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Republicans ask Supreme Court to let them air TV ads for less
Republican campaign groups – supported by the Trump administration – asked the Supreme Court on Monday to let them purchase television advertising at discounted rates
OpenAI's ad business hits $1 billion annualized revenue run rate
OpenAI on Monday said ChatGPT Ads, the company's advertising business, has reached $1 billion in annualized revenue run rate, as adoption picks up and global expansion rolls out.
OpenAI's ChatGPT advertising business posted $1 billion in annualized revenue
The roughly 200-day-old ad business is now available in more than 40 countries, with self-serve access expanding Monday
The New Playbook for Companion Screen Advertising
The Companion Screen offers new research revealing how the relationship between television and mobile is reshaping sports advertising.
Business People: Regions Hospital emergency department gets national recognition
HEALTH CARE Regions Hospital, St. Paul, announced its emergency department has earned a 2026 Lantern Award from the Emergency Nurses Association, the first Minnesota hospital to receive the national recognition. ADVERTISING/PUBLIC…
Product and advertising are vital for POD success
Print-on-demand success takes more than low startup costs. A reliable partner such as Printful, and paid advertising help POD stores compete.
Different State Regulatory Approaches Reflect Open Questions About AI Mental Health Tools
States are taking different regulatory approaches to AI mental health tools in response to concerns about chatbots providing inaccurate or potentially dangerous advice. Laws and pending legislation in some states restrict AI from providing or advertising itself as therapy, while others focus on data protections, disclosures, and patient consent requirements.
Medical providers say public excitement over peptides is outpacing the science
Med-spas, weight loss clinics and wellness centers around Charleston are advertising peptides, compounds marketed for muscle growth, skin health, sleep and energy.
US appeals court blocks FCC plan to expand discounted political advertising rates
The U.S. Court of Appeals on Tuesday blocked a move to extend discounted broadcast television advertising rates to political party and joint fundraising committees.
Netflix shakes up its advertising leadership, parts ways with key exec
Jon Whitticom, an exec who helped build Netflix's ads business, is exiting the company, according to a memo viewed by Business Insider.
Digital ad tax ruling raises new questions about Maryland's finances, business climate
Maryland's first-in-the-nation tax on digital advertising is facing an uncertain future after the Maryland Tax Court struck down the law, setting up a likely ap
Beyond the Buzz: How AI Is Rebuilding the Entertainment Industry
Walk the halls of any major media conference and you’ll find one topic that dominates the conversation. Artificial intelligence. It surfaces in discussions about content discovery, advertising, programming, localization, customer engagement, metadata, audience measurement, marketing and production. Regardless of whether the conversation begins with FAST channels, subscription streaming, connected television or advertising technology, it almost … Continue reading "Beyond the Buzz: How AI Is Rebuilding the Entertainment Industry"
What happens to the secrets you share with AI
How tech companies use your data to recommend content and target advertising.
American Express Expands Virtual Cards for Corporate and Business Travel Spending
American Express is expanding the availability of virtual cards for businesses, as more companies use digital payments to manage expenses and reduce
Alphabet's AI Story No Longer Runs Through The Business That Funds Everything Else
The advertising line management once pointed to for AI money has been speeding up, not slowing down.
Phillies gameday sponsorship delivers big brand boost for local business
Local companies advertising with the Phillies at Citizens Bank Park or with NBC Sports Philadelphia provides almost-unparalleled visibility in Philadelphia.
India’s Zee Entertainment quarterly profit falls on weak advertising, higher costs
Aug 10 (Reuters) - India's Zee Entertainment Enterprises reported a 46.9% fall in first-quarter profit on Monday, hurt by weak advertising revenue and higher costs related to its return to sports broadcasting. The company posted a consolidate...
India's Zee Entertainment posts quarterly profit drop on weak ad sales, rising costs
India's Zee Entertainment Enterprises reported a 46.9% fall in quarterly profit on Monday, hurt by weak advertising revenue and higher costs related to its return to sports broadcasting.
