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Patrick Ngongba's big night leads No. 2 Duke to rout
Duke routed Coastal Carolina 113-52 Thursday night. Patrick Ngongba II finished with 28 points, while Cayden Boozer added a double-double.
Bruins’ Scoring Depth Reveals Remarkable Early-Season Stat
The Boston Bruins have one of the NHL’s most explosive scoring units. They showed off their scoring prowess again on Thursday night.Boston blew out the Pittsburgh Penguins 6-2. But the bigger story was their scoring outburst. The Bruins had five different players score against Pittsburgh — Pavel Zacha (two goals), Mark Kastelic, Elias Lindholm, Morgan […] The post Bruins’ Scoring Depth Reveals Remarkable Early-Season Stat appeared first on HEAVY.
Bryce James hits milestone in college basketball career at Arizona
The son of LeBron James got his second career start on Thursday night.
Wayne Rooney named pundit of the year at Broadcast Sport Awards
Wayne Rooney was named the pundit of the year at the 2026 Broadcast Sport Awards on Thursday night.
Wayne Rooney named pundit of the year at Broadcast Sport Awards
Wayne Rooney was named the pundit of the year at the 2026 Broadcast Sport Awards on Thursday night.
Islanders News: Close, but not enough
The Islanders liked their effort at home against the Hurricanes on Thursday night, but in the end no points were to be had. Sure, there were some nice efforts, but ultimately it was a “they are who we thought they are” performance. It’s gonna be a slog this season. Islanders News Brett Hull and Kelly […]
“They’d Have a Much Better Chance of Winning”: Skip Bayless Laments Diego Pavia Being Cut by Ravens Amid Struggling vs. Jaguars on TNF
With Lamar Jackson out with an injury, the Baltimore Ravens started Joe Fagnano at quarterback for Thursday Night Football’s showdown against the Jacksonville Jaguars. However, as the game approaches halftime, the Ravens are struggling offensively, trailing 17-3.
Seattleites rally in support of trans girls after state voters approve sports ban
Advocates and allies rallied at Seattle’s Westlake Park Thursday night in support of transgender girls, many still reeling from an election night blow. A state initiative that will restrict trans girls from competing in girls sports was approved by Washington voters, reversing a longstanding policy that has allowed K-12 students to play on teams that match their gender identity.
Derrick Henry turns 17 carries into 57 yards
Derrick Henry carried the load on Thursday night, gaining 57 yards on 17 rushing attempts against the Jaguars in Week 9.
Bryce James scores first collegiate points for Arizona
Bryce James, a son of the NBA's all-time leading scorer LeBron James, scored his first collegiate points for Arizona on Thursday night.
John Gambadoro just misses ceremonial free throw at Suns-Magic
John Gambadoro took the court Thursday night minutes before the Suns tipped off against the Magic and just missed the ceremonial free throw.
Mistakes, Lethargy, Penguins Lose Again; Blame Detailed Below
PITTSBURGH — On paper, Thursday night’s game at PPG Paints Arena between the Pittsburgh Penguins (5-9-2) and Boston Bruins (12-4-1) […]
Suns start Oso Ighodaro over Khaman Maluach vs. Magic
The Phoenix Suns started Oso Ighodaro over center Khaman Maluach for the first time this season on Thursday night against the Orlando Magic.
3 key Islanders skaters return to practice ahead of Hurricanes clash
The New York Islanders have been a middle-of-the-pack team so far this season. While the team is 7-5-2, the Islanders have been without multiple players , including Mathew Barzal and Matias Maccelli. Now, as the team prepared to face the Carolina Hurricanes on Thursday night, three of the injured players returned to the ice for the morning skate. […] The post 3 key Islanders skaters return to practice ahead of Hurricanes clash appeared first on ClutchPoints.
Ravens Slammed With Horrific Prediction Hours Before Jaguars Game
The Baltimore Ravens have been handed a horrible prediction for Thursday night's game against Jacksonville.
NFL Thursday Night Football preview: Ravens to start rookie Joe Fagnano at QB vs. Jaguars
Is there a Thursday Night Football game tonight? NFL Week 9 schedule
2026 Week 10 Preview: UTSA Roadrunners @ Florida Atlantic Owls
Another high-scoring Thursday night thriller appears to be on the horizon, as the Roadrunners and Owls meet in Boca.
Jaguars vs. Ravens, odds, injuries, key matchup in Thursday Night showdown
Previewing the Jacksonville Jaguars Thursday Night game at Baltmire.
Packers vs. Patriots prediction, odds, pick for NFL Week 9
The Green Bay Packers visit the New England Patriots on Sunday, November 8, with both teams looking to build on Week 8 victories. Green Bay is 5-3 after beating Carolina 27-19 on Thursday night, while New England improved to 5-3 with a 24-19 comeback victory over Miami. Kickoff at Gillette Stadium is scheduled for 4:25 p.m. ET on FOX. The matchup […] The post Packers vs. Patriots prediction, odds, pick for NFL Week 9 appeared first on ClutchPoints.
The Last Disney+ Original?
