lists, I don’t have data for it, so it gets a “zero” in terms of viewership. Now, it had some viewership, but I don’t know what it is, so it gets a zero.) I added a few titles to get an idea of what the best of the best looks like in terms of animation. And you can see, through four weeks, Zootopia 2 can now claim “one of the biggest streaming films of all time” titles. GOAT too did surprisingly well, besting Netflix’s biggest films (Swapped and In Your Dreams) through four weeks. When I’ve talked about how films can have varying performances on streaming compared to their box office, this is what I mean. Goat just managed to gross even $103 million at the box office—so it’s popular, but just barely—but did very well on streaming. Of course, what set Encanto and KPop Demon Hunters apart from the rest was their absolutely insane longevity. Here are the kids film charts through eight weeks to show that: And really KPop Demon Hunters just kept going, and no 2025 or 2026 kids films have had that sort of longevity. I can’t wait to see the sequel in theaters. Film - Two Devils and a Drama As I wrote last week, in the past, theatrical-first film flops weren’t eligible for “Miss of the Week” or “Miss of the Year” honors/dishonors, but since so many more films go to theaters first these days, I’ve made them eligible now! But it’s complicated. You see, this is a Streaming Ratings Report, emphasis on streaming, which makes analyzing this week’s two biggest streaming misses—The Drama on HBO Max (A24’s dramedy starring Zendaya and Robert Pattinson) and Prime Video’s The Devil Mouth (a killer shark movie starring young attractive people)—somewhat tricky. The Drama isn’t eligible for Luminate, but The Devil’s Mouth only had 1.5 million hours in its first week: The Devil’s Mouth notched 5.2 million hours according to Nielsen. Meanwhile, The Drama missed the charts entirely. Not great! But Prime Video is a much bigger streamer than HBO Max. That said, HBO Max titles are on Prime Video, but I think Prime Video prioritizes their original/exclusive titles, which helps boost their viewership. Complicating this further, The Drama made $48 million in the US—while A24 sells foreign distribution; the $57 million of overseas grosses helps A24 sell overseas rights for money in the future—off of a $28 million budget (which seems low for Zendaya and Pattinson, so they might have backend). The Devil’s Mouth, though, had zero dollars at the box office. The other stats for The Devil’s Mouth are bleak, and by “bleak”, I mean horrendous: a 4.7 on 15K reviews on IMDb (yikes) and a 46 on Metacritic (double yikes). The Drama, though buzzy online, only has a solid (but far from elite) 7.1 IMDb score on 121K reviews and a 59 on Metacritic (which is far, far lower than I’d have guessed). So which film is the “Miss of the Week”? I’m giving it to The Devil’s Mouth for one simple reason: it’s a horror film. And almost all horror films, even poorly reviewed horror films, should get a shot in theaters to at least try to recoup some of their budgets. The Drama made money at the box office and The Devil’s Mouth didn’t. It’s just like the situation last issue with Obsession and Masters of the Universe. Sure, Obsession didn’t pop on the streaming charts, but at least it already made it money at the box office. And as we’ve been seeing for years now and we’ll see all fall, theatrical films just do better on streaming. After all, the big “devil” winner this week was actually The Devil Wears Prada 2 with 14.8 million hours according to Nielsen. That’s right, The Devil Wears Prada 2—one of the box office success stories of May—came to streaming and parlayed its $220 million box office into 14.8 million Nielsen hours. Disney also put out a datecdote that it had 15.2 million “views” globally in five days, but again we don’t have a lot of great context for what that means. Here’s how it stacks up to other Hulu films, since I’m categorizing this mainly as a Hulu title (though it was also on Disney+): Share Quick Notes on Film We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… Whether Hulu has a new hit show on its hands... The top first and third seasons of all time and which shows are climbing those charts… What version of Spidey is the most popular... What sport and TV show are performing better on NBC than the NBA... All the flops, bombs and misses... ...please subscribe! We can only keep doing this great work with your support. Coming Soon! Next week, wow, things stay so busy. One of streaming’s biggest shows of all time, Ted Lasso, returns along with new YA-ish shows from Hulu (The Shards, from Ryan Murphy) and Prime Video (Sterling Point). The Challenge moves to Paramount+, plus My Life with the Walter Boys returns to Netflix and Futurama returns to Hulu. And Netflix has a new horror film, The Last House. Lots to talk about! All month, things stay busy. We’re talking Reacher on Prime Video! Outer Banks and Tires on Netflix! Lanterns on HBO Max! UFC 330 on Paramount+ and the MLB Field of Dreams game on Netflix. And a ton of smaller films come to streaming. Long term, the VMAs are back on 27-Sep! I feel like I haven’t heard much about this show in past years, but I’m seeing more news coverage and buzz for this show than in past years. I’m curious to see how it does.
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