How to find out who’s behind the political text messages you’re getting
From political advertising to polling, here are a few tips.
Your blood pressure cuff may expose your health data
FTC cases reveal major health apps disclosed blood pressure and glucose data to advertising and analytics companies without users realizing it.
Sony quietly prepares to bring ads to PlayStation ecosystem as game costs rise
It looks like Sony is planning to add an advertising environment on PlayStation to tackle the rising game development costs and increase revenue
IAB
Interactive Advertising Bureau (IAB) offers leading standards and best practices for digital advertising. Developed by expert-led committees, our guidelines help members implement compliance frameworks and drive growth.
Why CT voters are seeing so much political advertising this year
Candidates for governor and Congress in Connecticut have advertised aggressively in recent weeks, leading up to the primary.
Abdul El-Sayed wins Michigan’s Democratic Senate primary, notching a Midwest victory for the left
The former public health official has defeated Rep. Haley Stevens, NBC News projects, despite facing a huge advertising disadvantage.
Your favorite beauty brands are now also entertainment brands
Advertising has long existed alongside entertainment, either in the form of TV ad breaks or product placement. But as today’s consumers are up to their eyeballs in entertaining content just a scroll and a click away, many of today’s beauty brands are asking if entertainment and advertising can be one and the same.
No Sushi's New Website Puts Entertainment at the Heart of Advertising
Little Black Book, Filmmaker-first post house introduces an editorial roster built around Emmy-winning film and television talent
Low bid count on zoning rewrite sparks debate on city's business climate
Morton City Hall at 909 Davis St. Last month, the city revealed that, despite six weeks of advertising, its request for proposals seeking a consulting
Sphere Entertainment Q2 Earnings Call Highlights
Sphere Entertainment (NYSE:SPHR) reported second-quarter revenue of $313.6 million and adjusted operating income of $50.9 million, while executives highlighted progress on venue expansion, original content development and advertising partnerships. Executive Chairman and Chief Executive Officer Jim
Amazon Just Revealed a Huge Shift in Advertising. Every Business Should Pay Attention
Everyone focused on the cloud. The real marketing story is the ad business, and it signals where your budget is headed.
FTC Sues Hims & Hers Over Health Privacy And Billing Practices
By Ellyn Vohnoutka HealthDay ReporterFRIDAY, July 31, 2026 (HealthDay News) — The U.S. Federal Trade Commission (FTC) has sued telehealth company Hims & Hers, alleging it shared consumers' private health information with advertising platforms and unknowingly charged some customers for ...
Steve Hilton's AI campaign ads fuel calls for new political advertising safeguards
Jimmy Smith: Entertainment value
Amusement Park Entertainment’s Chairman, CEO and Chief Creative Officer discusses cultural storytelling, fearless ideas and why advertising must earn people’s attention.
LG users complain about unwanted ads on TVs and gaming monitors
Even Microsoft is irked by LG's advertising.
Colorado’s primary proved in this political climate money doesn’t buy electoral happiness
To catch you up, campaign committees from this 2026 election cycle already collected and shoveled out a lot of cash: $102.64 million. That’s contributions in all forms — dollars, in kind, loans, etc. — from December 2024 to now. Total expenditures just for advertising amount to $32.94 million. More to come for the general election. […]
Looking at Portland's business climate with Columbia Sportswear CEO Tim Boyle
As Columbia Sportswear celebrates a major win in the world of advertising, the company's CEO says Portland's economic challenges might be too much to bear.
Novo Nordisk sues GLP-1 rival Eli Lilly over claims of false advertising
Novo Nordisk filed a lawsuit claiming Eli Lilly ran “false and materially misleading” advertisements that ignore recent data. According to Lilly, though, its message is "truthful" and "grounded in the most direct scientific evidence available."
North Star Health to close birthing center at hospital in Ogdensburg
Claxton-Hepburn Medical Center is losing revenue operating its 24-labor-and-delivery unit amid months of financial turmoil at North Star.