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Before we get going, I wanted to remind readers about how I plan to keep your trust while I add advertising to this newsletter. As you’ve no doubt noticed, I’m running ads now, but the danger is that it could impact my analysis and writing. I have a list of sponsors on my About Page, so if you think I’m biased, you can check out who’s sponsored this newsletter! This is something that I’m not sure anyone else in digital media does (if you’re a writer or media outlet and you do this, let me know and I’ll shout you out!) but it’s something I’d love to see embraced by the entire industry. Sunlight, i.e. transparency, is often the best disinfectant. Okay, on to this week’s issue. We (finally) have another major Disney+ TV show to talk about, so that’s my main focus for today. Plus, we had a lot of new shows come out, including the fourth seasons of The Diplomat and Tulsa King! And Love is Blind! The Lowdown! Also, four (four!) straight-to-streaming films came out this week, featuring a lot of big names and celebrities, so I’m going to look at those. All that, mixed news for the WNBA, Reacher ends its run on the charts, Skydance does well in September viewership, NYU’s Sundance dominance, all the flops, bombs and misses, and a whole lot more. Let’s dive right in! (Reminder: The streaming ratings report focuses on the U.S. market and compiles data from Nielsen’s weekly top ten viewership ranks, Luminate’s Top Ten Data, JustWatch and Reelgood interest data, Samba TV household viewership, company datecdotes, Netflix hours viewed data, Google Trends, and IMDb to determine the most popular content. While most data points are current, Nielsen’s data covers the weeks of October 12th to October 18th, 2026. You can find a link to my terminology here.) Subscribe Television - Disney+’s Porridge Problem Listen, per my headline, VisionQuest isn’t the last Disney+ Original. At least, I’m pretty sure it’s not. They have other MCU shows in development. Well, maybe one: But it sure feels like the end of an era. I’d call it their “porridge too hot” era, to quote myself from The Ringer. I told Ben Lindbergh that Disney+ seemingly couldn’t figure out the right amount of content. In the heights of the Streaming Bubble Era (circa 2019 to 2022), they started releasing an insane amount of TV shows. After their growth slowed, they’re down to two or three shows a year, and that might be down to 1 by 2027. Here’s my TV shows by year chart: Even at the time, I thought Disney was making too many shows (that cost too much). Today? They’re definitely making too few shows (though the budgets are more in check, at least according to the reporting). Porridge too hot, porridge too cold; too many shows, now not enough. Which makes evaluating VisionQuest so interesting. This show didn’t have a great lead-in, whether it be a Marvel Cinematic Universe film (the last non-Sony-produced-Spider-Man flick came out The Fantastic Four from July of 2025) or Marvel Cinematic Universe TV show (the two this year were Wonder Man back in January and _Daredevil: Born Again_in May, both of which underwhelmed). And so far, VisionQuest hasn’t quite recaptured the MCU Originals glory, but it has some signs of sparks. First, it made Samba TV, though at a lowly ninth place. At least it made it, a feat some other Marvel shows didn’t accomplish. (Ironheart landed on the Samba TV charts one week at tenth place, but Wonder Man and Daredevil: Born Again both missed.) VisionQuest also made Luminate, though with only 3.0 and 7.6 million hours. But it missed Nielsen in its first week. The best news might be its 7.8 on IMDb, on 12K reviews so far, great numbers, even for a superhero show. Looking at those numbers, this show will really need to pick up in future weeks—and it may since it’s coming out weekly—or Disney will have another disappointment on its hands. Disney+ binge-released their last few shows to try to boost numbers, but that meant shows like Iron Heart and Wonder Man didn’t last long on the charts. _Daredevil: Born Again’s_last season missed entirely (though it came out weekly). Here’s the Disney+ Originals by totals: And for a fun new look, here are those same shows, rearranged by the years they came out: That really shows that, in addition to Disney+ releasing fewer shows, those shows just don’t hit like they once did. If I had to offer one main explanation, it’s that Marvel Studios moved away from characters who starred in the Avengersmovies (The Scarlett Witch, Vision, Hawkeye, Loki, Falcon, Winter Soldier) to characters who didn’t (Moon Knight, She-Hulk, Iron Heart, Wonder Man, Daredevil). It sounds trite, but more popular IP tends to do better than less popular IP. In Marvel’s case, beloved, decades-old characters trump newer ones. And yes, I think this is a problem for Disney. The failure of Marvel TV shows to linger for weeks on the charts, unlike in 2021 and 2022, explains why Disney’s share of the charts has plummeted: That’s a strategic issue. Yes, these shows are really expensive, but without them, Disney+ will struggle, especially if Disney+ keeps raising prices AND licenses out its shows non-exclusively. My recommendation? Return to the core value proposition, which is Disney+ as “genre HBO”. The goal is six shows a year, coming out weekly, spaced out throughout the year. When a show hits, keep it coming back. Make three to four of those shows Marvel or Star Wars, and fill out the rest with IP swings like Percy Jackson, Goosebumps or something like National Treasure. And make YA-skewing shows like Coven Academy to fill out the schedule. Disney, you can get this porridge just right, er, make the right number of shows. Quick Notes on TV Netflix’s sophomore, er, junior, er, senior season slump abated very, very slightly this week. I speak of The Diplomat, which returned for its fourth season on 15-Oct. Credit where credit is due, this show debuted in April of 2023, and has put out new seasons every year since. Has that helped the viewership? Not really. This season opened to 16.4 million hours, which is down significantly from the first season (21.7 million hours) and down somewhat from the second season (18.0 million hours), but it is up from last year’s 14.2 million hours opening. On Samba TV, it opened to third place; that’s also very good. On Luminate, it opened to 25.0 million hours, which is good, but over thirty million hours is a hit on that platform. Netflix wisely renewed it, since it’s steady and, frankly, Netflix needs hits.1 Paramount+ put out Tulsa King’s fourth season on a Friday. After putting out most of their big, usually-Taylor Sheridan-scripted shows out on Sundays last year, they’ve clearly moved to Fridays going forward. Was this a thought-out strategic change, Netflix mimicry, or a data-inspired move? Tough to say. Fridays are crowded with new movies, but so are Sundays with new shows. Anyways, this one is coming out weekly, and we haven’t seen it hit the Nielsen or Luminate charts yet. But it did make Samba TV at fifth place, which is a good opening. Still, if this doesn’t make Luminate or Nielsen next week, I’d call it a disappointment. Netflix had two unscripted shows hit the charts this week, one a docu-series and one a reality competition show. Tyson is a four-episode docu-series about one of boxing’s most popular fighters, and it made both the Samba TV and Luminate charts, but not Nielsen. That’s a solid run for only four episodes (assuming it didn’t cost an arm and a leg to produce). Netflix’s latest season of Love Is Blind also returned for its eleventh season, which opened to 10.0 million hours, down from previous seasons. It also had 11.0 million hours according to Luminate, roughly in line with the Nielsen numbers. Last issue, I analyzed the triple successes of Below, Carrie and Crystal Lake, noting that all three have done well. I mostly used Nielsen, but all three shows also made Samba TV (see above). Crystal Lake in particular did very well on Luminate, getting 35.0 million hours, top for Peacock among first seasons: The top “show” of the week would have been Thursday Night Football again, at 41.7 million hours. This is still above last year’s game, but it continues the season’s overall downward trend, which happens every year. (Though a big week is coming, based on the news stories I’ve seen.) As I said before, I’ll do a deeper dive on all the October games later this month, with comparisons to previous years. One company is quietly on a roll, when you consider the shows it makes and streams. I speak of Skydance—a point Variety made—noting that it produces Neagley and Reacher for Amazon, along with Paramount+’s Lioness, which means it produced three of the top four shows of September according to Nielsen. By the way, Neagley fell off the Nielsen charts after four weeks, which is a pinch short for how well it started, but it’s still a huge success. (Interestingly, it finished just 7.3 million hours ahead of the cancelled Ride or Die.) The point, though, which I’ve made before, is that Prime Video still has a problem with how many co-productions it buys, most notably _The Boys_from Sony and Reacher/Jack Ryan from Skydance. It’s not a critical flaw—everyone licenses shows—but Amazon still struggles to make its own hits. Reacher finally fell off the Nielsen charts, so here’s its final rank for season four: We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… ...An example of the algorithm NOT picking a film… …whether or not Netflix buys shows simply for the movie poster… ...if East of Eden is above the Obliterated Line... ...what four star-studded straight-to-streaming films didn’t chart... ...and a whole lot more... ...please subscribe! We can only keep doing this great work with your support. If you want an idea of just how much content you’d get in a full issue, check out this older issue.