In heated Minnesota Senate primary, barrage of political ads is omen of more to come this fall
In a closely contested battle for DFLers in the U.S. Senate primary, candidates and their backers are spending big on advertising. They’re bringing their case to every available screen they can find.
Apple Sued Over Reported 'Hide My Email' Flaw
Apple this week was sued over a reported "Hide My Email" flaw that could expose a user's real email address. The proposed class action lawsuit alleges that Apple violated California's false advertising law and other consumer protection statutes by knowingly offering a feature that does not work as advertised.
Colorado’s primary proved in this political climate money doesn’t buy electoral happiness
To catch you up, campaign committees from this 2026 election cycle already collected and shoveled out a lot of cash: $102.64 million. That’s contributions in all forms — dollars, in kind, loans, etc. — from December 2024 to now. Total expenditures just for advertising amount to $32.94 million. More to come for the general election. […]
Publicis Raises Guidance, Citing New Business Wins
The advertising group said it is benefiting from new business momentum driven by continued client demand for AI-powered marketing services.
Reddit questions if AI data deals could hurt its ad business
Reddit's advertising edge is its community data. Now it's debating whether selling that data to AI undercuts it.
Opinion: Jacobs Entertainment's application for a massive sign along I-80 should be denied.
The proposed Reno's Neon Line District sign is argued to be an advertising display, not an area identification sign. Public comments can be submitted until July 24.
World Cup 2026: England's Jordan Henderson out of tournament after freak injury against Mexico
Jordan Henderson has been ruled out for the remainder of Englands World Cup campaign; Brentford midfielder landed awkwardly as he hopped over the advertising hoardings following Englands dramatic 3-2 win against Mexico at the Azteca Stadium
Nielsen eyes further methodology changes ahead of football season
It appears as if Nielsen is preparing to find yet another way to keep sports viewership trending upward ahead of the upcoming football season. The audience-measurement firm, whose data is treated as the gold standard within the television business and is the currency by which networks sell advertising to media buyers, plans to formally roll…
England’s Jordan Henderson requires wrist surgery, set to miss rest of World Cup
The Brentford midfielder landed awkwardly as he slipped while climbing over the advertising hoardings after the 3-2 win over Mexico.
Halon Entertainment completes management buyout
The company, which works across film, television, games, immersive entertainment and advertising, said the move follows a joint decision by Halon and NEP Group that independence would allow the business to focus entirely on its clients, employees and long-term growth.
Cost-Free Entertainment Platforms Propel Growth in the Ad-Supported Streaming TV Sector
The FAST market is driven by increasing consumer adoption of cost-free streaming, expanding ad-supported content, and enhanced personal advertising technologies. This growth is further accelerated by smart TV integration, diverse content offerings, and rising digital video libraries, notably in Asia-Pacific. Free Advertisement (Ad)-Supported Streaming Television (TV) (FAST) Market Free Advertisement (Ad)-Supported Streaming Television (TV) (FAST) Market Dublin, July 02, 2026 (GLOBE NEWSWIRE) --
The Most Important Business Lesson From Cannes Had Nothing to Do With Advertising
The world's biggest advertising festival just made the case that creative thinking belongs in the boardroom, not just the campaign brief.
Political advertising floods Texas as 2026 contests ramp up
Walmart gets bullish on advertising business with Vibe.co acquisition
The retailer plans to strengthen its higher-margin advertising division through a deal to acquire the CTV tech platform.
Roku May Help Fox Avoid Aggregeddon
(Welcome to the “Most Important Story of the Week”, my bi-weekly strategy column analyzing the most important (but often not buzziest) news story of the last two weeks. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. Please subscribe.) Scrolling through links over the last week, I stumbled across this fun headline: Wow. Formula 1 (the sport, not the docu-series) is the perfect “dog not barking”. As a reminder, each week in my Streaming Ratings Report, I call out the shows that miss every viewership chart. I dub them “dogs not barking”—like the Sherlock Holmes mystery—because without any data, we forget they even exist. This is in contrast to something like, say, a film flop—cough The Mandalorian and Grogu cough—where even underperforming at the box office is widely discussed here, there and everywhere. In the US, Formula 1 is now in “no public viewership data, so not discussed” territory. After moving to Apple TV from its former home of ESPN, basically no one talks about it. Apple did publish an initial, unsourced, unsubstantiated, (dare I say unserious) datecdote claiming more folks are watching Formula 1 on Apple than ESPN, but we haven’t gotten any updates since. This stands in contrast to when the sport streamed on ESPN, and ESPN PR provided weekly viewership figures. Formula 1 was, at best, a niche sport in America—averaging 1.3 million viewers in the Big Data Plus era—but now it’s basically anonymous. (And yeah, after moving to Apple, I very, very, very much doubt its ratings increased.) Unfortunately, that story isn’t quite big enough to warrant a section in today’s “Most Important Story of the Week” column, but I wanted to call it out, because otherwise, no one else will! Certainly, no one will write articles about the silence/ratings decline, unlike when they wrote breathless articles connecting the rise in viewership to Netflix’s Drive to Survive, including Reuters just last month. (This is a topic I’ve tried to provide a moderate/nuanced/non-hyped take since 2022.) Anyway, on to this week’s issue. I was a bit worried I didn’t have a juicy topic, then the Murdochs went out and did their Murdoch thing: buying Roku. So that’s the story of the week, and it happens to touch on quite a few themes of the streaming wars and the disruption therein. I’ll cover that, plus why more consolidation in Hollywood media looks likely, more good news on the Hollywood labor front, whether we’ll see an uptick in production in Los Angeles, some Broadway and theme park news, cellphone prices going up in the third world (and possibly everywhere), and more. Subscribe Most Important Story of the Week - Another Big Media & Entertainment Merger The story of the week is clearly Fox is buying Roku for $22 billion. I read a lot of good strategy takes on why Fox bought this streaming TV device maker—and I’ll have mine below—but what fascinates me more is how this deal connects to quite a few themes of the streaming wars, linking to everything from the pace of M&A to “aggregeddon” to Netflix’s recent M&A actions/inactions to the shift to advertising from pure play streaming and more. The only topic I can’t really connect it to is my old theory, “never bet against Rupert Murdoch” because he isn’t the one who did this deal; his son Lachlan inked it. (Do I think he provided advice, even at his 95 years of age? Sure.) That plus I have one additional piece of strategy for all entertainment players, inspired by this deal. So let’s dive into all those topics, starting with why I like this deal. Roku is a Great M&A Buy
Exclusive | Walmart, in Biggest Deal in Two Years, Buys Advertising Tech Firm
The retail giant is purchasing Vibe.co, a company that enables advertising through connected TVs.
Walmart to Buy Vibe.co in Effort to Fuel TV Advertising Business
Walmart Inc. has agreed to acquire Vibe.co in an effort to expand its connected television advertising business, the company said in a statement on Tuesday.
At Its First-Ever Cannes, OpenAI Says ‘We Are Clearly In The Advertising Business Now’
Bonjour, ChatGPT ads. OpenAI’s inaugural Cannes Lions appearance doubled as a coming‑out party for its baby ad business.
Global entertainment revenues to reach $4.2 trillion by 2030 as advertising powers industry growth
The global media industry is on course to generate US$4.2 trillion in annual revenues by 2030, according to the latest forecasts. The sector will add around US$600 billion in new revenue over the n…
Global entertainment and media advertising revenues to hit US$1.4 trillion in 2030 - as global box office continues recovery: PwC
The global entertainment and media (E&M) industry will hit US$4.2 trillion in revenues in 2030, growing at a CAGR of 3.4%, as AI-powered advertising and in-person, live experiences power growth in the industry, according to PwC's Global Entertainment & Media Outlook 2026-30, released today.