Baltimore Ravens sign veteran quarterback after Lamar Jackson injury
The Baltimore Ravens’ quarterback room has been decimated by injuries over the past few days. Now, the team is bringing in some reinforcements. The Ravens are signing quarterback Kedon Slovis to their 53-man roster off the Green Bay Packers’ practice squad. He could be one of Baltimore’s options against the Jacksonville Jaguars on Thursday night.…
Science After Dark
Adults get the museum all to themselves this Thursday night for Science After Dark: Chemistry Uncorked! MOSI are taking chemistry out of the textbook.
“Wrong Firing,” “Needed a Scapegoat”: NFL Fans Question Dave Canales as Panthers Fire DC Ejiro Evero After Packers Loss
After a 27-19 loss to the Green Bay Packers on Thursday Night Football, the Carolina Panthers have decided to fire defensive coordinator Ejiro Evero, per NFL insider Adam Schefter. Canales retained Evero as defensive coordinator in 2024 when he took over the head coaching position.
Is Packers’ offense sustainable? NFL analyst weighs in
The Green Bay Packers are riding high after a 27-19 Thursday Night Football win over Carolina, including QB Jordan Love, who sent a message to the home state Brewers after their World Series win. The Packers’ defense got praise from head coach Matt LaFleur after beating the Panthers, but the offense was criticized for crucial mistakes in Week 7’s […] The post Is Packers’ offense sustainable? NFL analyst weighs in appeared first on ClutchPoints.
Adams County deputy shot while responding to mental health call
An Adams County deputy is recovering in the hospital after being shot while responding to a call in West Union on Thursday night.
Panthers fall below .500 after loss against Packers
The Carolina Panthers are below 500 for the first time since week one after the team fell to the Green Bay Packers, 27-19, Thursday night.
Jordan Love tosses three TD passes in win over Carolina
Jordan Love passes for 288 yards and three touchdowns to help lead the Packers to a 27-19 win over Carolina on Thursday night.
Panthers Comeback Falls Short in Loss to Packers
The Carolina Panthers rallied but it wasn't enough as they fell short to the Green Bay Packers on Thursday night.
Kochetkov Still Undefeated: Hurricanes 3, Blue Jackets 2
The Carolina Hurricanes continued their winning ways with a 3-2 victory over the Columbus Blue Jackets on Thursday night at the Lenovo Center. The win gives Carolina an NHL best 11-2-2 record. They have won 11 of their last 13 games. Pyotr Kochetkov earned the win with a 24 save performance in net. His 9-0-0 […]
Entrepreneur’s gather for Youngstown Business Incubator’s Shark Tank event
The Youngstown Business Incubator’s Seventh Annual Shark Tank event took place Thursday night, and it attracted its biggest crowd yet.
Sabres’ Goalie Choice Takes Shape After Shutout in San Jose
The Buffalo Sabres are looking to build momentum on Thursday night after their shutout win over the San Jose Sharks.Per Paul Hamilton and Rachel Lenzi, Colten Ellis was in the starter’s net on Thursday. This implies he is the likely starter for Buffalo’s late-night matchup against the Anaheim Ducks.At 2:30 p.m. EDT, Daily Faceoff also […] The post Sabres’ Goalie Choice Takes Shape After Shutout in San Jose appeared first on HEAVY.
Packers vs. Carolina Panthers, Week 8 open thread
Join us at Buffalo Rumblings to chat LIVE during Green Bay Packers vs. Carolina Panthers for Week 8 of Thursday Night Football
Panthers vs. Packers live updates, inactives, where to watch: Jordan Love, Green Bay look to rebound on 'Thursday Night Football' vs. Bryce Young, Carolina
Palmetto Sports Daily: Can the Panthers bounce back on Thursday Night Football?
PSD previews the Panthers’ big Thursday night matchup at Green Bay and talks more about what to expect from the Gamecocks and Tigers this weekend.
Jack Grealish Absent From Everton Game Due to Discipline
Everton winger Jack Grealish was missing from the squad to face Newcastle United in the Carabao Cup on Thursday night.
Thursday Night Football fantasy: Tetairoa McMillan and Jalen Coker
The Panthers are leaning heavily on Tetairoa McMillan and Jalen Coker. Can fantasy managers trust them on Thursday Night Football and beyond?
NFL Thursday Night Football preview: Panthers and Packers try to rebound from frustrating losses
Panthers elevate Cardinals draftee for TNF amid cornerback injury crisis
The Carolina Panthers are turning to veteran cornerback Marco Wilson as injuries leave their secondary dangerously thin ahead of Thursday Night Football against the Green Bay Packers . ESPN reporter Jeremy Fowler recently highlighted Carolina’s shortage, with only two healthy cornerbacks remaining on the 53-man roster . The Panthers are elevating […] The post Panthers elevate Cardinals draftee for TNF amid cornerback injury crisis appeared first on ClutchPoints.
Palmetto Sports Daily: Gamecocks look to keep focused, Clemson heads into hostile environment
PSD returns with how the Gamecocks and Tigers are preparing for Saturday, plus a preview of South Carolina State’s big Thursday night matchup.
Packers’ HC Signals Starting Offensive Line Change
The Green Bay Packers might be without starting right guard Travis Glover for their Week 8 game against the Carolina Panthers. The team plays on Thursday Night Football and Glover has not practiced on the estimated injury report for Monday or Tuesday. Head coach Matt LaFleur made it clear that his current injury status will […] The post Packers’ HC Signals Starting Offensive Line Change appeared first on HEAVY.
Panthers vs Packers: Storylines to watch for Thursday Night football
Breaking down the important story lines ahead of Thursday Night Football
Packers Get Tough Matthew Golden News Ahead of Panthers Showdown
The Green Bay Packers will be severely shorthanded against the Carolina Panthers on Thursday night The post Packers Get Tough Matthew Golden News Ahead of Panthers Showdown appeared first on HEAVY.
3 things to watch in Packers v. Panthers
This is already the second Thursday night game for the Packers this season.
Ask Pete Dougherty your questions about the Green Bay Packers
Pete Dougherty is taking questions as the Green Bay Packers head into a Week 8 Thursday night matchup against the Carolina Panthers.
Bears vs. Seahawks odds: Opening lines for Week 8 matchup
The Chicago Bears and the Seattle Seahawks are both coming off prime-time Week 7 wins, and they’ll face each other under the lights in Week 8 on Monday Night Football. The (5-2) Bears knocked off the New England Patriots 30 to 24 on Thursday Night Football, while the (4-3) Seahawks just won 20 to 3 […]
Kids celebrate with big Halloween fun at University Health's Fall Fest!
Hundreds of children who were born prematurely or with special needs reunited Thursday night for University Health’s annual Halloween Fall Fest, turning a night that was only open to families into a celebration of
Inside 26-year-old’s club for million-dollar Chattanooga business owners
At 2nd American Restaurant on Thursday night, around 85 entrepreneurs who have scaled their businesses to at least $1 million in annual revenue sat to a family-style meal of beef cheek roast, airline chicken and the restaurant's signature bowl of mashed potatoes.
Packers Star Reveals Turning Point After Brutal Start to Season
Green Bay Packers safety Evan Williams pointed to the team’s Week 3 loss to the Atlanta Falcons as the moment the defense raised its standards after an uneven start.The Packers entered that Thursday Night Football game at 1-1. They had dropped their opener to the Minnesota Vikings before beating the New York Jets in overtime. […] The post Packers Star Reveals Turning Point After Brutal Start to Season appeared first on HEAVY.
Preview: Bruins look to stay on pace against Sharks
Just the facts Know your enemy Game notes The Sharks come to Boston on a two-game wining streak. They picked up a win Thursday night, beating the Ottawa Senators 6-2. Tonight’s game ends a six-game road trip for the Sharks where they are 3-1-1. It’s a fairly quick turnaround as the Bruins and Sharks will […]
ABC7 Sports Overtime with Dionne Miller: Oct. 23, 2026
On the latest ABC7 Sports Overtime, Dionne Miller discussed the Chicago Bears' big win over the New England Patriots on Thursday Night Football, and more Chicago sports headlines, including a visit from Mr. T.
Fire damages 75-year-old Collierville business, kills beloved store pet
A Thursday night fire destroyed Russell’s Farm Supply Co. at 136 S. Center St., killing the store’s longtime resident parrot, Popeye. No other injuries were reported.
Sixty-nine yards for Rome Odunze on Thursday night
Rome Odunze finished Week 7 with 69 yards on four catches, including a critical reception in the fourth quarter of Chicago's win over the Patriots.
Luther Burden III leads the way with 130 yards receiving
Luther Burden III had a game-high 130 yards and a touchdown on just four receptions on Thursday Night Football versus the Pats.
Sixers Mount Historic Comeback, LeBron James Wins Home Debut
The Philadelphia 76ers made history on Thursday night in LeBron James’ home debut at Wells Fargo Center.Fueled by an electric 32-point performance by Tyrese Maxey, the Sixers erased a 29-point deficit to defeat the Cleveland Cavaliers 114-106 in their home opener.The 29-point comeback is the Sixers’ biggest comeback victory in the play-by-play era. The improbable […] The post Sixers Mount Historic Comeback, LeBron James Wins Home Debut appeared first on HEAVY.
TreVeyon Henderson invisible on Thursday night
TreVeyon Henderson had just five combined touches on Thursday night, finishing with a season-low 23 yards versus the Bears.
Tigers Trample Lions In Road Victory
By: Jared Barton The North Allegheny ice hockey team traveled to the Mt. Lebanon Ice Center for a matchup with South Fayette on Thursday night. Goals were not at a premium, as the Tigers rolled to a 7-1 win. NA opened the game with two first-period markers from senior Cedric Otey and sophomore Brady Dixon…. More »
Cincinnati firefighters respond to fire at building in Avondale
Cincinnati firefighters rushed to the scene of a fire at a business in Avondale on Thursday night.
Thursday Night Football: Luther Burden, Bears lead Patriots 20-14 at halftime
Fire breaks out at vacant Lancaster County business
A fire was reported at a vacant Lancaster County business on Thursday night.
Can fantasy managers trust Rhamondre Stevenson tonight?
On paper, Rhamondre Stevenson looks like a safe fantasy bet in Week 7 on Thursday Night Football. Of course, the same could have been said a year ago.
New England Patriots vs. Chicago Bears: How to watch Thursday Night Football tonight
How to watch this week's Thursday Night Football game between the Bears and the Patriots.
Where to watch Bears vs. Patriots: Channel, live stream, time, schedule for NFL 'Thursday Night Football'
A pair of 4-2 teams face off Thursday night as New England visits Chicago. Here's when and where to tune in.
Patriots decide on starting guard duo against Bears
The Patriots will be without Alijah Vera-Tucker and Ben Brown on Thursday night.
2026 Week 8 Preview: East Carolina Pirates @ Memphis Tigers
Memphis and ECU both look to bounce-back from gut-wrenching defeats Thursday night.
Amazon uses ‘TNF’ to attract new advertisers, expand ad business
'Thursday Night Football' coverage for Amazon has proven a particularly useful tool to expand its advertising and streaming business.