Global entertainment and media advertising revenues to hit US$1.4 trillion in 2030 – as global box office continues recovery: PwC
The global entertainment and media (E&M) industry will hit US$4.2 trillion in revenues in 2030, growing at a CAGR of 3.4%, as AI-powered advertising and in-person, live experiences power growth in the industry, according to PwC’s Global Entertainment & Media Outlook 2026-30, released today.
Creators take over Cannes Lions, advertising's biggest bash
Creators are descending on Cannes Lions, the ad industry's tentpole event, reflecting their increased importance in the marketing mix.
CT cannabis shops say state's strict rules on discounts hurt business
Retailers say Connecticut's cannabis advertising restrictions are stricter than those faced by many other businesses.
Does Advertising Business Growth Assert AppLovin Corporation (APP) as a High-Growth Large-Cap Stock to Buy?
AppLovin Corporation (NASDAQ:APP) is one of the high-growth large-cap stocks to invest in now. On June 10, Benchmark reiterated a Buy rating on AppLovin Corporation (NASDAQ:APP)and a $775 price target. The research firm remains bullish on the stock, impressed by the company’s prospects in its consumer advertising business. A recent investor presentation affirmed management’s confidence […]
Electronic Arts launches EA Advertising, a new way for brands to advertise 'directly into gameplay'
Electronic Arts announced EA Advertising, a new way for brands to connect with fans through its portfolio of games, from stadium signs to custom content.
EA Sports FC, Madden NFL Publisher Announces EA Advertising
EA announces EA Advertising, enabling deeper brand integration for its portfolio of sports titles, such as Madden NFL and EA Sports FC.
Electronic Arts Introduces EA Advertising, Launching Brands Directly Into Gameplay and Live Experiences
Connecting brands to highly engaged audiences through an exclusive EA SPORTS Partner Program, in-game integrations, creative partnerships, and scalable advertising capabilities across EA’s global portfolio Electronic Arts Inc. (NASDAQ: EA), the global leader in interactive entertainment, today announced the launch of EA Advertising , a new platform transforming how brands connect with audiences through digital and real-world experiences across its global portfolio of games. EA sits at the intersection of entertainment, sports, technology, music, and culture. Across console, mobile, and PC, our games and services reached more than 120 million players 1 each month during fiscal year 2026. Together, this scale and frequency of engagement create meaningful opportunities for brands to connect with audiences through authentic, interactive experiences. EA SPORTS is one of the largest interactive sports platforms in the world, connecting hundreds of millions of players across console, PC, and
EA rolls out Advertising platform to let companies market "directly into gameplay"
"We’re helping brands become part of those moments in ways that are relevant and built for players"
Marketing genius or own goal? Science World soccer ball free advertising for Adidas, FIFA
The giant soccer ball installed over the Science World dome in Vancouver has prominent Adidas and FIFA branding on it, even though neither organization paid into the project.
4As Rebrands Coalition for Healthcare Communication to 4As Health as Part of Next Chapter Strategy
The 4As, the leading U.S.-based advertising trade association serving more than 600 member agencies nationwide, today announced that its subsidiary, the Coalition for Healthcare Communication (CHC), will rebrand as 4As Health, effective immediately. 4As Health is a subsidiary of the 4As (American Association of Advertising Agencies), based in New York and led by Executive Director Jim Potter.
Black Friday Expands Beyond Retail into Media, AI Commerce, Advertising, and Entertainment Opportunities
MIAMI, Fla., June 1, 2026 (SEND2PRESS NEWSWIRE) — Black Friday, one of the most recognized names in global commerce, is continuing its evolution beyond traditional retail into a broader media,
Black Friday Expands Beyond Retail into Media, AI Commerce, Advertising, and Entertainment Opportunities
MIAMI, Fla., June 1, 2026 (SEND2PRESS NEWSWIRE) — Black Friday, one of the most recognized names in global commerce, is continuing its evolution beyond traditional retail into a broader media,
Disney is poised to ramp its already booming advertising business. Rita Ferro is behind the push
Disney is selling ads for the Super Bowl, Oscars and Grammys in 2027, all major advertising revenue drivers. Global ad president Rita Ferro is leading the charge.
Meta has struggled at selling anything other than ads. Will AI be different?
Meta is making a major push to expand its business beyond online advertising, but past efforts show that success is far from guaranteed.
Creator of iconic TV commercial character to retire as CT business booms nationally
The Bob’s Discount Furniture advertising director is stepping down after more than three decades with the company and thousands of commercials, many featuring his “Little Bob” creation.
OpenAI's ChatGPT ad tests reveal new advertising trends
OpenAI's ad rollout is now generating data, which shows ChatGPT has become a hot spot for software ads.
From Art And Science To Current Affairs: The 30 Under 30 Asia Content Creators Using Their Platforms To Educate And Entertain
Content creators on the 30 Under 30 Asia: Social Media, Marketing & Advertising list are inspiring others to pursue their passion and demystifying complex topics for a Gen-Z audience.
Billionaire Tom Steyer's ad spending breaks records in California governor's race
Win or lose, billionaire Democrat Tom Steyer will leave a mark in the history books in his bid to become California's next governor — he’s running the most expensive political advertising campaign in the country this year.
A Look At WEBTOON Entertainment (WBTN) Valuation After Weak User Trends And IP Adaptation Slowdown
WEBTOON Entertainment (WBTN) is back in focus after first quarter 2026 results and fresh guidance highlighted pressure on user metrics and IP adaptation revenue, despite stable revenue and comments around paid content and advertising. See our latest analysis for WEBTOON Entertainment. The stock is trading at US$11.64 after a 2.28% 1 day share price gain. However, recent momentum has cooled, with a 7 day share price return down 15.84% and a year to date share price return down 11.88%, even as...
2026 Healthcare Marketing Impact Awards
Learn about the 2026 Healthcare Marketing Impact Awards from Ad Age and Modern Healthcare, honoring impactful healthcare advertising, marketing and communications campaigns.
‘Worst marketing in sports’: WNBA snubs Caitlin Clark in advertising graphic
Caitlin Clark is the biggest name and face in the WNBA right now, but you wouldn’t know that from a recent WNBA advertising graphic. Sunday featured a few high-profile games and matchups between some of the league’s most high-profile players with A’Ja Wilson and the Las Vegas Aces taking on Angel Reese in the Atlanta…
France's Publicis to buy US data firm LiveRamp in $2.2 billion
French advertising group Publicis Groupe has agreed to acquire U.S. data collaboration company LiveRamp for a total enterprise value of about $2.2 billion in an all-cash deal, it said on Sunday.
Resilience tech company hires driverless car vet, advertising and PR firm promotes new VP
Take a look at some of the recent promotions and new hires announced at south Louisiana businesses.
VW Ads Have Occasionally Ventured Into Science Fiction
Usually when I talk about Volkswagen advertising, I tend to talk about their golden age of ads, the midcentury ones created by Doyle Dane Bernbach (DDB) that we all know, the ones that have become icons of advertising. The other day when I wrote about car ads that feature zero cars in them, I referenced […]
Kars4Kids Jingle Roasted on ‘SNL’ Pulled From Airwaves for False Advertising
A California court recently banned the earworm, the butt of many jokes on 'Saturday Night Live.'
With sports fragmentation, following the fans is crucial
Drew Groner, svp, head of sales and marketing, DIRECTV Advertising Live sports remain one of the last true appointment-viewing experiences — audiences don’t just tune in; they plan their schedules around it. That kind of attention is increasingly rare in modern media, and it is precisely why advertising inventory during live sports commands a premium. […]
Trump vs. Massie becomes a loyalty test for Kentucky voters
No Republican has infuriated President Donald Trump more than Rep. Thomas Massie, which has placed him in a precarious position heading into Tuesday’s Republican primary in Kentucky. The race is already one of the most expensive primary contests ever, with more than $29 million spent on advertising alone, setting up the biggest political test Massie has ever faced. Their long-running duel will be settled by voters like Joni Pugh, who has admired Trump for the last decade and Massie for much longer.