Streaming’s Biggest Show Returns…and a Buzzy Genre Struggles
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Obviously, the big news of the week (if not month) is Netflix letting go of executive Bela Bajaria, their chief content officer. I’m going to cover this in my next “Most Important Story of the Week”, but I also have a data angle that I might publish before then. (Too much news this month, am I right?) But first, I have a bonus Streaming Ratings Report issue for you. Today’s article is a bit of a grab bag of topics I’ve wanted to write about, but couldn’t squeeze into the (already very long) Streaming Ratings Report issues. The NFL drives huge viewership numbers, so I’ve got a look at that. A whole bunch of TV shows returned to the traditional broadcast channels, and I have thoughts. And I have a quick look at adult animated shows, since a couple flopped earlier this month. Plus, the Emmys aired earlier this month, and we got some fun data bout how popular those nominated shows are and why I’m not optimistic about the show’s future. That’s a lot, so let’s dive right in. Subscribe Sports - Football Remains the King of Streaming Over the last two Streaming Ratings Reports, I sorta ignored the biggest “show” each week. (I was tempted to say “piece of content” but I know that word bugs folks.) In my database, I call these “specials”, and they sure are special. I speak of the king of American TV: football!!! Streaming football is back and, unlike some other sports, it routinely dominates all viewership. Probably the best way to show this is to update one of my favorite graphics, the “40 Million Hour Club”1 since football games have joined that club each week they’ve premiered: (Yep, that’s the data through 28-Sep, the first four weeks of the season. As a reminder, I take the average minute audience provided by Nielsen, factor out a percentage of linear TV viewers in home markets, and multiply the run time by the three-hour runtime.) Again, the numbers are huge. Let’s start with Netflix. They grabbed the rights to the bonus opening week NFL Kickoff game (which was on YouTube last year) and it put up 18.5 million viewers on average. That nets out to 47.4 million hours of estimated streaming hours. That’s good! Though, notably, it’s well below Christmas Day games from previous years. Compared to other streamers/broadcasters, that’s a bit of a mixed result. On one hand, Netflix’s 18.5 million average is about what YouTube claimed last year, though Nielsen used a bespoke methodology at that time, so I trust this viewership figure more. So that’s good. (The game also shifted from a Friday to a Thursday and that could have helped the viewership as well.) And Netflix continues to best Prime Video in total viewership—as you’ll see next—though Netflix has had much higher-profile (opening week and Christmas Day) games. NBC/Peacock’s opening game the night before averaged 25.1 million average viewers, which is just much bigger than Netflix (or Prime Video). That’s the big caveat to all streaming viewership records: even in success, they can’t compete with traditional linear TV. Previously, I called this my “hierarchy of viewership”, and the data keeps supporting that thesis. The downside for NBC is that this game’s viewership was down compared to previous years, though it may be a counting issue. Here’s a great chart from Sports Media Watch: Indeed, looking at all the opening week games across all windows, Netflix still lags the other primetime windows, but does well compared to the afternoon games: I saw a few folks make the case that streamers still lag traditional broadcasters in reach, and I’d add they really lag compared to “broadcast plus streaming” options like NBC/Peacock, ESPN/Disney+ and CBS/Paramount+. The best data I saw for this came from Samba TV, who charted reach through the 2025 season, and, wow. (Samba TV’s numbers are historically lower than Nielsen’s, so don’t compare their household figures to Nielsen’s hours, but use them as a proxy for the relative reach of the streamers.) The good news is Prime Video is NOT having a down year. Their opening Thursday Night Football game reached 18.6 million viewers (about what Netflix got), but that’s a high for Prime Video on Thursdays and the biggest Thursday night game since 2015. The TNF games the weeks of 21-Sep and 28-Sep continued this streak, getting 43.1 (16.8 million average viewers) and 42.5 total hours (16.6 million average viewers), which were both up from last year. Still, that continues the (typical) season slide: (For those new-to-streaming-football-numbers folks, the viewership declines for Thursday Night Football as the year goes along.) Overall, it appears as if Prime Video is now part of the “football habit”, be it for customers at home or out at places like bars and restaurants. And its viewership is slowly catching up to broadcast. One last chart shows this. Last season, Nielsen started adding out-of-home viewership to the charts, so I try not to do season-to-season comparisons as I did for the first few years. And while Nielsen added Big Data viewing this year, I’m going to compare the last two seasons. Here’s that chart, which shows the season-over-season gains: When it comes to streaming football, we have to keep a few seemingly contradictory thoughts in our head… First, streaming doesn’t come close to matching broadcast’s reach and, thus, viewership. Second, even with that gap, football is still the biggest “thing” on streaming. It’s very, very popular. Third, while some methodology changes have likely helped Prime Video’s numbers, their viewership does appear to be growing. Lastly, yeah, the NFL started the season off poorly, with week one dragging down the numbers in year-over-year comparisons. However—and again, methodology changes may have helped this—the viewership grew compared to previous seasons over the next couple of weeks. So football is still king. On streaming and off. Television - Adult Animation Continues to NOT Make the Streaming Charts In the last two reports, two adult-animated shows whiffed: Netflix’s animated comedy, Dang! Paramount+’s Sega-video-game-inspired fantasy/comedy, Golden Axe. Neither made the charts, but that’s usually the case for animated shows. I mean, here’s literally every animated show that’s made the Nielsen Original charts since the start of 2025: And one of those shows is G_abby’s Dollhouse_! A kids show! The problem with charts like this is that they don’t give you a sense of how many shows miss the charts. Netflix had at least eleven animated flops, including comedies like Big Mouth (a show everyone assumed was popular in the pre-Streaming Ratings Era), Long Story Short, Haunted Hotel, Mating Season, Strip Law, and Alley Cats, and action shows like Blood of Zeus, Castlevania: Nocturne, Devil May Cry, Splinter Cell: Deathwatch, and Tomb Raider: The Legend of Lara Croft. Prime Video had at least six animated misses, two in the same universe (Hazbin Hotel, Helluva Boss), three more comedies (#1 Happy Family USA, The Second Best Hospital in the Galaxy and Kevin) and an action show (The Mighty Nein). Disney+ had MCU and Star Wars animated misses (Eyes of Wakanda, Marvel Zombies, Star Wars: Visions, Star Wars: Maul – Shadow Lord, and Star Wars: Tales of the Underworld) but I can’t tell how many of those shows were geared towards adults. HBO Max had Harley Quinn and Hulu had Solar Opposites. None of these shows made the charts! That’s a lot of misses! If I remade the chart with all those misses, here’s how it would look: Listen, I know the counter arguments. First, it’s cheaper to produce animated shows than live action. Fair enough, but with viewership this low, even that cheaper price point starts to not matter. Second, just look at the acquired charts. Hit animated comedies can generate viewership for years! Shows like The Simpsons, South Park, Family Guy, and Bob’s Burgers do really, really well. Fair enough, but streaming has failed to recreate the dynamic that Fox has mastered so well. That’s a problem for streaming still. Television - Emmys! The annual Emmys broadcast was a few weeks ago, and I’ve got data on how the nominees performed on streaming, plus hot takes on this year’s viewership (and the big news about the broadcast’s, er, streamcast’s future). We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… The top Emmy-nominated shows… ...why I’m worried about the future of the Emmys telecast... ...the pros of broadcast television ...and the cons... ...please subscribe! We can only keep doing this great work with your support. Coming Soon! Next week, we’ve got a double issue (since the weeks of 21-Sep and 28-Sep were so light), but then I’ll be all caught up after a deluge of streaming ratings data from Nielsen in September. In the meantime, I’m going to try to take a look at Netflix’s stats to explain why Bela Bajaria is out. But even light weeks give me plenty to talk about. The Great British Baking Show returns to Netflix and Apple TV has a buzzy new star-studded comedy. And Netflix has a controversial-but-appears-to-be-popular new game show. Plus big films like Toy Story 5, Backrooms and The Breadwinner head to streaming. And is East of Eden a hit? After that, The Kardashians return to Hulu, Prime Video has a reboot of Carrie, and Netflix has a horror show, Below. Disclosure Day heads to Peacock, The Housemaid heads to HBO Max_,_ a new Ben Affleck film, Animals, lands on Netflix, and Apple TV has a new John Cena action film based on, checks notes, Hasbro’s Matchbox toys. Okay. Longterm, some interesting TV production news. HBO Max ordered How to Survive Without Me, starring Kaley Cuoco, Joshua Jackson, Ray Romano and Rita Wilson, for fifteen episodes! I love that some streamers (or, at least, HBO Max) are finally ordering TV shows with more than eight episodes. In less wise production news, Landman does not appear to be coming back this year, since it just started production. Frankly, I don’t love this (get your shows out on time) but Landman is so popular, I doubt it matters.
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IP Saves the Day On Streaming
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Before we get started, I wanted to highlight a new idea I saw from Real Good AI, proposing a ratings system for AI use. (H/T to Anthony Kaufman’s article highlighting this.) It would look something like this: In general, I think that this is a solid, middle-ground solution that should appease both the pro-AI camp (who love AI) and the anti-AI camp (who wants to know if what they’re watching didn’t come from humans). Regardless of your feelings on AI/LLMs—I’ll never use it for my writing—transparency is often the best solution to many problems. In general, I think way more media outlets need to be using way more AI disclosures. My quick “Yes and...” to this idea: what about ads? In particular, I hate it when I see or hear ads that are obviously AI-generated, but a person or voice says, “I used this product”. AI doesn’t use products! Just today, I watched a YouTube ad where a “person” said they use some sort of rain wind chime...but that’s not a real person! They didn’t use this product. (Especially since the video of the wind chime itself also appeared to be AI-generated...) I believe most traditional advertising already has standards like this anyway.1 Okay, on to this week’s issue. We’re covering the week of 14-Sep, and then next issue, I’ll be fully caught up with Nielsen’s new release schedule. In the future, I plan to put out Streaming Ratings Reports each Monday after Nielsen’s Thursday releases. Overall, we had some big new shows this week, like Prime Video’s Reacher spinoff_, Neagley_, which is off to a big, big start, and Netflix’s latest in its Monster anthology, which is their largest opening since June and the second-largest since One Piece came out in March. All that, plus Slow Horses returns, the trio of returning shows (Lioness, Reacher and Ted Lasso) continue to dominate the top tens, Paramount+’s latest crime drama, a big whiff for a Netflix original film and a precipitous drop for Netflix film charts, all the flops, bombs and misses, and a whole lot more. Let’s dive right in! (Reminder: The streaming ratings report focuses on the U.S. market and compiles data from Nielsen’s weekly top ten viewership ranks, Luminate’s Top Ten Data, JustWatch and Reelgood interest data, Samba TV household viewership, company datecdotes, Netflix hours viewed data, Google Trends, and IMDb to determine the most popular content. While most data points are current, Nielsen’s data covers the weeks of September 14th to September 20th 2026. You can find a link to my terminology here.) Subscribe Television - IP For the TV Win Can I use the dirty word of entertainment journalism right now? IP. Shhh. Don’t tell anyone I said it. But IP works at the box office, and we’ve seen some evidence it works in TV too. Not as well, and not all the time—no absolutes here!—but often enough. And glancing at the Nielsen top ten…it worked this week! Take Prime Video, who has a monster hit in the crime drama Reacher. Would a spinoff work for that show? Yep! They binge-released Neagley, about a detective from the original Reacher series, and its eight episodes debuted to 29.6 million hours. Here’s how it stacks up to Reacher, one of Prime Video’s biggest shows: That’s great. Nearly as strong as Reacher’s opening! (Both shows started with eight, binge-released episodes, so this comparison is apples-to-apples.) Notably, Prime Video scheduled the debut of Neagley to overlap with Reacher’s most recent season, to help drive tune-in. Obviously, I love smart release strategies like that. And even though I wrote “obviously”, it’s not really that obvious, since streamers don’t often take advantage of natural overlaps like this_._2 Other data backs how well Neagley performed. It opened at second place on Samba TV for two weeks and got 51.7 million hours on Luminate. That’s the eleventh biggest opening on Luminate since May of 2024 and tied with Bridgerton’s third season opening. That’s a huge opening! Its IMDb is solid too, a 7.7 on 24K reviews. Netflix’s latest edition in the “Monster” series—which started with Jeffrey Dahmer and comes from Ryan Murphy—did well too, opening to 24.7 million hours. That’s the biggest opening for Netflix since I Will Find You in June, and second biggest since March. Unlike the Reacher series, this franchise is trending downward, though. The first Monster show—Dahmer - Monster—was giant. More than anything, I think this reflects that Netflix running out of extremely popular—if that’s the right word?