A pro-Ala Stanford super PAC has pulled its ads from TV in the final stretch of the Philly congressional race
Sources said that 314’s move to pull its TV advertising came after the organization commissioned a poll that showed Stanford’s voter support declined precipitously in recent weeks.
Watchdog complaint says Let’s Go Washington failed to disclose Brandi Kruse political advertising
Amazon Prime Video Leveraging Sports for Advertising Domination
As it heads into the upfronts, the tech giant is leaning on the NFL, NBA, WNBA and other events to drive its ad business forward.
Phobio Has Returned $244M to Business Budgets. Meet The Company's New CEO.
Meet Missy Taylor, the new CEO of Atlanta-based Phobio — the tech company that has returned $244M to business budgets by unlocking value in used devices. Here's how an advertising veteran is leading a circular economy business.
A Look At Tencent Music Entertainment Group (TME) Valuation After Recent Share Price Weakness
Recent share performance and context Tencent Music Entertainment Group (TME) has drawn attention after a challenging stretch for the share price, with negative moves over the past week, month, past 3 months, and year to date. At a last close of US$9.10 and a market value of about US$14.3b, the China-focused music streaming and social entertainment business combines QQ Music, Kugou Music, Kuwo Music and WeSing, alongside advertising and merchandise revenue. See our latest analysis for Tencent...
Google Maps has a big problem, and it's getting worse in 2026
Local discovery feels more like advertising, making it difficult to find trustworthy results
Julian Edelman sues friend over $50M sale of business they grew
New England Patriots legend Julian Edelman is suing his former best friend and longtime business collaborator whom the retired football player says didn’t share the windfall from selling a digital advertising firm he helped grow.
Women & Business Profile: Michelle Latta
Michelle Latta Rebel Fox, President Michelle Latta loves advertising so much that, as a toddler, she preferred commercials over actual television
Google Cloud revenue is now 18% of Alphabet’s business. Is this the beginning of the end of Google’s search identity?
Search and advertising have been central to Google's identity and business from Day One. The booming demand for AI may be changing that.
Paxton accuses Houston-area business of running birth tourism scheme
Texas Attorney General Ken Paxton is accusing a Houston-area business of running a “birth-tourism” operation, coaching clients through visa scrutiny and falsely advertising medical and nursing services.
Merman and the New Rules of Branded Entertainment
Little Black Book, With roots in premium TV and a foothold in advertising, Merman is redefining branded entertainment. LBB’s Olivia Atkins examines how the production company blends storytelling, talent and craft to create work that earns attention, travels across platforms and delivers long-term brand value
Norman U. Cohn, business entrepreneur and advertising specialties innovator, has died at 93
He grew the Advertising Specialty Institute into a promotional products giant by connecting manufacturers, printers, and distributors of logo-adorned items to buyers such as companies and schools.
Snapchat brings AI-powered conversational advertising to its app
Users will be able to chat with a brand's AI agent to do things like ask questions and get recommendations.
Oprah Winfrey’s podcast lands at Amazon as part of multiyear deal
Oprah Winfrey's podcast is headed to Amazon. Her company, Harpo Entertainment, has signed a multiyear deal with Amazon-owned Wondery for exclusive distribution and advertising rights to "The Oprah Podcast." Starting
Kill Tony Inks Deal With Fox's Red Seat Ventures for Streaming and Ads
Red Seat will sell advertising for the popular comedy show, which will also gain distribution through Tubi and Fox One.
Radial Entertainment Names Matt Katrosar Exec VP, Global Advertising
Radial Entertainment Names Matt Katrosar Exec VP, Global Advertising & Partnerships