—serial killers to feature. Still, the data says this is a very good opening. It made it to third place on Samba TV for two weeks. It also opened to 40.0 million hours on Luminate. That’s not quite as elite as Neagley, but still very, very strong. I’ll be honest: my priors coming into any given week are that IP works to help drive buzz for new shows, but TV shows need to stand on their own even more than movies, so they will succeed or fail based on their quality. But these two spinoffs definitely worked. Quick Notes on TV The top show, film or special this week? Football, again. Specifically, Prime Video’s season opener of Thursday Night Football. The games run long (three hours) but mainly a lot of people watch each game. That adds up to a lot of viewership. Paramount released the second season of MobLand on an unusual day for that service, a Friday! Often, they put their new shows out on a Sunday, as they did last year with a run of shows (Lioness, Tulsa King and Landman). MobLand didn’t make Nielsen in its first week, but on Samba TV it got to eighth and seventh place. Luminate had a smaller opening too, only 5.3 million hours. MobLand missed the Nielsen charts for its first eight weeks, so this season is off to a stronger start. (Bonus note: the first season streams on both Prime Video and The Roku Channel, but I only have it as Paramount+ on those charts.) I’ve mentioned a few times that foreign-language originals do lower numbers than English-language originals on Netflix most of the time. But I don’t usually emphasize what country those originals come from, and observationally, they tend to be from Western or Northern European countries, in general. So credit to Not a Stranger, a Turkish Netflix original, for breaking through on Luminate, getting to 7.9 million hours in its first full week on those charts. As I mentioned last issue, Crew Girl ended up making the Nielsen charts in its second week. That’s still a soft performance compared to many shows, but again this, one looks affordable. And if you’re curious, here’s how it stacks up to some other sports romance shows: We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… …about a new data source and how it drives streaming viewership… ...what reality show is struggling in its latest season…. ...what Netflix film bombed…. ...How Reacher, Ted Lasso, and Lioness are doing on the charts… ...what obscure sport put up great viewership numbers… …how far streaming films are falling… …all the flops, bombs and misses for the last week… …and more… ...please subscribe! We can only keep doing this great work with your support. If you want an idea of just how much content you’d get in a full issue, check out this older issue. Coming Soon! Next week, we’ve got a double issue, then we’ll be all caught up with Nielsen’s data. Yes! The goal is to have my report out on the Monday after I get Nielsen’s data. So next issue, I’m looking at East of Eden, The Great British Baking Show, a Willy Wonka game show (that people are upset uses AI, but viewers might not care), and a Cosby show spinoff reboot on Netflix, and Brothers on Apple TV (starring Woody Harrelson and Matthew McConaughey). That’s about it for TV, but who’s going to win the streaming week, The Breadwinner or Backrooms on streaming? Answer: Toy Story 5. Plus Netflix has a Unabomber film and a new Tyler Perry film, Teenage Sex and Death at Camp Miasma tries to repeat The Substance’s run on MUBI, and Paramount+ has Jackass: Best and Last. Long term, Netflix is remaking Lonesome Dove. I love this choice, but man, there are a lot of westerns on TV right now. And they’re making Sega TV shows, including a Crazy Taxi TV show and Sonic show with an “edge”.
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Who's playing on Thursday Night Football tonight? Seahawks vs Broncos
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Where to watch Broncos vs. Seahawks: Channel, live stream, time, schedule for NFL 'Thursday Night Football'
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Politics, Philosophy and Economic Society discusses ethics of physician-assisted suicide
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Good news for CeeDee Lamb
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Netflix’s Summer of Bummer
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Today, I’ve got a guest post from longtime friend of the newsletter, Brandon Katz. I’ve been trying to find time all summer to look at Netflix’s straight-to-streaming film slate, but between a pre-planned trip and Nielsen moving up their streaming data timeline, I’ve been swamped. So I reached out to Brandon, one of my favorite fellow analysts, to write about it. And I feel like he captured the tone and data focus of the newsletter perfectly. You can connect with Brandon on LinkedIn and Twitter. Enjoy! Don’t worry, folks. You’re in safe hands with me. To ease any anxieties about an interloper in ESG’s domain, I’ll start by stealing one of his best framing devices: headlines. Box office flops are covered in the same way the Teenage Mutant Ninja Turtles eye pizza: with cartoonish insatiability. I would know. I’m a former reporter who wrote nearly identical headlines: Yet, intentionally or not, streaming misses get treated with kids gloves, filtered through a rosy lens: In the last six years, U.S. streaming viewership has become nearly as transparent as the box office, but the data often arrives weeks later, in a number of less intuitive metrics, and with nary an official budget to be found. This plays into the Wall Street-whispering narratives major streamers have been cultivating for years. They get a pass in a way that theatrical studios simply don’t. Subscribe Netflix’s Summer Slate Not a single Netflix original film released between May and August this year opened above 20 million U.S. TV hours, per Nielsen. That benchmark usually serves as the EntStrategyGuy’s floor for a streaming hit on Netflix. None of these films enjoyed a hit-cementing single week of 20-plus million hours during their runs. Netflix’s two best films were true crime docs, Maternal Instinct (16.5 million hours) and The Crash (19.7 million), the best overall week for a film this summer. Great for most other streamers, but not necessarily what we’re used to seeing from Netflix. For an overly-dramatic comparison, Happy Gilmore 2 opened last summer to around 47 million hours (celebrity cameos, baby!). Zooming out, the picture looks even worse. In 2026, Netflix’s five biggest scripted summer films posted the lowest average (28.6 million hours) and median (28.8 million hours) eight-week viewership totals of the past four years. Now, it’s unrealistic and unfair to expect Netflix to deliver a _KPop Demon Hunters-_sized hit every year. But it’s also not ideal to see the size of their hits shrinking over the last few summers. Let’s quickly run through some of the notable summer misses. Jennifer Lopez and Brett Goldstein’s perfectly fine romcom, Office Romance, fell off the charts after 20 million hours in its first two weeks. Top films usually last for four-plus weeks. Starry titles ideally don’t decay that fast either. Homegrown star Millie Bobby Brown couldn’t prevent the snappy Enola Holmes franchise from diminishing returns. At 14.3 million U.S. hours, the third film posted roughly half of what the first two films did in their first two weeks. What’s on Netflix calculated that per-day global views were down nearly 60% from the second movie. The Whisper Man did okay with more than 36 million hours over its first four weeks. But I expected a little more juice from a film featuring Robert De Niro, Michelle Monaghan, and Adam Scott. Kevin Hart’s Ladies First collected just 11.2 million hours total across two weeks. That’s a big miss for one of Netflix’s go-to stars. Plopping into the same bucket are Sunny Sandler’s Don’t Say Good Luck (10.3 million in two weeks) and John Cena’s Little Brother (17.5 million). Meanwhile, English-language originals Color Book (June 19), In the Hand of Dante (June 24) and Heartstopper Forever (July 17) never sniffed Nielsen’s Top 10 at all, despite needing only 2 to 5 million hours to land in the top ten most weeks. (By my count, eleven English-language scripted original films released between May and August did chart). It’s only fair to mention that Swapped (1-May) posted nearly 42 million U.S. hours over five weeks (the longest Netflix original run this summer) and is currently their eighth most-watched English-language film ever worldwide. Remarkably Bright Creatures (37 million, 4 weeks) and Voicemails for Isabelle (27 million, 4 weeks) weren’t bombs either. Still, overall, I think it’s fair to say this was a quieter summer season than we’re used to seeing from the market-leader. You might not realize that given the language commonly used in public analysis. The Twist Despite the starkly black-and-white tone of the coverage, here’s the twist: when many box office bombs arrive on streaming, their viewership looks a whole lot like many of Netflix’s supposedly successful summer releases. Hmm, where have we heard that one before? Masters of the Universe topped out at $65 million stateside against a $170 million budget_._ I’ll admit, Skeletor ripping sleeveless curls as a gym bro and bodyslamming Adam’s co-workers was funny. But, much to the chagrin of my bank account, my laughter doesn’t launch franchises. Yet the He-Man reboot opened to 19.6 million hours (from a Wednesday five-day opening instead of just one weekend), on par with Hoppers on Disney+ (19.4 million). It put up nearly 47 million hours over its first six weeks, bigger than all of Netflix’s summer releases. Pretty darn healthy and likely to land among the 25 most-watched movies on streaming this year. Sticking with Amazon, The Sheep Detectives just barely broke even at the box office with $133 million worldwide (and only $66 million domestic). I never expected cloven-hooved, cud-chewing mammals to be able to bring me to tears. Yet that’s exactly how I found myself at the end of this surprisingly affecting movie (#NoShame). It was likely the unexpected quality in a family-friendly film that powered its streaming over-performance. Sheep Detectives delivered a solid run for Prime video netting 26.2 million hours! How about franchise IP? Star Wars: The Mandalorian & Grogu had the lowest opening ($81 million) and lowest-grossing Disney-era live-action Star Wars film ($178 million domestic). One day before release, its Heat score (19.8%)—audiences who list their interest as a 7/7—fell behind blockbusters Wicked (21%), Superman (23%), Fantastic Four: First Steps (23%), Michael (23%), Toy Story 5 (26%) and Avatar: Fire and Ash (27%), according to Greenlight Analytics. The urgent enthusiasm just wasn’t there. On streaming, Mando opened to weeks of 12.1 million, 6.1 million and 2.7 million hours (21 million total) over its first three frames. Not the numbers Lucasfilm was hoping for nor the numbers of a streaming hit. But they’re in the same vicinity as some Netflix summer releases with $345 million at the global box office to offset a smidgen of the pain. Final Thoughts So why oh why does this nuance gap exist? Four key reasons: Data Literacy: A “$100 million opening” just makes sense. After decades of box office reporting, even casual movie fans are well-versed in the benchmarks of hits and home runs. There’s an immediate shorthand. But “16.5 million” hours doesn’t land nearly as cleanly. Despite leaps of progress, the streaming ratings era is still in its infancy compared to theatrical. The EntStrategyGuy and I met thanks to a late 2010s group chat of data nerds hungry to find a shred of certainty in nebulous streaming performance. I’m not surprised to see “No. 1 on Netflix” still getting misconstrued out in the wild. Timing: By Friday morning, we have the box office’s Thursday night previews totaled, allowing us to better project the weekend’s expectations. From there, ticket sales are reported daily. By Sunday, the film’s fate is usually finalized, at least in terms of public perception. In streaming, Nielsen recently improved its delay to…two weeks. The medium isn’t forced to contend with instant gratification as harshly. Financials: Theatrical film budgets are a mere Google away. Profit and loss is calculated in the cold and unforgiving naked light of day for all to see. But finding the vast majority of streaming exclusive movie budgets requires the forensic investigation skills of a Criminal Minds detective. Also, it’s very difficult to calculate how much revenue/value a straight-to-streaming films provides a streamer. This is why there are so few stories about streaming original movies “losing X amount of money”. On top of that, marketing budgets are far greater for theatrical movies than streaming exclusive movies, which leads to earlier and better awareness. This then translates to a wider pool of potential interest. Narrative Control: Netflix is the only major streaming service to publish weekly first-hand viewership data and annual engagement reports. Naturally, some headlines borrow their first-hand framing**.** Other streamers benefit from their comparative lack of transparency. They may occasionally announce vague performance platitudes such as Apple TV’s Mayday becoming its “biggest film debut on the platform to date over its first 18 days,” and that it ranked No. 1 with left-handed viewers in its first weekend. (Fine, I made up that second one). But, for the most part, they keep first-hand viewership shrouded in mystery to avoid bad press. Especially for outlets that demand multiple articles per day from their writers, it’s an easy (and understandable) way for some reporters to hit their daily article quota by just repeating what the streamers have told them. TL:DR version: Streaming-exclusive movies are asked to do different things than theatrical movies, but that doesn’t mean they should escape judgment. Both still need to draw enough eyeballs to justify their cost within the proper performance contexts. The more cleanly we can inject a little nuance into streaming analysis, the better we’ll understand the audience and content trends that drive this industry. And that’s what all of this is really about: knowing what audiences actually want! Brandon Katz is the Director of Insights & Content Strategy at Greenlight Analytics where he focuses on evaluating the ever-fluid media landscape to unearth understanding, opportunity and value. Greenlight Analytics is the entertainment intelligence consulting company redefining how Hollywood finds, understands, and activates audiences. Prior to joining Greenlight Analytics, he served as the senior entertainment industry strategist at Parrot Analytics, and as a full-time entertainment industry reporter covering the Xs and Os of Hollywood, most notably with TheWrap and the Observer.